Publications

/Publications
Publications 2017-04-07T00:22:34+00:00
AGAINST ALL ODDS – THE EMERGENCE OF GENERATION Y

AGAINST ALL ODDS – THE EMERGENCE OF GENERATION Y

Whether you’re a member of Generation Y or a bit older and interested in understanding and reaching out to Gen-Y, let SIS International be your bridge.
Changes in Channel Intelligence

Changes in Channel Intelligence

SIS International Research has been conducting Channel Intelligence for over 30 years.
Cybersecurity in the 21st Century

Cybersecurity in the 21st Century

Cybersecurity is a new frontier and its importance in the energy sector and beyond will only grow in the coming years.
Education Market In Domestic and Global Markets

Education Market In Domestic and Global Markets

For the past 30+ years, SIS has specialized in the education sector in North America, Europe, Latin America, Asia and the Middle East.
Evolution of the ATM — 2014 and Beyond

Evolution of the ATM — 2014 and Beyond

Recent projections show that the amount of ATM’s around the world will surge significantly over the next few years.
How to Conduct High Net Worth Individual Research

How to Conduct High Net Worth Individual Research

Sophisticated analytical tools should be used for high net worth research e.g. New Promoter Score, Conjoint Analysis, Discrete Choice, etc.
How to Conduct Research for Luxury Brands

How to Conduct Research for Luxury Brands

The challenge for the luxury brand mfg. is to find a research supplier that has a database of consumers, locally and globally, who purchase luxury brands.
Japan's Mid-Market Exporting

Japan's Mid-Market Exporting

Many economists believe Prime Minister Abe’s blueprint for economic resurgence has resulted in an increase in...
Life Is a Ride… BMW Motorrad Rolls Boldly Into The Future

Life Is a Ride… BMW Motorrad Rolls Boldly Into The Future

Does BMW Mottorad simply serve to brand a lifestyle and promote an adventurous image in the public’s imagination, or is it, in fact, profitable?
Lithium-Ion Battery and Beyond

Lithium-Ion Battery and Beyond

Learn about the lithium-ion battery, its marketplace, and the opportunities for the development of new products, including lithium-air.
Market Entry and Market Opportunity Projects

Market Entry and Market Opportunity Projects

SIS has specialized in market entry projects in North America, Europe, Asia, Latin America and the Middle East for the past 30+ years.
Methodologies for Local and Global Mystery Shopping

Methodologies for Local and Global Mystery Shopping

For over 30 years, SIS has successfully used various mystery shopping methods to assess products, retail decisions and consumer satisfaction.
Millennials, Generation Z, Children’s Research

Millennials, Generation Z, Children’s Research

We recommend some of the following research methods to capture the thought process of Generation Z
On The Brink Of Disaster… In Post-Chavez Venezuela

On The Brink Of Disaster… In Post-Chavez Venezuela

With oil at less than $50-a-barrel, the country is constantly losing money. It is estimated that they are losing $2B in reserves every month...
Pre and Post Advertising Testing

Pre and Post Advertising Testing

To ensure success, SIS has devised the following pre and post launch survey techniques...
Research Methods To Support Strategic Decision Making

Research Methods To Support Strategic Decision Making

In this fast paced world of technology and rapid decision making, it is important to have solid research methods that support your strategic and tactical decisions.
Sensory Market Research: Testing in Consumer, Food, Fragrance and Retail Markets

Sensory Market Research: Testing in Consumer, Food, Fragrance and Retail Markets

Sensory market research tests brain waves, heart rates and skin responses to better gauge consumers’ responses to your products and services.
SIS Approach to Channel Intelligence

SIS Approach to Channel Intelligence

Research throughout your channel pipeline will uncover the strengths and weaknesses of your projects and also deliver valuable competitive intelligence.
SIS Approach To Education Research - Our Expertise And New Methods

SIS Approach To Education Research - Our Expertise And New Methods

SIS International Research has been conducting educational research for the past 30 years in North America, Latin America, Asia, EMEA, Middle East.
SIS Expertise in Mass Transit Research

SIS Expertise in Mass Transit Research

SIS employs the following research methods to research your ridership: Quantitative Research Surveys, Qualitative Research Methods
SIS Innovative Approach To Multi-Country Research

SIS Innovative Approach To Multi-Country Research

Multi-country research is a highly specialized field and needs to execute by companies that have executed these surveys for many year.
SIS Innovative Methods for Healthcare Recruitment

SIS Innovative Methods for Healthcare Recruitment

in this fast paced world with technology, we are able to reach a wider range of physicians and hospital administrators through social media networks and trade associations.
SIS International’s Approach to Net Promoter Score: A Fresh Approach

SIS International’s Approach to Net Promoter Score: A Fresh Approach

The main advantage of the Net Promoter Score is that it allows companies to think about metrics that come from its own customers.
SIS Mood Intelligence

SIS Mood Intelligence

SIS International offers precise analytics of visual and emotional engagement to gain deeper insights into how consumers experience brands and products.
SIS' Approach to Central Location Food Tests

SIS' Approach to Central Location Food Tests

Central location food tests require planning and logistics. The following is a “roadmap” for successful completion of small and large scale projects.
SIS' Approach to Large Scale Quantitative Surveys

SIS' Approach to Large Scale Quantitative Surveys

When fielding a survey for governmental purposes, or for large scale manufacturers, it is important for clients to consider the following factors...
SIS' Approach to Market Sizing

SIS' Approach to Market Sizing

Given our experience over the past 30 years, Market Sizing is an “art” and not a science as it answers the following questions...
SIS' Innovative Approach to B2B and Industrial Research

SIS' Innovative Approach to B2B and Industrial Research

At least 40 - 50% of B2B or industrial research respondents are now millennials who rely on mobility of smart phones, rather than computers or land lines.
Supercritical Solutions for our Global Energy Future

Supercritical Solutions for our Global Energy Future

In this report SIS endeavors to uncover evolving energy trends from a power equipment manufacturer’s point-of-view, particularly with regards to coal...
The Do’s and the Don’ts of in Home Usage Tests

The Do’s and the Don’ts of in Home Usage Tests

In-Home Usage Tests are a tremendous opportunity to give you “first hand customer experience” to determine the following...
The Value of In-Store Research

The Value of In-Store Research

Why conduct In-Store Research? Throughout the retail pipeline, manufacturers are at “arms length” away from what is going on at the retail level.