Publications

SIS is a leading Global Market Research company. Explore our Publications.

Market Research Publications Splash

Publications

Advertising Market Research and Testing

Advertising Market Research and Testing

We provide Advertising Market Research and Testing solutions to maximize the performance of your ads.
AGAINST ALL ODDS – THE EMERGENCE OF GENERATION Y

AGAINST ALL ODDS – THE EMERGENCE OF GENERATION Y

Whether you’re a member of Generation Y or a bit older and interested in understanding and reaching out to Gen-Y, let SIS International be your bridge.
Air Travel Market Research: Rethinking the Airplane Cabin

Air Travel Market Research: Rethinking the Airplane Cabin

Airlines are increasingly interested in enhancing the in-cabin experience.  Air Travel Market Research can make companies more profitable. Learn more.
Always Changing… An International Diaper Market Overview

Always Changing… An International Diaper Market Overview

View our White Paper on the Global Diaper Market.
ATM Market Research

ATM Market Research

Learn more about the evolution of the ATM Cash Machine and the new opportunities for the ATMs of the future.
Central Location Food Testing Market Research

Central Location Food Testing Market Research

Central location food tests require planning and logistics. The following is a “roadmap” for successful completion of small and large scale projects.
Channel Intelligence Strategy Research

Channel Intelligence Strategy Research

Discover how Channel Intelligence is evolving, and how new methods can bring you advantage.
Cybersecurity Market Research in the 21st Century

Cybersecurity Market Research in the 21st Century

Cybersecurity is a new frontier and its importance in the energy sector and beyond will only grow in the coming years.
Decision Making and Market Research

Decision Making and Market Research

In this fast paced world of technology and rapid decision making, it is important to have solid research methods that support your strategic and tactical decisions.
Education Testing Market Research

Education Testing Market Research

SIS International Research has been conducting educational research for the past 30 years in North America, Latin America, Asia, EMEA, Middle East.
Generation Z Market Research

Generation Z Market Research

We recommend some of the following research methods to capture the thought process of Generation Z
Global Education Market Research

Global Education Market Research

For the past 30+ years, SIS has specialized in the education sector in North America, Europe, Latin America, Asia and the Middle East.
Global Energy Market Research: Supercritical Solutions for our Energy Future

Global Energy Market Research: Supercritical Solutions for our Energy Future

In this report SIS endeavors to uncover evolving energy trends from a power equipment manufacturer’s point-of-view, particularly with regards to coal...
Growing Your Business in Japan

Growing Your Business in Japan

Learn more about Japan's economic plan, exporting strategy, and how to grow your business in Japan.
Healthcare Market Research Recruitment

Healthcare Market Research Recruitment

In today's fast paced world, we are able to reach a wide range of physicians and hospital administrators.
How to Conduct High Net Worth Individual Research

How to Conduct High Net Worth Individual Research

High Net Worth Individuals (HNWIs) are important customers for many brands.
How to Conduct Research for Luxury Brands

How to Conduct Research for Luxury Brands

The challenge for the luxury brand mfg. is to find a research supplier that has a database of consumers, locally and globally, who purchase luxury brands.
Lithium-Ion Battery Market Research and Beyond

Lithium-Ion Battery Market Research and Beyond

Learn about the Lithium-ion battery and the opportunities for the development of new products.
Market Research in Venezuela

Market Research in Venezuela

Learn more about Market Research in Venezuela and in Latin America.
Market Sizing Strategies

Market Sizing Strategies

Market Sizing is critical to understand new opportunities for growth. We provide several strategies for Market Sizing for your business growth.
Mass Transit Market Research

Mass Transit Market Research

We provide Qualitative, Quantitative and Strategy Research for Mass Transit clients. Uncover insights to boost and satisfy your ridership.
Mood Market Research

Mood Market Research

Sensory Market Research provides data to make sense of phenomena and to create new strategic advantages.
Motorcycle Market Research: BMW Motorrad Insights

Motorcycle Market Research: BMW Motorrad Insights

Learn more how BMW Mottorad creates a lifestyle and brand image in a changing Motorcycle market.
Sensory Market Research and Testing

Sensory Market Research and Testing

Sensory market research tests brain waves, heart rates and skin responses to better gauge consumers’ responses to your products and services.
SIS Approach to Channel Intelligence

SIS Approach to Channel Intelligence

Research throughout your channel pipeline will uncover the strengths and weaknesses of your projects and also deliver valuable competitive intelligence.
SIS Approach to Large Scale Quantitative Surveys

SIS Approach to Large Scale Quantitative Surveys

When fielding a survey for governmental purposes, or for large scale manufacturers, it is important for clients to consider the following factors...
The Do’s and the Don’ts of in Home Usage Tests

The Do’s and the Don’ts of in Home Usage Tests

In-Home Usage Tests are a tremendous opportunity to give you “first hand customer experience” to determine the following...
The Value of In-Store Market Research

The Value of In-Store Market Research

Why conduct In-Store Research? Throughout the retail pipeline, manufacturers are at “arms length” away from what is going on at the retail level.
What is Multi-Country Market Research?

What is Multi-Country Market Research?

Multi-country research is a highly specialized field and needs to execute by companies that have executed these surveys for many year.
What is Net Promoter Score?

What is Net Promoter Score?

The Net Promoter Score determines how loyal customers really are to any particular business. NPS can help boost a company's brand and performance.