B2B Multi-Channel Marketing Strategy B2B buyers are no longer confined to a single platform—today’s decision-makers navigate various channels before making purchasing decisions. A well-crafted B2B multi-channel marketing strategy allows businesses to meet these buyers wherever they are. What is a Multi-Channel Marketing Strategy? A multi-channel marketing strategy involves using multiple platforms to communicate with potential … Read more
Full Marketing Strategy for an American Online Personal Finance Company An American online personal finance company sought to boost its home loan products, particularly focusing on Home Equity Loans, amidst a competitive market landscape. The company partnered with SIS International to develop and execute a full marketing strategy to generate demand, acquire new customers, and … Read more
Expanding Market Reach through a MultiFaceted Marketing Strategy This case study details the multifaceted marketing strategy developed for a multinational real estate developer. The company aimed to refine its marketing tactics to elevate brand recognition, engage a broad audience, and improve market penetration for its leading property developments. Key Outcomes and Benefits Background Information about … Read more
Enhancing Market Penetration through Cross-Platform Marketing Initiative This case study explores the cross-platform marketing initiative for a multinational pharmaceutical company. The goal was to refine their marketing tactics to elevate brand recognition, engage a broad audience, and improve market penetration for their leading product. Key Outcomes and Benefits Background Information about the Client The client, … Read more
Marketing Campaign for an Innovative Online Trading Platform This case study details the Integrated marketing strategy developed for an innovative online trading platform. The objective was to optimize their marketing strategies to enhance brand visibility, engage a diverse customer base, and increase market penetration for their flagship product. Key Outcomes and Benefits Background Information about … Read more
All-inclusive resort marketing consulting optimizes all-inclusive resorts’ visibility, unique appeal, and profitability.
Hospitality marketing consulting focuses on creating and implementing marketing strategies specifically tailored to the hospitality industry.
Every business should be doing competitive analysis on an ongoing basis. There are several reasons why.
Guerrilla marketing is a marketing strategy that applies unconventional low-cost strategies to promote products, services and ideas.
Mobile marketing involves reaching customers when they are using the Internet away from the traditional home or office desktop environment. The increased use of smartphones, iPads, Tablets, and similar mobile devices has may make mobile marketing a must for many online businesses. Mobile marketing uses interactive media that assists customers in gaining location and time-sensitive … Read more
Direct marketing is form of advertising that involves direct communication between a business and its end-user customers.
Mobile Marketing involves reaching customers and prospects when they’re using the internet away from the traditional home/office desktop. The increased usage of Smartphone, tablets and similar mobile devices has made mobile marketing an opportunity and challenge for businesses. In some countries, particularly emerging economies such as Indonesia, mobile has higher penetration than landlines. More than … Read more
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Turn Market Uncertainty Into Unfair Competitive Advantage We help start-ups and Fortune 500 companies get honest answers that drive $10M+ revenue decisions. 10% Discount on Focus Groups at our New York Facility Trusted by Global Leaders Trusted by Global Leaders MICROSOFT APPLE COCA-COLA BOEING SAMSUNG SONY IBM INTEL DELL FORD TOYOTA UNILEVER GENERAL ELECTRIC MASTERCARD … Read more
Nicotine Pouches Market Research Tiny white pouches — discreet enough to use in a business meeting — are completely upending decades of consumer behavior. These nicotine pouches might look unassuming, but make no mistake: nicotine pouches market research shows they’re silently revolutionizing a trillion-dollar industry. Want to know what nobody’s talking about yet? These little … Read more
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