Retail Market Research Company

Highlighted Project Examples:

• Study of the market potential for placemats and novelty household items in the US. Study involved market size, projections, price points, channels of distribution and consumer attitudes towards these items.
• Competitor profile of a firm producing outdoor/sports apparel.
• Monthly competitive intelligence reports on the OTC retail market.  Study covered US and European retail outlets.
• Study which projected the market potential for home plants and related products.
• Market sizing, potential, distribution channels, pricing and advertising for mattresses in Mexico.
• Field research to locate competitive coffee maker products in Germany.
• Conducted a market analysis of the retail market for Japanese coffee makers.
• Conducted a global market study on doll houses
• New product tests for fragrances in France and in Germany.
• Evaluation of the retail wine and beer market in Europe.
• Evaluation of the potential for organic produce in the UK and in Germany at the supermarket level.
• Competitive tracking of the cosmetics market in department stores in Brazil and in China.  Study involved retail store checks/audits in Brazil.
• Competitor profiles of major retailers; market strategy, positioning, strategic alliances with manufacturers.
• Study on the buying practices of major retailers in the US.
• Conducted a qualitative [focus groups] study for the buying habits of consumers for retail drug stores in Hong Kong, Taiwan, Korea, and throughout the Pacific Rim. The study was followed by a quantitative assessment of the demand for retail drug store products in these Asian countries.
• Conducted in-depth telephone interviews in New York with individuals who are buyers of luxury fashion garments.
• Analysis of the Distribution Channels for US Retailers, Supply Chain, Dynamics in the Industry
• Company profiles of the top 10 US Retailers  – Strategic Overview – SWOT Analysis
• Successful Brand Management Techniques in the US Retail Industry
• Conducted mall intercepts in the Staten Island Mall to survey consumers’ attitudes toward the existing and potential eating establishments and retail stores.
• Conducted mall intercepts to determine consumer attitudes toward LCD display screens.
• Conducted retail mall intercepts for fragrance tests.
• Conducted focus groups to obtain behavioral, attitudinal, and shopping preference information.
• Conducted a segmentation study on digital still cameras.
• Conducted several market intelligence reports analyzing retail sectors across various countries.
• Conducted quantitative face to face interviews with purchasing managers or store managers in their workplace
• Conducted an Online Shoppers study

We conducted comprehensive study of the US apparel and home furnishings market in the US for the following industries:

• • US Apparel and Textile Industry
  • Fabrics, Broadwoven and Knits
  • Home Furnishings Market
  • Infants’ and Children’s Apparel
  • Men’s and Boys Tailored and Sportswear
  • Private Label Apparel
  • Swimwear
  • Sportswear and Tailored Clothing

A Sampling of Clients in the Retail Industry