Soluciones para grupos focales
We offer you comprehensive focus group solutions designed to provide valuable insights and drive your business forward. Our services include:
🔹Investigación del jurado simulado
🔹Instalaciones para grupos focales en la ciudad de Nueva York
🔹Reclutamiento de grupos focales en línea
🔹Opportunities to Participate in Focus Groups.
These solutions are tailored to meet your business’s unique needs, ensuring you gain actionable insights from your target audience.
Nuestro alcance global
En SIS Investigación internacional, nuestro compromiso de brindar información completa y precisa investigación de mercado knows no bounds. We leverage our extensive network and expertise to cover a wide range of industries, ensuring you receive the most relevant and actionable insights.

Instalaciones para grupos focales en la ciudad de Nueva York
Our state-of-the-art focus group facilities in New York City are equipped with the latest technology to secure a seamless research experience. These facilities provide a comfortable and controlled environment for conducting focus groups, ensuring high-quality data collection and analysis.


Reclutamiento de grupos focales en línea
Our online Focus Group Recruitment employs advanced targeting techniques to identify and recruit participants who match your specific criteria. This service ensures that your focus groups are composed of individuals who provide meaningful and accurate feedback.




Participar en grupos focales
We also offer opportunities for individuals to participate in Focus Groups. By joining our focus groups, you can share your opinions on various topics, products, and services, contributing to necessary market research. Your participation is an opportunity to help develop new products and services – and to be compensated for your time and insights.
Soluciones de focus group personalizables para obtener información específica
Our Focus Group Solutions are highly customizable, allowing you to tailor every session to align with your specific research objectives. Customization options include selecting participants based on precise demographics, such as age, gender, income level, or buying habits, ensuring that feedback comes from the most relevant audience.
Additionally, the session length, room arrangement, and visual or interactive features can be customized to create the ideal setting for collecting data.
Nuestras soluciones para grupos focales
Nuestro equipo de expertos lleva a cabo grupos de discusión en distintos formatos, cada uno diseñado para abordar necesidades de investigación específicas y optimizar el alcance de la audiencia. Los tipos principales incluyen:
- Grupos focales en persona: Traditional focus groups are held in dedicated research facilities, allowing for face-to-face interaction and direct observation of participant reactions. In-person groups are ideal for product testing, sensory evaluations, and discussions that benefit from physical presence.
- Grupos de discusión en línea:Al aprovechar las plataformas digitales, los focus groups en línea reúnen a los participantes de manera virtual, lo que rompe barreras geográficas y permite llegar a un público más amplio. Esta solución es perfecta para dirigirse a grupos demográficos específicos, involucrar a audiencias difíciles de alcanzar o realizar investigaciones con participantes internacionales.
- Grupos focales híbridos: Combining the best in-person and online formats, hybrid focus groups allow participants to join sessions physically or remotely. This flexibility makes it easier to accommodate diverse participant needs and ensures that businesses can capture insights from a broader audience.
Privacidad y seguridad en nuestras soluciones para grupos focales

Our focus groups adhere to strict data security protocols, including encryption, secure data storage, and controlled access to sensitive information. Compliance with global data protection regulations, such as GDPR and CCPA, guarantees that participant privacy is maintained and that businesses can conduct research confidently.
Feedback will remain confidential, fostering a sense of trust that encourages honest and open contributions during sessions. Additionally, all recordings and transcripts are handled with the highest level of security, with access restricted to authorized personnel only.
Preguntas frecuentes
¿Por qué elegir SIS International Research para grupos focales?
🔹Conocimientos y experiencia: With decades of experience conducting focus groups, we deeply understand various industries and markets.
🔹Instalaciones avanzadas: Our NYC focus group facilities have cutting-edge technology to enhance the research experience.
🔹Reclutamiento dirigido: Nos aseguramos de que sus grupos focales estén compuestos por participantes que cumplan con sus criterios específicos, brindando información relevante y procesable.
🔹Servicios comprensivos: Our range covers all aspects of focus group research, from mock jury research to online recruitment.
¿Qué son los grupos focales y por qué son importantes?
Focus groups are a qualitative research method where a small group of people discuss a specific topic or product under the guidance of a moderator. They are critical because they provide in-depth insights into consumer attitudes, preferences, and behaviors, helping businesses make informed decisions.
¿Cómo funciona la investigación del jurado simulado?
La investigación de jurado simulado implica la creación de un entorno de juicio simulado donde los participantes, actuando como jurados, escuchan presentaciones de casos y brindan comentarios. Esto ayuda a los equipos legales a comprender las posibles reacciones del jurado y perfeccionar sus argumentos y estrategias antes del juicio real.
¿Qué servicios están disponibles en las instalaciones de sus grupos focales en la ciudad de Nueva York?
Our New York City Focus Group Facilities have the latest technology, including audio-visual recording equipment, one-way mirrors, comfortable seating, and high-speed internet. These facilities provide a professional environment for conducting high-quality focus group sessions.
¿Cómo se reclutan participantes para grupos focales en línea?
Utilizamos técnicas avanzadas de focalización y una base de datos completa para reclutar participantes que cumplan con criterios específicos para grupos focales en línea. Esto garantiza que los participantes representen a su público objetivo y brinden comentarios relevantes y significativos.
¿Puedo participar en un grupo focal y cómo me inscribo?
Yes, you can participate in our focus groups. We always seek individuals interested in sharing their opinions on various topics. To sign up, complete the participant registration form. Once registered, you will be notified of upcoming focus group opportunities that match your profile.