Étude de marché en Indiana

L'État de l'Indiana se trouve dans les régions du Midwest et des Grands Lacs des États-Unis.

C'est entre le Kentucky et le Michigan, l'Ohio et l'Illinois partageant sa frontière. L'Indiana, 17e État américain le plus peuplé, compte près de 6,7 millions d'habitants. Sa superficie est de 36 418 milles carrés.

Une proportion importante des revenus de l'Indiana provient du secteur manufacturier. Depuis 1975, l’Indiana a longtemps mérité l’honneur d’être le plus grand État producteur d’acier des États-Unis. Située dans le nord-ouest de l'Indiana, la région de Calumet fournit 171 TP3 T des réserves totales d'acier des États-Unis. Calumet est la plus grande région productrice d’acier des États-Unis.

La fabrication automobile dispose également d’une infrastructure étendue dans l’Indiana. C’est le deuxième plus grand État constructeur automobile. L'Indiana fabrique également des dispositifs médicaux, du matériel de transport et du caoutchouc. Les machines d'usine, les automobiles et les produits chimiques font partie des autres produits de l'Indiana.

Transport

La devise de l'État de l'Indiana est « Le carrefour de l'Amérique ». L'État dispose d'une industrie des transports en plein essor. Il présente l'avantage que le 75% des régions américaines se trouve à une journée de route. Ainsi, les locomotives, le camionnage et l’entreposage constituent un secteur important et vital de l’Indiana. L'État possède des ports sur la rivière Ohio et sur le lac Michigan pour aider cette industrie.

Indiana is also a global logistics leader, offering businesses a robust competitive advantage with its access to North American and world markets. Its logistics and transportation industry provides more than a hundred thousand jobs. This industry accounts for over 4 percent of jobs in the state. The concentration level is 44 percent more than the nationwide average.

Informatique

Indianapolis is the leading sponsor of marketing related to IT and online advertisement. There is constant growth in the industry. Indiana has first-rate universities. They provide graduates at a fast rate while boosting technology-related business.

Tourisme

The state of Indiana joins educational values with fun experiences and offers many tourist attractions, including the Snite Museum of Art and the Studebaker National Museum. There’s also the infamous WonderLab Science Museum. For people who love the outdoors, there are hiking trails with enchanting scenery. There’s also Prophetstown State Park and campsites like Indiana Dunes National Lakeshore, all of which influence the increase of hotels and restaurants in such places. Their popularity could attract a large number of people while boosting the business. 

Affaires à Indianapolis

Indianapolis is the core transportation, industrial, and commercial center of the state. It also serves in that role for the Midwest. An enlarged economic base assists Indianapolis. The city’s prominent industry was manufacturing up until the 1980s. Retailing and services have now replaced this industry. Indianapolis is home to the country’s top sporting events. Each significant sporting event enhances the economy by tens of millions of dollars. It expands the business opportunities while amplifying the tax payments to the city. The major economic factors are the hotel industry, including conventions and tourism.

Force de travail

In Indianapolis alone, the labor force is about one million skilled local workers. Labor estimates show that the worker productivity rate in Indianapolis is very high. In fact, it is higher than the national average. Thus, Indianapolis aids in providing a further boost to the state’s evergreen economy. This achievement is partly due to the diversity within the vast economy of Indiana. Companies find value in the skilled labor force, transportation, and quality of life. The state also offers business incentives. Thus, it provides many opportunities for investors in business and start-ups.

Indiana has a favorable business climate.  The state’s business infrastructure continues is robust, and the state continues to improve economic policy, development and incentives. Thus, there are tremendous advantages for investing, start-ups, and business in Indiana. Another advantage is the passionate hard-work of the workforce. Companies have access to top financial professionals, elected officials, and non-profit organizations.