Mentioned in
… And Trusted by Global Leaders
Client Retention Rate
Years of Operation
of Fortune 500 Companies
Industry Dashboards.
Competitive Tracking.
Demand Forecasting.
Monthly intelligence built on 40 years of SIS proprietary research. Subscription-based alongside traditional consulting engagements.
What Sets Us Apart
from Every Other Firm.
Most research firms outsource fieldwork and use generalist analysts. SIS controls the full chain — our own facilities, our own panels, and researchers who have worked inside the industries they study.
40 years of fieldwork across every major market. Owned facilities. Sector-specialist researchers. Research scoped backward from the decision you face.
Internationale Marktforschung
& Strategy Firm
Verbraucherforschung
Focus groups, product tests, taste evaluations, and home-use studies with recruited consumer respondents. SIS screens participants by demographics, purchase behavior, and category usage. Recent consumer work includes personal care product testing, food and beverage sensory evaluations, and packaging concept studies for CPG brands.
Verbraucherforschung
B2B Research
Structured expert interviews with procurement officers, IT decision-makers, physicians, engineers, and financial executives. SIS recruits through direct outreach, not panel aggregators, ensuring respondents match the seniority and specialization the study requires. Win/loss analysis, Voice of the Customer programs, and supplier qualification research.
B2B Research
Industry Intelligence Subscriptions
Quarterly and monthly briefings covering competitive moves, regulatory shifts, demand dynamics, and technology adoption in specific verticals. Each briefing is sourced from B2B expert interviews, SEC/Companies House filings, and government statistics (BLS, Eurostat). Covers 16 industries from automotive to semiconductors.
Industry Forecasts
Trusted by Companies Making High-Wert
Decisions
We deliver data and strategic guidance tailored to your unique business needs.
SIS brings together deep research expertise and analytical precision to identify commercial-relevant trends and opportunities. Our globally distributed teams provide continuous oversight and responsiveness, enabling faster execution in today's always-on business environment.
We have worked with some of the most prestigious and innovative companies across various industries in the past four decades. Our clients include global leaders such as Apple, Pfizer, Samsung, BMW, and Coca-Cola.
Über uns
Why Research Buyers
Choose SIS International
Founded in 1984. Founder-led by Ruth Stanat for 40+ years. Offices in New York, London, Frankfurt, Shanghai, Seoul, and Manila. No outside investors. Methodology decisions made by researchers.
Länder
Clients Worldwide
Fortune 500 Companies
Years of Operation
Research and Strategy
for Every Decision.
Four practice areas. One firm. Every project scopes backward from the choice your team faces.
Schwerpunktgruppen
Conducted at our facility at 11 East 22nd Street in Manhattan. HD video, one-way mirror observation, live streaming for remote clients, simultaneous translation, and a test kitchen for food and beverage evaluations. Bilingual moderators on staff in Spanish, Mandarin, and German.
Schwerpunktgruppen
Strategieberatung
Market entry research, competitive intelligence programs, go-to-market strategy, M&A commercial due diligence, and demand forecasting. Every engagement includes 15-20 structured B2B expert interviews triangulated with competitive mapping and secondary analysis.
Strategieberatung
FinTech Strategieberatung
Dedicated financial research analysts and proprietary models for banks, payment processors, insurers, and fintech companies. Coverage includes open banking, ISO 20022 migration, interchange optimization, and embedded finance. Division launched in 2018.
FinTech-Strategie
AI Business Solutions
SIS studies how AI is being adopted across specific industries — not which vendors are generating press coverage. Research covers enterprise procurement patterns, deployment timelines, ROI measurement, and regulatory compliance (EU AI Act, NIST AI RMF).
AI-LösungenOn the Ground
Around the World.
SIS has conducted research in 135 countries since 1990. Local field teams handle recruitment, moderation, translation, and logistics in-market. New York headquarters manages project coordination and quality assurance.
Industries We Serve
Research and strategy consulting across six core verticals.
Automobilindustrie
Car clinics, vehicle design evaluations, ADAS technology perception studies, dealer network research, and brand positioning. SIS runs full-size vehicle evaluations in controlled environments.
AutomobilmarktforschungBauwesen
Market sizing, contractor and subcontractor surveys, building materials competitive analysis, and infrastructure investment feasibility studies across domestic and international markets.
BaumarktforschungKörperpflege
Product texture and fragrance evaluations, packaging design testing, brand positioning research, and ingredient perception studies at our NYC test facility. SIS launched a dedicated Personal Care consulting practice in 2024.
Personal Care Product TestingEinzelhandel
Shopper journey research, shelf-space and assortment analysis, promotional effectiveness measurement, and private label competitive threat assessment through focus groups and quantitative surveys.
VerbrauchermarktforschungIndustriell
OEM procurement analysis, supplier qualification audits, aftermarket revenue sizing, and total cost of ownership studies through B2B expert interviews with maintenance directors and procurement officers.
Industrielle MarktforschungKI-Marktforschung
Enterprise AI adoption tracking, vendor evaluation frameworks, deployment ROI measurement, and regulatory compliance research covering the EU AI Act and NIST AI Risk Management Framework.
AI Market Research & ConsultingWhat Clients Say
SIS has served over 7,000 clients across 135 countries, including 70%+ of the Fortune 500. Client names available upon request.
"We needed market entry research across four LATAM markets on a six-week timeline. SIS delivered 18 expert interviews, a competitive landscape map, and a go-to-market recommendation we took directly into our board presentation."
"Their car clinics and focus groups gave us specific feedback on interior materials and infotainment usability that our internal design team had debated for months. SIS settled the argument with buyer data."
"SIS ran our commercial due diligence on two acquisition targets. They interviewed the targets' customers and channel partners directly. The findings changed our valuation assumptions on both deals."
SIS International Marktforschung Lösungen
Our marketing agency provides a robust network of analysts, strategists, designers, and managers ready to bring your brand to the next level.
- Digitale Werbung & Content-Kuration
- Event Marketing Dienstleistungen
- Strategien für die Markteinführung
- Influencer Marketing
- Marketing für die Generation Z
- Werbemarketing
- CX-Beratung
Globales Strategieberatungsunternehmen
Wir bieten erstklassige, individuell angepasste Strategieberatung und Beratungslösungen für die strategische Planung, um Führungskräfte beim Aufbau und der Umgestaltung ihrer Unternehmen zu unterstützen.
Datenanalyse
Wir wandeln Rohdaten in klare, umsetzbare Erkenntnisse um, die Geschäftsentscheidungen vorantreiben. Unsere erfahrenen Analysten nutzen fortschrittliche Analysetools, um Daten schneller zu erfassen und zu interpretieren, sodass Sie der Konkurrenz immer einen Schritt voraus sind.
AI-Lösungen
Wir bieten umfassende qualitative und quantitative Marktforschung sowie Strategieberatung mit Schwerpunkt auf dem menschlichen Faktor hinter der Einführung und Transformation von KI.
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