超级食品护肤品市场研究

超级食物以植物、鱼类和奶制品为基础，营养价值高，对健康有益。这些食物不属于任何特定的食物类别。健康与保健行业将它们宣传为营养丰富、对健康有很多好处的食物。超级食物含有额外的维生素和矿物质。这些营养物质有助于人体自然抵抗癌症等疾病。它们还有助于控制高血压和糖尿病等慢性病。超级食物可以让人们长寿健康。

广受欢迎的超级食物包括蓝莓和猕猴桃。坚果、种子、豆类和谷物也是超级食物。羽衣甘蓝和菠菜等深色绿叶蔬菜也属于超级食物类别。此外，富含欧米伽酸的鱼、红薯和南瓜也属于超级食物类别。

Other very healthy foods are also beneficial to health. Due to unexplained reasons, the health and wellness industry is not yet touting these fruits and vegetables as superfoods. The term “superfoods” implies the power and abilities of the foods. Still, people should consume them in moderation like any other food. Too much can prove detrimental to one’s health.

皮肤超级食品

Cosmetic companies have discovered that superfoods also benefit the skin. These companies are developing skin care products with superfoods as ingredients. Indeed, there has been a shift of focus, so superfoods are now included in skin care regimens.

Skincare companies are targeting the health and beauty conscious segment of the market. It is happening as the world becomes more health conscious. People are more cautious about what they put inside their bodies. The idea is that if a type of food is beneficial to the internal organs, then it should do wonders for the outward appearance.

过去，护肤品中发现的一些成分已被证明具有毒性。化妆品公司正在使用富含维生素和营养成分的更健康的成分。预计护肤品中的超级食品成分将会增加。

 

Aloe is one of the superfoods that promote clear and healthy skin. Other skincare superfoods are blackberries and blueberries. Skincare companies are marketing these superfoods, as nutri-cosmetics.

超级食品护肤品牌

Companies that produce nutri-cosmetics include Avon, Tilvee Super Food Skincare, and Johnson & Johnson. Such companies are now taking a healthier and natural approach to product development. They are selling products at a faster rate with shorter shelf lives, as a result of customer reviews. Even skin capsules are being transformed to include superfoods. Aloe and cucumber skin lotions are a good example. Most of these products smell almost as good, and even better than the actual food from which they are derived.

在超级食品护肤领域脱颖而出的公司是 Elemis。该公司从世界各地采购植物性药材。它将实验室制造的成分与超级药材混合在一起。这些混合物产生的配方经过了彻底的临床和消费者测试。大多数含有抗氧化剂和肽等超级化合物。科学家选择这些药材是因为它们的功效。他们还看重它们的独特性、功效和动态特性。

Krave 是另一个秉持护肤品应尊重生物学的理念的品牌。他们的产品以无刺激、无香味的配方为基础。他们将配方与“适合皮肤的”营养素和抗氧化剂混合在一起。Krave 产自韩国。然而，该品牌明确表示不想成为韩国美容热潮的一部分。Krave 希望明确表示他们的产品可以独立存在。

Thousands of superfood products are already on the market. More are under development. The world is becoming health-oriented. The general population is reading labels. People are looking for particular ingredients before buying skin care products. In this age of information, the fine print cannot hide. People are taking better care of their bodies both inside and out.

羽衣甘蓝护肤品

The cosmetic industry has embraced the superfood trend. Kale, which was virtually ignored twenty years ago, is now being consumed in copious quantities. It’s only natural that these kale eaters will also see the benefit of using elements of the plant in their skincare. This segment of the population is easy to market to, and the cosmetic industry is enjoying the benefit of this low hanging fruit.

关于我们

SIS has over 40+ years experience in conducting Market Research and Strategy Consulting projects for Skincare, Health and Wellness companies.  We conduct In-Home Product Usage tests, Focus Groups, Ethnography, Influencer research and Customer Interviews.