非洲突尼斯的市场研究

重点行业

Most of the land in Tunisia is arable. As a result, it exports wheat, barley, olives, dates, and fresh fruit. Its main export is olive oil.

石油和采矿业也赚了很多钱。开采的资源包括磷酸盐、铁、矿石、锌和金。

Tunisia also has a strong services sector. The main focus of that sector is tourism. But, it also includes retail trade and defense. All of these sectors boost revenue.

社区

突尼斯

Tunis is the largest city. It is also home to the most people. This bustling city offers a lot of energy with its busy nightlife. It’s where everyone comes to enjoy themselves. Tunis also has many ancient sites and museums.

斯法克斯

斯法克斯是突尼斯第二大城市。这里有许多景点和美丽的风景。斯法克斯有一个渔港。它还加工磷酸盐、橄榄和坚果。此外，斯法克斯的许多人从事贸易。

苏塞

Sousse is the third-largest city in Tunisia. Like Tunis, this city offers sizzling nightlife. It also has beautiful beaches with turquoise waters. Sousse has a rich history. In addition, it offers many fun activities. In fact, Sousse is the perfect getaway.

趋势

Ecommerce is a trend that continues to grow in Tunisia. Moreover, more digital networks are being installed right through the country. Because of this, Tunisians are doing more and more online shopping.

The energy market of Tunisia has also seen growth. Tunisia produces thermal power from natural gas. In fact, it is the main source of energy. The government is also increasing other energy sources such as hydro and wind power throughout the country.

市场的优势和优势

Tunisia’s tourism sector is growing. History buffs love Tunis since it is the gateway to the ancient city of Carthage. The country expects the tourism sector to take off post-COVID.

Another market strength is Tunisia’s strategic location. Its position is perfect to supply Europe. This location makes it a prime trading partner with many countries.

消费者群体

突尼斯人非常挑剔。他们在购买之前会做大量的研究。突尼斯人还会检查与竞争产品相比的质量。他们的产品推广很独特。它是家庭口口相传和直销相结合的。因此，公众舆论可以决定一家公司的销售额和市场地位。

大多数领先公司几乎在每个城市和社区都有代理商。事实上，如果没有代理商，当地客户往往不愿意购买新产品和品牌。

Reasons to Grow Your Business in the North Africa Market

Again, the strategic location is an advantage. That’s because it’s so easy to ship goods to Europe. Tunis, the capital, is also in the right spot. It’s easy for business owners to trade with Europe. Investors should not miss this chance.

突尼斯社会热情好客，拥有庞大的外籍人士群体。此外，其劳动力素质较高。突尼斯人已证明，他们可以与来自其他国家的人很好地合作。

该国还拥有优秀的教育体系。如果您有年轻的家庭，这个消息可能会让您松一口气。此外，突尼斯是您创业的理想之地。

Another reason to choose Tunisia is that the government is trying to increase foreign direct investment. Already it gives excellent tax breaks to foreign investors. But, there is a downside. You’ll only get the exemption if no company in Tunisia produces something similar. The government also limits the VAT charged for importing capital goods.

突尼斯的市场研究

Tunisia is a unique country that is ripe for investment. Want to enter the Tunisian market? Do your Qualitative and Quantitative research. You’ll also need to do Strategy research. Your market research can also involve Focus Groups, Interviews, and Surveys. Our company provides all these services and more. Contact us now, and let’s see how we can work together.