企业家战略研究

企业家战略研究

SIS 国际市场研究与战略

创办一家新公司需要了解客户、市场和竞争对手。

许多企业家依赖家人、朋友和同事的网络,他们追随这些网络而不是市场机会。有些人成功了,但许多人失败了。战略研究为企业家提供了深刻的见解和数据,以利用其他市场中被忽视的机会。

Market Research delivers insights and data to guide your decision-making and product development.  Strategy and Competitive Intelligence allow you to create Competitive Advantages.

为企业家提供研究和战略解决方案

市场进入和机会评估

These assessments include comprehensive insight into the opportunities and threats in entering new markets.  Market Sizing data can inspire areas of uncontested opportunity.  This research provides the untapped opportunities, the distributors’ partnerships that can be developed, and the competitive threats.

竞争分析

This research provides insights on key players, competitor best practices, planned competitor strategic movements, and areas of opportunity.

新产品上市研究

This research assists product developers with agile product testing and insights.  Entrepreneurs can test Minimum Viable Products (MVPs). The result are findings that can immediately improve products.  Some clients prefer to do this research in Agile Sprints.

客户研究

This research can be either Qualitative or Quantitative.  For example, Focus Groups and In-Depth Interviews can unearth unmet customer needs and pain points.  Quantitative Research can measure a broader sample of the population to uncover customer needs and identify pockets of popularity of your product in different geographical markets.

产品可用性测试

This research tests the satisfaction of products and websites.  Products can be tested in-person, office or home.  The results help you to make improvements to your product or website.

市场进入战略计划

Strategy Research is compiled in a comprehensive plan for getting your products to market.

营销咨询

We help you to develop ads, websites, translations of marketing material,s and labeling.

关于 SIS 研究与战略

SIS 为您的公司提供所需的信息,以改进您的产品并有效地推出您的产品。

We identify the best markets for your products. We can develop strategies on whether to export your products, open a subsidiary, or form a partnership with another company. We inform you about the competitors already in the market and those who might be planning to approach your position.

我们向您展示市场机会的相对规模,并解释为什么某些市场比其他市场更难进入。我们可以识别潜在合作伙伴和分销渠道。我们可以告知您相关法律法规,并帮助您进入可以取得成功的新市场。

 

作者照片

露丝-斯坦纳特

SIS 国际研究与战略创始人兼首席执行官。她在战略规划和全球市场情报方面拥有 40 多年的专业知识,是帮助组织取得国际成功的值得信赖的全球领导者。

满怀信心地拓展全球业务。立即联系 SIS International!

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