Over SIS Internationaal Onderzoek
Headquartered in New York City and with on-the-ground offices worldwide, SIS offers you in-depth insight and recommendations into the global marketplace. We deliver the around-the-clock project management and client servicing that is essential in a 24/7 global economy.
With our global team of diverse industry experts and world-renowned researchers and analysts, SIS helps you boost profits, identify new market opportunities, test products, gather data, understand customers, deter competitive threats, track industries, manage their supply chains and discover their full potential.
Strategy Consulting.
One Firm.
SIS runs its own fieldwork and its own analysis. No subcontractors between you and the data. Every project scopes backward from the decision you face.
Focusgroepen
In our own Flatiron District facility. One-way mirrors, HD recording, live streaming, simultaneous translation. Seats 10 respondents per session.
B2B Expert Interviews
One-on-one sessions with C-suite executives, physicians, engineers, and procurement officers. Recruited through direct professional outreach.
Quantitative Fieldwork
CATI telephone interviews across 135 countries. Online panels, mobile surveys, intercepts, and central location tests.
Taste Tests & Sensory
On-site test kitchen for food, beverage, and personal care product evaluations. Temperature-controlled storage. Sequential monadic designs.
Strategisch advies
Market entry assessments, competitive intelligence, go-to-market research, Voice of the Customer studies. FinTech and Blockchain divisions since 2018.
Car Clinics
Full-size vehicle evaluations in controlled environments. Exterior styling, interior materials, infotainment usability, and price positioning.
in Three Phases
Ruth Stanat built this model on a specific premise: research without a clear decision context is wasted budget. Every project scopes backward from the choice the client faces.
Design & Recruit
Screener development and targeted recruitment from our national respondent database. Bilingual moderators (Spanish, Mandarin, German) assigned based on study requirements.
Fieldwork & Collection
Sessions conducted in-person or via video stream. Quantitative instruments fielded through CATI, online panels, intercepts, or mobile. All statistical analysis runs in-house.
Analysis & Recommendation
Analysts code transcripts, triangulate against secondary sources, and deliver findings tied to the client’s decision. The output is a recommendation, not a dashboard.
Seven Offices.
In-country field teams handle recruitment, moderation, and logistics locally. New York headquarters manages global project coordination.
Named Clients.
From public press releases and case studies. SIS serves financial services, healthcare, automotive, consumer goods, industrial, technology, travel, and food and beverage companies.
40+ Years of
Innovatie
Who Have Done the Work
Not generalists. Analysts with direct operating experience in the sectors they cover.

Ruth Stanat founded SIS International Research in 1984. She is a Charter Member of the Society for Competitive Intelligence Professionals and a recipient of the SCIP Fellows Award. During 1990-1993, she personally traveled and expanded the SIS International organization across over 120 countries in Asia, Europe, Latin America, and the Middle East. Her work has been cited in Forbes, Bloomberg, and Reuters.

13+ years in strategy and management consulting spanning public, private, and non-profit sectors. MBA from Georgetown University’s McDonough School of Business. BA in International Affairs, East Asian Studies, and Business Administration from Northeastern University. Previously CEO of RiskPoint Advisors, and has held roles at SAP, the Overseas Private Investment Corporation (DFC), the World Bank, and the International Finance Corporation.

Leads sales and client service for SIS International across the EMEA region from the London office. Fluent in Spanish and English. Two degrees in Marketing and International Business from New Paltz, New York. Over 8 years at SIS International across both New York and London offices, managing multi-country focus groups and large-scale car clinics.

Over 15 years of experience in strategy, management, and marketing of complex equipment. Began his career at a German engineering company identifying potential users of equipment across industries in Eastern Europe, including food processing. Manages global project operations, logistics, and field coordination across SIS’s international office network.
Ready to Start
Your Project?
Tell us the decision you need to make. We’ll scope the research, recruit the right respondents, and deliver findings on your timeline.
Talk to an Expert
