Publications.
Original research, sector forecasts, and methodological frameworks drawn from 40+ years of primary fieldwork across 135+ countries. Each publication reflects proprietary data and practitioner-level analysis — from supercritical energy modeling to post-pandemic consumer segmentation and Gen Alpha behavioral research.
Global Energy Market Research: Supercritical Solutions for Our Energy Future
SIS’s flagship energy report examines the convergence of supercritical CO₂ cycles, next-generation nuclear (SMR), and grid-scale storage technologies reshaping baseload power generation. Drawing on interviews with utility executives, refinery operators, and policy analysts across North America, the EU, and Asia Pacific.
業界レポート
& Sector Analysis
Proprietary research spanning energy transition forecasting, air travel cabin innovation, channel distribution intelligence, and sensory profiling methodology.
Global Energy: Supercritical Solutions for Our Energy Future
Supercritical CO₂ power cycles, SMR commercialization timelines, and grid-scale storage economics across 14 markets.
Air Travel Insights: Rethinking the Airplane Cabin
Passenger experience research examining seat ergonomics, in-flight service design, and premium economy expansion impact.
Channel Intelligence: Evolving Distribution Research Methods
Multi-tier distribution tracking, partner sentiment analysis, and channel conflict diagnostics.
Sensory Profiling: Quantifying Taste, Texture & Aroma Response
Controlled sensory evaluation — trained panel protocols, consumer panel design, and statistical models for product development.
Mood Intelligence: Affective Data in Consumer Decision-Making
Biometric sensing, facial coding, and implicit association testing — new data layers revealing emotional purchase drivers.
消費者行動
& Demographic Research
Generational cohort analysis, post-pandemic behavioral shifts, and the emergence of new consumer segments.
Buyer Behavior After COVID: The Permanent Shifts in Purchase Patterns
Quantifying which pandemic-era behaviors are permanent and which are reverting to pre-2020 baselines.
The Rise of Gen C: A New Consumer Cohort Defined by Crisis
Profiling the cross-generational “Gen C” segment whose brand relationships were fundamentally reshaped by the pandemic.
Generation Alpha: Digital-Native Purchase Influence & Family Dynamics
How children born after 2010 are reshaping household purchase decisions and screen-mediated brand discovery.
Generation Z: Research Methods for Capturing a Skeptical Cohort
Mobile ethnography to gamified surveys — methodologies for accurately capturing Gen Z attitudes and purchase behaviors.
Women in Leadership: Pathways to Senior Management, 1970s–1980s
Historical analysis of structural and cultural factors that enabled women’s advancement into executive roles.
Methodology Guides
& Business Strategy
Practical frameworks for recession-proofing operations, building scalable business models, and selecting the right research methodology.
Recession-Proofing: Customer Retention Strategies During Economic Contraction
Data-backed framework for protecting revenue during downturns — retention investment, pricing elasticity, and competitive positioning.
Scalable Business Design: Seven Research-Backed Growth Levers
Unit economics, operational leverage, technology infrastructure, and the market research inputs that de-risk expansion.
Regional Intelligence
& Market Entry
Country-specific market analyses, export strategy frameworks, and political-economic risk assessments for complex geographies.
Growing Your Business in Japan: Mid-Market Export Strategy
Distribution keiretsu navigation, Abenomics legacy, and regulatory factors for foreign entrants to the Japanese mid-market.
Venezuela: Political-Economic Risk Assessment & Market Viability
Post-Chávez instability, hyperinflation impact, supply chain disruption, and the operational risk calculus for multinationals.
Need Research
Tailored to You?
Our publications draw from the same methodologies we deploy for client engagements. If a topic here resonates with your current challenge, our sector leads can scope a custom project built on your specific decision needs.
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感覚プロファイリング市場調査
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