起業家のための戦略研究

新しい会社を立ち上げるには、顧客、市場、競合他社に関する知識が必要です。

多くの起業家は、家族、友人、仲間のネットワークに頼り、市場機会ではなくそれらのネットワークに従ってきました。成功した人もいますが、失敗している人もたくさんいます。Strategy Research は、他の市場で見逃されている機会を活用するための鋭い洞察とデータを起業家に提供します。

Market Research delivers insights and data to guide your decision-making and product development.  Strategy and Competitive Intelligence allow you to create Competitive Advantages.

起業家のためのリサーチと戦略ソリューション

市場参入と機会評価

These assessments include comprehensive insight into the opportunities and threats in entering new markets.  Market Sizing data can inspire areas of uncontested opportunity.  This research provides the untapped opportunities, the distributors’ partnerships that can be developed, and the competitive threats.

競合分析

This research provides insights on key players, competitor best practices, planned competitor strategic movements, and areas of opportunity.

新製品発売調査

This research assists product developers with agile product testing and insights.  Entrepreneurs can test Minimum Viable Products (MVPs). The result are findings that can immediately improve products.  Some clients prefer to do this research in Agile Sprints.

顧客調査

This research can be either Qualitative or Quantitative.  For example, Focus Groups and In-Depth Interviews can unearth unmet customer needs and pain points.  Quantitative Research can measure a broader sample of the population to uncover customer needs and identify pockets of popularity of your product in different geographical markets.

製品のユーザビリティテスト

This research tests the satisfaction of products and websites.  Products can be tested in-person, office or home.  The results help you to make improvements to your product or website.

市場参入戦略計画

Strategy Research is compiled in a comprehensive plan for getting your products to market.

マーケティングコンサルティング

We help you to develop ads, websites, translations of marketing material,s and labeling.

SISリサーチ＆ストラテジーについて

SIS は、製品を改善し、製品の発売を効果的に行うために必要な情報を企業に提供します。

We identify the best markets for your products. We can develop strategies on whether to export your products, open a subsidiary, or form a partnership with another company. We inform you about the competitors already in the market and those who might be planning to approach your position.

市場機会の相対的な規模を示し、一部の市場への参入が他の市場よりも難しい理由を説明します。潜在的なパートナーや流通チャネルを特定できます。関連する法律や規制についてお知らせし、成功できる新しい市場での参入をお手伝いします。