Etude de marché aux Îles Vierges britanniques

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Les îles Vierges britanniques se trouvent au nord-ouest d'Anguilla et à l'est de Porto Rico. Les îles constituent un territoire britannique d'outre-mer. Tortola, Virgin Gorda, Anegada et Jost Van Dyke sont les îles principales des îles Vierges britanniques, mais il existe également 50 îles et cayes plus petites. Les gens vivent sur seize des îles. Road Town, la capitale, se trouve sur Tortola, la plus grande île.

Industries clés

Vous vous demandez peut-être quelle est l’industrie primaire des îles Vierges britanniques ? Les BVI comptent deux industries principales : le tourisme et les services financiers. Le tourisme emploie de nombreuses personnes, mais les îles Vierges britanniques sont fières de leur statut de centre financier offshore. Les îles produisent également des légumes, des fruits, de la canne à sucre, de la volaille et du bétail. La construction de bateaux est un autre domaine majeur, tout comme la pêche commerciale, la construction et la distillation du rhum.

Quartiers

• Road Town – la capitale des îles Vierges britanniques et la ville principale de Tortola
• Spanish Town – la deuxième plus grande ville située sur Virgin Gorda, la troisième plus grande île
• Cane Garden Bay – l'une des stations balnéaires les plus connues de Tortola
• Scrub Island – une petite escapade haut de gamme au nord-est de Tortola
• White Bay – l’une des meilleures stations balnéaires de Jost Van Dyke
• Peter Island – une île privée à seulement huit kilomètres au nord-ouest de Road Town
• The Settlement – également appelé « Le Village », The Settlement est la seule ville d'Anegada, la deuxième plus grande et la plus isolée des îles Vierges britanniques.
• Belmont – un endroit central à l'extrémité ouest de Tortola

Les tendances

The British Virgin Islands is a world leader in the field of financial services. For over four decades, it has allowed people and businesses to invest. It also allows them to trade across global borders. The islands have also emerged as a world-leading center for cryptos and FinTech, tapping into the vast potential of these new ways of doing business. FinTech and crypto have many strengths. The BVI brings these strengths to people and businesses around the world.

Avantages et atouts sur le marché

Many of the BVI’s strengths are common to other countries. For example, it has no currency exchange controls, and English is the primary language. It is a stable democracy. Also, the islands subscribe to a common law legal system. This system allows them the final appeal to the Privy Council in London. Other benefits, such as taxation, are not standard for other countries. The BVI has no income tax. Capital gains, wealth, and corporation taxes are also non-existent.

Base de consommateurs

The British Virgin Islands is home to a total of 30,000 people. Slightly more than half are female. Almost half of the people live in urban centers, with the rest opting for country life. The median age is 37.2, and more than three-quarters of the people in the BVI have Internet access. In this sector, there is heavy social media use. Facebook reaches more than three-quarters of the market.

Raisons de développer votre entreprise sur le marché des BVI

What is unique about the British Virgin Islands? We already mentioned the tax benefits. Also, setting up shop in the BVI is a quick and easy process. It is an attractive location for US companies because it’s close to the US Virgin Islands. It’s so close, in fact, that it uses the US dollar as its formal currency. The BVI has many further benefits. For his reason, it has long attracted businesses from around the world.

À propos des études de marché aux BVI

SIS International provides Qualitative, Quantitative, and Strategy Research for industry and consumer products. SIS looks at trends and lifestyles in the BVI. We use Focus Groups, Surveys, and Interviews to conduct Recherche d'entrée sur le marché, UX Market Research, Competitive Analysis, Market Opportunity Research, and Market Sizing Research and to come up with Go To Market Strategy.