全球营销咨询公司

全球营销咨询公司

SIS 国际市场研究与战略


Communications and messaging are everywhere. The average consumer sees more than 2,000 messages per day according to many estimates. “Ad fatigue” is on the rise. And digital marketing has exploded, but ensuring ads perform and deliver ROI can be a challenge.

Stakeholders do not always know what they want from brands and products. Complex purchasing processes and Multiple Influencers can influence your marketing campaign effectiveness. A key question for companies is how to stand out from the “noise” and improve ROI, sales or brand growth from communications?

我们所做的

SIS Global Growth provides meaningful, unique, targeted, and story-driven communications solutions. This involves Strategy and Marketing Consulting.  We also provide research and data on target segments, and balancing of quantity, costs, research, insight and creative messaging.

We believe that effective messaging does not end with targeted campaigns. It also involves providing our clients with deep insight from research and campaigns so that they can build on their successes in future initiatives. We leverage our global communications and marketing capabilities to help our clients uncover opportunities in places they may not initially consider and develop competitive advantage.

广告和信息解决方案

Promoting a concept or messaging can be a risky endeavor in a complex marketplace. By engaging and testing targeted stakeholders, companies can refine their concept and products to more effectively minimize risk and maximize return.

Our approach involves providing multiple layers of insight through our integrated research methods. Our testing techniques provide deep insight from stakeholders to uncover underlying motivations, decision processes and expectations. SIS uncovers relationships, preferences, sensitivities, habits and unmet needs. We provide further insight into the wider market context, to provide insight into drivers, competition, regulation, functionality, opportunities, threats, and strategic trade offs and pricing dynamics. Ultimately, our solution provides detailed data and guidance for our clients’ confident decision-making.

解决方案

  • 信息和概念测试
  • 名称开发
  • 分割
  • 目标细分市场识别
  • 营销组合
  • 酷猎与人种学
  • 忠诚
  • 分割
  • 社交媒体咨询
  • 活动管理和发展
  • 市场进入和机会评估
  • 客户体验
  • 策略计划
  • 社交媒体追踪与咨询
  • 内容生成
  • 白皮书写作
  • Google 和 PPC 广告

消费品特种产品

  • 旅行与旅游
  • Luxury Goods
  • 电子产品
  • 快速消费品
  • 高净值个人
  • “间接影响者”

B2B 专业

  • 包装
  • 关键意见领袖
  • 分配
  • “守门人”
  • 供应链智能

医疗专业

  • 患者
  • 医生
  • 护理人员

我们的纽约工厂地址

纽约州纽约市东22街11号2楼 10010 电话:+1(212) 505-6805


关于 SIS 国际

SIS 国际 提供定量、定性和战略研究。我们提供决策所需的数据、工具、战略、报告和见解。我们还进行访谈、调查、焦点小组和其他市场研究方法和途径。 联系我们 为您的下一个市场研究项目提供帮助。

 

 

作者照片

露丝-斯坦纳特

SIS 国际研究与战略创始人兼首席执行官。她在战略规划和全球市场情报方面拥有 40 多年的专业知识,是帮助组织取得国际成功的值得信赖的全球领导者。

满怀信心地拓展全球业务。立即联系 SIS International!

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