重型制造市场研究

重型制造市场研究

SIS 国际市场研究与战略

什么是 HM 市场研究?

You may know 重型制造 by another name: Heavy Industry. HM focuses less on the consumer than the light industry sector. But, it uses much more capital. Further, it often involves extracting and using raw materials to produce goods. Thus HM has quite an impact on several industries.

HM 的示例包括:

1. 造船业

2.机床制造

3. 钢铁产量

4. 采矿

5. 化工产品

HM 还包括农业和建筑设备的制造。

全球建筑支出的增加是该行业的主要市场驱动因素之一。但是,在 HM 领域推出新产品需要巨额资本支出。因此,该行业的小公司只能生产专用机械。

为什么HM市场研究很重要?

In all industries and sectors, Market Research is essential. It is vital in the HM industry, where the effects of making misinformed decisions can be severe. At times, such decisions can be nothing short of disastrous. Market Research is vital for entering new markets as well as acquiring other businesses. It’s also needed for major new product launches. Here are four reasons why Market Research benefits the HM industry:

1. 它可以帮助行业参与者获得第一手见解。事实上,从二手资料中获得此类见解的情况很少见。

2. 它帮助 HM 产品制造商识别买家角色

3. 它可以帮助他们确定与时俱进的内容和方法

4. 这有助于他们降低风险

主要职位

HM 中的关键职位如下:

  • 装配工。装配工负责将 HM 设备组装在一起。 他还是她 集合s 产品的不同部分以使其发挥功能。
  • 操作员/机械师。操作员和机械师是使用机器的专家。操作员/机械师还应擅长解决机器故障。大多数操作员知道如何使用几乎所有类型的机器。因此,他们中的大多数人都是机器操作专家。
  • Quality Inspector: a specialist in checking out how well the machinery works. That person can also identify a machine’s value in the market. Quality inspectors tend to know every kind of material used in any heavy equipment.

企业为何需要 HM 市场研究

市场研究 provides knowledge of the current market state. Companies can also use it to predict future consumer needs. Sales cycles in this sector are often long. Market Research can help determine the best ways to keep prospects engaged throughout the process.

业务遍布全球的公司需要遵守当地标准。他们必须在生产和销售流程的各个阶段都了解情况。市场研究可以帮助您确定并跟踪新兴趋势。这样,您就可以减少在合规意外方面的开支。

关键成功因素

专家们列出了几个可以帮助该行业参与者的因素。这些因素可以帮助他们在各自的市场中竞争。它们包括:

1. 生产率。 扩张通常意味着在不扩大工厂规模的情况下提高产量。因此,行业参与者必须专注于提高运营效率。

2. 连接性。 得益于人工智能的力量,数十亿台机器和设备如今已接入互联网。HM 设备制造商要想参与竞争,就必须将自己的系统视为互联世界的一部分。

3. 标准化。 The process of making machines that conform to a standard makes HM operations more efficient. For one thing, it’s quicker to get the product to market. It also enables industry players to improve continuously.

关于HM Market Research

Through the years, HM Market Research has helped the field of science. It has made room for avant-garde players in tech and machinery, and it enables them to at least survive future risks.

We do Qualitative, Quantitative, and Strategy Research through interviews and surveys. We also organize Focus Groups to help gauge market response to products.

Companies need to see the importance of HM 市场调查. It takes time, money, and effort, but it builds endless potential. It also enables the makers of heavy equipment to improve their bottom line.

作者照片

露丝-斯坦纳特

SIS 国际研究与战略创始人兼首席执行官。她在战略规划和全球市场情报方面拥有 40 多年的专业知识,是帮助组织取得国际成功的值得信赖的全球领导者。

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