Marktonderzoek in Delaware

Delaware is een van de 50 Amerikaanse staten met een bevolking van ongeveer 1 miljoen mensen.

It is the second smallest state by area. Delaware has three counties: Sussex, Castle, and Kent, and over 50 cities, including Wilmington, Hartly, and the capital, Dover.  Its location is beneficially located in the North East Corridor with proximity to major cities of NYC, Philadelphia, Baltimore and Washington DC. The unemployment rate in Delaware is relatively low, and its GDP is over $75 billion.

Economische vitaliteit

Waarom is Delaware uitzonderlijk? Delaware heeft de meest prominente chemische industrie in de Verenigde Staten. Het hoofdkantoor van DuPont is in Delaware. DuPont is de leidende chemische fabrikant ter wereld.

De staat exporteert een grote verscheidenheid aan chemische producten over de hele wereld, waaronder Teflon, Nylon, Stainmaster-tapijten en bedrukte materialen. De chemische industrie versterkt de economie van Delaware.

Landbouwindustrie

De landbouwsector heeft ook een aanzienlijk deel van de economie van Delaware in handen. De staat is de belangrijkste producent van vleeskuikens. Daarnaast is de economie afhankelijk van zuivelproducten, aardappelen, sojabonen en maïs. Met de nabijheid van de Atlantische Oceaan bereikt de visserij ook een hoogtepunt.

Groeiende industrieën

Ook de gezondheidszorg, de financiële sector, de luchtvaart en het toerisme leveren een bijdrage aan de economie.

Een bedrijf starten in Delaware

Delaware has one of the most favorable systems of new business formation.  Many corporations decide to incorporate their businesses in Delaware due to its business-friendly laws and incentives.  Delaware also provides support for startups. New businesses can get full technical assistance for the structuring of a corporation. Hence, the state offers greater privacy and provides tax advantages. These benefits include investor opportunities for your corporation.

Over marktonderzoek in Delaware

Voor elk bedrijf is marktonderzoek een must.  Waarom?

People should understand the needs of the customer base. These needs are social, cultural, and economic, and they influence your business. Your team will have to engage with communities. You’ll also need in-depth interviews about the possible opportunities for business.

You also need to know about your competitors. At SIS International, when we do Strategisch onderzoek, it includes complete customer and competitor analysis. We identify the potential strengths and weaknesses of your competitors. This knowledge will help you to build up a successful business.

Getting help from native Delaware is essential when doing proper Qualitative Research. Want to know how the people of Delaware are likely to respond to your product or service? Kwalitatief onderzoek provides a rich, detailed picture. It shows you why people act the way they do. It also tells you their feelings about these actions.  Key methods includes Customer Interviews, Focus Groups, and Ethnography.  Qualitative Onderzoek records attitudes and feelings and provides depth and detail to your data. It creates openness by encouraging people to open up in their responses. This type of research can explore new topics not considered by your company.

Kwantitatief onderzoek allows you to do a broader study involving more subjects. With this type of Research, it’s easier to show overall results. Quantitative Research provides for greater impartiality and completeness of results. It uses standards, which means that we can replicate your study, analyze it, and compare it to similar ones. Researchers can avoid personal bias by keeping their distance from participating subjects. They can also use persons unknown to them.

Comprehensive Market Research helps to grow your business. It optimizes your performance, reduces risk, and helps you to beat out the competitors.