斯威士兰的市场研究

微小的斯威士兰王国位于非洲大陆南部。莫桑比克共和国和南非共和国环绕着这个内陆国家。斯威士兰因其独特的岩层和美丽的山景而吸引着地质学家和游客。该王国还拥有保护区，里面有各种野生动物、鸟类和植物。

斯威士兰的官方语言是西斯瓦蒂语和英语。该国的宗教信仰以祖先的灵魂为基础，斯威士兰居民崇拜一位名为 Mvelincanti 的造物主和至高无上的神。

重点行业

斯威士兰王国的主要产业是农业和旅游业，因此，农业为当地制造业提供了大部分原材料，并为该国带来了最多的收入。然而，新冠疫情改变了局面，导致政府被迫削减开支。

南非是斯威士兰产品的主要市场，它购买斯威士兰的糖、棉花、柑橘类水果、玉米和罐头产品。

旅游业也是经济的一个重要方面。斯威士兰丰富的文化遗产吸引了来自世界各地的游客，许多人参加旅游和野生动物保护区参观。其他景点包括：

岩层。
传统的斯威士兰工艺品市场。
Mlilwane 野生动物保护区。
斯威士兰文化村。

社区

斯威士兰的首都是姆巴巴纳，主要工业区是马察帕。该国有四个主要地区：霍霍、卢邦博、曼齐尼和希塞尔韦尼。人口最多的地区是曼齐尼和霍霍，人口最少的地区是希塞尔韦尼和卢邦博。斯威士兰最小的省份是卢邦博，这是一个风景秀丽的山区。卢邦博支持自然和农业活动。

趋势

Unemployment in eSwatini was high even before the COVID-19 pandemic. The economy started to recover in the second half of 2020, however, the recovery was most evident in the service and industry sectors. But, domestic revenue is still on the decline. The informal sector expanded due to the effects of the pandemic. This sector is necessary for the survival of households. But many of these micro businesses have no safety net. They cannot withstand further economic losses.

斯威士兰市场的优势

What makes the market of Eswatini strong? Above all, it’s the country’s natural resources. These resources include sugar, food products, wood pulp, and wildlife, and provide a solid basis for its lucrative trade and exports to South Africa.

消费者群体

Subsistence farming is a massive aspect of Eswatini’s economy, and over 70 percent of the country’s population relies on it. In recent times, The Swaziland Agricultural Project has moved to improve food security because it wants to transform agriculture into a more robust sector.

在斯威士兰拓展业务的理由

There are a few reasons to grow your business in Eswatini, and quality infrastructure and peace and safety are two of them. Quality infrastructure includes electricity, roads, water, and telecommunications, and is an essential aspect of a strong market. It indicates the potential future development of the country.

The country’s safe and peaceful environment is a much-desired ingredient; therefore, it makes for a strong market. Investors can feel confident in their prospects.

关于斯威士兰的市场研究

在斯威士兰发展业务的最初想法似乎令人望而生畏，因此考虑到目前的趋势，未来的增长和发展似乎有限。这就是我们在这里的原因：让您放心。我们的方法是使用焦点小组研究不同的非洲市场。在 SIS，我们可以向您提供经济的基本事实和数据，因为研究是我们的主要工作。

SIS 用途定量, 定性，和战略研究 for your company. We also create surveys and compile the data that you need. We can help you make the right decision for your business.