电视、电影和影片市场研究

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Television, also called TV, is one of the best-known telecommunication mediums. Broadcasting networks use it to bring across moving images in either black and white or color with sound. Television came about with the teamwork of many individuals in the early 20th century. The first-ever television had a completely different setup from what we know today. Over the years, TV has grown and has also become a top source of entertainment.

电影和影片其实是同一种东西，都是动态图像和电影剧，都是展现创作者视觉艺术的形象，通过影像表达故事、传达思想，也传递情感、美感，甚至氛围。

为什么电视、电影和影片市场研究很重要？

这三种娱乐形式对当今的社会变革有着重大影响，因为它们可以让旁观者了解视野之外的事物并激发同理心。电影和节目已被证明对人们有强大的影响力。它可以是图像、音乐和对话的结合。然后是灯光、声音和特效。这些设备能引起深刻的感受，甚至帮助我们更好地了解当前的处境，更好地理解我们周围的人。它们也让我们更好地了解社会和文化。

电影是不同文化创造的产物。它是一种重要的媒介，既能提供娱乐，又具有历史价值。它通常是历史时刻的视觉记录。

主要职位

There are several job positions in this industry that a person can fill. Many people have a passion for this industry but don’t know which job is best for them. Following are some examples of positions in the TV, Movie, and Film industry:

• 电影制作人
• 摄影指导
• 电影导演
• 电影编辑
• 跑步者
• 灯光师
• 摄像师
• 位置管理器
• 视频编辑
• 音响技师
• 产品助理

这样的工作机会不胜枚举。然而，根据制作公司的业务，甚至还会提供临时工作。

为什么企业需要电视、电影和影片市场研究？

Many businesses use TV and movies as a form of entertainment. Movies keep restless customers busy while in stores shopping. Or they can even look at a movie while eating in fast-food restaurants. Any company can use TV, movies, and films to promote their business. For example, a TV feature can save a failing business and draw in new customers and investors the same way. The TV industry is also a great way to advertise a business. Putting up short ads and even creating jingles is a great way to put a company out there in the market.

这 market helps businesses pinpoint their goals and set better plans to meet them. Market 研究 enables you to make critical business decisions and secure investment and funding. It also helps in determining new business opportunities and even avoiding business failure. TV, Movie, and Film companies need to do market research to know when to release their work and how to promote it. Market research enables these companies to create the best strategy for their creative pursuits.

关键成功因素

自诞生以来，电影和电影制作已经取得了长足的进步。技术在不断进步。它导致了电视等设备的发明以及流媒体服务的出现。由于这些进步，人们不再想花时间坐在剧院里。他们也不想花钱买票看电影。现在只需点击几下鼠标即可。此外，电影和影片现在赚得更多。流媒体服务让更多人能够看到新上映的电影。

The TV industry is also rising in the market as new, high-tech models of televisions are being made. Even more TV shows are being produced, keeping viewers on edge and entertained.

关于电视、电影和影片市场研究

The entertainment sector continues to grow every day. Many companies are seeing this and are looking to expand. Yet, some people do not know where to start. That’s why market research providers exist. They arrange Focus Groups, Interviews, and Surveys. They can also conduct Strategic, Qualitative and Quantitative Research for your company. It’s an excellent place to start if you need to research the TV, Movie, and Film market.