冠状病毒时代的企业韧性

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Business resilience is a firm’s ability to recover from tough circumstances. It is also known as continuity planning. Your enterprise may battle to stay afloat when things don’t go according to plan. That situation changes if you have business resilience. You will have the chance to adjust to whatever life throws at your company if your business is resilient. Here are 20 ways to make your business more resilient:

1.开展业务影响分析

业务影响分析不言自明。它概述了破坏性事件如何影响标准业务程序。只要了解最佳实践并稍加规划，就可以在公司内部开展此类调查。有些公司可能更愿意聘请外部顾问来进行影响分析。

2.制定业务连续性计划

Life may return to normal, or it may achieve a “new normal.” Your firm’s survival will be a product of proper business continuity planning. Set up business continuity and incident response teams. Have these teams follow guidelines from the CDC, WHO, and their local governments. They must put measures in place to protect the organization and its employees.

3.确保组织遵循复原力原则

您的组织必须具有适应性。它必须能够随着 COVID-19 形势的发展而改变方向。它必须反应迅速，能够识别风险。它还必须积极主动--能够预测、检测和应对可能发生的干扰。您的公司必须相互依存和整合。员工应接受培训并做好准备。整个组织还必须有共同的愿景和统一的目标。在这一切过程中，贵公司必须相互协作、沟通和配合。

4.进行业务跟踪和预测

The crisis may generate random instabilities. Put rapid reporting cycles in place. It will help you to understand the effects of COVID-19 on your business. It also shows what mitigation measures you need. You will be able to see how fast operations are recovering.

5.确定不确定性

You can carry out this step by brainstorming or by doing a SWOT analysis. This step calls for a diverse set of participants. They should have different backgrounds and interests. Such a group will be able to outline the risks and uncertainties facing the company.

6.行动要快，但要有计划

台湾和蒙古等地对冠状病毒大流行反应迅速。他们以前经历过这种情况。他们立即开始了接触追踪和严格检测。他们很早就规定必须戴口罩。同样，确保您的公司制定了应对当前危机的政策，并可根据需要进行调整。

7.员工第一

员工可能会对风险感到焦虑，也可能会生病。出于安全考虑或照顾生病的家人，他们可能无法上班。或者，他们可能没有交通工具。在整个大流行期间为员工提供支持至关重要。您还需要制定缺勤计划，尤其是那些担任重要职务的员工。

8.审查和修订远程工作政策

现在是改进远程工作政策的适当时机。你可能必须使用新的绩效考核方法。例如，你可能必须根据产出而不是完成任务的时间来评估员工。他们每天工作或完成任务的时间可能变得无关紧要。人力资源部门需要支持管理人员对团队进行检查。他们还需要确保员工在从事远程工作时遵循最佳实践。

9.与员工沟通是关键

It’s essential that HR steps up its communication response. Employees need to know about changes to working hours and company policy revisions. To make it work, the HR department will need to work with the CEO. They need to decide how the company’s communications will look. They must align with the context of employment law and best practice. The effect of proposed changes can result in loss of employment, so firms need to be sensitive.

10.为员工做更多工作

优先考虑员工关心的问题。例如，学校和日托中心关闭意味着员工可能需要托儿服务。如果能缓解这些问题，就能提高士气和参与度。它能提高团队精神，从而取得更好的业务成果。

11.贵公司的内部沟通和客户沟通必须透明

让所有利益相关者随时了解人员配置状况至关重要。您还需要告知他们业务连续性措施和应急计划。

12.充分利用技术

We have countless tools available to reduce the challenges facing our companies. These tools came about because of the developments in technology over the last 20 years. The current crisis will expand the use of teleconferencing and smart working solutions. Video calls will replace many face-to-face meetings, which will lessen the environmental footprint due to less travel.

13.将数据存储在云端

通过网络浏览器访问所有数据，可以更轻松地实现在家办公。通过将所有数据转移到云端，您可以建立一个完全远程的办公室。

14.建立电子文件共享平台

实施客户门户意味着您不必向客户邮寄文件。这也意味着您可以全天候为客户提供文件访问服务，从而改善客户服务。由于员工现在可以在家访问文件，因此减少了在办公室花费的时间。

15.制定以客户为导向的计划

积极主动，制定以客户为导向的可持续计划。组建技术熟练的分布式团队，随时随地登录。这些团队应能兑现对客户的承诺。

16.为客户多走一英里

注意你对待客户的行动和语气。你对客户的态度必须反映出你与客户关系的性质。你最忠诚和最大的客户将值得你一对一地进行个人推广。不要向高净值客户发送大规模调查或电子邮件。

17.重新考虑品牌价值

现在正是重新审视品牌定义价值的好时机。请提出这样的问题：我们是否清楚自己的品牌定位以及未来的发展目标？它与我们的利益相关者相关吗？我们的客户是否关注我们的产品质量？

18.确保公司的生存

你需要做出痛苦的抉择。例如，如果无法实行零裁员政策，而烧伤率又很高，你可能需要裁员。你的首要责任是挽救公司和一些工作岗位。这总比失去整个组织和所有工作要好。

19.利用政府支持政策

公司应检查政府赞助的支持机会。此类支持可能因部门和管辖范围而异。请决定如何根据您的具体情况提供最佳服务。

20.行动和学习

All these exercises are useless if leaders do not act upon the insights. They also need to follow the recommendations. Like any strategic move, timing is essential. Organizations need to give priority to strategic rather than tactical actions and movements. The coronavirus outbreak exposed glaring flaws in many business models. Now is the time to work on those flaws. Design your business to operate even in unstable economic conditions.