고객 발견 시장 조사

고객은 모든 회사의 핵심입니다. 우리는 당신이 그것을 찾을 수 있도록 도와줍니다.

It’s not enough to have an innovative product idea or to charge reasonable prices for everything. You still need a potential market to target. Of course, it’s essential to optimize product development. Even more important is getting the right experts to help you pay attention to Customer Discovery Market Research. Businesses should spend the time and money needed to optimize 고객 발견 시장 조사. This analysis will help you to understand your customers.

Rather than seeing the big picture, Customer Discovery looks at the issue at the micro level. It’s better to do this type of research in person. The researcher interviews those involved and asks them how they deal with specific tasks. He or she will also find out if they have any challenges. This type of research is about discovering the customer’s needs and problems when trying to do a task.

고객발견 시장조사 방법

고객 발견 시장 조사를 수행하는 몇 가지 방법은 다음과 같습니다.

민족지학

Ethnography is the perfect tool for 고객 발견 시장 조사. The term “ethnography” describes any qualitative 연구 project that provides an in-depth, detailed description of the everyday life and practice of an ethnic group. The insights you’ll get can give you a comprehensive view of the market and customers. Business organizations can get complete strategic directions to various aspects of corporate planning. Some market players perceive ethnography as an inefficient or time-consuming tool. Still, it can provide useful insights. The process helps companies to understand the requirements and needs of their consumers.

쿨헌팅

Coolhunting is the simplest market research method because of its concept, and many companies consider it the secret of their success. Some people refer to this new technique as trend-spotting. For coolhunting, the researcher observes the market relative to your business needs. They then make predictions based on their analysis. You can use cool hunting as a subset of trend analysis to make better decisions.   

거리 인터뷰 및 거리 탐험

The Street Expeditions technique, where the researchers do a complete analysis of different streets, is one of the best. It can provide you with complete information about the market. This analysis tells them what the customers are seeking. You will get information about the location of your target customers. This information will help you to increase your sales.

트렌드 헌팅

Trend Hunting is the perfect way to understand what is on the mind of the public. It helps organizations to understand current cultural trends around the world. It also helps them to forecast what is going to happen in the market in the future. Businesses can use Trend Hunting to research their customers. It will assist them in discovering the market based on the latest trends.

커뮤니티 통찰력

커뮤니티 통찰력은 고객 발견 시장 조사를 수행하는 가장 좋은 방법일 수 있습니다. 다양한 리소스에서 커뮤니티 통찰력을 수집하고 활용하여 조직의 목표 시장에 대한 업데이트된 관련 데이터를 제공할 수 있습니다. 소비자를 이해하는데 도움이 됩니다. 또한 새로운 고객을 발견하기 위한 더 나은 전략을 개발하는 데 도움이 됩니다.

고객 발견 시장 조사 정보

You need customers who are willing to buy your products. Without them, your innovative ideas can never provide you with any benefit. You need to research your potential market to enhance your customer development. That is the only way to achieve success in the market. The methods mentioned above are beneficial for market research. They help you to understand the consumers around you. When you use them, you can make better decisions for your organization.