再生可能エネルギー市場調査

再生可能エネルギー市場調査

SIS 国際市場調査と戦略

The renewable energy market is one of the fastest-growing industries in the United States and in many parts of the world.

太陽エネルギー市場調査

SIS actively conducts B2B and B2C interviews regarding installations, new product concepts, and attitude, behavior, and usage tests.  We have conduct Solar Energy Market Research across the United States, Europe, the Middle East and Asia.

原子力市場調査

SIS 国際市場調査と戦略

SIS conducts expert interviews in the Nuclear Energy Market.  We have conducted Expert and Policy Research interviews across the United States for companies interested in understanding the changing opinions regarding Nuclear Energy.

Our senior research team conducts high-level discussions and interviews in the Nuclear Energy industry to engage and explore decision-making processes, policy responses, and other nuances.

風力エネルギー市場調査

SIS International Research conducted telephone interviews with turbine experts, including Procurement Directors, Wind Turbine Engineers, Wind Farm Owners, and Third Party Turbine Engineers.  Through these interviews, we discovered various trends in the power sector. These trends range from the communication habits of turbine industry professions to the recent growth of the industry, to the impacts of domestic policy and international trade.  The following is a recent case study in which we spoke with Wind Energy Experts and Engineers worldwide to develop new messaging campaigns for our clients.

4つの重要なポイント:

  • タービン産業は現在大きな成長を遂げている
  • 国際貿易と国内政策に関する不確実性は業界に大きな影響を与えるでしょう。
  • タービン業界の専門家には、時間厳守、多忙な仕事量、仕事に対する深い情熱など、多くの共通点があります。
  • 文化の違いにより、アジアでの研究の収集は困難です。

風力タービン産業

Through our desk research, we discovered that wind energy has been enjoying exceptional growth in recent years.  F米国の農民や牧場主は、タービンの設置費用として数億ドルのリース料を支払われました。アイオワ、カンザス、サウスダコタ、オクラホマなどの多くの州がすでに風力エネルギーに大きく依存しており、この産業は大きな成長が見込まれています。これらの各州は現在、全電力の 4 分の 1 以上を風力発電で発電しています。  

また、業界の将来とそれがどのように反応するかについても検討しました。 米国政府の push for more LNG (Liquified Natural Gas) turbines.  Europe is currently becoming a massive buyer of US LNG. In a recent meeting aimed at averting a transatlantic trade war, the head of the European Commission told the United States that Europe currently has a plan in place to build more terminals to import U.S. LNG.   LNG imports to Europe are set to increase substantially, though political shifts can quickly impact the energy market.  It will be very interesting to follow this industry and observe how it reacts to changes in international trade, as well as policy developments in the US and elsewhere.

私たちのインタビューでは、タービン業界で働く人々に関する多くの興味深い傾向が明らかになりました。

SIS 国際市場調査と戦略

まず、参加を希望しながらも、インタビューを完了するために必要な時間を犠牲にすることができなかった回答者の数が圧倒的に多かったことです。これは、業界の需要と、そこで働く人々の献身を反映しています。参加できた人々に共通していたのは、信じられないほどの情熱でした。すべての回答者はタービン業界での仕事に非常に情熱を持っており、私たちに多くの貴重な洞察を提供してくれました。

The second trend we observed was stark cultural differences. It was much more difficult to engage respondents from Asia, specifically China.  Relationship building was more important in communicating with experts and engineers in China than in other countries. This more personal method of contact seemed to alleviate many concerns.  In contrast, professionals in both the United Kingdom and the United States were easier to contact and more forthcoming in their responses.

The third trend we observed was similar behavior and habits among the engineers we contacted. Many were very structured in their personal habits, priding themselves particularly on punctuality.  They also followed protocols extremely well. This manifested in our research through exceptionally smooth interviews. Normal minor issues such as technical difficulties with the teleconference were eliminated, giving our respondents more time to respond to our inquiries in extensive detail.

エネルギー意思決定者にアプローチする方法

この業界で資格のある専門家に連絡するのは困難な場合があります。興味深いことに、サードパーティのタービン エンジニアは私たちと話すことに最も積極的でしたが、連絡を取るのが最も困難だったのは調達担当者でした。

With the rise of calls to curb greenhouse gas emissions, concerns of Fossil Fuel supply and demand, and climate change, primes the wind turbine industry has seen explosive growth. Companies should ensure that relatively short-term changes in the political environment that affect the industry do not cloud this long-term outlook.

Based on our research, we believe the industry as a whole is well-positioned to take advantage of the growth opportunities available. Experts in the field are exceptionally passionate, hardworking, and efficient. Companies should take steps to ensure that their employees continue to work at an optimal level to avoid burnout. Additionally, as we found many industry professionals to be adept at executing formal protocols, companies should make sure that their processes are as efficient as possible.

Finally, given the large number of respondents who cited confidentiality concerns when speaking to us, we believe players in this industry should evaluate having more open communication and cooperation. Cooperative relationships could help companies to hedge against short-term risks, while promoting innovation and fueling long-term gains.

Many factors including the current geopolitical climate are generating a lot of uncertainty across many industries, including the wind turbine industry. However, we firmly believe the long-term growth prospects strongly outweigh the short-term tumult. It is an exciting time to be involved in wind power.

SIS再生可能エネルギー市場調査について

SIS International Research is a leading global market research firm.  We provide Consumer and B2B Market Research in the United States, Europe, the Middle East, Asia and Africa.  SIS also has a leading Strategy Research team that provides Market Opportunity/Entry/Sizing, Competitive Analysis, Trend Tracking, Industry Intelligence, Innovation Research and Go To Market Strategy.

次回の再生可能エネルギー市場調査プロジェクトについては、当社までお問い合わせください。

著者の写真

ルース・スタナート

SIS International Research & Strategy の創設者兼 CEO。戦略計画とグローバル市場情報に関する 40 年以上の専門知識を持ち、組織が国際的な成功を収めるのを支援する信頼できるグローバル リーダーです。

自信を持ってグローバルに展開しましょう。今すぐ SIS International にお問い合わせください。

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