企業家策略研究

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創辦新公司需要客戶、市場和競爭對手的知識。

許多企業家依賴家人、朋友和同事的網絡，並追隨這些網絡而不是市場機會。有些人成功了，但很多人失敗了。策略研究為企業家提供深入的洞察力和數據，以利用其他市場中被忽視的機會。

Market Research delivers insights and data to guide your decision-making and product development.  Strategy and Competitive Intelligence allow you to create Competitive Advantages.

企業家研究和策略解決方案

市場進入和機會評估

These assessments include comprehensive insight into the opportunities and threats in entering new markets.  Market Sizing data can inspire areas of uncontested opportunity.  This research provides the untapped opportunities, the distributors’ partnerships that can be developed, and the competitive threats.

競品分析

This research provides insights on key players, competitor best practices, planned competitor strategic movements, and areas of opportunity.

新產品發布研究

This research assists product developers with agile product testing and insights.  Entrepreneurs can test Minimum Viable Products (MVPs). The result are findings that can immediately improve products.  Some clients prefer to do this research in Agile Sprints.

客戶研究

This research can be either Qualitative or Quantitative.  For example, Focus Groups and In-Depth Interviews can unearth unmet customer needs and pain points.  Quantitative Research can measure a broader sample of the population to uncover customer needs and identify pockets of popularity of your product in different geographical markets.

產品可用性測試

This research tests the satisfaction of products and websites.  Products can be tested in-person, office or home.  The results help you to make improvements to your product or website.

進入市場策略計劃

Strategy Research is compiled in a comprehensive plan for getting your products to market.

行銷諮詢

We help you to develop ads, websites, translations of marketing material,s and labeling.

關於 SIS 研究和戰略

SIS 為您的公司提供改善產品和有效發布產品所需的資訊。

We identify the best markets for your products. We can develop strategies on whether to export your products, open a subsidiary, or form a partnership with another company. We inform you about the competitors already in the market and those who might be planning to approach your position.

我們向您展示市場機會的相對規模，並解釋為什麼某些市場比其他市場更難進入。我們可以識別潛在的合作夥伴和分銷管道。我們可以為您提供相關法律法規的信息，並幫助您進入能夠取得成功的新市場。