저널

Vox populi, commonly known as vox pops, are insight interviews with people part of a target segment or the general public.  These research interviews may occur in stores or on the street. Vox pops may have many beneficial applications for the field of market research.  Opinion interviews can provide useful information about consumers’ opinions of … 더 읽어보세요

소비자 충성도는 조직과 고객 간의 신뢰 관계입니다. 충성스러운 고객은 귀하의 비즈니스를 더욱 수익성 있게 만들 수 있습니다.

홍보 및 시장 조사에 대해 자세히 알아보세요.

Marketing is an ongoing process that evolves with time.  A core function of marketing is to create awareness, demand, and value for the product. Traditional mass marketing methods are intensively challenged by new media and technology. Amid these new challenges and changes, marketers are finding creative and effective ways to reach customers. Opportunities in Digital … 더 읽어보세요