Investigación de Mercado en Costa Rica

Costa Rica is a strong market in Central America, providing many benefits.
It is also a member of the World Trade Organization, and as a result, it doesn’t have many trade barriers. The presence of Foreign Trade Agreements also makes it a prime marketplace. These agreements make trade possible between many countries such as Chile, the USA, Mexico, and Canada. This trade provides many benefits for Costa Rica. It also has a social and economic balance, which allows it to handle foreign commerce.
Industrias clave
The primary industries in Costa Rica are tourism, agriculture, and electrical exports.
Costa Rica recibe capital por la exportación de piña, plátano y café. Tiene un clima templado y una ubicación perfecta, y la fruta y el café contribuyen a su PIB. El sector agrícola también emplea a gran parte de la fuerza laboral del país.
The manufacturing sector is also prominent in Costa Rica. The main products are medical, electrical, and aerospace devices. It also produces jewelry, clothing, and food products. It is also known for cheese factories and sawmills.
Tourism is a leading sector. It is also the fastest-growing. Many visit because of the country’s natural beauty and attractions. The government is taking measures to develop this sector further.
Barrios
San José es la capital y ciudad más grande de Costa Rica. Es rica en cultura e historia y recibe a muchos visitantes cada día. Está lleno de gente amigable y atracciones fantásticas, y ofrece noches ocupadas y días tranquilos y cálidos. Los bares y restaurantes en vivo son un placer.
Puerto Limón is the second-largest city in Costa Rica and the most important port for the country. It offers many attractions, such as a volcano, a beach, and parks. Puerto Limón is also famous for its cashew wine, which the locals produce themselves. It houses many bars and restaurants. You will also find a few open-air markets to explore.
Alajuela es la “escapada de verano perfecta”. También es conocida como la “ciudad de los mangos”. La agricultura de Alajuela es lo que la hace única. Los lugareños cultivan raíces, café y arroz, y también cosechan caña de azúcar, maíz y plátanos. Esta ciudad es rica en vida agrícola.
Tendencias
Technology is a growing trend in Costa Rica. Thus, it produces many devices. Because of the recent pandemic, this need has increased. The need for social distancing has raised e-commerce rates. Costa Ricans are turning toward tech to help with daily life tasks. Consumers are finding it easier to shop online than head to physical stores. So, online retail markets take advantage of this trend. E-commerce increases ease in shopping for the consumer.
Base de consumidores
Costa Rica is a growing economy, and the cost of living is low. Most of the people are middle-class. The people are open to new companies and products. They know about foreign trends, and they value good product quality. Costa Ricans love good product promotion, and it ensures the sale of products. They show brand loyalty to products they already know. When brands do not promote their products, consumers tend not to buy. If the consumer base is not happy, the business will fail.
Razones para hacer crecer su negocio en el mercado
Costa Rica tiene muchas fortalezas. Tiene una ubicación perfecta en medio del continente americano. Por lo tanto, tiene un excelente acceso al mercado. El país tiene puertos tanto en la costa del Pacífico como en la del Atlántico. Costa Rica tiene una alta tasa de alfabetización. También ofrece tasas impositivas bajas, lo que hace que los inversores estén más interesados en el país. Los inversores pagan impuestos en función de sus ingresos, lo que supone un gran beneficio, especialmente para los recién llegados al mercado. Es fácil iniciar un negocio aquí y el país está maduro para las inversiones.
Acerca de la investigación en Costa Rica
Costa Rica is a growing economy. Estudios de mercado is vital to look at the state of the economy. It’s essential to carry out Qualitative, Quantitative, and Strategy research. Market Research can also involve Focus Groups and Interviews. We also use Surveys in our research efforts. Contact us today for a consultation.
