Unser
Clients.
For over 40 years, we have been the research and advisory backbone for companies that refuse to guess about their future. From pre-launch concept validation to post-merger integration intelligence, our clients return because the work holds up under scrutiny.
“They don’t call us because we’re nice. They call us because we’re right.”
Technology & Digital Platforms
SIS has supported B2B and B2C technology companies with competitive benchmarking, product concept testing, UX research, enterprise buyer journey mapping, and go-to-market strategy validation. Our tech practice recruits CIOs, IT procurement leads, and end-user decision-makers through verified professional panels.
Apfel
Microsoft
Google
Amazonas
IBM
Intel
Cisco
Dell
Samsung
Sony
Adobe
HP
LG
Fujitsu
Acer
MotorolaAutomotive, Aerospace & Industrial
From powertrain R&D perception studies to dealer satisfaction tracking, our automotive and industrial practice has delivered competitive intelligence, market entry assessments, and voice-of-customer research for OEMs, Tier 1 suppliers, and heavy equipment manufacturers. We conduct car clinics, ride-and-drive evaluations, and B2B channel assessments across three continents.
Ford
Toyota
General Motors
Nissan
Tesla
Boeing
Raupe
Siemens
GE
John Deere
3MFinancial Services & Payments
Our financial services practice has conducted customer experience optimization, product development research, distribution channel analysis, and regulatory impact assessments for global banks, card networks, insurance carriers, and professional services firms. We recruit from verified panels of institutional investors, wealth managers, and treasury professionals.
Bank of America
HSBC
Mastercard
Western Union
AccentureHealthcare & Life Sciences
SIS supports pharmaceutical manufacturers, medical device companies, and healthcare providers with KOL identification, prescriber perception studies, formulary access research, and patient journey mapping. Our healthcare practice navigates IRB considerations and HIPAA-compliant data collection with panels spanning 30+ physician specialties.
Merck
AbbottConsumer, Retail & CPG
From central location tests and sensory evaluations to shelf audits and planogram optimization, our consumer practice has supported product launches, brand repositioning, and pricing strategy for some of the world’s most recognized consumer brands. We field research across mass, premium, and DTC channels in 50+ countries.
Coca-Cola
Nike
Unilever
Walmart
Tesco
KFC
KodakLogistics, Travel & Transportation
Our transportation practice conducts route optimization research, shipper perception studies, fleet operator satisfaction tracking, and passenger experience mapping for global logistics providers, airlines, and freight carriers. We recruit from verified panels of supply chain directors, procurement managers, and corporate travel buyers.
FedEx
UPS
DHL
American Airlines
British AirwaysMedia & Entertainment
SIS supports media companies and streaming platforms with audience segmentation, content concept testing, ad effectiveness research, and licensing strategy intelligence. Our entertainment practice has conducted test screenings, brand lift studies, and subscriber churn analysis across digital and traditional media.
NetflixHow We Work
With These Brands
Our engagements span the full spectrum of strategic research — from a single-market competitive sprint to a multi-year global tracking program.
Wettbewerbsfähig Intelligenz
Win/loss analysis, competitor positioning audits, pricing intelligence, and market share estimation through primary B2B and B2C research across 135+ countries.
Markteintritt & Opportunity Sizing
TAM/SAM/SOM modeling, regulatory landscape assessment, distribution channel mapping, and go-to-market strategy validation for new geographies and product categories.
Brand & Product Development
Concept screening, conjoint analysis, MaxDiff prioritization, sensory evaluation, CLTs, and naming research that reduces launch risk before capital is committed.
Kundenerfahrung & Loyalty
NPS benchmarking, journey mapping, touchpoint satisfaction tracking, churn diagnostics, and voice-of-customer programs that link CX metrics to revenue outcomes.
Strategic Advisory & Due Diligence
Commercial due diligence for M&A targets, category attractiveness assessments, expert network interviews, and board-ready market landscape reports.
Tracking & Continuous Programs
Brand health trackers, ad effectiveness waves, price sensitivity monitors, and quarterly competitive dashboards delivered as ongoing subscription programs.
Join Them.
Whether you need a focused three-week competitive sprint or a multi-year global tracking program, our sector leads are ready to scope the right engagement for your decision timeline.
Talk to an Expert
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