非洲突尼西亞市場研究

重點產業

Most of the land in Tunisia is arable. As a result, it exports wheat, barley, olives, dates, and fresh fruit. Its main export is olive oil.

這 oil and mining sectors also make lots of money. The resources mined include phosphates, iron, ore, zinc, and gold.

Tunisia also has a strong services sector. The main focus of that sector is tourism. But, it also includes retail trade and defense. All of these sectors boost revenue.

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突尼西亞

Tunis is the largest city. It is also home to the most people. This bustling city offers a lot of energy with its busy nightlife. It’s where everyone comes to enjoy themselves. Tunis also has many ancient sites and museums.

斯法克斯

斯法克斯是突尼西亞第二大城市。它有許多景點和美麗的景點。斯法克斯有一個漁港。它還可處理磷酸鹽、橄欖和堅果。此外，斯法克斯的許多人從事貿易。

蘇塞

Sousse is the third-largest city in Tunisia. Like Tunis, this city offers sizzling nightlife. It also has beautiful beaches with turquoise waters. Sousse has a rich history. In addition, it offers many fun activities. In fact, Sousse is the perfect getaway.

趨勢

Ecommerce is a trend that continues to grow in Tunisia. Moreover, more digital networks are being installed right through the country. Because of this, Tunisians are doing more and more online shopping.

The energy market of Tunisia has also seen growth. Tunisia produces thermal power from natural gas. In fact, it is the main source of energy. The government is also increasing other energy sources such as hydro and wind power throughout the country.

市場的優勢與優勢

Tunisia’s tourism sector is growing. History buffs love Tunis since it is the gateway to the ancient city of Carthage. The country expects the tourism sector to take off post-COVID.

Another market strength is Tunisia’s strategic location. Its position is perfect to supply Europe. This location makes it a prime trading partner with many countries.

消費者基礎

The people of Tunisia are very selective. They do a lot of research before they buy. Tunisians also check quality compared to competing products. Their product promotion is unique. It is a mix of word-of-mouth from families and direct selling. Thus, public opinion can decide a company’s sales and place in the market.

大多數領先公司幾乎在每個城市和社區都有代理商。事實上，如果沒有代理商，當地客戶往往不願意購買新產品和品牌。

Reasons to Grow Your Business in the North Africa Market

Again, the strategic location is an advantage. That’s because it’s so easy to ship goods to Europe. Tunis, the capital, is also in the right spot. It’s easy for business owners to trade with Europe. Investors should not miss this chance.

突尼斯的社會很熱情，並且擁有大量的外國人社區。此外，其勞動力水準很高。突尼斯人已經證明他們可以與其他國家的人很好地合作。

該國還擁有優秀的學校系統。如果您有一個年輕的家庭，這個消息可能會讓您鬆一口氣。此外，突尼斯是您開展業務的理想之地。

Another reason to choose Tunisia is that the government is trying to increase foreign direct investment. Already it gives excellent tax breaks to foreign investors. But, there is a downside. You’ll only get the exemption if no company in Tunisia produces something similar. The government also limits the VAT charged for importing capital goods.

突尼西亞市場研究

Tunisia is a unique country that is ripe for investment. Want to enter the Tunisian market? Do your Qualitative and Quantitative research. You’ll also need to do Strategy research. Your market research can also involve Focus Groups, Interviews, and Surveys. Our company provides all these services and more. Contact us now, and let’s see how we can work together.