維吉尼亞州的市場研究

---

維吉尼亞聯邦是一個幅員遼闊的州，其地理和經濟產業具有多樣性。

With a population of 8.5 million, proximity to Washington DC  and large coastal areas, the state can be an important state for business and politics.

The state benefits from an educated workforce, and strategic proximity to economic and political centers such as Washington DC.  Other cities include Richmond, Norfolk, Newport News, and Chesapeake.

Key industries of Virginia include the Agriculture, Aerospace, Defense, Banking, Higher Education, and Technology industries.

農業產業

大約 40,000 個農場和牲畜生產者佔據了該州三分之一的土地。維吉尼亞州仍在種植菸草，但大豆、棉花、小麥和大麥的經濟影響現已超過 4%。雞肉和火雞生產者以肉牛和乳牛為主。

維吉尼亞州農業提供了超過 33 萬個就業崗位，每年的經濟影響達 $700 億。大部分承諾種植面積位於風景如畫的藍嶺山脈東部和東南部氣候和土壤有利的地區。

航空航太與國防工業

美國航空航太與國防為維吉尼亞州經濟貢獻了$8220億美元和241,200個就業機會。它在這兩個領域仍然非常有競爭力，並提供高於平均水平的職業機會，主要是在沿海地區。

該行業在陸地和海上軍事應用以及網路需求方面顯示出巨大的潛力。漢普頓路海軍支出增加了 $15 億，屬於 A&D 部門。洛克希德馬丁公司、雷神公司、軌道科學公司、波音公司、勞斯萊斯公司和許多專業公司在該州擁有大量業務，青睞位於里士滿和哥倫比亞特區通勤便利的地點。

諾福克海軍基地、匡蒂科海軍陸戰隊、尤斯蒂斯-蘭利聯合基地、貝爾沃堡、李堡和邁耶堡是一長串軍事和軍事附屬地點的榜首。每個軍種都有20個不同的基地。

軍事國防支出佔維吉尼亞州GDP的比例最高，也是所有州支出總額最高的。

銀行和金融機會

Virginia is also home to some large banks, credit unions, and financial institutions.  The state’s position between North and South causes the state to be a great test market for consumer financial service launches.  Tyson’s Corner in North Virginia has attracted many financial institutions, bank branches and Fortune 500 companies.

運輸與物流

Virginia has one of the nation’s busiest airports — Dulles Airport (pictured below).  Washington DC and Northern Virginia are served by National / Reagan Airport.  The port of Virginia includes the terminals of Norfolk, Portsmouth and Newport News which are situated on the Hampton Roads harbor.

高等教育

Virginia has many highly ranked higher education institutions, including the University of Virginia, the College of William and Mary, Virginia Tech, the University of Richmond, and George Mason University.  These institutions attract and graduate the talent employers need.

科技產業

The Washington DC metropolitan area links the District of Columbia, Maryland, and Virginia and is rich with high-tech positions and salaries. Virginia is second to D.C. in the intensity of high-tech employment and percentage of high-tech employment as a part of total private industry employment. But, allowing for the smaller population in D.C., Virginia’s numbers are very impressive.

維吉尼亞州東北部的杜勒斯走廊擁有大量勞動力和許多技術雇主，包括通用動力和諾斯羅普格魯曼。

在全州範圍內，科技業正在尋找奈米技術和生物技術方面的人才，以擴大其微晶片的生產力。

維吉尼亞州的經濟效益

The Commonwealth of Virginia is business-friendly and committed to expanding and diversifying its workforce and workplaces.  The state promotes low costs of living as a benefit.  Many large companies including many of those in the Fortune 500 have significant presence in the state.

戰略性海港、交通繁忙的機場以及通往主要高速公路的便捷通道為運輸物流提供了經過考驗的基礎設施。

Virginia’s beautiful countryside, friendly climate, and favorable business incentives invite corporate and foreign investment. Its industrial profile creates a higher-than-average standard of living for Virginians.

關於維吉尼亞州的市場研究

SIS has conducted an extensive amount of Qualitative, Quantitative, and Strategy research in Virginia and is well-equipped to launch your next project.  We conduct:

• 焦點小組
• 客戶訪談
• 調查
• 民族誌
• 產品測試
• 競品分析
• 市場機會、進入和規模