{"id":14650,"date":"2015-03-15T06:46:09","date_gmt":"2015-03-15T06:46:09","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=14650"},"modified":"2025-09-12T19:20:46","modified_gmt":"2025-09-12T23:20:46","slug":"%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/","title":{"rendered":"\u54c1\u724c\u548c\u5ba2\u6236\u7814\u7a76\u89e3\u6c7a\u65b9\u6848"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u54c1\u724c\u548c\u5ba2\u6236\u7814\u7a76\u89e3\u6c7a\u65b9\u6848<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-eba6e7ca\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-eba6e7ca\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5.jpg\" alt=\"SIS \u570b\u969b\u5e02\u5834\u7814\u7a76\u8207\u7b56\u7565\" title=\"Desk research (5)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"p1\">\n<!-- Page-list plugin v.5.9 wordpress.org\/plugins\/page-list\/ -->\n<div class=\"page-list page-list-ext page-list-cols-2\">\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6\/\" title=\"\u54c1\u724c\u8207\u5ba2\u6236\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Customer-shopping-2-150x150.jpg\" width=\"150\" alt=\"\u54c1\u724c\u8207\u5ba2\u6236\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6\/\" title=\"\u54c1\u724c\u8207\u5ba2\u6236\u7814\u7a76\">\u54c1\u724c\u8207\u5ba2\u6236\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">Branding and Customer research discovers new insights that can drive engagement and profit.<\/div><\/div>\n<div class=\"page-list-ext-item\"><h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/lifecycle-management\/\" title=\"Lifecycle Market Research\">Lifecycle Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Lifecycle Management involves managing elements of a product or customer through various stages of development.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-journey-mapping\/\" title=\"\u5ba2\u6236\u65c5\u7a0b\u5716\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-5-150x150.jpg\" width=\"150\" alt=\"\u5ba2\u6236\u65c5\u7a0b\u5716\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-journey-mapping\/\" title=\"\u5ba2\u6236\u65c5\u7a0b\u5716\">\u5ba2\u6236\u65c5\u7a0b\u5716<\/a><\/h3><div class=\"page-list-ext-item-content\">Journey Mapping identifies opportunities for growth, Customer Satisfaction and Customer Loyalty. Learn more about Customer Journey Mapping.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/retail-market-research\/\" title=\"Retail Market Research | In-Store Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-22-150x150.jpg\" width=\"150\" alt=\"Retail Market Research | In-Store Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/retail-market-research\/\" title=\"Retail Market Research | In-Store Market Research\">Retail Market Research | In-Store Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">We conduct store audits, store intercepts, shop alongs, and ethnographic interviews.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/shop-along-research\/\" title=\"Shop-Along Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Supermarket-5-150x150.jpg\" width=\"150\" alt=\"Shop-Along Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/shop-along-research\/\" title=\"Shop-Along Market Research\">Shop-Along Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Shop-Along Market Research examines actual shopping behavior rather than behavior that is recalled and reported after the event.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/store-layout-research\/\" title=\"Store Layout Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-150x150.jpg\" width=\"150\" alt=\"Store Layout Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/store-layout-research\/\" title=\"Store Layout Research\">Store Layout Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Discover how Store Layout Mapping can maximize profits and customer satisfaction.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-market-research\/\" title=\"\u54c1\u724c\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-150x150.jpg\" width=\"150\" alt=\"\u54c1\u724c\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-market-research\/\" title=\"\u54c1\u724c\u5e02\u5834\u7814\u7a76\">\u54c1\u724c\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\u7522\u54c1\u4e0d\u65b7\u767c\u5c55\u548c\u6f14\u8b8a\uff0c\u4f46\u54c1\u724c\u6c38\u9060\u5b58\u5728\u3002\u4e86\u89e3\u5982\u4f55\u900f\u904e\u7814\u7a76\u548c\u7b56\u7565\u4f86\u5efa\u7acb\u60a8\u7684\u54c1\u724c\u3002 <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/video-ethnography-research\/\" title=\"Video Ethnography Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-150x150.jpg\" width=\"150\" alt=\"Video Ethnography Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/video-ethnography-research\/\" title=\"Video Ethnography Research\">Video Ethnography Research<\/a><\/h3><div class=\"page-list-ext-item-content\">SIS conducts video ethnography with consumers worldwide. \u00a0This allows you to receive video interviews and in-home video feedback around the world rapidly. <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/rebranding-market-research\/\" title=\"Rebranding Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-45-4-150x150.jpg\" width=\"150\" alt=\"Rebranding Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/rebranding-market-research\/\" title=\"Rebranding Market Research\">Rebranding Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Strong brands outperform competitor brands.  What happens when your brand ages or becomes outdated?  We provide the research to reinvent brands. <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/influencer-market-research\/\" title=\"Influencer Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Social-media-1-150x150.jpg\" width=\"150\" alt=\"Influencer Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/influencer-market-research\/\" title=\"Influencer Market Research\">Influencer Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Influencers are social leaders who build large followings and communities. \u00a0Learn more about how we connect you with Influencers worldwide.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/omnichannel-market-research\/\" title=\"Omnichannel Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-11-150x150.jpg\" width=\"150\" alt=\"Omnichannel Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/omnichannel-market-research\/\" title=\"Omnichannel Market Research\">Omnichannel Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Optimizing multiple customer touchpoints provides new opportunities for Customer Engagement and Profitability.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-discovery-market-research\/\" title=\"Customer Discovery Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Customer-shopping-1-150x150.jpg\" width=\"150\" alt=\"Customer Discovery Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-discovery-market-research\/\" title=\"Customer Discovery Market Research\">Customer Discovery Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">We provide Customer Discovery Market Research to help you find new customers and boost sales.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/story-telling-market-research\/\" title=\"Story Telling Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-150x150.jpg\" width=\"150\" alt=\"Story Telling Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/story-telling-market-research\/\" title=\"Story Telling Market Research\">Story Telling Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Discover how Story Telling Market Research can enhance your performance.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-centricity-market-research\/\" title=\"Customer Centricity Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-2-150x150.jpg\" width=\"150\" alt=\"Customer Centricity Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/customer-centricity-market-research\/\" title=\"Customer Centricity Market Research\">Customer Centricity Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Discover how Customer Centricity Market Research can transform your company.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/what-is-influencer-marketing\/\" title=\"What is Influencer Marketing? Social Media Marketing?\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Optimizing-Multi-Channel-Marketing-Strategies-3-150x150.jpg\" width=\"150\" alt=\"What is Influencer Marketing? Social Media Marketing?\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/what-is-influencer-marketing\/\" title=\"What is Influencer Marketing? Social Media Marketing?\">What is Influencer Marketing? Social Media Marketing?<\/a><\/h3><div class=\"page-list-ext-item-content\">Contact us today to bring your Influencer Marketing campaign to life and connect with the audiences that value your products most.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/packaging-market-research\/\" title=\"\u5305\u88dd\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-packaging-2-150x150.jpg\" width=\"150\" alt=\"\u5305\u88dd\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/packaging-market-research\/\" title=\"\u5305\u88dd\u5e02\u5834\u7814\u7a76\">\u5305\u88dd\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\nPackaging Market Research \n\n\n\n \n\n\n\n \n\n\n\n \n\n\n\nPackaging is also known as the packing function. Another way to look at it is as the art of placing and protecting products for storage, sale, delivery, and use. In other words, packaging prepares products...<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-differentiation-market-research\/\" title=\"Brand Differentiation Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-10-150x150.jpg\" width=\"150\" alt=\"Brand Differentiation Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-differentiation-market-research\/\" title=\"Brand Differentiation Market Research\">Brand Differentiation Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">The best advantage Brand Differentiation Market Research offers is price perception. Brands can desensitize its customers to higher prices.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-positioning-market-research\/\" title=\"Brand Positioning Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-11-150x150.jpg\" width=\"150\" alt=\"Brand Positioning Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-positioning-market-research\/\" title=\"Brand Positioning Market Research\">Brand Positioning Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">Brand Positioning relates to the unique value that a brand presents to its customer. It shows what sets your brand apart from competitors.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-tracking-market-research\/\" title=\"\u54c1\u724c\u8ffd\u8e64\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-45-3-150x150.jpg\" width=\"150\" alt=\"\u54c1\u724c\u8ffd\u8e64\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-tracking-market-research\/\" title=\"\u54c1\u724c\u8ffd\u8e64\u5e02\u5834\u7814\u7a76\">\u54c1\u724c\u8ffd\u8e64\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\u54c1\u724c\u8ffd\u8e64\u5e02\u5834\u7814\u7a76\u900f\u904e\u9032\u884c\u8abf\u67e5\u3001\u8a2a\u8ac7\u4ee5\u53ca\u5b9a\u6027\u548c\u5b9a\u91cf\u7814\u7a76\u65b9\u6cd5\u4f86\u5e6b\u52a9\u5546\u696d\u54c1\u724c\u3002<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-extension-market-research\/\" title=\"\u54c1\u724c\u5ef6\u4f38\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Branding-4-150x150.jpg\" width=\"150\" alt=\"\u54c1\u724c\u5ef6\u4f38\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/brand-extension-market-research\/\" title=\"\u54c1\u724c\u5ef6\u4f38\u5e02\u5834\u7814\u7a76\">\u54c1\u724c\u5ef6\u4f38\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\u4f01\u696d\u53ef\u4ee5\u900f\u904e\u9032\u884c\u5168\u9762\u7684\u54c1\u724c\u5ef6\u4f38\u5e02\u5834\u7814\u7a76\uff0c\u7372\u5f97\u6709\u95dc\u5411\u5176\u4ed6\u5730\u5340\u64f4\u5f35\u7684\u5bf6\u8cb4\u898b\u89e3\u3002<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e8%a1%a1%e9%87%8f%e5%b8%82%e5%a0%b4%e7%a0%94%e7%a9%b6\/\" title=\"\u54c1\u724c\u8861\u91cf\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Branding-2-150x150.jpg\" width=\"150\" alt=\"\u54c1\u724c\u8861\u91cf\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e8%a1%a1%e9%87%8f%e5%b8%82%e5%a0%b4%e7%a0%94%e7%a9%b6\/\" title=\"\u54c1\u724c\u8861\u91cf\u5e02\u5834\u7814\u7a76\">\u54c1\u724c\u8861\u91cf\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\u54c1\u724c\u8861\u91cf\u5e02\u5834\u7814\u7a76\u662f\u589e\u5f37\u54c1\u724c\u8a8d\u77e5\u5ea6\u548c\u57f9\u990a\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u4ee5\u63a8\u52d5\u696d\u52d9\u6210\u9577\u7684\u95dc\u9375\u3002<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%9f%ba%e6%96%bc%e5%ae%a2%e6%88%b6%e7%9a%84%e5%93%81%e7%89%8c%e8%b3%87%e7%94%a2%e6%a8%a1%e5%9e%8b%e5%b8%82%e5%a0%b4%e7%a0%94%e7%a9%b6\/\" title=\"\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\u6a21\u578b\u5e02\u5834\u7814\u7a76\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-150x150.jpg\" width=\"150\" alt=\"\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\u6a21\u578b\u5e02\u5834\u7814\u7a76\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%93%81%e7%89%8c%e5%92%8c%e5%ae%a2%e6%88%b6%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%9f%ba%e6%96%bc%e5%ae%a2%e6%88%b6%e7%9a%84%e5%93%81%e7%89%8c%e8%b3%87%e7%94%a2%e6%a8%a1%e5%9e%8b%e5%b8%82%e5%a0%b4%e7%a0%94%e7%a9%b6\/\" title=\"\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\u6a21\u578b\u5e02\u5834\u7814\u7a76\">\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\u6a21\u578b\u5e02\u5834\u7814\u7a76<\/a><\/h3><div class=\"page-list-ext-item-content\">\n\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\u6a21\u578b\u5e02\u5834\u7814\u7a76 \u54c1\u724c\u5982\u4f55\u78ba\u4fdd\u8207\u5ba2\u6236\u771f\u6b63\u7522\u751f\u5171\u9cf4\uff1f\u4efb\u4f55\u54c1\u724c\u7684\u6210\u529f\u90fd\u53d6\u6c7a\u65bc\u5b83\u8207\u5ba2\u6236\u7684\u5171\u9cf4\u7a0b\u5ea6\u2014\u2014\u57fa\u65bc\u5ba2\u6236\u7684\u54c1\u724c\u8cc7\u7522\uff08CBBE\uff09\u6a21\u578b\u5e02\u5834\u53cd\u61c9...<\/div><\/div>\n\n<\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Establishing a unique brand identity is essential.  We provide insights, tools and strategies to build your brand.<\/p>","protected":false},"author":1,"featured_media":62802,"parent":14457,"menu_order":6,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-14650","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/comments?post=14650"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14650\/revisions"}],"predecessor-version":[{"id":63437,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14650\/revisions\/63437"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14457"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media\/62802"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media?parent=14650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}