{"id":14175,"date":"2015-02-10T14:12:03","date_gmt":"2015-02-10T14:12:03","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=14175"},"modified":"2026-01-24T00:47:51","modified_gmt":"2026-01-24T05:47:51","slug":"%e5%ae%b6%e9%9b%bb%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%a5","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh_hk\/%e5%b0%88%e6%a5%ad%e7%9f%a5%e8%ad%98\/%e5%ae%b6%e9%9b%bb%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%a5\/","title":{"rendered":"\u5bb6\u96fb\u5e02\u5834\u7814\u7a76"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u5bb6\u96fb\u5e02\u5834\u7814\u7a76<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-255ce65e\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-255ce65e\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1.jpg\" alt=\"SIS \u570b\u969b\u5e02\u5834\u7814\u7a76\u8207\u7b56\u7565\" title=\"Consumer electronics (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Consumer-electronics-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading p1\">\u5bb6\u7528\u96fb\u5668\u5e02\u5834\u6b63\u5728\u56de\u6b78\u4e26\u4e0d\u65b7\u6210\u9577\u3002<\/h2>\n\n\n\n<p class=\"p1\">\u5728\u623f\u5730\u7522\u5e02\u5834\u6539\u5584\u548c\u6d88\u8cbb\u8005\u4fe1\u5fc3\u589e\u5f37\u7684\u63a8\u52d5\u4e0b\uff0c\u5b83\u6b63\u5728\u5f9e\u8870\u9000\u671f\u4e2d\u53cd\u5f48\u3002\u9019\u662f\u4e00\u500b\u5145\u6eff\u6a5f\u6703\u7684\u6642\u4ee3\uff0cSIS \u53ef\u4ee5\u5728\u5e6b\u52a9\u4f01\u696d\u8cc7\u672c\u5316\u548c\u7e41\u69ae\u65b9\u9762\u767c\u63ee\u4e0d\u53ef\u6216\u7f3a\u7684\u4f5c\u7528\u3002<\/p>\n\n\n\n<p class=\"p1\">The rise of technology and mobile devices presents significant opportunities and changes in how consumers behave at home.&nbsp; We provide expert <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e5%ae%9a%e6%80%a7%e5%ae%9a%e9%87%8f%e7%a0%94%e7%a9%b6%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/chaid-analysis-market-research\/\" title=\"CHAID \u5206\u6790\u5e02\u5834\u7814\u7a76\"  data-wpil-monitor-id=\"9607\">market and data analysis<\/a> that yields critical information our clients demand, such as customer purchasing, usability, preferences and behavioral insights.<\/p>\n\n\n\n<p class=\"p1\">Customer <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/focus-group-market-research\/\" title=\"\u7126\u9ede\u5c0f\u7d44\u5e02\u5834\u7814\u7a76\"  data-wpil-monitor-id=\"9604\">Research and Focus Groups<\/a> provide insight on the attitudes and opinions of end-users.&nbsp; Other <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e6%9b%bf%e4%bb%a3%e7%a0%94%e7%a9%b6%e6%96%b9%e6%b3%95%e8%88%87%e5%ae%b6%e8%a8%aa\/\" title=\"\u66ff\u4ee3\u7814\u7a76\u65b9\u6cd5\u8207\u5bb6\u8a2a\u00a0\"  data-wpil-monitor-id=\"848\">methods such as home visits<\/a>, mall intercepts, lifestyle research and street surveys explore customer impressions and effectively gauge brand awareness levels.<\/p>\n\n\n\n<p class=\"p1\">We are also a leader of In-Home and Video Ethnography, allowing our clients to see how customers interact with and use their products.&nbsp; Gang surveys are popular with some manufacturers who need data to support decision-making.&nbsp; Lastly, co-creation sessions between product developers and end users can also be helpful in new product development.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p1\">\u96a8\u8457\u88fd\u9020\u4e2d\u5fc3\u7684\u8f49\u79fb\u548c\u5168\u7403\u5546\u696d\u65b0\u7ba1\u9053\u7684\u51fa\u73fe\uff0cSIS International \u5728\u570b\u969b\u5e02\u5834\u4e0a\u7684\u7d93\u9a57\u767c\u63ee\u8457\u91cd\u8981\u4f5c\u7528\u3002<\/h2>\n\n\n\n<p class=\"p1\">We understand the cultural differences and complexities that impact the purchasing of household appliances and home-related products. We\u2019re ever vigilant; evaluating marketing <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/future-trends-in-qualitative-market-research\/\" title=\"Future Trends in Qualitative Market Research\"  data-wpil-monitor-id=\"9606\">trends and anticipating future<\/a> market movements. We make it our business to make your business better.<\/p>\n\n\n\n<p>\u6211\u5011\u63d0\u4f9b\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7126\u9ede\u5c0f\u7d44<\/li>\n\n\n\n<li>\u5ba2\u6236\u8a2a\u8ac7<\/li>\n\n\n\n<li>\u5bb6\u5ead\u8207\u9304\u50cf\u6c11\u65cf\u8a8c<\/li>\n\n\n\n<li>\u5171\u540c\u5275\u9020<\/li>\n\n\n\n<li>\u8abf\u67e5<\/li>\n\n\n\n<li>\u7af6\u54c1\u5206\u6790<\/li>\n\n\n\n<li>Market Opportunity, <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e7%ad%96%e7%95%a5%e8%ab%ae%e8%a9%a2\/%e5%b8%82%e5%a0%b4%e9%80%b2%e5%85%a5%e7%a0%94%e7%a9%b6\/\" title=\"\u5e02\u5834\u9032\u5165\u7814\u7a76\"  data-wpil-monitor-id=\"9609\">Entry &amp; Sizing Research<\/a><\/li>\n\n\n\n<li>\u7b56\u7565\u7814\u7a76<\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>SIS \u662f\u5bb6\u96fb\u5e02\u5834\u7814\u7a76\u9818\u57df\u7684\u9818\u5c0e\u8005\uff0c\u70ba\u6c7a\u7b56\u63d0\u4f9b\u5b9a\u6027\u3001\u5b9a\u91cf\u548c\u7b56\u7565\u89e3\u6c7a\u65b9\u6848\u3002 <\/p>","protected":false},"author":1,"featured_media":64245,"parent":14514,"menu_order":4,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14175","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/comments?post=14175"}],"version-history":[{"count":9,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14175\/revisions"}],"predecessor-version":[{"id":81602,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14175\/revisions\/81602"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/14514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media\/64245"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media?parent=14175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}