{"id":12997,"date":"2015-01-21T07:59:40","date_gmt":"2015-01-21T07:59:40","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=12997"},"modified":"2025-12-08T15:37:33","modified_gmt":"2025-12-08T20:37:33","slug":"%e7%b4%90%e7%b4%84%e7%84%a6%e9%bb%9e%e5%b0%8f%e7%b5%84%e8%a8%ad%e6%96%bd","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh_hk\/solutions\/focus-groups\/focus-group-facilities-nyc\/","title":{"rendered":"\u7d10\u7d04\u5e02\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd"},"content":{"rendered":"<div class=\"gb-container gb-container-a76c6499\">\n<div class=\"gb-container gb-container-ec28d069\">\n<div class=\"gb-container gb-container-142248bf\">\n\n<h1 class=\"gb-headline gb-headline-87ae2cbe gb-headline-text\">\u7d10\u7d04\u5e02 (NYC) \u7126\u9ede\u5c0f\u7d44<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Our newly renovated facility in the stylish and beautiful Flatiron district in New York City<\/strong> is the perfect place to conduct your next <a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e8%a7%a3%e6%b1%ba%e6%96%b9%e6%a1%88\/%e7%84%a6%e9%bb%9e%e5%b0%8f%e7%b5%84\/%e7%b4%90%e7%b4%84%e7%84%a6%e9%bb%9e%e5%b0%8f%e7%b5%84%e8%a8%ad%e6%96%bd\/\">\u7126\u9ede\u5c0f\u7d44<\/a>\u3001\u6703\u8b70\u548c\u7522\u54c1\u6e2c\u8a66\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u8207 SIS \u570b\u969b\u7814\u7a76\u7e3d\u88c1\u517c\u57f7\u884c\u9577 Ruth Stanat \u4e00\u8d77\u53c3\u89c0\u6211\u5011\u7684\u8a2d\u65bd\u3002<\/strong><\/h3>\n\n<\/div>\n\n<div class=\"gb-container gb-container-286ea90a\">\n\n<figure class=\"wp-block-image size-full image-frame img is-style-default\"><a href=\"https:\/\/www.youtube.com\/watch?v=tplnPC3dcqQ\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2023\/08\/SIS-Office-YT-scaled.jpg\" alt=\"SIS \u8fa6\u516c\u5ba4 YT\" class=\"wp-image-43091\" style=\"aspect-ratio:3\/2;object-fit:cover\"\/><\/a><\/figure>\n\n<\/div>\n<\/div>\n<div class=\"gb-shapes\"><div class=\"gb-shape gb-shape-1\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1200 360\" preserveaspectratio=\"none\"><path d=\"M1200 360H0V0l1200 348z\"\/><\/svg><\/div><\/div><\/div>\n\n<div class=\"gb-container gb-container-2a916115\">\n\n<h2 class=\"gb-headline gb-headline-a428afc0 gb-headline-text\">\u5728\u7d10\u7d04\u5e02 (NYC) \u9032\u884c\u7126\u9ede\u5c0f\u7d44\u8a0e\u8ad6\u7684\u597d\u8655<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728 SIS International \u4f4d\u65bc\u7d10\u7d04\u7684\u6700\u5148\u9032\u7684\u8a2d\u65bd\u4e2d\u958b\u5c55\u7126\u9ede\u5c0f\u7d44\u6d3b\u52d5\uff0c\u70ba\u5e0c\u671b\u6df1\u5165\u4e86\u89e3\u6d88\u8cbb\u8005\u884c\u70ba\u3001\u504f\u597d\u548c\u770b\u6cd5\u7684\u4f01\u696d\u63d0\u4f9b\u4e86\u773e\u591a\u512a\u52e2\u3002\u4ee5\u4e0b\u662f\u4e3b\u8981\u512a\u9ede\uff1a<\/p>\n\n\n\n<\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-d5e10ae2\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" class=\"gb-image gb-image-d5e10ae2\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2015\/01\/sis-focus-groups-4.jpg\" alt=\"sis-focus-groups\" title=\"sis-focus-groups-4\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2015\/01\/sis-focus-groups-4.jpg 800w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2015\/01\/sis-focus-groups-4-300x225.jpg 300w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7d10\u7d04\u7126\u9ede\u5c0f\u7d44<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">SIS \u64c1\u6709\u8a13\u7df4\u6709\u7d20\u7684\u5167\u90e8\u62db\u52df\u4eba\u54e1\u548c\u5168\u570b\u7814\u7a76\u53c3\u8207\u8005\u5c0f\u7d44\uff0c\u5b8c\u5168\u6709\u80fd\u529b\u62db\u52df\u5ee3\u6cdb\u7684\u6d88\u8cbb\u8005\u548c B2B \u53d7\u8a2a\u8005\uff0c\u5305\u62ec\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u7126\u9ede\u5c0f\u7d44\u548c\u6df1\u5ea6\u8a2a\u8ac7<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Traditional focus group discussions and one-on-one interviews are often the best way to elicit actionable insight from target consumers. <strong>SIS International offers full-service focus group planning \u2013 including screener and discussion guide development, recruitment, and project management<\/strong> in each of our wholly-owned global offices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6211\u5011\u53ef\u4ee5\u62db\u52df\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6d88\u8cbb\u8005<\/li>\n\n\n\n<li>C\u7d1a\u4e3b\u7ba1<\/li>\n\n\n\n<li>\u9ad8\u6de8\u503c\u4eba\u58eb<\/li>\n\n\n\n<li>\u91ab\u7642\u4fdd\u5065\u548c\u7259\u79d1\u5c08\u696d\u4eba\u54e1<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">SIS has on-staff moderators and report writers whose experience and skill set best meet our client\u2019s needs. This broad range of in-house staffing and resources, which includes bilingual moderators fluent in Spanish, Mandarin, and German, allows <strong>SIS to offer superior cost-competitiveness and quality to our clients.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">State-of-the-Art Technology in Focus Groups in New York City Facilities<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Our facilities elevates the research experience for clients and participants.<\/strong> These facilities boast state-of-the-art video streaming capabilities, allowing clients to observe sessions remotely in real-time. High-definition recording equipment captures every detail, ensuring that valuable insights are not lost.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digital analysis software enhances the process by enabling quick and accurate data interpretation. Integrating advanced tech tools, such as eye-tracking devices and interactive display screens, provides a dynamic environment that captures deeper consumer reactions. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u6211\u5011\u5728\u7d10\u7d04\u5e02 (NYC) \u9032\u884c\u7126\u9ede\u5c0f\u7d44\u8a0e\u8ad6\u65b9\u9762\u64c1\u6709\u8c50\u5bcc\u7684\u5c08\u696d\u77e5\u8b58<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With over 40 years of experience in market research,\u00a0SIS International\u00a0has established itself as a leader in conducting focus groups across various industries and markets. Here are some key aspects of our expertise:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u884c\u696d\u7279\u5b9a\u77e5\u8b58\uff1a<\/strong>\u00a0We have conducted focus groups for prestigious clients, including Petrobras, Pfizer, Novartis, Dell, Colgate-Palmolive, and Boeing. <\/li>\n\n\n\n<li><strong>\u7d93\u9a57\u8c50\u5bcc\u7684\u7248\u4e3b\uff1a<\/strong>&nbsp;\u6211\u5011\u719f\u7df4\u7684\u7248\u4e3b\u5718\u968a\u662f\u6211\u5011\u6700\u5927\u7684\u8cc7\u7522\u4e4b\u4e00\u3002\u6bcf\u4f4d\u4e3b\u6301\u4eba\u90fd\u64c1\u6709\u591a\u5e74\u9818\u5c0e\u7126\u9ede\u5c0f\u7d44\u7684\u7d93\u9a57\uff0c\u4e26\u4e14\u5584\u65bc\u5275\u9020\u4e00\u500b\u9f13\u52f5\u958b\u653e\u548c\u8aa0\u5be6\u5c0d\u8a71\u7684\u74b0\u5883\u3002\u4ed6\u5011\u63a5\u53d7\u904e\u57f9\u8a13\uff0c\u53ef\u4ee5\u66f4\u6df1\u5165\u5730\u63a2\u8a0e\u53c3\u8207\u8005\u7684\u53cd\u61c9\uff0c\u63ed\u793a\u9a45\u52d5\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u6f5b\u5728\u52d5\u6a5f\u548c\u614b\u5ea6\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u7d9c\u5408\u62db\u52df\u80fd\u529b\uff1a<\/strong>\u00a0Our recruitment team excels in identifying and screening individuals who match the specific demographic and psychographic profiles required for each study.\u00a0<\/li>\n\n\n\n<li><strong>\u5148\u9032\u7684\u8a2d\u65bd\u548c\u6280\u8853\uff1a<\/strong>\u00a0Our state-of-the-art focus group facilities in New York (and other locations) are equipped with the latest technology, including high-quality audio and video recording equipment, one-way mirrors, and remote viewing capabilities. <\/li>\n\n\n\n<li><strong>\u5ba2\u88fd\u5316\u7814\u7a76\u8a2d\u8a08\uff1a<\/strong>&nbsp;\u6211\u5011\u4e86\u89e3\u5ba2\u6236\u7684\u7368\u7279\u9700\u6c42\u4e26\u63d0\u4f9b\u5ba2\u88fd\u5316\u7684\u7126\u9ede\u5c0f\u7d44\u89e3\u6c7a\u65b9\u6848\u3002\u5f9e\u5236\u5b9a\u8a0e\u8ad6\u6307\u5357\u5230\u9078\u64c7\u53c3\u8207\u8005\u548c\u5206\u6790\u6578\u64da\uff0c\u6211\u5011\u5ba2\u88fd\u5316\u7126\u9ede\u5c0f\u7d44\u7814\u7a76\u7684\u5404\u500b\u65b9\u9762\uff0c\u4ee5\u7b26\u5408\u5ba2\u6236\u7684\u76ee\u6a19\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u8de8\u570b\u5c08\u696d\u77e5\u8b58\uff1a<\/strong>\u00a0With offices and partners worldwide, we have conducted focus groups in numerous countries, providing our clients with a global perspective on consumer behavior. Our international reach and understanding of diverse cultural contexts enable us to deliver relevant insights across different markets, helping businesses expand and adapt their strategies globally.<\/li>\n\n\n\n<li><strong>\u6df1\u5165\u5206\u6790\u548c\u5831\u544a\uff1a<\/strong>\u00a0After each focus group session, our research team meticulously reviews the data, identifying key themes, trends, and patterns. We provide comprehensive reports that include detailed findings, strategic recommendations, and illustrative quotes from participants, helping clients to understand and apply the insights effectively.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Facility Location: Focus Groups in New York City (NYC)<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-f6bd8f3a\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1000\" class=\"gb-image gb-image-f6bd8f3a\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1.webp\" alt=\"SIS \u570b\u969b\u5e02\u5834\u7814\u7a76\u8207\u7b56\u7565\" title=\"SIS-\u570b\u969b\u8ca0\u8cac\u4eba (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1.webp 1500w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1-300x200.webp 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1-1024x683.webp 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1-768x512.webp 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/07\/sis-international-head-1-1-18x12.webp 18w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">11 E 22nd Street, Floor 2, \u7d10\u7d04 NY 10010 \u96fb\u8a71\uff1a&nbsp;<a href=\"tel:+12125056805\">+1(212) 505-6805<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5730\u9ede\u4eae\u9ede\uff1a<\/h3>\n\n\n\n<iframe src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" style=\"border:0;\" allowfullscreen=\"\" loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\"><\/iframe>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u66fc\u54c8\u9813\u71a8\u6597\u5340\uff0c\u8ddd\u96e2\u6b77\u53f2\u60a0\u4e45\u7684\u71a8\u6597\u5927\u5ec8\u50c5\u5e7e\u6b65\u4e4b\u9059\uff0c\u9760\u8fd1\u9ea5\u8fea\u905c\u5ee3\u5834\u516c\u5712\u548c\u806f\u5408\u5ee3\u5834<\/li>\n\n\n\n<li>\u4f4d\u65bc\u5168\u7403\u4e3b\u8981\u57ce\u5e02\u3001\u7f8e\u570b\u6700\u5927\u57ce\u5e02\u7d10\u7d04\u5e02\u4e2d\u5fc3<\/li>\n\n\n\n<li>\u4fbf\u5229\u7684\u591a\u7a2e\u4ea4\u901a\u9078\u64c7<\/li>\n\n\n\n<li>\u4f4d\u65bc\u767e\u8001\u532f\u548c\u516c\u5712\u5927\u9053\u4e4b\u9593\u7684\u7b2c 22 \u8857\uff0c\u5728\u300cKey Bank\u300d\u65c1\u908a<\/li>\n\n\n\n<li>\u767e\u8001\u532f\u672c\u5730 R \u5217\u8eca \u2013 22\/23 \u7ad9<\/li>\n\n\n\n<li>Eastside \u672c\u5730 6 \u865f\u5217\u8eca - 23rd \u548c Park Ave \u7ad9<\/li>\n\n\n\n<li>\u897f\u5340\u672c\u5730 1 \u73ed\u5217\u8eca \u2013 23 \u8857\u548c 6 \u5927\u9053\u7ad9<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Our Focus Groups Facilities<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">SIS \u5728\u6211\u5011\u7684\u8a31\u591a\u5168\u7403\u8fa6\u4e8b\u8655\u64c1\u6709\u4e26\u7d93\u71df\u7126\u9ede\u5c0f\u7d44\u548c\u6df1\u5ea6\u8a2a\u8ac7\u8a2d\u65bd\u3002\u6211\u5011\u7684\u80fd\u529b\u4eae\u9ede\u5305\u62ec\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8996\u8a0a\u4e32\u6d41<\/li>\n\n\n\n<li>\u5728\u8077\u7248\u4e3b<\/li>\n\n\n\n<li>\u7ffb\u8b6f\u548c\u591a\u8a9e\u8a00\u62db\u8058<\/li>\n\n\n\n<li>\u55ae\u5411\u89c0\u5bdf\u93e1<\/li>\n\n\n\n<li>\u9ad8\u756b\u8cea\u9304\u5f71<\/li>\n\n\n\n<li>\u9304\u97f3\u5ba4\u54c1\u8cea\u7684\u9304\u97f3<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u6211\u5011\u7684\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd\u9644\u8fd1\u7684\u98ef\u5e97\u548c\u9910\u5ef3<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">\u98ef\u5e97:<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.editionhotels.com\/new-york\/\" target=\"_blank\" rel=\"noopener\">\u7d10\u7d04\u7248<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 5 \u9ea5\u8fea\u905c\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u9ad8\u6a94\u98ef\u5e97\u53ef\u6b23\u8cde\u9ea5\u8fea\u905c\u5ee3\u5834\u516c\u5712\u7684\u666f\u8272\uff0c\u63d0\u4f9b\u8c6a\u83ef\u7684\u4f4f\u5bbf\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.freehandhotels.com\/new-york\/\" target=\"_blank\" rel=\"noopener\">\u5beb\u610f\u7d10\u7d04<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a23 \u5217\u524b\u661f\u6566\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u6642\u5c1a\u7cbe\u54c1\u9152\u5e97\u64c1\u6709\u5275\u610f\u5167\u98fe\uff0c\u9760\u8fd1\u71a8\u6597\u5927\u5ec8\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><span class=\"removed_link\" title=\"https:\/\/www.gramercyparkhotel.com\/\"><a href=\"https:\/\/gramercy-park-hotel.hotels-innewyork.com\/en\/\" target=\"_blank\" rel=\"noopener\">\u683c\u62c9\u6885\u897f\u516c\u5712\u98ef\u5e97<\/a><\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 2 \u5217\u524b\u661f\u6566\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u9019\u5bb6\u6b77\u53f2\u60a0\u4e45\u7684\u98ef\u5e97\u63d0\u4f9b\u901a\u5f80\u79c1\u4eba\u683c\u62c9\u6885\u897f\u516c\u5712\u7684\u5c08\u5c6c\u901a\u9053\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><span class=\"removed_link\" title=\"https:\/\/www.thenomadhotel.com\/new-york\/\"><a href=\"https:\/\/www.stayaka.com\/hotel-aka-nomad\" target=\"_blank\" rel=\"noopener\">\u8afe\u746a\u5fb7\u98ef\u5e97<\/a><\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 1170 \u767e\u8001\u532f\uff0c\u7d10\u7d04\uff0cNY 10001<\/li>\n\n\n\n<li>\u512a\u96c5\u7684\u9152\u5e97\u5c07\u6b77\u53f2\u9b45\u529b\u8207\u73fe\u4ee3\u5962\u83ef\u878d\u70ba\u4e00\u9ad4\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.lexhotelnyc.com\/\" target=\"_blank\" rel=\"noopener\">\u7d10\u7d04\u840a\u514b\u65af\u98ef\u5e97<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 67 \u5217\u524b\u661f\u6566\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u73fe\u4ee3\u3001\u7d93\u6fdf\u5be6\u60e0\u7684\u9078\u64c7\uff0c\u9760\u8fd1\u9ea5\u8fea\u905c\u5ee3\u5834\u516c\u5712\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">\u9910\u5ef3\uff1a<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.elevenmadisonpark.com\/\" target=\"_blank\" rel=\"noopener\">\u9ea5\u8fea\u905c\u516c\u5712\u5341\u4e00\u865f<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 11 \u9ea5\u8fea\u905c\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u8457\u540d\u7684\u9ad8\u7d1a\u9910\u5ef3\uff0c\u5728\u512a\u96c5\u3001\u9ad8\u6a94\u7684\u74b0\u5883\u4e2d\u63d0\u4f9b\u73fe\u4ee3\u3001\u4ee5\u690d\u7269\u70ba\u4e3b\u7684\u54c1\u5690\u83dc\u55ae\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.eataly.com\/us_en\/stores\/nyc-flatiron\" target=\"_blank\" rel=\"noopener\">Eataly NYC \u71a8\u6597<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a200 \u7b2c\u4e94\u5927\u9053\uff0c\u7d10\u7d04\uff0cNY 10010<\/li>\n\n\n\n<li>\u7fa9\u5927\u5229\u5e02\u5834\uff0c\u8a2d\u6709\u591a\u5bb6\u9910\u5ef3\u3001\u6ac3\u6aaf\u548c\u5496\u5561\u9928\uff0c\u63d0\u4f9b\u5404\u7a2e\u65b0\u9bae\u7684\u7fa9\u5927\u5229\u7f8e\u98df\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.cosmenyc.com\/\" target=\"_blank\" rel=\"noopener\">\u79d1\u7f8e<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 35 E 21st St, \u7d10\u7d04, NY 10010<\/li>\n\n\n\n<li>\u4e00\u5bb6\u73fe\u4ee3\u58a8\u897f\u54e5\u9910\u5ef3\uff0c\u4ee5\u5176\u5275\u65b0\u83dc\u991a\u548c\u5145\u6eff\u6d3b\u529b\u7684\u6c1b\u570d\u800c\u805e\u540d\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/thesmithrestaurant.com\/location\/nomad\/\" target=\"_blank\" rel=\"noopener\">\u53f2\u5bc6\u65af<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a1150 \u767e\u8001\u532f\uff0c\u7d10\u7d04\uff0cNY 10001<\/li>\n\n\n\n<li>\u7f8e\u5f0f\u5c0f\u9152\u9928\u64c1\u6709\u71b1\u9b27\u7684\u6c1b\u570d\u548c\u591a\u6a23\u5316\u7684\u83dc\u55ae\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/uplandnyc.com\/\" target=\"_blank\" rel=\"noopener\">\u9ad8\u5730<\/a><\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5730\u5740\uff1a 345 Park Ave S, \u7d10\u7d04, NY 10010<\/li>\n\n\n\n<li>\u4e00\u5bb6\u52a0\u5dde\u98a8\u683c\u7684\u9910\u5ef3\uff0c\u6ce8\u91cd\u65b0\u65b0\u9bae\u7684\u6642\u4ee4\u98df\u6750<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h3 class=\"gb-headline gb-headline-49012ef9 gb-headline-text\">\u591a\u5143\u5316\u3001\u91dd\u5c0d\u6027\u5f37\u7684\u53c3\u8207\u8005\u62db\u52df<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">New York City is home to millions of people from all walks of life, representing a wide array of ages, ethnicities, income levels, and consumer behaviors. This unique demographic blend allows facilities to source participants that perfectly match the specific needs of each study.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u9019\u5ea7\u57ce\u5e02\u5145\u6eff\u6d3b\u529b\u7684\u6587\u5316\u666f\u89c0\u70ba\u53c3\u8207\u8005\u63d0\u4f9b\u4e86\u6a5f\u6703\uff0c\u4ed6\u5011\u53ef\u4ee5\u70ba\u7522\u54c1\u548c\u670d\u52d9\u63d0\u4f9b\u65b0\u9bae\u7684\u8996\u89d2\uff0c\u4f7f\u6536\u96c6\u5230\u7684\u898b\u89e3\u5c0d\u65bc\u5e0c\u671b\u7522\u751f\u5f71\u97ff\u7684\u54c1\u724c\u66f4\u5177\u76f8\u95dc\u6027\u548c\u53ef\u64cd\u4f5c\u6027\u3002\u7d10\u7d04\u5e02\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd\u80fd\u5920\u5229\u7528\u591a\u6a23\u5316\u7684\u6d88\u8cbb\u8005\u7fa4\u9ad4\uff0c\u4f7f\u5176\u8207\u773e\u4e0d\u540c\uff0c\u70ba\u4f01\u696d\u5728\u4e86\u89e3\u76ee\u6a19\u5e02\u5834\u65b9\u9762\u63d0\u4f9b\u4e86\u986f\u8457\u7684\u512a\u52e2\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5c08\u5bb6\u7248\u4e3b\u8207\u652f\u63f4\u4eba\u54e1<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Our Focus Groups in New York City Facilities are renowned for our locations and technology and the exceptional caliber of their moderators and support staff. SIS International\u2019s expert moderators in these facilities bring years of experience and specialized training, ensuring that each focus group session is conducted with precision and insight.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5982\u4f55\u5229\u7528\u7d10\u7d04\u7684\u7126\u9ede\u5c0f\u7d44\u63a8\u51fa\u65b0\u7522\u54c1<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Focus groups in New York City offer access to a broad spectrum of consumers, making it an ideal location for gathering in-depth feedback. For brands aiming to launch new products, focus groups are critical in shaping product features, refining marketing strategies, and ensuring that offerings resonate with their target audience. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1. \u5229\u7528\u7d10\u7d04\u591a\u5143\u5316\u7684\u6d88\u8cbb\u8005\u57fa\u790e<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">By conducting focus groups in different boroughs or targeting various demographics, brands can gain insights from a variety of perspectives. It allows businesses to test how their new products will perform across different consumer segments, providing a comprehensive understanding of market potential.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2. \u78ba\u5b9a\u6d88\u8cbb\u8005\u7684\u9700\u6c42\u548c\u504f\u597d<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">During a session, participants provide candid feedback on product attributes such as design, functionality, packaging, and usability. This invaluable input enables brands to tailor their products to meet the demands of their target market. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">3. \u6e2c\u8a66\u7522\u54c1\u529f\u80fd\u3001\u8a0a\u606f\u50b3\u905e\u548c\u884c\u92b7\u6982\u5ff5<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">New York focus groups also give brands the opportunity to test not only the product itself but also various elements of their marketing strategy. Brands can present different versions of advertising copy, slogans, or packaging designs to participants to gauge their reactions. Testing marketing concepts in a controlled environment allows businesses to see which aspects of their campaign connect best with consumers. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4.\u4e86\u89e3\u7af6\u722d\u683c\u5c40\u8207\u5b9a\u4f4d<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">New York\u2019s competitive marketplace provides an excellent opportunity for brands to understand how their products stand against competitors. In focus groups, participants can discuss their experiences with similar products, offering insight into what differentiates the new offering from established competitors. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">5. \u5efa\u7acb\u6d88\u8cbb\u8005\u4fe1\u4efb\u8207\u54c1\u724c\u5fe0\u8aa0\u5ea6<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Conducting focus groups before launching a product helps brands create a stronger connection with consumers by showing they value consumer opinions. This consumer-centric approach builds trust and fosters brand loyalty, as participants feel that their feedback plays a role in shaping the product. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u90a3\u9ebc\u2026\u70ba\u4ec0\u9ebc\u7126\u9ede\u5c0f\u7d44\u5c0d\u7d10\u7d04\u7684\u54c1\u724c\u5f88\u91cd\u8981<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u7126\u9ede\u5c0f\u7d44\u63d0\u4f9b\u5305\u88dd\u3001\u8a2d\u8a08\u3001\u529f\u80fd\u548c\u8a0a\u606f\u7b49\u95dc\u9375\u5143\u7d20\u7684\u5373\u6642\u5b9a\u6027\u56de\u994b\u3002\u9019\u4f7f\u5f97\u4f01\u696d\u53ef\u4ee5\u6839\u64da\u6d88\u8cbb\u8005\u7684\u5be6\u969b\u9700\u6c42\u548c\u671f\u671b\u5fae\u8abf\u5176\u7522\u54c1\u3002\u6b64\u5916\uff0c\u53c3\u8207\u8005\u7d93\u5e38\u5728\u53d7\u63a7\u7684\u5c0d\u8a71\u74b0\u5883\u4e2d\u5206\u4eab\u4ed6\u5011\u7684\u771f\u5be6\u53cd\u61c9\u3001\u504f\u597d\u548c\u64d4\u6182\uff0c\u800c\u9019\u4e9b\u900f\u904e\u8abf\u67e5\u6216\u7dda\u4e0a\u8a55\u8ad6\u5f88\u96e3\u6355\u6349\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6d1e\u5bdf\u6d88\u8cbb\u8005\u52d5\u6a5f\uff1a<\/strong> \u53c3\u8207\u8005\u7d93\u5e38\u63ed\u793a\u4ed6\u5011\u8cfc\u8cb7\u6c7a\u5b9a\u80cc\u5f8c\u7684\u6839\u672c\u539f\u56e0\uff0c\u63d0\u4f9b\u8d85\u8d8a\u7c21\u55ae\u504f\u597d\u7684\u66f4\u6df1\u5165\u7684\u7406\u89e3\u3002<\/li>\n\n\n\n<li><strong>\u60f3\u6cd5\u9a57\u8b49\u8207\u5b8c\u5584\uff1a<\/strong> \u516c\u53f8\u53ef\u4ee5\u5728\u5168\u9762\u63a8\u51fa\u4e4b\u524d\u6e2c\u8a66\u548c\u5b8c\u5584\u60f3\u6cd5\uff0c\u5f9e\u800c\u964d\u4f4e\u5e02\u5834\u62d2\u7d55\u7684\u98a8\u96aa\u3002<\/li>\n\n\n\n<li><strong>\u76ee\u6a19\u5e02\u5834\u8abf\u6574\uff1a<\/strong> \u5e6b\u52a9\u78ba\u4fdd\u7522\u54c1\u7b26\u5408\u76ee\u6a19\u5e02\u5834\u7684\u7279\u5b9a\u9700\u6c42\u3001\u504f\u597d\u548c\u884c\u70ba\u3002<\/li>\n\n\n\n<li><strong>\u6539\u9032\u7684\u71df\u92b7\u7b56\u7565\uff1a<\/strong> \u63d0\u4f9b\u6709\u95dc\u5982\u4f55\u6700\u597d\u5730\u5b9a\u4f4d\u548c\u50b3\u9054\u7522\u54c1\u4ee5\u8207\u76ee\u6a19\u5ba2\u6236\u7522\u751f\u5171\u9cf4\u7684\u5bf6\u8cb4\u898b\u89e3\u3002<\/li>\n\n\n\n<li><strong>\u65e9\u671f\u8da8\u52e2\u6aa2\u6e2c\uff1a<\/strong> \u7372\u5f97\u601d\u60f3\u9818\u8896\u548c\u65e9\u671f\u63a1\u7528\u8005\u7684\u898b\u89e3\uff0c\u4ed6\u5011\u53ef\u4ee5\u9810\u6e2c\u672a\u4f86\u7684\u5e02\u5834\u8da8\u52e2\u6216\u504f\u597d\u3002<\/li>\n<\/ul>\n\n\n\n<figure class=\"gb-block-image gb-block-image-0a010da8\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" class=\"gb-image gb-image-0a010da8\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h-683x1024.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h-683x1024.jpg 683w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h-200x300.jpg 200w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h-768x1152.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h-8x12.jpg 8w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/20250614_1047_NYC-Focus-Group-Infographic_simple_compose_01jxqhx88ke198sjn187jcag5h.jpg 1024w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" alt=\"SIS \u570b\u969b\u5e02\u5834\u7814\u7a76\u8207\u7b56\u7565\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS International \u7d10\u7d04\u5e02\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd\u7684\u7af6\u722d\u512a\u52e2<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c3dd5a8f\"><img loading=\"lazy\" decoding=\"async\" width=\"695\" height=\"463\" class=\"gb-image gb-image-c3dd5a8f\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1.jpg\" alt=\"\u7d10\u7d04\u5e02\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd\" title=\"\u7d10\u7d04\u5e02\u7126\u9ede\u5c0f\u7d44\u8a2d\u65bd\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1.jpg 695w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1-300x200.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1-200x133.jpg 200w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1-400x266.jpg 400w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2018\/05\/sis-focus-group-facility-3-1-600x400.jpg 600w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Our New York City Focus Group Facilities offer a range of competitive advantages that set us apart in the market research industry.<\/strong> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The advanced tech infrastructure allows for seamless remote viewing and sophisticated data analysis, while the city\u2019s accessibility ensures high participant attendance and engagement. Moreover, the ability to recruit from one of the world\u2019s most diverse cities gives brands access to insights that are not easily replicated elsewhere. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This blend of innovation, expertise, and strategic location positions New York City Focus Group Facilities as a leading choice for businesses that demand the best in market research, helping them gain the insights needed to drive impactful business decisions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u95dc\u65bc SIS \u570b\u969b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sisinternational.com\/zh_hk\/\">SIS\u570b\u969b<\/a> \u63d0\u4f9b\u5b9a\u91cf\u3001\u5b9a\u6027\u548c\u7b56\u7565\u7814\u7a76\u3002\u6211\u5011\u70ba\u6c7a\u7b56\u63d0\u4f9b\u6578\u64da\u3001\u5de5\u5177\u3001\u7b56\u7565\u3001\u5831\u544a\u548c\u898b\u89e3\u3002\u6211\u5011\u4e5f\u9032\u884c\u8a2a\u8ac7\u3001\u8abf\u67e5\u3001\u7126\u9ede\u5c0f\u7d44\u548c\u5176\u4ed6\u5e02\u5834\u7814\u7a76\u65b9\u6cd5\u548c\u9014\u5f91\u3002<a href=\"https:\/\/www.sisinternational.com\/zh_hk\/%e9%97%9c%e6%96%bc-sis-%e5%9c%8b%e9%9a%9b%e7%a0%94%e7%a9%b6\/contact-sis-international-market-research\/\"> \u806f\u7d61\u6211\u5011<\/a> \u70ba\u60a8\u7684\u4e0b\u4e00\u500b\u5e02\u5834\u7814\u7a76\u9805\u76ee\u3002<\/p>\n\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Our NYC Focus Group Facilities provide rich insight for new Market Opportunities and Decision-Making.<\/p>","protected":false},"author":1,"featured_media":62691,"parent":16287,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12997","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/12997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/comments?post=12997"}],"version-history":[{"count":36,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/12997\/revisions"}],"predecessor-version":[{"id":73957,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/12997\/revisions\/73957"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/pages\/16287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media\/62691"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh_hk\/wp-json\/wp\/v2\/media?parent=12997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}