{"id":52588,"date":"2024-07-28T20:47:32","date_gmt":"2024-07-29T00:47:32","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=52588"},"modified":"2026-01-25T19:25:36","modified_gmt":"2026-01-26T00:25:36","slug":"%e5%a4%9a%e6%b8%a0%e9%81%93%e8%90%a5%e9%94%80%e6%b4%bb%e5%8a%a8","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/zh\/%e5%a4%9a%e6%b8%a0%e9%81%93%e8%90%a5%e9%94%80%e6%b4%bb%e5%8a%a8\/","title":{"rendered":"\u4f18\u5316\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\uff0c\u63d0\u9ad8\u5e02\u573a\u6e17\u900f\u7387"},"content":{"rendered":"<h1 class=\"gb-headline gb-headline-29817bad gb-headline-text\">\u4f18\u5316\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\uff0c\u63d0\u9ad8\u5e02\u573a\u6e17\u900f\u7387<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-27d4bfe8\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-27d4bfe8\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"Quantitative research (19)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-19-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u672c\u6848\u4f8b\u7814\u7a76\u8be6\u7ec6\u4ecb\u7ecd\u4e86\u4e3a<strong> \u5927\u578b\u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u516c\u53f8<\/strong>\u76ee\u6807\u662f\u4f18\u5316\u4ed6\u4eec\u7684\u8425\u9500\u7b56\u7565\uff0c\u4ee5\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u5438\u5f15\u591a\u6837\u5316\u7684\u5ba2\u6237\u7fa4\uff0c\u5e76\u63d0\u9ad8\u5176\u65d7\u8230\u4ea7\u54c1\u7684\u5e02\u573a\u6e17\u900f\u7387\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e3b\u8981\u6210\u679c\u548c\u6548\u76ca\uff1a<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u63d0\u9ad8\u4e3b\u8981\u91d1\u878d\u5e02\u573a\u7684\u54c1\u724c\u77e5\u540d\u5ea6\u3002<\/li>\n\n\n\n<li>\u901a\u8fc7\u6709\u9488\u5bf9\u6027\u7684\u5185\u5bb9\u589e\u5f3a\u5ba2\u6237\u53c2\u4e0e\u5ea6\u3002<\/li>\n\n\n\n<li>\u63d0\u9ad8\u6f5c\u5728\u5ba2\u6237\u7684\u4ea7\u751f\u7387\u548c\u8f6c\u5316\u7387\u3002<\/li>\n\n\n\n<li>\u52a0\u5f3a\u4e0e\u76ee\u6807\u53d7\u4f17\u7684\u60c5\u611f\u8054\u7cfb\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5ba2\u6237\u80cc\u666f\u4fe1\u606f\uff1a<\/strong><\/h2>\n\n\n\n<p>\u5ba2\u6237\u7aef\u662f <strong>\u9886\u5148\u7684\u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u670d\u52a1\u63d0\u4f9b\u5546<\/strong>\uff0c\u4e3a\u4f17\u591a\u5ba2\u6237\u63d0\u4f9b\u670d\u52a1\uff0c\u5305\u62ec\u91d1\u878d\u4e13\u4e1a\u4eba\u58eb\u3001\u4f01\u4e1a\u9ad8\u7ba1\u3001\u5b66\u672f\u7814\u7a76\u4eba\u5458\u3001\u987e\u95ee\u3001\u521d\u521b\u4f01\u4e1a\u548c\u5c0f\u578b\u4f01\u4e1a\u3002\u4ed6\u4eec\u7684\u65d7\u8230\u4ea7\u54c1\u662f\u4e00\u4e2a\u4e16\u754c\u7ea7\u7684\u91d1\u878d\u5e73\u53f0\uff0c\u63d0\u4f9b\u5168\u9762\u7684\u91d1\u878d\u6570\u636e\u3001\u5206\u6790\u548c\u7814\u7a76\u5de5\u5177\uff0c\u4ee5\u6ee1\u8db3\u591a\u6837\u5316\u91d1\u878d\u884c\u4e1a\u4e0d\u65ad\u53d8\u5316\u7684\u9700\u6c42\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u80cc\u666f\u548c\u6700\u521d\u7684\u6311\u6218\uff1a<\/strong><\/h3>\n\n\n\n<p>\u5ba2\u6237\u65e8\u5728\u901a\u8fc7\u5168\u9762\u7684\u591a\u6e20\u9053\u8425\u9500\u6d3b\u52a8\u6269\u5927\u5e02\u573a\u8303\u56f4\u5e76\u63d0\u9ad8\u4e0e\u73b0\u6709\u5ba2\u6237\u7684\u4e92\u52a8\u3002 <a href=\"https:\/\/twitter.com\/SISIntlResearch\" target=\"_blank\" rel=\"noopener\">SIS \u56fd\u9645<\/a> \u786e\u5b9a\u6700\u6709\u6548\u7684\u8425\u9500\u6e20\u9053\uff0c\u521b\u9020\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\uff0c\u5e76\u4f18\u5316\u6570\u5b57\u7b56\u7565\u4ee5\u4ea7\u751f\u8425\u9500\u5408\u683c\u6f5c\u5728\u5ba2\u6237\uff08MQL\uff09\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u76ee\u6807<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5177\u4f53\u76ee\u6807\uff1a<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increase <\/strong><a href=\"https:\/\/www.sisinternational.com\/zh\/%e6%88%90%e4%b8%ba%e7%bb%86%e5%88%86%e5%b8%82%e5%9c%ba%e9%9a%90%e5%bd%a2%e5%86%a0%e5%86%9b\/\" title=\"\u9690\u5f62\u51a0\u519b\u8425\u9500\u7b56\u7565\u4e0e\u5229\u57fa\u8425\u9500\" data-wpil-monitor-id=\"1991\">Brand Awareness: Enhance<\/a> visibility and recognition of the client\u2019s platform across key financial markets.<\/li>\n\n\n\n<li><strong>\u63d0\u9ad8\u5ba2\u6237\u53c2\u4e0e\u5ea6\uff1a<\/strong> \u5f00\u53d1\u548c\u5206\u53d1\u80fd\u591f\u5f15\u8d77\u4e0d\u540c\u5ba2\u6237\u7fa4\u4f53\u5171\u9e23\u7684\u5185\u5bb9\uff0c\u4ee5\u4fc3\u8fdb\u66f4\u6df1\u5165\u7684\u53c2\u4e0e\u3002<\/li>\n\n\n\n<li><strong>\u751f\u6210\u5408\u683c\u7684\u9500\u552e\u7ebf\u7d22\uff1a<\/strong> \u5b9e\u65bd\u7b56\u7565\u4ee5\u6709\u6548\u5438\u5f15\u548c\u8f6c\u6362 MQL\u3002<\/li>\n\n\n\n<li><strong>\u52a0\u5f3a\u5ba2\u6237\u5173\u7cfb\uff1a<\/strong> \u4e0e\u5ba2\u6237\u5efa\u7acb\u5e76\u4fdd\u6301\u7262\u56fa\u7684\u60c5\u611f\u8054\u7cfb\uff0c\u4ee5\u63a8\u52a8\u957f\u671f\u7684\u5fe0\u8bda\u5ea6\u548c\u62e5\u62a4\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u8fd9\u4e9b\u76ee\u6807\u7684\u91cd\u8981\u6027\uff1a<\/strong><\/h3>\n\n\n\n<p>\u5b9e\u73b0\u8fd9\u4e9b\u76ee\u6807\u5bf9\u4e8e\u5ba2\u6237\u5728\u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u884c\u4e1a\u4fdd\u6301\u7ade\u4e89\u4f18\u52bf\u81f3\u5173\u91cd\u8981\u3002\u901a\u8fc7\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u5ba2\u6237\u53c2\u4e0e\u5ea6\uff0c\u5ba2\u6237\u65e8\u5728\u5438\u5f15\u65b0\u5ba2\u6237\uff0c\u540c\u65f6\u4fdd\u7559\u548c\u6df1\u5316\u4e0e\u73b0\u6709\u5ba2\u6237\u7684\u5173\u7cfb\u3002&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u6311\u6218<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e02\u573a\u9971\u548c\u5ea6\uff1a<\/strong> \u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u5e02\u573a\u7ade\u4e89\u6fc0\u70c8\uff0c\u5f6d\u535a\u3001\u6c64\u68ee\u8def\u900f\u548c FactSet \u7b49\u8001\u724c\u516c\u53f8\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d\u3002<\/li>\n\n\n\n<li><strong>\u591a\u6837\u5316\u7684\u5ba2\u6237\u7fa4\uff1a<\/strong> \u4e3a\u4e86\u6ee1\u8db3\u4ece\u91d1\u878d\u5206\u6790\u5e08\u5230\u4f01\u4e1a\u9ad8\u7ba1\u548c\u5b66\u672f\u7814\u7a76\u4eba\u5458\u7b49\u4e0d\u540c\u7c7b\u522b\u7684\u5ba2\u6237\u7684\u9700\u6c42\uff0c\u9700\u8981\u91c7\u53d6\u9ad8\u5ea6\u5b9a\u5236\u7684\u65b9\u6cd5\u3002<\/li>\n\n\n\n<li><strong>\u60c5\u611f\u6295\u5165\uff1a<\/strong> \u521b\u5efa\u80fd\u591f\u4f20\u8fbe\u4fe1\u606f\u5e76\u4e0e\u5ba2\u6237\u4ea7\u751f\u60c5\u611f\u8054\u7cfb\u7684\u5185\u5bb9\u662f\u4e00\u9879\u5de8\u5927\u7684\u6311\u6218\u3002<\/li>\n\n\n\n<li><strong>\u4f18\u5316\u6e20\u9053\uff1a<\/strong> \u786e\u5b9a\u6700\u6709\u6548\u7684\u8425\u9500\u6e20\u9053\u6765\u63a5\u89e6\u548c\u5438\u5f15\u4e0d\u540c\u7684\u5ba2\u6237\u7fa4\u4f53\u81f3\u5173\u91cd\u8981\u4f46\u4e5f\u5f88\u590d\u6742\u3002<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u89e3\u51b3\u65b9\u6848<\/strong><\/h2>\n\n\n\n<p>An exhaustive <a href=\"https:\/\/www.sisinternational.com\/zh\/b2b%e5%a4%9a%e6%b8%a0%e9%81%93%e8%90%a5%e9%94%80%e7%ad%96%e7%95%a5\/\" title=\"B2B\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\" data-wpil-monitor-id=\"839\">multi-channel marketing strategy<\/a> was developed to address the client&#8217;s challenges. The strategy included the following key components:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6570\u5b57\u548c\u5185\u5bb9\u8425\u9500\uff1a<\/strong> \u5229\u7528\u793e\u4ea4\u5a92\u4f53\u3001\u7535\u5b50\u90ae\u4ef6\u548c\u5185\u5bb9\u8425\u9500\u7b49\u5404\u79cd\u6570\u5b57\u6e20\u9053\u6765\u63a5\u89e6\u548c\u5438\u5f15\u76ee\u6807\u53d7\u4f17\u3002\u521b\u5efa\u9ad8\u8d28\u91cf\u3001\u5f15\u8d77\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\uff0c\u5305\u62ec\u89c6\u9891\u3001\u64ad\u5ba2\u548c\u767d\u76ae\u4e66\u548c\u7f51\u7edc\u7814\u8ba8\u4f1a\u7b49\u6559\u80b2\u6750\u6599\u3002<\/li>\n\n\n\n<li><strong>\u793e\u4f1a\u8425\u9500\uff1a<\/strong> \u5b9e\u65bd\u63a8\u8350\u94fe\u63a5\u3001\u53e3\u7891\u6d3b\u52a8\u548c\u6709\u5f71\u54cd\u529b\u7684\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\uff0c\u4ee5\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u53c2\u4e0e\u5ea6\u3002<\/li>\n\n\n\n<li><strong>\u4e8b\u4ef6\u8425\u9500\uff1a<\/strong> \u7ec4\u7ec7\u548c\u8d5e\u52a9\u6d3b\u52a8\u6765\u5c55\u793a\u5ba2\u6237\u7684\u5e73\u53f0\u5e76\u76f4\u63a5\u4e0e\u6f5c\u5728\u548c\u73b0\u6709\u5ba2\u6237\u4e92\u52a8\u3002<\/li>\n\n\n\n<li><strong>\u5956\u52b1\u8425\u9500\uff1a<\/strong> \u63a8\u51fa\u798f\u5229\u548c\u5956\u52b1\u8ba1\u5212\u6765\u6fc0\u52b1\u5ba2\u6237\u63a8\u8350\u5e76\u5efa\u7acb\u66f4\u7262\u56fa\u7684\u60c5\u611f\u8054\u7cfb\u3002<\/li>\n\n\n\n<li><strong>\u9500\u552e\u7b56\u7565\uff1a<\/strong> \u91c7\u7528\u4ea4\u53c9\u9500\u552e\u548c\u5b9e\u65f6\u89c6\u9891\u7535\u8bdd\u9500\u552e\u6765\u589e\u5f3a\u5ba2\u6237\u4e92\u52a8\u5e76\u63a8\u52a8\u8f6c\u5316\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6d89\u53ca\u7684\u6b65\u9aa4\u548c\u6d41\u7a0b\uff1a<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u7814\u7a76\u4e0e\u7ec6\u5206\uff1a<\/strong> Conducted thorough <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a6%86%e7%9b%96%e8%8c%83%e5%9b%b4\/%e4%ba%9a%e6%b4%b2%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/%e5%8f%b0%e6%b9%be%e5%b8%82%e5%9c%ba%e8%b0%83%e6%9f%a5\/\" title=\"\u53f0\u6e7e\u5e02\u573a\u7814\u7a76\" data-wpil-monitor-id=\"5641\">market<\/a> research to identify key financial markets and customer segments, focusing on geographic, industry, and firm size criteria.<\/li>\n\n\n\n<li><strong>\u5185\u5bb9\u521b\u4f5c\uff1a<\/strong> \u5f00\u53d1\u4e0e\u76ee\u6807\u53d7\u4f17\u4ea7\u751f\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\uff0c\u5229\u7528\u5e7d\u9ed8\u3001\u81ea\u8c6a\u548c\u5438\u5f15\u529b\u6765\u5efa\u7acb\u79ef\u6781\u7684\u60c5\u611f\u8054\u7cfb\u3002<\/li>\n\n\n\n<li><strong>\u6e20\u9053\u4f18\u5316\uff1a<\/strong> \u786e\u5b9a\u5e76\u5229\u7528\u9488\u5bf9\u6bcf\u4e2a\u5ba2\u6237\u7fa4\u7684\u6700\u6709\u6548\u7684\u8425\u9500\u6e20\u9053\uff0c\u5305\u62ec\u6570\u5b57\u8425\u9500\u3001\u793e\u4ea4\u8425\u9500\u3001\u6d3b\u52a8\u8425\u9500\u548c\u76f4\u63a5\u8425\u9500\u3002<\/li>\n\n\n\n<li><strong>\u6267\u884c\uff1a<\/strong> \u542f\u52a8\u591a\u6e20\u9053\u8425\u9500\u6d3b\u52a8\uff0c\u5bc6\u5207\u76d1\u63a7\u7ee9\u6548\u5e76\u8fdb\u884c\u6570\u636e\u9a71\u52a8\u7684\u8c03\u6574\u4ee5\u4f18\u5316\u7ed3\u679c\u3002<\/li>\n\n\n\n<li><strong>\u53c2\u4e0e\u548c\u53cd\u9988\uff1a<\/strong> Actively engaged with customers through various channels, encouraging feedback and <a href=\"https:\/\/www.sisinternational.com\/zh\/%e5%9c%a8%e7%bb%8f%e6%b5%8e%e8%a1%b0%e9%80%80%e6%9c%9f%e9%97%b4%e5%a6%82%e4%bd%95%e7%bb%a7%e7%bb%ad%e5%9c%a8%e6%96%b0%e5%85%b4%e5%b8%82%e5%9c%ba%e6%89%a9%e5%bc%a0\/\" title=\"\u7ecf\u6d4e\u8870\u9000\u671f\u95f4\u5982\u4f55\u7ee7\u7eed\u5728\u65b0\u5174\u5e02\u573a\u6269\u5f20\" data-wpil-monitor-id=\"2152\">continuously improving the marketing strategies<\/a> based on insights gained.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u6267\u884c<\/strong><\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-a62ccf8f\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-a62ccf8f\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"Quantitative research (13)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Quantitative-research-13-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u8fc7\u7a0b\u65f6\u95f4\u8868\uff1a<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u521d\u6b65\u7814\u7a76\u548c\u89c4\u5212\uff08\u7b2c 1-2 \u4e2a\u6708\uff09\uff1a<\/strong> Conducted market research and segmentation to understand target audiences and their needs. Developed a <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/zh\/%e9%80%9a%e8%bf%87%e5%85%a8%e9%9d%a2%e7%9a%84%e8%90%a5%e9%94%80%e8%ae%a1%e5%88%92%e6%8f%90%e9%ab%98%e5%b8%82%e5%9c%ba%e6%b8%97%e9%80%8f%e7%8e%87\/\" title=\"\u901a\u8fc7\u5168\u9762\u7684\u8425\u9500\u8ba1\u5212\u63d0\u9ad8\u5e02\u573a\u6e17\u900f\u7387\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"235\">comprehensive marketing plan<\/a> outlining strategies for each channel.<\/li>\n\n\n\n<li><strong>\u5185\u5bb9\u521b\u5efa\u548c\u9891\u9053\u8bbe\u7f6e\uff08\u7b2c 3-4 \u4e2a\u6708\uff09\uff1a<\/strong> \u521b\u4f5c\u4f18\u8d28\u3001\u80fd\u5f15\u8d77\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\u3002\u5efa\u7acb\u5e76\u4f18\u5316\u5404\u79cd\u8425\u9500\u6e20\u9053\uff0c\u5305\u62ec\u793e\u4ea4\u5a92\u4f53\u3001\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u6d3b\u52a8\u8425\u9500\u5e73\u53f0\u3002<\/li>\n\n\n\n<li><strong>\u6d3b\u52a8\u542f\u52a8\uff08\u7b2c 5 \u4e2a\u6708\uff09\uff1a<\/strong> Launched the multi-channel marketing campaigns, focusing on digital, social, event, and <a href=\"https:\/\/www.sisinternational.com\/zh\/%e7%9b%b4%e9%94%80\/\" title=\"\u4ec0\u4e48\u662f\u76f4\u590d\u8425\u9500\uff1f\" data-wpil-monitor-id=\"2232\">direct marketing strategies<\/a>.<\/li>\n\n\n\n<li><strong>\u76d1\u63a7\u548c\u4f18\u5316\uff08\u7b2c 6-8 \u4e2a\u6708\uff09\uff1a<\/strong> \u76d1\u63a7\u8425\u9500\u6d3b\u52a8\u6548\u679c\uff0c\u5206\u6790\u6570\u636e\u5e76\u505a\u51fa\u8c03\u6574\u4ee5\u4f18\u5316\u7ed3\u679c\u3002\u8fdb\u884c A\/B \u6d4b\u8bd5\u4ee5\u6539\u8fdb\u8425\u9500\u4fe1\u606f\u548c\u7b56\u7565\u3002<\/li>\n\n\n\n<li><strong>\u53c2\u4e0e\u548c\u53cd\u9988\uff08\u6b63\u5728\u8fdb\u884c\uff09\uff1a<\/strong> \u901a\u8fc7\u5404\u79cd\u6e20\u9053\u4e0e\u5ba2\u6237\u4e92\u52a8\uff0c\u6536\u96c6\u53cd\u9988\uff0c\u5e76\u6839\u636e\u83b7\u5f97\u7684\u89c1\u89e3\u4e0d\u65ad\u6539\u8fdb\u8425\u9500\u7b56\u7565\u3002<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u8fc7\u7a0b\u4e2d\u9047\u5230\u7684\u969c\u788d\u53ca\u5176\u514b\u670d\u65b9\u6cd5\uff1a<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5185\u5bb9\u521b\u4f5c\u6311\u6218\uff1a<\/strong> \u521b\u4f5c\u80fd\u591f\u5f15\u8d77\u60c5\u611f\u5171\u9e23\u5e76\u5438\u5f15\u4e0d\u540c\u5ba2\u6237\u7fa4\u4f53\u7684\u5185\u5bb9\u662f\u4e00\u9879\u6311\u6218\u3002\u6211\u4eec\u901a\u8fc7\u4e0e\u884c\u4e1a\u4e13\u5bb6\u5408\u4f5c\u5e76\u5229\u7528\u5ba2\u6237\u6d1e\u5bdf\u6765\u5f00\u53d1\u6709\u9488\u5bf9\u6027\u7684\u5185\u5bb9\uff0c\u514b\u670d\u4e86\u8fd9\u4e00\u6311\u6218\u3002<\/li>\n\n\n\n<li><strong>\u6e20\u9053\u4f18\u5316\u95ee\u9898\uff1a<\/strong> \u786e\u5b9a\u6700\u6709\u6548\u7684\u8425\u9500\u6e20\u9053\u9700\u8981\u4e0d\u65ad\u6d4b\u8bd5\u548c\u4f18\u5316\u3002\u56e2\u961f\u8fdb\u884c\u4e86 A\/B \u6d4b\u8bd5\uff0c\u5e76\u5229\u7528\u6570\u636e\u9a71\u52a8\u7684\u6d1e\u5bdf\u6765\u5b8c\u5584\u6e20\u9053\u7b56\u7565\u3002<\/li>\n\n\n\n<li><strong>\u53c2\u4e0e\u548c\u53cd\u9988\u6536\u96c6\uff1a<\/strong> \u4e3a\u4e86\u9f13\u52b1\u5ba2\u6237\u63d0\u4f9b\u53cd\u9988\u5e76\u4e0e\u54c1\u724c\u4e92\u52a8\uff0c\u575a\u6301\u4e0d\u61c8\u81f3\u5173\u91cd\u8981\u3002\u56e2\u961f\u5b9e\u65bd\u4e86\u6fc0\u52b1\u548c\u5956\u52b1\u8ba1\u5212\u6765\u6fc0\u52b1\u5ba2\u6237\u53c2\u4e0e\u3002<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7ed3\u679c<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b9a\u91cf\u548c\u5b9a\u6027\u7ed3\u679c\uff1a<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u54c1\u724c\u610f\u8bc6\uff1a<\/strong> \u591a\u6e20\u9053\u8425\u9500\u6d3b\u52a8\u663e\u8457\u63d0\u9ad8\u4e86\u54c1\u724c\u5728\u4e3b\u8981\u91d1\u878d\u5e02\u573a\u7684\u77e5\u540d\u5ea6\u3002\u793e\u4ea4\u5a92\u4f53\u53c2\u4e0e\u7387\u63d0\u9ad8\u4e86 45%\uff0c\u7f51\u7ad9\u6d41\u91cf\u589e\u52a0\u4e86 60%\u3002<\/li>\n\n\n\n<li><strong>\u5ba2\u6237\u53c2\u4e0e\uff1a<\/strong> \u9ad8\u8d28\u91cf\u3001\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\u4f7f\u5ba2\u6237\u53c2\u4e0e\u5ea6\u63d0\u9ad8\u4e86 35%\u3002\u89c6\u9891\u63a8\u8350\u548c\u6559\u80b2\u5185\u5bb9\u83b7\u5f97\u4e86\u79ef\u6781\u7684\u53cd\u9988\u548c\u9ad8\u53c2\u4e0e\u7387\u3002<\/li>\n\n\n\n<li><strong>\u9886\u5148\u4e00\u4ee3\uff1a<\/strong> \u8fd9\u4e9b\u6d3b\u52a8\u4f7f MQL \u589e\u52a0\u4e86 50%\uff0c\u6f5c\u5728\u5ba2\u6237\u8f6c\u5316\u7387\u4e5f\u663e\u8457\u63d0\u9ad8\u3002<\/li>\n\n\n\n<li><strong>\u5ba2\u6237\u5fe0\u8bda\u5ea6\u548c\u62e5\u62a4\uff1a<\/strong> \u5956\u52b1\u548c\u63a8\u8350\u8ba1\u5212\u4fc3\u8fdb\u4e86\u4e0e\u987e\u5ba2\u4e4b\u95f4\u66f4\u7d27\u5bc6\u7684\u60c5\u611f\u8054\u7cfb\uff0c\u4ece\u800c\u4f7f\u987e\u5ba2\u63a8\u8350\u548c\u79ef\u6781\u8bc4\u4ef7\u589e\u52a0\u4e86 30%\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u524d\u540e\u6307\u6807\u6bd4\u8f83\uff1a<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7f51\u7ad9\u6d41\u91cf\uff1a<\/strong> \u6bcf\u6708\u8bbf\u95ee\u91cf\u4ece 50,000 \u6b21\u589e\u52a0\u5230 80,000 \u6b21\u3002<\/li>\n\n\n\n<li><strong>\u793e\u4ea4\u5a92\u4f53\u53c2\u4e0e\uff1a<\/strong> \u6bcf\u7bc7\u5e16\u5b50\u7684\u4e92\u52a8\u6b21\u6570\u4ece 1,000 \u6b21\u63d0\u9ad8\u5230 1,450 \u6b21\u3002<\/li>\n\n\n\n<li><strong>\u9886\u5148\u4e00\u4ee3\uff1a<\/strong> MQL \u4ece\u6bcf\u6708 200 \u4e2a\u589e\u52a0\u5230 300 \u4e2a\u3002<\/li>\n\n\n\n<li><strong>\u5ba2\u6237\u63a8\u8350\uff1a<\/strong> \u8f6c\u8bca\u7387\u4ece10%\u589e\u52a0\u523013%\u3002<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7ed3\u8bba<\/strong><\/h2>\n\n\n\n<p>\u5ba2\u6237\u7684\u591a\u6e20\u9053\u8425\u9500\u6d3b\u52a8\u6210\u529f\u63d0\u5347\u4e86\u54c1\u724c\u77e5\u540d\u5ea6\u3001\u5ba2\u6237\u53c2\u4e0e\u5ea6\u548c\u6f5c\u5728\u5ba2\u6237\u751f\u6210\u7387\u3002\u901a\u8fc7\u5229\u7528\u591a\u6837\u5316\u7684\u8425\u9500\u7b56\u7565\u548c\u521b\u9020\u60c5\u611f\u5171\u9e23\u7684\u5185\u5bb9\uff0c\u5ba2\u6237\u80fd\u591f\u4e0e\u5e7f\u6cdb\u7684\u5ba2\u6237\u7fa4\u4f53\u5efa\u7acb\u8054\u7cfb\uff0c\u4ece\u800c\u63a8\u52a8\u957f\u671f\u5fe0\u8bda\u5ea6\u548c\u62e5\u62a4\u5ea6\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5bf9\u5ba2\u6237\u4e1a\u52a1\u7684\u957f\u671f\u5f71\u54cd\uff1a<\/strong><\/h3>\n\n\n\n<p>\u5b9e\u65bd\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\u4f7f\u5ba2\u6237\u6210\u4e3a\u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u884c\u4e1a\u7684\u9886\u5bfc\u8005\u3002\u54c1\u724c\u77e5\u540d\u5ea6\u7684\u63d0\u9ad8\u3001\u5ba2\u6237\u53c2\u4e0e\u5ea6\u7684\u63d0\u9ad8\u548c\u60c5\u611f\u8054\u7cfb\u7684\u52a0\u5f3a\u4fc3\u8fdb\u4e86\u4e1a\u52a1\u7684\u6301\u7eed\u589e\u957f\u548c\u5fe0\u8bda\u7684\u5ba2\u6237\u7fa4\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5173\u4e8e SIS \u56fd\u9645<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/zh\/\">SIS \u56fd\u9645<\/a> \u63d0\u4f9b\u5b9a\u91cf\u3001\u5b9a\u6027\u548c\u6218\u7565\u7814\u7a76\u3002\u6211\u4eec\u63d0\u4f9b\u51b3\u7b56\u6240\u9700\u7684\u6570\u636e\u3001\u5de5\u5177\u3001\u6218\u7565\u3001\u62a5\u544a\u548c\u89c1\u89e3\u3002\u6211\u4eec\u8fd8\u8fdb\u884c\u8bbf\u8c08\u3001\u8c03\u67e5\u3001\u7126\u70b9\u5c0f\u7ec4\u548c\u5176\u4ed6\u5e02\u573a\u7814\u7a76\u65b9\u6cd5\u548c\u9014\u5f84\u3002<a href=\"https:\/\/www.sisinternational.com\/zh\/%e5%85%b3%e4%ba%8e-sis-%e5%9b%bd%e9%99%85%e7%a0%94%e7%a9%b6\/contact-sis-international-market-research\/\"> \u8054\u7cfb\u6211\u4eec<\/a> \u4e3a\u60a8\u7684\u4e0b\u4e00\u4e2a\u5e02\u573a\u7814\u7a76\u9879\u76ee\u63d0\u4f9b\u5e2e\u52a9\u3002<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u4f18\u5316\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\u4ee5\u589e\u5f3a\u5e02\u573a\u6e17\u900f\u7387 \u672c\u6848\u4f8b\u7814\u7a76\u8be6\u7ec6\u4ecb\u7ecd\u4e86\u4e3a\u4e00\u5bb6\u5927\u578b\u91d1\u878d\u4fe1\u606f\u548c\u5206\u6790\u516c\u53f8\u5f00\u53d1\u7684\u591a\u6e20\u9053\u8425\u9500\u6d3b\u52a8\u3002\u76ee\u6807\u662f\u4f18\u5316\u4ed6\u4eec\u7684\u8425\u9500\u7b56\u7565\uff0c\u4ee5\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u5438\u5f15\u591a\u6837\u5316\u7684\u5ba2\u6237\u7fa4\uff0c\u5e76\u63d0\u9ad8\u5176\u65d7\u8230\u4ea7\u54c1\u7684\u5e02\u573a\u6e17\u900f\u7387\u3002 \u4e3b\u8981\u6210\u679c\u548c\u4f18\u52bf\uff1a\u80cc\u666f\u2026\u2026 <a title=\"\u4f18\u5316\u591a\u6e20\u9053\u8425\u9500\u7b56\u7565\uff0c\u63d0\u9ad8\u5e02\u573a\u6e17\u900f\u7387\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/zh\/%e5%a4%9a%e6%b8%a0%e9%81%93%e8%90%a5%e9%94%80%e6%b4%bb%e5%8a%a8\/\" aria-label=\"\u9605\u8bfb Optimizing Multi-Channel Marketing Strategies for Enhanced Market Penetration\">\u91cc\u65af<\/a><\/p>","protected":false},"author":1,"featured_media":67032,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[],"class_list":["post-52588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/posts\/52588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/comments?post=52588"}],"version-history":[{"count":15,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/posts\/52588\/revisions"}],"predecessor-version":[{"id":79347,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/posts\/52588\/revisions\/79347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media\/67032"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media?parent=52588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/categories?post=52588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/tags?post=52588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}