{"id":17884,"date":"2015-07-28T12:36:16","date_gmt":"2015-07-28T12:36:16","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=17884"},"modified":"2025-09-12T19:06:08","modified_gmt":"2025-09-12T23:06:08","slug":"%e8%bf%9b%e5%85%a5%e4%b8%ad%e5%9b%bd%e5%b8%82%e5%9c%ba","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/zh\/entering-the-china-market\/","title":{"rendered":"\u4e2d\u56fd\u5e02\u573a\u8fdb\u5165\u7814\u7a76"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-f43b46d6\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-f43b46d6\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-1.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"\u4e2d\u56fd\u5e02\u573a\u51c6\u5165\u54a8\u8be2\uff081\uff09\" 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class=\"wp-block-list\">\n<li><strong>\u660e\u667a\u7684\u51b3\u7b56\uff1a<\/strong> \u4e2d\u56fd\u5e02\u573a\u8fdb\u5165\u7814\u7a76\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u4e86\u5b9d\u8d35\u7684\u6570\u636e\u548c\u89c1\u89e3\uff0c\u4f7f\u4ed6\u4eec\u80fd\u591f\u5c31\u5e02\u573a\u8fdb\u5165\u7b56\u7565\u3001\u4ea7\u54c1\u4f9b\u5e94\u3001\u5b9a\u4ef7\u548c\u5206\u9500\u6e20\u9053\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\u3002\u8fd9\u6700\u7ec8\u589e\u52a0\u4e86\u5728\u4e2d\u56fd\u5e02\u573a\u53d6\u5f97\u6210\u529f\u7684\u53ef\u80fd\u6027\u3002<\/li>\n\n\n\n<li><strong>\u8bc6\u522b\u673a\u4f1a\u548c\u5229\u57fa\u5e02\u573a\uff1a<\/strong> 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class=\"wp-block-paragraph\">\u7535\u5b50\u5546\u52a1\u662f\u4e2d\u56fd\u5e02\u573a\u7684\u4e3b\u8981\u7ec6\u5206\u5e02\u573a\u4e4b\u4e00\u3002\u968f\u7740\u4e2d\u56fd\u7ecf\u6d4e\u7684\u5feb\u901f\u6570\u5b57\u5316\u4ee5\u53ca\u963f\u91cc\u5df4\u5df4\u65d7\u4e0b\u7684\u5929\u732b\u548c\u4eac\u4e1c\u7b49\u5728\u7ebf\u8d2d\u7269\u5e73\u53f0\u7684\u6fc0\u589e\uff0c\u7535\u5b50\u5546\u52a1\u5df2\u6210\u4e3a\u96f6\u552e\u4e1a\u7684\u4e3b\u5bfc\u529b\u91cf\u3002\u5229\u7528\u7535\u5b50\u5546\u52a1\u6e20\u9053\u7684\u4f01\u4e1a\u53ef\u4ee5\u8986\u76d6\u4e2d\u56fd\u5e7f\u9614\u5730\u57df\u7684\u5e9e\u5927\u800c\u591a\u6837\u5316\u7684\u6d88\u8d39\u8005\u7fa4\u4f53\uff0c\u4ece\u800c\u8fdb\u5165\u4e2d\u56fd\u84ec\u52c3\u53d1\u5c55\u7684\u5728\u7ebf\u6d88\u8d39\u5e02\u573a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u53e6\u4e00\u4e2a\u4e3b\u8981\u7ec6\u5206\u5e02\u573a\u662f\u5065\u5eb7\u548c\u4fdd\u5065\u884c\u4e1a\u3002\u968f\u7740\u4e2d\u56fd\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u6ce8\u91cd\u5065\u5eb7\uff0c\u5bf9\u4ea7\u54c1\u8d28\u91cf\u7684\u8981\u6c42\u8d8a\u6765\u8d8a\u9ad8\uff0c\u5bf9\u5065\u5eb7\u548c\u4fdd\u5065\u4ea7\u54c1\u7684\u9700\u6c42\u4e5f\u5728\u4e0d\u65ad\u589e\u957f\u3002\u4ece\u6709\u673a\u98df\u54c1\u548c\u8425\u517b\u8865\u5145\u5242\u5230\u5065\u8eab\u5668\u6750\u548c\u4fdd\u5065\u670d\u52a1\uff0c\u8fd9\u4e00\u7ec6\u5206\u5e02\u573a\u7684\u4f01\u4e1a\u8fce\u5408\u4e86\u65e5\u76ca\u589e\u957f\u7684\u5065\u5eb7\u610f\u8bc6\u6d88\u8d39\u8005\u5e02\u573a\uff0c\u8fd9\u4e9b\u6d88\u8d39\u8005\u5e0c\u671b\u6539\u5584\u81ea\u5df1\u7684\u5065\u5eb7\u72b6\u51b5\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u79d1\u6280\u521b\u65b0\u884c\u4e1a\u662f\u63a8\u52a8\u4e2d\u56fd\u7ecf\u6d4e\u589e\u957f\u548c\u5168\u7403\u7ade\u4e89\u529b\u7684\u4e3b\u8981\u9886\u57df\u3002\u51ed\u501f\u84ec\u52c3\u53d1\u5c55\u7684\u79d1\u6280\u521d\u521b\u4f01\u4e1a\u548c\u521b\u65b0\u578b\u4f01\u4e1a\u751f\u6001\u7cfb\u7edf\u4ee5\u53ca\u653f\u5e9c\u5bf9\u6280\u672f\u8fdb\u6b65\u7684\u652f\u6301\uff0c\u4e2d\u56fd\u5df2\u6210\u4e3a\u4eba\u5de5\u667a\u80fd\u3001\u7535\u5b50\u5546\u52a1\u3001\u91d1\u878d\u79d1\u6280\u548c\u667a\u80fd\u5236\u9020\u7b49\u524d\u6cbf\u521b\u65b0\u7684\u4e2d\u5fc3\u3002\u8be5\u9886\u57df\u7684\u4f01\u4e1a\u53d7\u76ca\u4e8e\u4eba\u624d\u3001\u8d44\u672c\u548c\u652f\u6301\u6027\u76d1\u7ba1\u653f\u7b56\uff0c\u4f7f\u4e2d\u56fd\u6210\u4e3a\u5168\u7403\u79d1\u6280\u521b\u65b0\u7684\u9886\u5bfc\u8005\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9996\u5148\uff0c\u9700\u8981\u8003\u8651\u5e76\u56de\u7b54\u51e0\u4e2a\u57fa\u672c\u95ee\u9898\uff1a<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u76ee\u7684\uff1a<\/strong> \u4f60\u7684\u76ee\u6807\u662f\u4ec0\u4e48\uff1f<\/li>\n\n\n\n<li><strong>\u4eba\u53e3\uff1a<\/strong> \u4f60\u7684\u5ba2\u6237\u5728\u54ea\u91cc\uff1f\u6709\u591a\u5c11\u4eba\uff1f<\/li>\n\n\n\n<li><strong>\u8ba1\u5212\uff1a<\/strong> \u60a8\u5c06\u5982\u4f55\u5b9e\u73b0\u60a8\u7684\u76ee\u6807\uff1f\u4ec0\u4e48\u65f6\u5019\u5b9e\u73b0\uff1f<\/li>\n\n\n\n<li><strong>\u4f19\u4f34\uff1a<\/strong> \u8c01\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u4e2d\u56fd\u5e76\u5728\u4e2d\u56fd\u5f00\u5c55\u4e1a\u52a1\uff1f<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e2d\u56fd\u5e02\u573a\u51c6\u5165\u7814\u7a76\u5728\u5e2e\u52a9\u4f01\u4e1a\u5e94\u5bf9\u4e2d\u56fd\u5e02\u573a\u7684\u590d\u6742\u6027\u4ee5\u53ca\u5728\u5411\u8be5\u5730\u533a\u6269\u5f20\u65f6\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u6210\u529f\u7387\u65b9\u9762\u53d1\u6325\u7740\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002\u901a\u8fc7\u8fdb\u884c\u5f7b\u5e95\u7684\u5e02\u573a\u51c6\u5165\u7814\u7a76\uff0c\u516c\u53f8\u53ef\u4ee5\u83b7\u5f97\u5b9d\u8d35\u7684\u89c1\u89e3\u5e76\u5728\u4ee5\u4e0b\u65b9\u9762\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8bc6\u522b\u6f5c\u5728\u673a\u4f1a\u548c\u76ee\u6807\u5e02\u573a\uff1a<\/strong> 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class=\"wp-block-list\">\n<li>\u4e86\u89e3\u5e02\u573a\u8303\u56f4<\/li>\n\n\n\n<li>\u786e\u5b9a\u4f60\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u9700\u6c42<\/li>\n\n\n\n<li>\u4f30\u8ba1\u4f60\u5728 1 \u5e74\u30012 \u5e74\u6216 5 \u5e74\u5185\u53ef\u80fd\u83b7\u5f97\u7684\u6f5c\u5728\u5e02\u573a\u4efd\u989d<\/li>\n\n\n\n<li>\u786e\u5b9a\u7ade\u4e89\u5bf9\u624b\uff0c\u4f8b\u5982\u58f0\u8a89\u548c\u5b9a\u4ef7<\/li>\n\n\n\n<li>\u66f4\u597d\u5730\u7406\u89e3\u548c\u89e3\u91ca\u5f53\u5730\u7684\u6cd5\u5f8b\u6cd5\u89c4\uff0c\u907f\u514d\u4ee3\u4ef7\u9ad8\u6602\u7684\u9519\u8bef\u3002<\/li>\n<\/ul>\n\n\n\n<p 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class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u4e8e\u60f3\u8981\u8fdb\u5165\u4e2d\u56fd\u5e02\u573a\u5e76\u53d6\u5f97\u6210\u529f\u7684\u4f01\u4e1a\u6765\u8bf4\uff0c\u786e\u5b9a\u4e3b\u8981\u76ee\u6807\u53d7\u4f17\u81f3\u5173\u91cd\u8981\u3002\u4e86\u89e3\u76ee\u6807\u53d7\u4f17\u7684\u4eba\u53e3\u7edf\u8ba1\u3001\u504f\u597d\u548c\u884c\u4e3a\u53ef\u8ba9\u4f01\u4e1a\u91cf\u8eab\u5b9a\u5236\u8425\u9500\u7b56\u7565\u3001\u4ea7\u54c1\u4f9b\u5e94\u548c\u5ba2\u6237\u4f53\u9a8c\uff0c\u4ece\u800c\u6709\u6548\u5730\u5438\u5f15\u548c\u5360\u9886\u5e02\u573a\u4efd\u989d\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u57ce\u5e02\u5343\u79a7\u4e00\u4ee3\uff1a<\/strong> 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class=\"wp-block-paragraph\">\u6ce2\u7279\u4e94\u529b\u5206\u6790\u4e3a\u8bc4\u4f30\u5305\u62ec\u4e2d\u56fd\u5e02\u573a\u5728\u5185\u7684\u884c\u4e1a\u5438\u5f15\u529b\u548c\u7ade\u4e89\u529b\u63d0\u4f9b\u4e86\u4e00\u4e2a\u6846\u67b6\u3002\u901a\u8fc7\u8bc4\u4f30\u4e70\u65b9\u548c\u4f9b\u5e94\u5546\u7684\u8bae\u4ef7\u80fd\u529b\u3001\u65b0\u8fdb\u5165\u8005\u7684\u5a01\u80c1\u3001\u66ff\u4ee3\u54c1\u7684\u5a01\u80c1\u4ee5\u53ca\u7ade\u4e89\u5bf9\u624b\u7684\u6fc0\u70c8\u7a0b\u5ea6\uff0c\u4f01\u4e1a\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u5f71\u54cd\u4e2d\u56fd\u884c\u4e1a\u76c8\u5229\u80fd\u529b\u548c\u53ef\u6301\u7eed\u6027\u7684\u6f5c\u5728\u52a8\u6001\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e70\u5bb6\u7684\u8bae\u4ef7\u80fd\u529b\uff1a<\/strong> 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