{"id":39535,"date":"2021-12-14T22:42:51","date_gmt":"2021-12-14T22:42:51","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=39535"},"modified":"2026-01-25T18:50:56","modified_gmt":"2026-01-25T23:50:56","slug":"%e5%85%ac%e7%94%a8%e4%ba%8b%e4%b8%9a%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh\/%e4%b8%93%e4%b8%9a%e7%9f%a5%e8%af%86\/%e5%85%ac%e7%94%a8%e4%ba%8b%e4%b8%9a%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/","title":{"rendered":"\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-7ca903f5\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-7ca903f5\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"Utilities (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4ec0\u4e48\u662f\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\uff1f<\/h2>\n\n\n\n<p>\u201c\u516c\u7528\u4e8b\u4e1a\u201d\u4e00\u8bcd\u53ef\u4ee5\u6307\u4f7f\u73b0\u4ee3\u793e\u4f1a\u6b63\u5e38\u8fd0\u8f6c\u7684\u516c\u53f8\u6216\u670d\u52a1\u3002\u4f8b\u5982\uff0c\u7535\u529b\u3001\u5929\u7136\u6c14\u3001\u5e9f\u7269\u548c\u6c34\u90fd\u662f\u516c\u7528\u4e8b\u4e1a\u3002\u6b64\u5916\uff0c\u8fd9\u4e9b\u4e1a\u52a1\u662f\u4e00\u7cfb\u5217\u6709\u5173\u516c\u7528\u4e8b\u4e1a\u63a7\u5236\u548c\u516c\u4f17\u76d1\u7763\u7684\u70ed\u70b9\u95ee\u9898\u7684\u6838\u5fc3\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e3a\u4ec0\u4e48\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76\u5f88\u91cd\u8981\uff1f<\/h2>\n\n\n\n<p>\u6c34\u3001\u7535\u548c\u5929\u7136\u6c14\u90fd\u662f\u4fc3\u8fdb\u7ecf\u6d4e\u589e\u957f\u7684\u91cd\u8981\u516c\u7528\u4e8b\u4e1a\u3002\u8fd9\u4e9b\u670d\u52a1\u7684\u53e6\u4e00\u4e2a\u7279\u70b9\u662f\u5b83\u4eec\u5fc5\u4e0d\u53ef\u5c11\u3002\u6b64\u5916\uff0c\u4efb\u4f55\u4f9b\u5e94\u9519\u8bef\u90fd\u53ef\u80fd\u4f7f\u5ba2\u6237\u7684\u4e1a\u52a1\u9677\u5165\u56f0\u5883\u3002\u5b83\u4eec\u6ee1\u8db3\u4e86\u6211\u4eec\u6700\u57fa\u672c\u7684\u9700\u6c42\u3002\u6c34\u3001\u5149\u3001\u7535\u548c\u516c\u5171\u4ea4\u901a\u90fd\u6709\u52a9\u4e8e\u73b0\u4ee3\u4f01\u4e1a\u7684\u8fd0\u4f5c\u3002\u5b83\u4eec\u4e5f\u8ba9\u6211\u4eec\u611f\u5230\u5e78\u798f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e3b\u8981\u804c\u4f4d<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u516c\u7528\u4e8b\u4e1a\u8ba1\u5212\u5206\u6790\u5e08<\/h3>\n\n\n\n<p>\u8fd9\u4e9b\u5206\u6790\u5e08\u5e2e\u52a9\u5236\u5b9a\u548c\u5ba1\u67e5\u5ba2\u6237\u8ba1\u5212\u3002\u4f8b\u5982\uff0c\u4ed6\u4eec\u7814\u7a76\u7535\u6e90\u3001\u4ef7\u683c\u548c\u8282\u80fd\u8ba1\u5212\u3002\u8fd9\u9879\u5de5\u4f5c\u8fd8\u5e2e\u52a9\u9009\u62e9\u6700\u4f73\u80fd\u6e90\u8ba1\u5212\u6765\u63d0\u4f9b\u7ed9\u5ba2\u6237\u3002\u6b64\u5916\uff0c\u516c\u7528\u4e8b\u4e1a\u8ba1\u5212\u5206\u6790\u5e08\u8fd8\u4e0e\u6709\u9ad8\u79d1\u6280\u9700\u6c42\u7684\u5ba2\u6237\u6253\u4ea4\u9053\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u670d\u52a1\u5de5\u4f5c\u8005<\/h3>\n\n\n\n<p>\u4ed6\u4eec\u4ece\u4e8b\u7ef4\u62a4\u3001\u5efa\u8bbe\u548c\u7ef4\u4fee\u4f9b\u6c34\u7cfb\u7edf\u548c\u516c\u5171\u6c61\u6c34\u63a7\u5236\u7684\u5927\u5e08\u7ea7\u5de5\u4f5c\u3002\u4ed6\u4eec\u8fd8\u9605\u8bfb\u548c\u6267\u884c\u53e3\u5934\u548c\u4e66\u9762\u547d\u4ee4\uff0c\u5e76\u4f7f\u7528\u5e38\u89c1\u7684\u7ef4\u4fee\u548c\u5efa\u8bbe\u5de5\u5177\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u6cf5\u7ad9\u64cd\u4f5c\u5458<\/h3>\n\n\n\n<p>\u6cf5\u7ad9\u64cd\u4f5c\u5458\u8d1f\u8d23\u7ba1\u7406\u6240\u6709\u4f9b\u6c34\u548c\u6c61\u6c34\u6cf5\u7ad9\u90e8\u4ef6\u7684\u65e5\u5e38\u5b89\u5168\u4f7f\u7528\u3002\u4f8b\u5982\uff0c\u4ed6\u4eec\u8d1f\u8d23\u5904\u7406\u9600\u95e8\u3001\u63a7\u5236\u5668\u548c\u9f13\u98ce\u673a\u3002\u4ed6\u4eec\u8fd8\u8d1f\u8d23\u64cd\u4f5c\u5907\u7528\u7535\u6e90\u7cfb\u7edf\uff0c\u4ee5\u53ca\u8fdb\u884c\u5927\u4fee\u548c\u5c0f\u4fee\u3002\u4ed6\u4eec\u8d1f\u8d23\u62c9\u52a8\u3001\u4fee\u7406\u548c\u5b89\u88c5\u6240\u6709\u4f9b\u6c34\u548c\u6392\u6c34\u6cf5\u548c\u7535\u673a\u3002<\/p>\n\n\n\n<p>Of course, the <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a6%86%e7%9b%96%e8%8c%83%e5%9b%b4\/%e7%be%8e%e6%b4%b2\/%e7%be%8e%e5%9b%bd%e6%8a%a5%e9%81%93\/\" title=\"\u7f8e\u56fd\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"9417\">market<\/a> has many more jobs linked to it than the few stated above.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4f01\u4e1a\u4e3a\u4ec0\u4e48\u9700\u8981\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76\uff1f<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-a1e78bff\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-a1e78bff\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"Utilities (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Utilities-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Your business must appeal to the <a href=\"https:\/\/www.sisinternational.com\/zh\/%e4%bb%80%e4%b9%88%e6%98%af%e5%85%ac%e5%85%b1%e5%85%b3%e7%b3%bb\/\" title=\"\u516c\u5171\u5173\u7cfb\u548c\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"9412\">public to win market<\/a> share or keep it if you have it. Do you want to appeal to the general public? Then you\u2019ll need to conduct good public utility market research. It\u2019s the best way to find out what goods and services they desire and what they\u2019re seeking.<\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u901a\u8fc7\u591a\u79cd\u65b9\u5f0f\u8fdb\u884c\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76\u3002\u4e00\u79cd\u65b9\u6cd5\u662f\u8c03\u67e5\u60a8\u7684\u73b0\u6709\u5ba2\u6237\u3001\u672a\u6765\u5ba2\u6237\u548c\u5e7f\u5927\u516c\u4f17\u3002\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u4e86\u89e3\u4ed6\u4eec\u5bf9\u516c\u7528\u4e8b\u4e1a\u516c\u53f8\u7684\u9700\u6c42\u4ee5\u53ca\u4ed6\u4eec\u8ba4\u4e3a\u54ea\u4e9b\u5173\u7a0e\u4e0d\u516c\u5e73\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u91cd\u8981\u7684\u6210\u529f\u56e0\u7d20<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u516c\u53f8\u8fd8\u6709\u989d\u5916\u7684\u8d23\u4efb\uff0c\u4e3a\u6bcf\u4e2a\u7533\u8bf7\u8005\u63d0\u4f9b\u516c\u5e73\u7684\u670d\u52a1\u3002<\/li>\n\n\n\n<li>\u4ed6\u4eec\u5e94\u8be5\u80fd\u591f\u5c3d\u5176\u6240\u80fd\u5730\u670d\u52a1\u3002\u8fd9\u91cc\u7684\u80fd\u529b\u662f\u6307\u8eab\u4f53\u80fd\u529b\u3002\u5b83\u4e5f\u6307\u201c\u4ee5\u5229\u6da6\u4e3a\u5b9a\u4e49\u7684\u201d\u6d3b\u52a8\u7684\u80fd\u529b\u3002<\/li>\n\n\n\n<li>\u4ed6\u4eec\u5e94\u8be5\u52aa\u529b\u6ee1\u8db3\u5ba2\u6237\u7684\u9700\u6c42\u3002\u4ed6\u4eec\u4e0d\u5e94\u8be5\u5411\u5ba2\u6237\u6536\u53d6\u4e0d\u516c\u5e73\u7684\u8d39\u7528\u6216\u5173\u7a0e\u3002<\/li>\n\n\n\n<li>\u6b64\u5916\uff0c\u4ed6\u4eec\u5fc5\u987b\u4e3a\u6240\u6709\u5904\u4e8e\u7c7b\u4f3c\u60c5\u51b5\u4e0b\u7684\u5ba2\u6237\u63d0\u4f9b\u516c\u6b63\u3001\u65e0\u504f\u89c1\u7684\u670d\u52a1\u3002<\/li>\n\n\n\n<li>\u6700\u540e\uff0c\u516c\u5171\u5b89\u5168\u4e0d\u5e94\u53d7\u5230\u5a01\u80c1\u3002\u516c\u7528\u4e8b\u4e1a\u516c\u53f8\u5728\u63d0\u4f9b\u670d\u52a1\u65f6\u5e94\u683c\u5916\u5c0f\u5fc3\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76<\/h2>\n\n\n\n<p>The goal of Qualitative Research is to have a broad knowledge of clients\u2019 behavior. It also gives you the reasons for the client\u2019s repurchase of <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a7%a3%e5%86%b3%e6%96%b9%e6%a1%88\/%e5%91%b3%e8%a7%89%e6%b5%8b%e8%af%95\/%e7%ba%bd%e7%ba%a6%e7%9a%84%e4%ba%a7%e5%93%81%e6%b5%8b%e8%af%95%e6%9c%8d%e5%8a%a1\/\" title=\"\u7ebd\u7ea6\u7684\u4ea7\u54c1\u6d4b\u8bd5\u670d\u52a1\"  data-wpil-monitor-id=\"9416\">products and services<\/a>. Moreover, a <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a7%a3%e5%86%b3%e6%96%b9%e6%a1%88\/%e9%87%91%e8%9e%8d%e7%a7%91%e6%8a%80%e6%88%98%e7%95%a5%e5%92%a8%e8%af%a2%e7%a0%94%e7%a9%b6\/%e5%8f%8d%e6%b4%97%e9%92%b1-aml-%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/\" title=\"Anti Money Laundering Market Research\"  data-wpil-monitor-id=\"5212\">market research firm can save money<\/a> and ensure success for your company by providing relevant data to assist with sales tracking. With live interviews and surveys, we gather information. That\u2019s how we know what clients are thinking about services rendered. One of the best market research tools is the focus group. We use them to <a href=\"https:\/\/www.sisinternational.com\/zh\/%e4%b8%93%e4%b8%9a%e7%9f%a5%e8%af%86\/%e8%a1%8c%e4%b8%9a\/%e6%95%b0%e6%8d%ae%e6%94%b6%e9%9b%86%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/\" title=\"\u6570\u636e\u6536\u96c6\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"9409\">collect quantitative and in-depth data<\/a>. We also use <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a7%a3%e5%86%b3%e6%96%b9%e6%a1%88\/%e5%91%b3%e8%a7%89%e6%b5%8b%e8%af%95\/new-product-focus-group-in-new-york\/\" title=\"\u7ebd\u7ea6\u65b0\u4ea7\u54c1\u7126\u70b9\u5c0f\u7ec4\"  data-wpil-monitor-id=\"9406\">focus groups to gather data on products<\/a> and services.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u516c\u7528\u4e8b\u4e1a\u5e02\u573a\u7814\u7a76\u5bf9\u7ecf\u6d4e\u81f3\u5173\u91cd\u8981\uff0c\u56e0\u4e3a\u4efb\u4f55\u6c34\u3001\u7535\u6216\u5929\u7136\u6c14\u4f9b\u5e94\u9519\u8bef\u90fd\u53ef\u80fd\u5f71\u54cd\u5ba2\u6237\u7684\u4e1a\u52a1\u3002<\/p>","protected":false},"author":1,"featured_media":63892,"parent":14514,"menu_order":87,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39535","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/39535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/comments?post=39535"}],"version-history":[{"count":5,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/39535\/revisions"}],"predecessor-version":[{"id":81573,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/39535\/revisions\/81573"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/14514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media\/63892"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media?parent=39535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}