{"id":26512,"date":"2018-04-29T09:39:35","date_gmt":"2018-04-29T09:39:35","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=26512"},"modified":"2025-09-12T20:09:27","modified_gmt":"2025-09-13T00:09:27","slug":"%e5%9b%bd%e9%99%85%e6%b6%88%e8%b4%b9%e8%80%85%e7%a0%94%e7%a9%b6","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh\/solutions\/international-consumer-research\/","title":{"rendered":"\u56fd\u9645\u6d88\u8d39\u8005\u7814\u7a76"},"content":{"rendered":"

\u56fd\u9645\u6d88\u8d39\u8005\u7814\u7a76<\/span><\/h1>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

\u5168\u7403\u7ecf\u6d4e\u6b63\u5728\u8fc5\u901f\u53d8\u5316\uff0c\u4e3a\u4f01\u4e1a\u5e26\u6765\u65b0\u7684\u673a\u9047\u3002   <\/span><\/h2>\n\n\n\n

With technology and transportation, it is easier than ever to build brands in multiple markets overseas.  Emerging markets are growing and providing new customer bases.  Yet, challenges exist with language, culture, norms and rules.  SIS helps companies understand their strategic opportunities and challenges.   <\/span><\/p>\n\n\n\n

\u65b0\u5174\u5e02\u573a<\/span><\/h2>\n\n\n\n

\u4e0d\u540c\u5e02\u573a\u7684\u6d88\u8d39\u8005\u884c\u4e3a\u5404\u4e0d\u76f8\u540c\u3002\u5df4\u897f\u3001\u4fc4\u7f57\u65af\u3001\u5370\u5ea6\u548c\u4e2d\u56fd\u88ab\u79f0\u4e3a\u201c\u91d1\u7816\u56db\u56fd\u201d\uff0c\u5360\u4e16\u754c\u4eba\u53e3\u7684\u4e09\u5206\u4e4b\u4e8c\u3002\u5b83\u4eec\u5171\u540c\u4e3a\u4e16\u754c\u56fd\u5185\u751f\u4ea7\u603b\u503c\u505a\u51fa\u4e86\u5de8\u5927\u8d21\u732e\u3002\u58a8\u897f\u54e5\u3001\u5357\u975e\u548c\u571f\u8033\u5176\u7b49\u56fd\u5bb6\u4e5f\u5c5e\u4e8e\u8fd9\u4e00\u7c7b\u522b\u3002<\/span><\/p>\n\n\n\n

\u65b0\u5174\u5e02\u573a\u5df2\u6210\u4e3a\u7ecf\u6d4e\u589e\u957f\u7684\u5f15\u64ce\uff0c\u8fc5\u901f\u5360\u636e\u4e16\u754c\u7ecf\u6d4e\u7684\u4efd\u989d\u3002\u8fd9\u4e9b\u5e02\u573a\u4e2d\uff0c\u4e0e\u5927\u91cf\u201c\u8d2b\u56f0\u4eba\u53e3\u201d\u5171\u5b58\u7684\u201c\u65b0\u5bcc\u201d\u7fa4\u4f53\u4e5f\u6301\u7eed\u5feb\u901f\u589e\u957f\u3002  <\/span>\u540c\u6837\u76f8\u5173\u7684\u8fd8\u6709\u97e9\u56fd\u3001\u53f0\u6e7e\u3001\u65b0\u52a0\u5761\u548c\u90a3\u4e9b\u6700\u8fd1\u4ece\u4e2d\u592e\u8ba1\u5212\u7ecf\u6d4e\u8f6c\u53d8\u4e3a\u5e02\u573a\u7ecf\u6d4e\u7684\u4e1c\u6b27\u56fd\u5bb6\u7b49\u53d1\u5c55\u4e2d\u548c\u53d1\u8fbe\u5e02\u573a\u3002  \u6211\u4eec\u5bf9\u8fd9\u4e9b\u5e02\u573a\u6709\u900f\u5f7b\u7684\u4e86\u89e3\u3002  <\/span><\/p>\n\n\n\n

When researching emerging markets, companies gain vital knowledge to ensure they do not waste time \u2013 or worse, make poor decisions based on incorrect analysis or misinformation. Businesses should research and heed the do’s and don’ts of every market. Some methodologies that work in certain markets will not work in other markets.  We provide that insight.<\/p>\n\n\n\n

\u6d88\u8d39\u8005\u7814\u7a76\u8d8b\u52bf<\/span><\/h2>\n\n\n\n

\u4eba\u5de5\u667a\u80fd (AI) \u548c\u673a\u5668\u5b66\u4e60\u53ef\u80fd\u4f1a\u5bf9\u5e02\u573a\u7814\u7a76\u884c\u4e1a\u4ea7\u751f\u91cd\u5927\u5f71\u54cd\u3002\u5f97\u76ca\u4e8e Amazon Echo \u548c Google Home\uff0cAI \u5df2\u7ecf\u8fdb\u5165\u4e86\u6d88\u8d39\u8005\u9886\u57df\u3002\u5b83\u6539\u53d8\u4e86\u6e38\u620f\u89c4\u5219\uff0c\u98a0\u8986\u4e86\u6d41\u7a0b\uff0c\u4f7f\u7814\u7a76\u4eba\u5458\u80fd\u591f\u63d0\u4f9b\u66f4\u5177\u6210\u672c\u6548\u76ca\u548c\u66f4\u5feb\u7684\u6d1e\u5bdf\u3002<\/span><\/p>\n\n\n\n

\u5927\u591a\u6570\u4e92\u8054\u7f51\u7528\u6237\u5df2\u7ecf\u62e5\u6709\u667a\u80fd\u624b\u673a\uff0c\u800c\u4e14\u4f1a\u6709\u66f4\u591a\u7684\u4eba\u62e5\u6709\u3002\u5f53\u53d7\u8bbf\u8005\u6536\u5230\u53c2\u4e0e\u8c03\u67e5\u7684\u9080\u8bf7\u65f6\uff0c\u4ed6\u4eec\u901a\u5e38\u4f1a\u5728\u667a\u80fd\u624b\u673a\u4e0a\u5b8c\u6210\u8c03\u67e5\u3002\u56e0\u6b64\uff0c\u5e02\u573a\u7814\u7a76\u4eba\u5458\u5fc5\u987b\u8c03\u6574\u4ed6\u4eec\u5bf9\u667a\u80fd\u624b\u673a\u7684\u6001\u5ea6\u3002\u53e6\u4e00\u79cd\u9009\u62e9\u662f\u4ece\u4e00\u5f00\u59cb\u5c31\u7981\u6b62\u8fd9\u4e9b\u8bbe\u5907\u53c2\u4e0e\u8c03\u67e5\uff0c\u8fd9\u901a\u5e38\u662f\u4e0d\u53ef\u53d6\u7684\u3002<\/span><\/p>\n\n\n\n

\u5728\u7ebf\u6570\u636e\u62bd\u6837\u73b0\u5df2\u6210\u4e3a\u5e02\u573a\u7814\u7a76\u884c\u4e1a\u7684\u91cd\u8981\u7126\u70b9\u3002\u5728\u7ebf\u6570\u636e\u62bd\u6837\u901a\u5e38\u6bd4\u6240\u6709\u5176\u4ed6\u6570\u636e\u6536\u96c6\u65b9\u6cd5\u90fd\u5feb\uff0c\u5c24\u5176\u662f\u5bf9\u4e8e\u5927\u6837\u672c\u91cf\u7684\u6570\u636e\uff0c\u56e0\u4e3a\u53d7\u8bbf\u8005\u53ef\u4ee5\u81ea\u5df1\u5feb\u901f\u9605\u8bfb\u548c\u56de\u7b54\u95ee\u9898\uff0c\u4ece\u800c\u8282\u7701\u65f6\u95f4\u3002<\/span><\/p>\n\n\n\n

\u7814\u7a76\u5de5\u5177<\/span><\/h2>\n\n\n\n
    \n
  • \u5728\u7ebf\u65b9\u6cd5\u8bba\u7684\u5174\u8d77\u3002 <\/b>\u4e92\u8054\u7f51\u548c\u5176\u4ed6\u7c7b\u4f3c\u6280\u672f\u7684\u5174\u8d77\uff0c\u4e3a\u6211\u4eec\u63d0\u4f9b\u4e86\u66f4\u591a\u7684\u521b\u65b0\u548c\u7075\u6d3b\u6027\uff0c\u8ba9\u6211\u4eec\u80fd\u591f\u6539\u8fdb\u7814\u7a76\u8bbe\u8ba1\uff0c\u4e0e\u6570\u767e\u4e07\u4eba\u5efa\u7acb\u8054\u7cfb\uff0c\u5e76\u66f4\u5feb\u5730\u4e0e\u4ed6\u4eec\u6c9f\u901a\u3002\u5728\u7ebf\u5e02\u573a\u7814\u7a76\u6bd4\u79bb\u7ebf\u5206\u6790\u66f4\u4fbf\u5b9c\u3002\u5b83\u4e5f\u6bd4\u79bb\u7ebf\u66f4\u5feb\uff0c\u4e3b\u9898\u4e5f\u66f4\u7075\u6d3b\u3002 <\/span><\/li>\n\n\n\n
  • \u6570\u5b57\u8425\u9500\u7684\u5174\u8d77\u3002<\/b> \u4e2d\u56fd\u662f\u5168\u7403\u6700\u5927\u7684\u79fb\u52a8\u4e92\u8054\u7f51\u7528\u6237\u56fd\uff0c\u5176\u7528\u6237\u6570\u91cf\u662f\u7f8e\u56fd\u7684\u4e09\u500d\u591a\u3002\u4e2d\u56fd\u6d88\u8d39\u8005\u5df2\u7ecf\u91c7\u7528\u4e86\u8d85\u7ea7\u5e94\u7528\uff0c\u8fd9\u4e9b\u5e94\u7528\u5c06\u4ed6\u4eec\u751f\u6d3b\u7684\u65b9\u65b9\u9762\u9762\u90fd\u6574\u5408\u5230\u4e00\u4e2a\u79fb\u52a8\u5e73\u53f0\u4e0a\u3002\u4e86\u89e3\u8fd9\u4e9b\u8d8b\u52bf\u548c\u7c7b\u4f3c\u7684\u8d8b\u52bf\uff0c\u53ef\u4ee5\u4e3a\u8425\u9500\u4eba\u5458\u63d0\u4f9b\u8fdb\u5165\u4e0d\u540c\u5e02\u573a\u7684\u72ec\u7279\u673a\u4f1a\u3002<\/span><\/li>\n<\/ul>\n\n\n\n
      \n
    • \u9002\u5408\u5e97\u5185\u7814\u7a76\u7684\u65b0\u8bbe\u8ba1\u3002<\/b> \u5e97\u5185\u5e02\u573a\u7814\u7a76\u6709\u51e0\u4e2a\u597d\u5904\uff0c\u4f8b\u5982\uff0c\u5b83\u4f1a\u5f71\u54cd\u4ea7\u54c1\u5e03\u5c40\u3001\u5e7f\u544a\u548c\u4fc3\u9500\uff0c\u5e76\u80fd\u6d1e\u5bdf\u6d88\u8d39\u8005\u7684\u884c\u4e3a\u3002\u5b83\u8fd8\u80fd\u8ba9\u5e97\u4e3b\u4e86\u89e3\u6bcf\u65e5\u3001\u6bcf\u5468\u6216\u6bcf\u6708\u7684\u5ba2\u6d41\u91cf\uff0c\u5e76\u6709\u52a9\u4e8e\u786e\u5b9a\u4ea7\u54c1\u5b9a\u4ef7\u3002<\/span><\/li>\n\n\n\n
    • \u9762\u5bf9\u9762\u7684\u65b9\u6cd5\u3002 <\/strong> \u6839\u636e\u5e02\u573a\u60c5\u51b5\uff0c\u6211\u4eec\u91c7\u7528\u8bb8\u591a\u5176\u4ed6\u65b9\u6cd5\uff0c\u4f8b\u5982\u7126\u70b9\u5c0f\u7ec4\u3001\u8bbf\u8c08\u3001\u8c03\u67e5\u3001\u7535\u8bdd\u8bbf\u8c08\u3001\u4eba\u79cd\u5b66\u548c\u62e6\u622a\u3002<\/li>\n<\/ul>\n\n\n\n

      \u8fd9\u662f\u5168\u7403\u7ecf\u6d4e<\/span><\/h2>\n\n\n\n

      \u4f01\u4e1a\u5f80\u5f80\u51fa\u4e8e\u5fc5\u8981\u800c\u51b3\u5b9a\u5c06\u516c\u53f8\u63a8\u5411\u56fd\u9645\uff0c\u4f46\u5982\u679c\u7f3a\u4e4f\u5e02\u573a\u4fe1\u606f\uff0c\u6216\u8005\u5bf9\u9700\u6c42\u7684\u9884\u6d4b\u6709\u8bef\uff0c\u516c\u53f8\u5c31\u4f1a\u906d\u53d7\u635f\u5931\u3002\u4ed6\u4eec\u9700\u8981\u4e86\u89e3\u81ea\u5df1\u548c\u7ade\u4e89\u5bf9\u624b\u7684\u4f18\u52bf\u548c\u52a3\u52bf\uff0c\u4ee5\u4fbf\u8c28\u614e\u5730\u6293\u4f4f\u673a\u9047\uff0c\u5728\u5168\u7403\u7ecf\u6d4e\u7684\u5feb\u901f\u8f6c\u578b\u4e2d\u524d\u884c\u3002<\/span><\/p>\n\n\n\n

      SIS is widely recognized as a world leader in International Market Research.  We provide over 40+ years experience, extensive market coverage, our best practices and many other advantages.<\/p>\n\n\n\n

       <\/h2>","protected":false},"excerpt":{"rendered":"

      \u5168\u7403\u7ecf\u6d4e\u77ac\u606f\u4e07\u53d8\uff0c\u4e3a\u4f01\u4e1a\u5e26\u6765\u4e86\u673a\u9047\u3002 SIS \u5e2e\u52a9\u4f01\u4e1a\u4e86\u89e3\u5176\u5728\u5168\u7403\u8303\u56f4\u5185\u7684\u6218\u7565\u673a\u9047\u548c\u6311\u6218\u3002\u00a0<\/p>","protected":false},"author":1,"featured_media":62501,"parent":14457,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-26512","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/26512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/comments?post=26512"}],"version-history":[{"count":3,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/26512\/revisions"}],"predecessor-version":[{"id":68065,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/26512\/revisions\/68065"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/14457"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media\/62501"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media?parent=26512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}