{"id":19191,"date":"2015-10-26T22:44:34","date_gmt":"2015-10-26T22:44:34","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=19191"},"modified":"2026-01-26T17:10:34","modified_gmt":"2026-01-26T22:10:34","slug":"%e5%bf%ab%e9%a4%90%e9%a5%ae%e6%96%99%e8%a1%8c%e4%b8%9a%e7%bb%8f%e9%aa%8c%e7%ae%80%e5%8e%86","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh\/%e4%b8%93%e4%b8%9a%e7%9f%a5%e8%af%86\/%e7%bb%8f%e9%aa%8c%e7%ae%80%e5%8e%86\/%e5%bf%ab%e9%a4%90%e9%a5%ae%e6%96%99%e8%a1%8c%e4%b8%9a%e7%bb%8f%e9%aa%8c%e7%ae%80%e5%8e%86\/","title":{"rendered":"\u5feb\u9910\u548c\u996e\u6599\u5e02\u573a\u7814\u7a76\u7ecf\u9a8c"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u5feb\u9910\u548c\u996e\u6599\u5e02\u573a\u7814\u7a76\u7ecf\u9a8c<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-f1a38a83\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-f1a38a83\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17.jpg\" alt=\"SIS \u56fd\u9645\u5e02\u573a\u7814\u7a76\u4e0e\u6218\u7565\" title=\"Food taste testing (17)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-taste-testing-17-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS \u662f\u4e00\u5bb6\u9886\u5148\u7684\u5e02\u573a\u7814\u7a76\u516c\u53f8\u3002\u4e86\u89e3\u6211\u4eec\u8fc7\u53bb\u7684\u7ecf\u9a8c\u3002<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7ec4\u7ec7\u4e86\u4e24\u4e2a\u7126\u70b9\u5c0f\u7ec4\u6765\u54c1\u5c1d\u4e00\u7cfb\u5217\u65e9\u9910\u4e09\u660e\u6cbb\u3002<\/li>\n\n\n\n<li>Conducted a global menu change study in over 14 countries covering Western, Central, and Eastern Europe, Asia and Latin America<\/li>\n\n\n\n<li>\u5bf9\u4e9a\u6d32\u548c\u4e2d\u4e1c\u90e8\u5206\u56fd\u5bb6\u7684\u7ad9\u70b9\u4f4d\u7f6e\u8fdb\u884c\u4e86\u5e02\u573a\u53ef\u884c\u6027\u7814\u7a76<\/li>\n\n\n\n<li>Conducted a site location study in Greece, Jakarta, Indonesia, and Manila, Philippines for the potential for fast food outlets<\/li>\n\n\n\n<li>\u4e3a\u58a8\u897f\u54e5\u4e00\u5bb6\u5feb\u9910\u8fde\u9501\u5e97\u8fdb\u884c\u4e86\u7ade\u4e89\u60c5\u62a5\u7814\u7a76<\/li>\n\n\n\n<li>\u4e3a\u58a8\u897f\u54e5\u4e00\u5bb6\u5feb\u9910\u8fde\u9501\u5e97\u8fdb\u884c\u4e86\u591a\u9879\u9009\u5740\u7814\u7a76<\/li>\n\n\n\n<li>\u5728\u5370\u7b2c\u5b89\u7eb3\u5dde\u7279\u5b9a\u5730\u70b9\u7684\u6c49\u5821\u738b\u95e8\u5e97\u5bf9\u6d88\u8d39\u8005\u8fdb\u884c\u62e6\u622a\uff0c\u4ee5\u786e\u5b9a\u4ed6\u4eec\u5bf9\u6c49\u5821\u738b\u670d\u52a1\u7684\u6ee1\u610f\u7a0b\u5ea6<\/li>\n\n\n\n<li>\u4e0e\u513f\u7ae5\u8fdb\u884c\u7126\u70b9\u5c0f\u7ec4\u8ba8\u8bba\uff0c\u4ee5\u786e\u5b9a\u5feb\u9910\u8fde\u9501\u5e97\u7684\u4fc3\u9500\u54c1<\/li>\n\n\n\n<li>\u5bf9\u98df\u54c1\u548c\u5feb\u9910\u884c\u4e1a\u7684\u4fe1\u606f\u6280\u672f\u652f\u51fa\u8fdb\u884c\u4e86\u7814\u7a76<\/li>\n\n\n\n<li>Conducted focus groups in the Middle East to determine menu changes for a fast food firm<\/li>\n\n\n\n<li>\u5728\u8d85\u8fc7 14 \u4e2a\u56fd\u5bb6\u5f00\u5c55\u7126\u70b9\u5c0f\u7ec4\u8ba8\u8bba\uff0c\u4ee5\u786e\u5b9a\u5168\u7403\u5e7f\u544a\u6d3b\u52a8<\/li>\n\n\n\n<li><a href=\"https:\/\/www.sisinternational.com\/zh\/%e4%b8%93%e4%b8%9a%e7%9f%a5%e8%af%86\/%e8%a1%8c%e4%b8%9a\/%e9%9b%b6%e9%a3%9f%e5%b8%82%e5%9c%ba%e8%b0%83%e6%9f%a5\/\" title=\"\u96f6\u98df\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"6441\">Snack food desk research<\/a> \u5b66\u4e60<\/li>\n\n\n\n<li>\u9488\u5bf9\u6d1b\u6749\u77f6\u548c\u7ebd\u7ea6\u7684\u51b0\u6c99\u6d88\u8d39\u8005\u8fdb\u884c\u4e86\u4e00\u6b21\u7126\u70b9\u5c0f\u7ec4\u8ba8\u8bba<\/li>\n\n\n\n<li>Conducted a qualitative study testing new menu concepts for <a href=\"https:\/\/www.sisinternational.com\/zh\/%e4%b8%93%e4%b8%9a%e7%9f%a5%e8%af%86\/%e8%a1%8c%e4%b8%9a\/%e5%bf%ab%e9%a4%90%e8%bf%9e%e9%94%81%e5%8a%a0%e7%9b%9f%e5%b8%82%e5%9c%ba%e8%b0%83%e6%9f%a5\/\" title=\"\u5feb\u9910\u7279\u8bb8\u7ecf\u8425\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"3985\">fast food in three different markets<\/a><\/li>\n\n\n\n<li>Conducted a research project on crisp\/chips and focused on brand positioning and brand lines.<\/li>\n\n\n\n<li>\u8fdb\u884c\u4e86\u4e00\u9879\u5173\u4e8e\u4e39\u9ea6\u5976\u916a\u7684\u7814\u7a76<\/li>\n\n\n\n<li>Conducted a <a href=\"https:\/\/www.sisinternational.com\/zh\/%e8%a6%86%e7%9b%96%e8%8c%83%e5%9b%b4\/%e7%be%8e%e6%b4%b2\/%e5%8a%a0%e5%8b%92%e6%af%94%e5%9c%b0%e5%8c%ba%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/%e5%b7%b4%e5%93%88%e9%a9%ac%e5%b8%82%e5%9c%ba%e7%a0%94%e7%a9%b6\/\" title=\"\u5df4\u54c8\u9a6c\u5e02\u573a\u7814\u7a76\"  data-wpil-monitor-id=\"4187\">research study regarding the chewing gum market<\/a><\/li>\n\n\n\n<li>Conducted a focus group with Russian immigrants in the U.S. regarding soft drinks<\/li>\n\n\n\n<li>Conducted a research study to find out the success of Korean Food Fairs<\/li>\n\n\n\n<li>\u8fdb\u884c\u4e86\u4e00\u9879\u5b9a\u91cf\u7814\u7a76\uff0c\u4ee5\u4e86\u89e3\u5bf9\u67d0\u4e3b\u8981\u5496\u5561\u54c1\u724c\u7684\u6ee1\u610f\u5ea6\u548c\u610f\u613f<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u6211\u4eec\u5728\u5feb\u9910\u548c\u996e\u6599\u5e02\u573a\u7814\u7a76\u7ecf\u9a8c\u4e2d\u5bf9\u73b0\u6709\u548c\u8fc7\u53bb\u7684\u5ba2\u6237\u8fdb\u884c\u62bd\u6837<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6c49\u5821\u738b<\/li>\n\n\n\n<li>\u5361\u5c14\u68ee\u9910\u5385<\/li>\n\n\n\n<li>\u80af\u5fb7\u57fa<\/li>\n\n\n\n<li>\u9ea6\u5f53\u52b3<\/li>\n\n\n\n<li>\u661f\u671f\u4e94<\/li>\n\n\n\n<li>\u6e29\u8fea<\/li>\n\n\n\n<li>\u767d\u8272\u57ce\u5821<\/li>\n\n\n\n<li>\u963f\u7c73\u7279\u516c\u53f8<\/li>\n\n\n\n<li>\u62c9\u74e6\u624e<\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>SIS \u662f\u4e00\u5bb6\u5168\u7403\u9886\u5148\u7684\u5e02\u573a\u7814\u7a76\u548c\u6218\u7565\u54a8\u8be2\u516c\u53f8\u3002\u63a2\u7d22\u6211\u4eec\u7684\u5feb\u9910\u548c\u996e\u6599\u5e02\u573a\u7814\u7a76\u7ecf\u9a8c\u3002<\/p>","protected":false},"author":1,"featured_media":64693,"parent":15106,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-19191","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/19191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/comments?post=19191"}],"version-history":[{"count":9,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/19191\/revisions"}],"predecessor-version":[{"id":80024,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/19191\/revisions\/80024"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/15106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media\/64693"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media?parent=19191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}