{"id":11829,"date":"2014-11-28T18:19:52","date_gmt":"2014-11-28T18:19:52","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=11829"},"modified":"2025-09-05T16:55:09","modified_gmt":"2025-09-05T20:55:09","slug":"%e5%b8%82%e5%9c%ba%e8%bf%9b%e5%85%a5%e6%9c%ba%e4%bc%9a%e7%a0%94%e7%a9%b6","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/zh\/solutions\/strategy-consulting\/market-entry-opportunity-research\/","title":{"rendered":"\u5e02\u573a\u8fdb\u5165\u548c\u673a\u4f1a\u7814\u7a76"},"content":{"rendered":"

\u5e02\u573a\u8fdb\u5165\u4e0e\u673a\u4f1a\u7814\u7a76<\/h1>\n\n\n\n

<\/p>\n\n\n\n

\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

SIS \u7b56\u7565\u53ef\u4ee5\u5e2e\u52a9\u60a8\u63a2\u7d22\u65b0\u5730\u533a\u548c\u5782\u76f4\u884c\u4e1a\u7684\u673a\u9047\u3002<\/h2>\n\n\n\n

With Market Entry and Opportunity Research, we start by understanding your objectives, then the context of your business within the local or global trends most impacting your decisions. Through our research arm, SIS can further tap into the \u201cVoice of the Customer,\u201d exploring the impact and appetite towards your product or service. Our Competitive Intelligence services will further help you glean insight into the competitive landscape, including possible market adjustments or even investment\/divestment opportunities. Working closely with our local offices\u2014Shanghai, Manila, Seoul, London, and Frankfurt, to name a few\u2014as well as our extensive database of local market entry and Opportunity knowledge, we connect you with incisive intelligence to rapidly capture new opportunities in the marketplace.<\/p>\n\n\n\n

\u4ece\u60a8\u7684\u76ee\u6807\u5230\u5e02\u573a\u80cc\u666f\uff0c\u6211\u4eec\u4e0d\u65ad\u5f00\u53d1\u6700\u91cd\u8981\u7684\u5b9e\u5730\u60c5\u62a5\u3002\u7136\u540e\uff0c\u8fd9\u4e9b\u60c5\u62a5\u5c06\u7528\u4e8e\u751f\u6210\u5173\u952e\u89c1\u89e3\u548c\u5efa\u8bae\uff0c\u4ee5\u53ca\u60a8\u5728\u8003\u8651\u8fdb\u5165\u65b0\u4ea7\u54c1\u7ebf\u6216\u6269\u5c55\u73b0\u6709\u4ea7\u54c1\u7ebf\u65f6\u9700\u8981\u63a2\u7d22\u7684\u5236\u9020\/\u5408\u4f5c\/\u8d2d\u4e70\u548c\u7ee7\u7eed\/\u4e0d\u7ee7\u7eed\u51b3\u7b56\u3002<\/p>\n\n\n\n

\u5e02\u573a\u673a\u4f1a\u548c\u8fdb\u5165\u4e3b\u9898<\/h2>\n\n\n\n
    \n
  • \u5e02\u573a\u683c\u5c40\u2014\u2014\u5e02\u573a\u662f\u5426\u63d0\u4f9b\u8db3\u591f\u7684\u5355\u4f4d\u548c\u9500\u552e\u91cf\u4ee5\u4f9b\u8fdb\u5165\u5e02\u573a\uff1f<\/li>\n\n\n\n
  • Market Size \u2013 units and revenue volume<\/li>\n\n\n\n
  • \u7ade\u4e89\u683c\u5c40\u2014\u2014\u4e3b\u8981\u7ade\u4e89\u5bf9\u624b\u662f\u8c01\uff1f<\/li>\n\n\n\n
  • \u5206\u9500\u6e20\u9053<\/li>\n\n\n\n
  • OEM\u2014\u2014\u4e3b\u8981\u7684 OEM \u6709\u54ea\u4e9b\uff1f\u60a8\u80fd\u4e0e\u4ed6\u4eec\u5efa\u7acb\u5173\u7cfb\u5417\uff1f<\/li>\n\n\n\n
  • \u793e\u4f1a\u3001\u653f\u6cbb\u548c\u6cd5\u5f8b\u8fdb\u5165\u58c1\u5792<\/li>\n\n\n\n
  • \u56fd\u5185\u6ee1\u8db3\u672c\u5730\u548c\u56fd\u9645\u4f9b\u5e94\u5546\u7684\u9700\u6c42<\/li>\n\n\n\n
  • \u672a\u6ee1\u8db3\u7684\u5e02\u573a\u9700\u6c42<\/li>\n\n\n\n
  • \u5b9a\u4ef7\u7b56\u7565<\/li>\n\n\n\n
  • \u4fc3\u9500\u7b56\u7565<\/li>\n\n\n\n
  • \u5e02\u573a\u673a\u4f1a\u9886\u57df<\/li>\n\n\n\n
  • \u7ed3\u8bba\/\u5efa\u8bae<\/li>\n<\/ul>\n\n\n\n

    Through our research arm, SIS can further tap into the \u201cVoice of the Customer\u201d, exploring the impact and appetite towards your product or service.  Our Competitive Intelligence services will further help you glean insight into the competitive landscape, including possible market adjustments or even investment\/divestment opportunities.<\/h4>\n\n\n\n

    <\/h2>\n\n\n\n

    \u4ec0\u4e48\u662f\u5e02\u573a\u673a\u4f1a\u7814\u7a76\uff1f<\/h2>\n\n\n\n

    \u5e02\u573a\u673a\u4f1a (MO) \u662f\u6d88\u8d39\u8005\u53ef\u80fd\u60f3\u8981\u7684\u6f5c\u5728\u4ea7\u54c1\u6216\u670d\u52a1\u3002\u4e8b\u5b9e\u4e0a\uff0c\u5982\u679c\u5176\u4ed6\u516c\u53f8\u4e0d\u63d0\u4f9b\uff0c\u90a3\u4e48\u673a\u4f1a\u5c31\u5b58\u5728\u3002\u56e0\u6b64\uff0c\u5c3d\u53ef\u80fd\u591a\u5730\u4e86\u89e3\u5e02\u573a\u673a\u4f1a\u81f3\u5173\u91cd\u8981\uff0c\u8fd9\u6837\u60a8\u624d\u80fd\u4ece\u65b0\u5e02\u573a\u4e2d\u83b7\u76ca\u3002\u8fd9\u5c31\u662f\u5e02\u573a\u7814\u7a76\u7684\u4f5c\u7528\u6240\u5728\u3002\u5e02\u573a\u7814\u7a76\u4f7f\u4f01\u4e1a\u80fd\u591f\u8fdb\u4e00\u6b65\u4e86\u89e3\u65b0\u5e02\u573a\u7684\u9700\u6c42\u3002\u5728\u8fdb\u884c MO \u7814\u7a76\u65f6\uff0c\u9700\u8981\u6ce8\u610f\u4ee5\u4e0b\u51e0\u4e2a\u5173\u952e\u65b9\u9762\uff1a<\/p>\n\n\n\n

    1. \u7814\u7a76\u4f60\u7684\u5ba2\u6237\u548c\u7ade\u4e89\u5bf9\u624b\u3002<\/h3>\n\n\n\n

    \u5229\u7528\u5e02\u573a\u7814\u7a76\u6df1\u5165\u4e86\u89e3\u60a8\u7684\u5ba2\u6237\u548c\u7ade\u4e89\u5bf9\u624b\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u4ea7\u54c1\/\u670d\u52a1\u7684\u9700\u6c42\u662f\u5426\u771f\u5b9e\uff0c\u4ee5\u53ca\u8d35\u516c\u53f8\u662f\u5426\u503c\u5f97\u5192\u9669\u62d3\u5c55\u65b0\u5e02\u573a\u3002<\/p>\n\n\n\n

    2. \u4ece\u9ad8\u5c42\u6b21\u4e86\u89e3\u5e02\u573a\u3002<\/h3>\n\n\n\n

    \u5728\u8fdb\u884c\u7814\u7a76\u65f6\uff0c\u5bf9\u5e02\u573a\u6709\u6df1\u523b\u7684\u4e86\u89e3\u81f3\u5173\u91cd\u8981\u3002\u4f8b\u5982\uff0c\u60a8\u9700\u8981\u8be2\u95ee\uff1a<\/p>\n\n\n\n

      \n
    • \u5e02\u573a\u89c4\u6a21\u6709\u591a\u5927\uff1f<\/li>\n\n\n\n
    • \u5b83\u6269\u5f20\u6216\u6536\u7f29\u7684\u901f\u5ea6\u6709\u591a\u5feb\uff1f<\/li>\n\n\n\n
    • \u6709\u591a\u5c11\u4f4d\u4e70\u5bb6\uff1f<\/li>\n\n\n\n
    • \u7ade\u4e89\u6709\u591a\u6fc0\u70c8\uff1f<\/li>\n<\/ul>\n\n\n\n

      3.\u63a2\u7d22\u5176\u4ed6\u673a\u4f1a\u3002<\/h3>\n\n\n\n

      \u8003\u8651\u5176\u4ed6\u9009\u62e9\u4e5f\u662f\u6709\u610f\u4e49\u7684\u3002\u8bb8\u591a\u62e5\u6709\u6210\u529f\u8bb0\u5f55\u7684\u4f01\u4e1a\u90fd\u7262\u8bb0\u8fd9\u4e00\u70b9\u3002\u53e6\u4e00\u4e2a\u5173\u952e\u70b9\u662f\uff0c\u53ea\u8981\u638c\u63e1\u5e02\u573a\u8109\u640f\uff0c\u4f60\u5c31\u80fd\u627e\u5230\u65b0\u7684\u65b9\u5f0f\u6765\u6269\u5927\u4f60\u7684\u54c1\u724c\u3002\u8fd9\u4e5f\u5c06\u4f7f\u4f60\u80fd\u591f\u8d85\u8d8a\u7ade\u4e89\u5bf9\u624b\u3002<\/p>\n\n\n\n

      4.\u4e86\u89e3\u5546\u4e1a\u73af\u5883\u3002<\/h4>\n\n\n\n

      \u8bb8\u591a\u56e0\u7d20\u90fd\u4f1a\u5f71\u54cd\u4f01\u4e1a\u7684\u8fd0\u8425\u65b9\u5f0f\u3002\u4f8b\u5982\u6280\u672f\u53d1\u5c55\u3001\u7ecf\u6d4e\u6307\u6807\u4ee5\u53ca\u5730\u7f18\u653f\u6cbb\u53d8\u5316\u3002\u4f8b\u5982\uff0c\u82f1\u56fd\u8131\u6b27\uff08\u5373\u8131\u79bb\u6b27\u76df\uff09\u5f15\u53d1\u4e86\u8bb8\u591a\u95ee\u9898\u3002\u82f1\u56fd\u8131\u6b27\u589e\u52a0\u4e86\u82f1\u56fd\u4f9b\u5e94\u94fe\u7684\u538b\u529b\u3002\u540c\u6837\uff0c\u5c06\u5546\u54c1\u8fd0\u5f80\u6b27\u6d32\u5176\u4ed6\u56fd\u5bb6\u4e5f\u6210\u4e3a\u4e86\u4e00\u9879\u6311\u6218\u3002<\/p>\n\n\n\n

      \u4e3a\u4ec0\u4e48\u5e02\u573a\u673a\u4f1a\u7814\u7a76\u5f88\u91cd\u8981\uff1f<\/h2>\n\n\n\n

      \u5e02\u573a\u673a\u4f1a\u662f\u4efb\u4f55\u6210\u957f\u578b\u4f01\u4e1a\u5728\u65b0\u5e02\u573a\u7acb\u8db3\u7684\u673a\u4f1a\uff0c\u4f8b\u5982\uff0c\u62e5\u6709\u591a\u79cd\u4e0d\u540c\u7c7b\u578b\u667a\u80fd\u624b\u673a\u7684\u5e02\u573a\u3002\u5728\u624b\u673a\u884c\u4e1a\u65e9\u671f\uff0c\u667a\u80fd\u624b\u673a\u5c31\u5df2\u7ecf\u5b58\u5728\u3002\u4f46\u662f\uff0c\u6ca1\u6709\u4e00\u6b3e\u667a\u80fd\u624b\u673a\u5177\u6709\u76f4\u89c2\u7684\u89e6\u6478\u5c4f\u3002\u76f4\u5230\u82f9\u679c\u610f\u8bc6\u5230\u6709\u9700\u6c42\u3002\u56e0\u6b64\uff0c\u4ed6\u4eec\u5236\u9020\u4e86\u4e00\u6b3e\u5177\u6709\u591a\u79cd\u529f\u80fd\u7684\u76f4\u89c2\u624b\u6301\u624b\u673a\u3002\u4f5c\u4e3a\u56de\u5e94\uff0c\u4ed6\u4eec\u4e8e 2007 \u5e74 6 \u6708\u53d1\u5e03\u4e86 iPhone\u3002\u8fd9\u4e2a\u673a\u4f1a\uff0c\u52a0\u4e0a\u82f9\u679c\u5bf9\u6b64\u7684\u53cd\u5e94\uff0c\u4ece\u6b64\u6539\u53d8\u4e86\u5e02\u573a\u683c\u5c40\u3002<\/p>\n\n\n\n

      \u4e3b\u8981\u804c\u4f4d<\/h2>\n\n\n\n

      \u5e02\u573a\u673a\u4f1a\u5e02\u573a\u7814\u7a76\u9886\u57df\u6709\u5f88\u591a\u503c\u5f97\u5173\u6ce8\u7684\u5de5\u4f5c\u3002<\/p>\n\n\n\n

        \n
      • \u5e02\u573a\u7814\u7a76\u5206\u6790\u5e08<\/li>\n\n\n\n
      • \u6570\u636e\u7814\u7a76\u5206\u6790\u5e08<\/li>\n\n\n\n
      • \u5e02\u573a\u7ecf\u7406<\/li>\n<\/ul>\n\n\n\n

        \u4f01\u4e1a\u4e3a\u4f55\u9700\u8981\u5e02\u573a\u673a\u4f1a\u7814\u7a76<\/h2>\n\n\n\n

        \u4e00\u5bb6\u516c\u53f8\u8981\u60f3\u751f\u5b58\u548c\u53d1\u5c55\uff0c\u5c31\u9700\u8981\u5229\u7528\u5e02\u573a\u673a\u4f1a\u3002\u800c\u8981\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u5b83\u9700\u8981\u6709\u5173\u5e02\u573a\u7684\u76f8\u5173\u4fe1\u606f\uff0c\u800c\u8fd9\u4e9b\u4fe1\u606f\u53ea\u80fd\u901a\u8fc7\u826f\u597d\u7684\u5e02\u573a\u7814\u7a76\u83b7\u5f97\u3002\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u6700\u597d\u8bb0\u4f4f\u8fd9\u53e5\u8bdd\uff1a\u201c\u5982\u679c\u4f60\u4e0d\u505a\uff0c\u522b\u4eba\u5c31\u4f1a\u505a\u3002\u201d\u4f60\u6700\u597d\u5148\u5728\u65b0\u5e02\u573a\u4e2d\u7acb\u8db3\u3002\u8fd9\u6bd4\u8ba9\u522b\u4eba\u5148\u4f60\u8fdb\u5165\u5e76\u63d0\u9ad8\u8fdb\u5165\u95e8\u69db\u8981\u597d\u3002<\/p>\n\n\n\n

        \u5173\u952e\u6210\u529f\u56e0\u7d20<\/h2>\n\n\n\n

        \u4f01\u4e1a\u8981\u60f3\u6210\u529f\uff0c\u5c31\u5fc5\u987b\u53ca\u65f6\u3002\u5b83\u9700\u8981\u80fd\u591f\u5229\u7528\u6700\u65b0\u7684\u4fe1\u606f\u3002\u5b83\u8fd8\u5fc5\u987b\u80fd\u591f\u53d1\u73b0\u5e02\u573a\u4e0a\u6700\u597d\u7684\u673a\u4f1a\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u9700\u8981\u5168\u9762\u3002\u60f3\u8981\u8fdb\u5165\u65b0\u5e02\u573a\u6216\u6269\u5f20\u7684\u4f01\u4e1a\u5fc5\u987b\u5145\u5206\u4e86\u89e3\u60c5\u51b5\u3002\u5426\u5219\uff0c\u8fd9\u79cd\u9519\u8bef\u53ef\u80fd\u4f1a\u8ba9\u7ade\u4e89\u5bf9\u624b\u62a2\u5360\u65b0\u5e02\u573a\u3002<\/p>\n\n\n\n

        \u5173\u4e8e\u5e02\u573a\u673a\u4f1a\u7814\u7a76<\/h2>\n\n\n\n

        \u8fdb\u884c\u5e02\u573a\u7814\u7a76\u65f6\uff0c\u8bf7\u4f7f\u7528\u6240\u6709\u53ef\u7528\u7684\u5de5\u5177\u3002\u8bb8\u591a\u5728\u7ebf\u6570\u636e\u5e93\u5df2\u7ecf\u5b58\u5728\uff0c\u53ef\u4ee5\u5168\u9762\u4e86\u89e3\u5e02\u573a\u72b6\u51b5\u3002\u8fd9\u4e9b\u6570\u636e\u5e93\u5c06\u63d0\u4f9b\u5b9a\u91cf\u548c\u5b9a\u6027\u7814\u7a76\u7ed3\u679c\u7684\u826f\u597d\u5e03\u5c40\u62a5\u544a\u3002\u8bf7\u8bb0\u4f4f\uff0c\u5229\u57fa\u5e02\u573a\u9700\u8981\u7279\u5b9a\u6570\u636e\u3002\u6b64\u5916\uff0c\u5982\u679c\u60a8\u59d4\u6258\u5b9a\u5236\u5e02\u573a\u7814\u7a76\u9879\u76ee\uff0c\u5219\u5f88\u5bb9\u6613\u83b7\u5f97\u4fe1\u606f\u3002\u8fd9\u4e9b\u7814\u7a76\u53ef\u80fd\u4f7f\u7528\u8bb8\u591a\u6280\u672f\uff0c\u5305\u62ec\u8c03\u67e5\u3001\u8bbf\u8c08\u548c\u7126\u70b9\u5c0f\u7ec4\u3002\u8fd9\u4e9b\u90fd\u662f\u6781\u597d\u7684\u539f\u59cb\u8d44\u6599\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u5b83\u4eec\u6765\u589e\u52a0\u6709\u4ef7\u503c\u6570\u636e\u7684\u6536\u96c6\u3002<\/p>\n\n\n\n

        <\/p>\n\n\n\n

        <\/p>\n\n\n\n

        <\/p>","protected":false},"excerpt":{"rendered":"

        SIS \u662f\u4e00\u5bb6\u5168\u7403\u9886\u5148\u7684\u5e02\u573a\u7814\u7a76\u548c\u6218\u7565\u54a8\u8be2\u516c\u53f8\uff0c\u63d0\u4f9b\u5168\u9762\u7684\u5e02\u573a\u673a\u4f1a\u548c\u8fdb\u5165\u7b56\u7565\u3002<\/p>","protected":false},"author":1,"featured_media":65573,"parent":14567,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-11829","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/11829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/comments?post=11829"}],"version-history":[{"count":6,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/11829\/revisions"}],"predecessor-version":[{"id":67073,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/11829\/revisions\/67073"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/pages\/14567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media\/65573"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/zh\/wp-json\/wp\/v2\/media?parent=11829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}