{"id":39951,"date":"2022-03-12T01:05:15","date_gmt":"2022-03-12T01:05:15","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=39951"},"modified":"2026-01-25T16:48:56","modified_gmt":"2026-01-25T21:48:56","slug":"as-ilhas-marshall","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/pt\/cobertura\/pesquisa-de-mercado-asia\/as-ilhas-marshall\/","title":{"rendered":"Pesquisa de mercado nas Ilhas Marshall"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Pesquisa de mercado nas Ilhas Marshall<\/h1>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-55c86367\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-55c86367\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1.jpg\" alt=\"Pesquisa e Estrat\u00e9gia de Mercado Internacional da SIS\" title=\"Marshall Islands (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>The Marshall Islands in Oceania are a country of scattered atolls and remote islands. This country comprises more than 1,200 islands and islets. Almost everyone speaks English, but the primary language is Marshallese. The islands are tropical, and the temperatures never exceed 100 degrees.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-text-color has-background has-link-color wp-elements-44d3607034bf8845b0a2b3878191c102 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f9fa6e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:71.28%\">\n<div class=\"wp-block-rank-math-toc-block aligncenter has-global-color-9-color has-text-color has-link-color wp-elements-45fe82da9dd14dd821162937aa22c133\" style=\"font-size:16px\" id=\"rank-math-toc\"><h2><br><strong>T<\/strong>able of Contents<\/h2><nav><ul><li class=\"\"><a href=\"#what-is-market-research-in-the-marshall-islands\">What Is Market Research in the Marshall Islands?<\/a><\/li><li class=\"\"><a href=\"#key-industries\">Principais ind\u00fastrias<\/a><\/li><li class=\"\"><a href=\"#neighborhoods\">Bairros<\/a><\/li><li class=\"\"><a href=\"#trends\">Tend\u00eancias<\/a><\/li><li class=\"\"><a href=\"#benefits-and-strengths-of-the-marshall-islands\">Benef\u00edcios e pontos fortes das Ilhas Marshall<\/a><\/li><li class=\"\"><a href=\"#consumer-base\">Base de Consumidores<\/a><\/li><li class=\"\"><a href=\"#reasons-to-grow-your-business-in-the-marshall-islands\">Raz\u00f5es para expandir seus neg\u00f3cios nas Ilhas Marshall.<\/a><\/li><li class=\"\"><a href=\"#about-sis-international\">Sobre SIS Internacional<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-market-research-in-the-marshall-islands\">What Is Market Research in the Marshall Islands?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/pt\/cobertura\/as-americas\/pesquisa-de-mercado-no-caribe\/pesquisa-de-mercado-nas-ilhas-turks-e-caicos\/\" title=\"Pesquisa de mercado nas Ilhas Turks e Caicos\"  data-wpil-monitor-id=\"3547\">Market research in the Marshall Islands<\/a> aims to understand the economic and cultural characteristics of this Pacific island nation. The economy is heavily reliant on imports and external aid, which influences market dynamics.<\/p>\n\n\n\n<p><strong>Aspectos principais:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Contexto econ\u00f4mico:<\/strong> The Marshall Islands&#8217; small economy is based primarily on subsistence farming, fishing, and tourism, and it is significantly reliant on foreign aid and remittances.<\/li>\n\n\n\n<li><strong>Metodologias:<\/strong> Qualitative research methods such as interviews and community engagement are often used to gather insights into consumer needs and preferences.<\/li>\n\n\n\n<li><strong>Desafios:<\/strong> The islands&#8217; isolation and limited resources can hinder <a href=\"https:\/\/www.sisinternational.com\/pt\/cobertura\/europa\/pesquisa-de-mercado-ilhas-faroe\/\" title=\"Pesquisa de mercado nas Ilhas Faro\u00e9\"  data-wpil-monitor-id=\"3754\">market<\/a> research, requiring innovative approaches to data collection.<\/li>\n\n\n\n<li><strong>Benef\u00edcios:<\/strong> Market research helps businesses identify opportunities in local markets and understand consumer behavior, facilitating informed decision-making and targeted marketing strategies.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"key-industries\">Principais ind\u00fastrias<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Processamento de atum<\/h3>\n\n\n\n<p>A pesca tornou-se um dos melhores impulsionadores do RMI. As empresas pesqueiras estrangeiras dominam o mercado. Assim, o pa\u00eds recebe apenas uma fra\u00e7\u00e3o do valor do peixe pescado nas suas costas. Ainda assim, as ilhas geraram receitas provenientes da ind\u00fastria pesqueira. A cidade de Majuro est\u00e1 entre os maiores portos de embarque de atum do mundo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Agricultura<\/h3>\n\n\n\n<p>Embora n\u00e3o seja t\u00e3o grande como o sector das pescas, a agricultura tamb\u00e9m tem apoiado o pa\u00eds. Seu produto comercial \u00e9 a copra (coco seco).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Artesanato<\/h3>\n\n\n\n<p>As Ilhas Marshall t\u00eam uma hist\u00f3ria de produ\u00e7\u00e3o de objetos tecidos complexos feitos de materiais naturais locais. Os turistas lotam as lojas de artesanato em busca dessas lembran\u00e7as exclusivas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"neighborhoods\">Bairros<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c0a91c7a\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c0a91c7a\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3.jpg\" alt=\"Pesquisa e Estrat\u00e9gia de Mercado Internacional da SIS\" title=\"Marshall Islands (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Majuro<\/h3>\n\n\n\n<p>A capital e maior cidade das Ilhas Marshall \u00e9 Majuro. \u00c9 tamb\u00e9m o maior atol de coral. A cidade, espalhada por 64 ilhotas, tem belos corais, esp\u00e9cies de peixes ex\u00f3ticos e naufr\u00e1gios da Segunda Guerra Mundial. Este para\u00edso dos mergulhadores, fundado em 1884, tamb\u00e9m possui um importante porto e um aeroporto internacional. Al\u00e9m disso, possui belos corais, esp\u00e9cies de peixes ex\u00f3ticos e naufr\u00e1gios da 11\u00aa Guerra Mundial.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ebeye<\/h3>\n\n\n\n<p>Ebeye, com cerca de 80 acres de tamanho, \u00e9 uma das 97 ilhas que comp\u00f5em o Atol de Kwajalein. Kwajalein \u00e9 um dos maiores at\u00f3is de coral do mundo. Ebeye tem pouco mais de 1.500 moradores. Mais da metade das pessoas tem menos de 18 anos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Arno<\/h3>\n\n\n\n<p>Arno, a 45-minute boat ride from Majuro, is one of the most populous atolls in the Marshall Islands. Its sites include sandy beaches and marine life. The island has three lagoons, which the Marshallese use for scuba diving, deep-sea fishing, and swimming. The lagoon is not a tourist attraction, but it offers much to see.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"trends\">Tend\u00eancias<\/h2>\n\n\n\n<p>A more severe trend has been the rising sea levels in this atoll nation. This looming crisis threatens more than half of the structures in the capital, Majuro. A World Bank study also projects that most of Majuro will be subject to flooding due to climate change. This study provides alarming visual forecasts and gives adaptation options to assist the islands in tackling this problem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"benefits-and-strengths-of-the-marshall-islands\">Benef\u00edcios e pontos fortes das Ilhas Marshall<\/h2>\n\n\n\n<p>Um dos principais pontos fortes do mercado das Ilhas Marshall s\u00e3o os seus exportadores. Os EUA e as Ilhas Marshall t\u00eam uma Associa\u00e7\u00e3o Livre (o Pacto), que fornece \u00e0 na\u00e7\u00e3o insular defesas e ajuda financeira dos EUA. Esta ajuda representa tamb\u00e9m dois ter\u00e7os do or\u00e7amento total das Ilhas Marshall. Os EUA oferecem isto para ter direitos exclusivos para operar bases militares nas Ilhas Marshall.<\/p>\n\n\n\n<p>Both the US and Australia are trade partners of the Marshall Islands. An Australian bilateral aid program has given water and sanitation to Ebeye. Openings for women and girls in the job market also increased. Another benefit is the Australian awards. These awards provide scholarships for selected colleges in the Pacific region.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"consumer-base\">Base de Consumidores<\/h2>\n\n\n\n<p>The Marshall Islands have a seemingly neutral consumer base. The country\u2019s population is no more than 60,000. Thus, the citizens tend to interact with the same businesses often. Some don\u2019t do business with any, and they live rural lives. Poverty is also a massive concern in the islands. With rising sea levels and low quality of life, many migrate to the US for the best future.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"reasons-to-grow-your-business-in-the-marshall-islands\">Raz\u00f5es para expandir seus neg\u00f3cios nas Ilhas Marshall.<\/h2>\n\n\n\n<p>The Marshall Islands government is interested in increasing foreign investment. Still, it has not taken the necessary steps to implement such a plan. The country&#8217;s lack of land rights is holding back its economic progress. Non-natives can\u2019t buy land, only lease it through traditional practices. Land ownership depends on family lineage and social class.<\/p>\n\n\n\n<p>The Foreign Investment Business License (Amendment) Act also restricts foreign investments. It is not easy to invest in retail and service businesses. Luckily, this law is not consistent. It allows some foreign investors to form partnerships with local Marshallese companies.<\/p>\n\n\n\n<p>There is also no online website for registering a new business in the Marshall Islands. The investor must do this all in person, and there is no guarantee that the proposal will be accepted.<\/p>\n\n\n\n<p>Ainda assim, existem muitos motivos para abrir um neg\u00f3cio nas Ilhas Marshall. \u00c9 um estado livremente associado dos EUA. Assim, as empresas podem operar num pa\u00eds soberano, mantendo alguns benef\u00edcios, como uma moeda baseada nos EUA e acordos comerciais favor\u00e1veis. As Ilhas Marshall oferecem outras vantagens, como estabilidade pol\u00edtica, incentivos fiscais e um grande n\u00famero de trabalhadores.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"about-sis-international\"><strong>Sobre SIS Internacional<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/pt\/\"><span style=\"font-weight: 400;\">SIS Internacional<\/span><\/a><span style=\"font-weight: 400;\"> oferece pesquisa quantitativa, qualitativa e estrat\u00e9gica. Fornecemos dados, ferramentas, estrat\u00e9gias, relat\u00f3rios e insights para a tomada de decis\u00f5es. Tamb\u00e9m realizamos entrevistas, pesquisas, grupos focais e outros m\u00e9todos e abordagens de Pesquisa de Mercado.<\/span><a href=\"https:\/\/www.sisinternational.com\/pt\/sobre-a-sis-international-research\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Entre em contato conosco<\/span><\/a><span style=\"font-weight: 400;\"> para o seu pr\u00f3ximo projeto de pesquisa de mercado.<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Market Research in the Marshall Islands The Marshall Islands in Oceania are a country of scattered atolls and remote islands. This country comprises more than 1,200 islands and islets. Almost everyone speaks English, but the primary language is Marshallese. The islands are tropical, and the temperatures never exceed 100 degrees. What Is Market Research in &#8230; <a title=\"Pesquisa de mercado nas Ilhas Marshall\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/pt\/cobertura\/pesquisa-de-mercado-asia\/as-ilhas-marshall\/\" aria-label=\"Leia mais sobre Pesquisa de Mercado nas Ilhas Marshall\">Leia mais<\/a><\/p>","protected":false},"author":1,"featured_media":65712,"parent":14508,"menu_order":45,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39951","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/39951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/comments?post=39951"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/39951\/revisions"}],"predecessor-version":[{"id":77947,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/39951\/revisions\/77947"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/14508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media\/65712"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media?parent=39951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}