{"id":38075,"date":"2021-07-16T03:27:02","date_gmt":"2021-07-16T03:27:02","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=38075"},"modified":"2026-01-27T16:38:54","modified_gmt":"2026-01-27T21:38:54","slug":"pesquisa-de-mercado-na-tunisia-africa","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/pt\/cobertura\/pesquisa-de-mercado-africa\/pesquisa-de-mercado-na-tunisia-africa\/","title":{"rendered":"Pesquisa de mercado na Tun\u00edsia, \u00c1frica"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Pesquisa de mercado na Tun\u00edsia, \u00c1frica<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-cc3020f6\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-cc3020f6\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5.jpg\" alt=\"Pesquisa e Estrat\u00e9gia de Mercado Internacional da SIS\" title=\"Tunisia (5)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tunisia-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Principais ind\u00fastrias<\/h2>\n\n\n\n<p>Most of the land in Tunisia is&nbsp;arable. As a result, it exports wheat, barley, olives, dates, and fresh fruit. Its main export is olive oil.<\/p>\n\n\n\n<p>O <a href=\"https:\/\/www.sisinternational.com\/pt\/venezuela-oil-mining-industry-potential-strategic-forecast-2026-2036\/\" title=\"Venezuela Oil &amp; Mining Industry Potential: Strategic Forecast 2026-2036\"  data-wpil-monitor-id=\"11038\">oil and mining<\/a> sectors also make lots of money. The resources mined include phosphates, iron, ore, zinc, and gold.<\/p>\n\n\n\n<p>Tunisia also has a strong services sector. The main focus of that sector is tourism.&nbsp;But, it also&nbsp;includes&nbsp;retail trade and defense. All of these sectors boost revenue.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bairros<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Tunes<\/h3>\n\n\n\n<p>Tunis is the largest city. It is also home to the most people.&nbsp;This bustling city&nbsp;offers&nbsp;a lot of energy with its&nbsp;busy nightlife. It\u2019s where everyone comes to enjoy themselves. Tunis also&nbsp;has&nbsp;many ancient sites and museums.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sfax<\/h3>\n\n\n\n<p>Sfax \u00e9 a segunda maior cidade da Tun\u00edsia. Possui muitos locais e belas atra\u00e7\u00f5es. Sfax tem um porto de pesca. Tamb\u00e9m processa fosfatos, azeitonas e nozes. Al\u00e9m disso, muitos habitantes de Sfax praticam com\u00e9rcio.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sousse<\/h3>\n\n\n\n<p>Sousse&nbsp;is&nbsp;the third-largest city in Tunisia.&nbsp;Like Tunis, this&nbsp;city offers sizzling nightlife. It also has beautiful beaches with turquoise waters. Sousse has a rich history. In addition, it offers many fun activities. In fact, Sousse is the perfect getaway.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tend\u00eancias<\/h2>\n\n\n\n<p>Ecommerce is a trend that continues to grow in Tunisia. Moreover, more digital networks are being installed right through the country. Because of this, Tunisians are doing more and more&nbsp;online shopping.<\/p>\n\n\n\n<p>The&nbsp;energy&nbsp;market of Tunisia has also seen <a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/pesquisa-de-mercado-de-crescimento-corporativo-internacional\/\" title=\"Pesquisa de mercado sobre crescimento corporativo internacional\"  data-wpil-monitor-id=\"11035\">growth<\/a>.&nbsp;Tunisia&nbsp;produces&nbsp;thermal power&nbsp;from natural gas. In fact, it is the main source of energy.&nbsp;The government is also increasing other <a href=\"https:\/\/www.sisinternational.com\/pt\/foi-com-o-vento-a-crise-financeira-e-a-energia-eolica\/\" title=\"E o Vento Levou? A crise financeira e a energia e\u00f3lica\"  data-wpil-monitor-id=\"7516\">energy sources such as hydro and wind<\/a> power throughout the country.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Benef\u00edcios e pontos fortes do mercado<\/h2>\n\n\n\n<p>Tunisia\u2019s&nbsp;tourism sector is growing.&nbsp;History buffs love Tunis since it is the gateway to the ancient city of Carthage. The country expects the tourism sector to take off post-COVID.<\/p>\n\n\n\n<p>Another market strength is&nbsp;Tunisia\u2019s&nbsp;strategic location. Its position is perfect to supply Europe. This&nbsp;location makes it a prime&nbsp;trading partner&nbsp;with many countries.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Base de Consumidores<\/h2>\n\n\n\n<p>The people of Tunisia are very selective. They do a lot of <a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/pesquisa-de-consultoria-em-estrategia-fintech\/compre-agora-pague-depois-pesquisa-de-mercado-bnpl\/\" title=\"Buy Now Pay Later Market Research\"  data-wpil-monitor-id=\"11037\">research before they buy<\/a>. Tunisians also check quality compared to competing products. Their product promotion is unique. It is a mix of word-of-mouth from families and direct selling. Thus, public opinion can decide a <a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/consultoria-em-hotelaria-e-turismo-em-viagens\/pesquisa-de-mercado-de-empresa-de-guia-turistico\/\" title=\"Pesquisa de mercado da empresa de guia tur\u00edstico\"  data-wpil-monitor-id=\"11034\">company\u2019s sales and place in the market<\/a>.<\/p>\n\n\n\n<p>A maioria das empresas l\u00edderes possui agentes em quase todas as cidades e bairros. Na verdade, os clientes locais muitas vezes n\u00e3o est\u00e3o dispostos a comprar novos produtos e marcas se n\u00e3o tiverem agentes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Reasons to Grow Your Business in the North Africa&nbsp;Market<\/h2>\n\n\n\n<p>Again,&nbsp;the&nbsp;strategic location&nbsp;is an <a href=\"https:\/\/www.sisinternational.com\/pt\/pericia\/industrias\/viagem-de-turismo\/vantagem-de-nyc-como-um-mercado-de-teste-para-viagens\/\" title=\"A vantagem estrat\u00e9gica de usar NYC como um mercado de teste para viagens e turismo\"  data-wpil-monitor-id=\"11036\">advantage<\/a>. That\u2019s because it\u2019s so easy to ship goods to Europe. Tunis, the capital, is also in the right spot. It\u2019s easy for business owners to trade with Europe. Investors should not miss this chance.<\/p>\n\n\n\n<p>A sociedade da Tun\u00edsia \u00e9 acolhedora e tem uma grande comunidade de expatriados. Al\u00e9m disso, sua for\u00e7a de trabalho \u00e9 de alto padr\u00e3o. Os tunisinos provaram que conseguem trabalhar bem com pessoas de outros pa\u00edses.<\/p>\n\n\n\n<p>O pa\u00eds tamb\u00e9m possui um excelente sistema escolar. Esta not\u00edcia pode ser um al\u00edvio se voc\u00ea tiver uma fam\u00edlia jovem. Al\u00e9m disso, a Tun\u00edsia \u00e9 o lugar perfeito para come\u00e7ar o seu neg\u00f3cio.<\/p>\n\n\n\n<p>Another reason to choose Tunisia is that the government is trying to increase foreign direct investment. Already it gives&nbsp;excellent&nbsp;tax breaks to&nbsp;foreign investors.&nbsp;But, there is a downside. You\u2019ll only get the exemption&nbsp;if no company in Tunisia produces something similar. The government also limits the VAT charged for importing capital goods.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pesquisa de mercado na Tun\u00edsia<\/h2>\n\n\n\n<p>Tunisia is a unique country that is ripe&nbsp;for investment.&nbsp;Want to&nbsp;enter the&nbsp;Tunisian&nbsp;market?&nbsp;Do your&nbsp;<a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/solucoes-de-pesquisa-quantitativa-qualitativa\/\">Qualitative&nbsp;and&nbsp;Quantitative<\/a>&nbsp;research.&nbsp;You\u2019ll also need to do Strategy research.&nbsp;Your market research can also involve Focus Groups, Interviews, and Surveys.&nbsp;Our <a href=\"https:\/\/www.sisinternational.com\/pt\/servicos-de-publicidade-multicultural-para-uma-empresa-ferroviaria-conhecida\/\" title=\"Servi\u00e7os de publicidade multicultural para uma empresa ferrovi\u00e1ria conhecida\"  data-wpil-monitor-id=\"11039\">company provides all these services<\/a> and more. Contact us now, and let\u2019s see how we can work together.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Market Research in Tunisia, Africa Key Industries Most of the land in Tunisia is&nbsp;arable. As a result, it exports wheat, barley, olives, dates, and fresh fruit. Its main export is olive oil. The oil and mining sectors also make lots of money. The resources mined include phosphates, iron, ore, zinc, and gold. Tunisia also has &#8230; <a title=\"Pesquisa de mercado na Tun\u00edsia, \u00c1frica\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/pt\/cobertura\/pesquisa-de-mercado-africa\/pesquisa-de-mercado-na-tunisia-africa\/\" aria-label=\"Leia mais sobre Pesquisa de Mercado na Tun\u00edsia, \u00c1frica\">Leia mais<\/a><\/p>","protected":false},"author":1,"featured_media":65238,"parent":14281,"menu_order":43,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-38075","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/38075","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/comments?post=38075"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/38075\/revisions"}],"predecessor-version":[{"id":81806,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/38075\/revisions\/81806"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/14281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media\/65238"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media?parent=38075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}