{"id":27415,"date":"2018-07-18T16:02:21","date_gmt":"2018-07-18T16:02:21","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=27415"},"modified":"2026-01-26T17:53:18","modified_gmt":"2026-01-26T22:53:18","slug":"consultoria-em-inovacao-em-beleza","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/pt\/solucoes\/pesquisa-de-mercado-de-produtos-de-beleza\/consultoria-em-inovacao-em-beleza\/","title":{"rendered":"Consultoria de inova\u00e7\u00e3o em beleza"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Consultoria de inova\u00e7\u00e3o em beleza<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-85ac4a54\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-85ac4a54\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15.jpg\" alt=\"Pesquisa e Estrat\u00e9gia de Mercado Internacional da SIS\" title=\"Personal care (15)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-15-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS lan\u00e7ou sua divis\u00e3o de consultoria em inova\u00e7\u00e3o em beleza para as ind\u00fastrias de beleza, cuidados com a pele e cabelos<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS has an existing client base of global beauty companies from its established Market Research division, and announced the expansion of its suite of services to include Innovation, Product Testing, and Trend Consulting solutions. &nbsp;These new services emerged with the growing need for Beauty, Health and Wellness clients to rapidly innovate products amidst a changing Customer Journey and evolving digital landscape. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ruth Stanat, CEO and Founder of SIS Beauty Innovation, explained that today\u2019s digital world has led to an explosion of new products, technologies, and new competitors. &nbsp;As a result, SIS Beauty Innovation provides Innovation Consulting, Data, Reports, Insights, Trend Tracking, Influencer Marketing, and Strategic Analysis.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">The full suite of SIS Beauty Innovation solutions includes:<\/span><\/h2>\n\n\n\n<p><strong>Gera\u00e7\u00e3o de ideias<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Consultoria de inova\u00e7\u00e3o em beleza<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Detec\u00e7\u00e3o de tend\u00eancias<\/span><\/li>\n<\/ul>\n\n\n\n<p><strong>Teste e valida\u00e7\u00e3o de produtos<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Comunidades on-line do Beauty Influencer Insight<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Grupos de foco<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Teste de produtos em casa<\/span><\/li>\n<\/ul>\n\n\n\n<p><strong>V\u00e1 para a estrat\u00e9gia de mercado<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Dimensionamento e previs\u00e3o de mercado<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Inteligencia competitiva<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Assessoria, Estrat\u00e9gia e Consultoria<\/span><\/li>\n<\/ul>\n\n\n\n<p><strong>Consultando<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Consultoria de Eventos<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Marketing de influ\u00eancia<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Falar em p\u00fablico<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">The service offering consists of four key solutions: Idea Generation, Product Testing, Go To Market Strategy, and Consulting.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1: Gera\u00e7\u00e3o de ideias e previs\u00e3o de mercado<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The solutions include identifying consumer trends, patterns, and themes about trending products and behavior. &nbsp;SIS helps companies recommend lists of potential innovation projects. SIS\u2019s team leads agile product development processes to rapidly help clients innovate.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2: Teste e valida\u00e7\u00e3o de produto<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS tests products and helps companies validate their new product ideas. &nbsp;This is accomplished by building Online Insight Communities, Focus Groups, Consumer Interviews, and In-Home Product Tests.<\/span><\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Comunidades de insights de influenciadores<\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS builds online communities of trend spotters and beauty influencers including Beauty Conscious Consumers, Cosmetics Artists, Media contacts, Salon owners, Vloggers, Social Media Gurus, and Beauty Bloggers. &nbsp;These influencers provide nuance, candor and feedback on new product concepts, helping Beauty companies to prioritize trends and strategies.<\/span><\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Detec\u00e7\u00e3o de tend\u00eancias<\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS announced it has networks of trend spotters in key global cities: New York, Los Angeles, Miami, London, Milan and Shanghai. These trend spotters head to centers of culture to capture and analyze new trends. &nbsp;SIS conducts Online Ethnography research and Social Listening on a variety of social media networks. <\/span><\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Grupos focais e entrevistas com clientes<\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A SIS realiza testes de produtos de beleza em seus pr\u00f3prios testes de produtos e <a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/grupos-de-foco\/instalacoes-de-grupos-focais-em-nova-york\/\">Instala\u00e7\u00e3o de Focus Group em Manhattan<\/a>, New York City. &nbsp;The company has some of the largest databases of beauty consumers and influencers in New York and across the United States.<\/span><\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Testes de uso dom\u00e9stico<\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A SIS realiza testes de produtos em casa com consumidores para permitir que eles testem produtos no conforto de suas casas. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3: Estrat\u00e9gia de entrada no mercado<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS provides Strategic Analysis, <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/solucoes-de-branding-e-pesquisa-de-clientes\/pesquisa-de-mercado-omnicanal\/\"   title=\"Pesquisa de mercado omnicanal\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"467\">Pesquisa de mercado omnicanal<\/a>, Beauty Industry Tracking subscriptions, Monthly competitive products alerts, Quarterly trend analysis, and custom reports.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4: Consultoria<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">With in-depth access to influencers and beauty-conscious consumers, SIS conducts Event Consulting, Public Speaking and Influencer Marketing. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A SIS identificou pontos-chave de diferencia\u00e7\u00e3o com a sua oferta de pesquisa e consultoria em beleza. &nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Acesso a p\u00fablicos dif\u00edceis de alcan\u00e7ar, incluindo indiv\u00edduos abastados com alto patrim\u00f4nio l\u00edquido (HNWIs), influenciadores de beleza, artistas cosm\u00e9ticos e propriet\u00e1rios de sal\u00f5es de beleza. &nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Instala\u00e7\u00e3o de propriedade integral para testes de produtos no cora\u00e7\u00e3o de Manhattan<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">A SIS possui divis\u00f5es l\u00edderes em Pesquisa de Mercado e Pesquisa de Estrat\u00e9gia, com mais de 40 anos de experi\u00eancia.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Cobertura global, relacionamentos e redes na ind\u00fastria<\/span><\/li>\n\n\n\n<li><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p1\"><span class=\"s1\">Sobre SIS Beauty Pesquisa e Consultoria Empresarial<\/span><\/h2>\n\n\n\n<p class=\"p3\"><span class=\"s1\">A ind\u00fastria de beleza e cosm\u00e9ticos \u00e9 sem d\u00favida uma das maiores do mundo. Geralmente \u00e9 dividido em alguns segmentos principais: <\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">Maquiagem para olhos e rosto, batons e glosses e esmaltes para unhas<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Cuidados com a pele e lo\u00e7\u00f5es, com produtos para rosto, m\u00e3os e outras partes do corpo<span class=\"Apple-converted-space\">&nbsp; &nbsp;<\/span><\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">Um dos subsegmentos de crescimento mais r\u00e1pido do mercado de beleza premium \u00e9 o de cuidados\/prote\u00e7\u00e3o solar.&nbsp;<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span class=\"s1\">Produtos para o cabelo, como xampus e condicionadores, g\u00e9is, sprays e depilat\u00f3rios <\/span><\/li>\n\n\n\n<li><span class=\"s1\"><a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/pesquisa-de-mercado-de-perfumes-de-fragrancias\/\" title=\"Pesquisa de mercado de fragr\u00e2ncias e perfumes\"  data-wpil-monitor-id=\"6645\">Fragrances and perfumes<\/a>.<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Se considerarmos a beleza <i>dentro de<\/i> assim como sem, existem purificadores de boca e h\u00e1lito, cremes dentais e branqueadores, alinhadores e aparelhos dent\u00e1rios, duchas e uma s\u00e9rie de produtos inger\u00edveis, como vitaminas, minerais e suplementos.<\/span><\/li>\n<\/ul>\n\n\n\n<figure class=\"gb-block-image gb-block-image-93593acd\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-93593acd\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5.jpg\" alt=\"Pesquisa e Estrat\u00e9gia de Mercado Internacional da SIS\" title=\"Personal care (5)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Personal-care-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"p4\"><span class=\"s1\">Recently, consumers have begun to purchase their products online instead of in-store.&nbsp;&nbsp;<\/span>Ao vender estritamente online, muitas novas empresas conseguem atingir uma gama mais ampla de consumidores sem a necessidade e despesas de cria\u00e7\u00e3o de lojas f\u00edsicas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\"><span class=\"s1\">Oportunidades de neg\u00f3cios de beleza<\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s1\">Se sua empresa possui produtos ou presta servi\u00e7os no mercado de beleza, voc\u00ea sabe que existem diversas maneiras de aumentar sua participa\u00e7\u00e3o no mercado e seus lucros.<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">Desenvolvimento de novos produtos e extens\u00f5es de linha<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Finding and using new distribution channels (online, YouTube, direct to consumer, dedicated retail specialty stores, in-home sales) vs drug stores and department stores<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Globaliza\u00e7\u00e3o \u2013 os mercados emergentes (especialmente na regi\u00e3o \u00c1sia-Pac\u00edfico) est\u00e3o mais conscientes e compram uma infinidade de produtos de beleza.<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p2\"><span class=\"s1\">Desafios dos neg\u00f3cios de beleza <\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s1\">Many issues need to be addressed in terms of what consumers seek from a beauty or cosmetic product. Some areas concern the following features:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">prest\u00edgio<\/span><\/li>\n\n\n\n<li><span class=\"s1\">valor<\/span><\/li>\n\n\n\n<li><span class=\"s1\">higiene -<span class=\"Apple-converted-space\">&nbsp; <\/span>por exemplo, sabonete em barra versus gel de banho; roll-on vs desodorante spray<\/span><\/li>\n\n\n\n<li><span class=\"s1\">cheiro \u2013 por exemplo, sutil ou forte, herbal ou floral<\/span><\/li>\n\n\n\n<li><span class=\"s1\">ingredientes \u2013 por exemplo, n\u00e3o alerg\u00eanicos, seguros, ambientalmente corretos<\/span><\/li>\n\n\n\n<li><span class=\"s1\">inovador \u2013 por exemplo, novas cores ou tonalidades, multiuso, mais duradouro<\/span><\/li>\n\n\n\n<li><span class=\"s1\">em alguns casos, testes rigorosos para obter aprova\u00e7\u00e3o da FDA ou outra aprova\u00e7\u00e3o.<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p2\"><span class=\"s1\">Como a pesquisa de mercado de beleza ajuda <\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s1\">A pesquisa de mercado pode desempenhar um papel importante para ajud\u00e1-lo a melhorar <i>entender<\/i> <i>seu mercado atual<\/i> assim como <i>fornecer orienta\u00e7\u00e3o<\/i> <i>sobre o futuro<\/i>.&nbsp;&nbsp;<\/span><span class=\"s1\">Alguns t\u00f3picos e quest\u00f5es ilustrativas que comumente surgem incluem:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">seus clientes e prospects<\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">Qual \u00e9 o tamanho potencial, segmentos-chave?<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Como diferem em termos de estilo de vida \u2013 gera\u00e7\u00e3o, rendimento, g\u00e9nero e identidade sexual?<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Como os produtos de beleza s\u00e3o percebidos globalmente e regionalmente? <\/span><\/li>\n\n\n\n<li><span class=\"s1\">Qual \u00e9 a influ\u00eancia dos fatores culturais e ambientais&nbsp;<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Papel das ofertas de teste ou amostras em compras futuras\/<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span class=\"s1\">estrat\u00e9gias de embalagem e pre\u00e7os<\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">o tipo e o tamanho podem impactar pre\u00e7os aceit\u00e1veis, bem como chamar a aten\u00e7\u00e3o e, em alguns casos, a funcionalidade do produto)<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Tamanho familiar versus menor, mais f\u00e1cil de transportar?<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Capacidade dos passageiros passarem pela seguran\u00e7a do aeroporto?<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Disposi\u00e7\u00e3o para pagar um pr\u00eamio por produtos menores e de uso \u00fanico?<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Verde ou ecol\u00f3gico? (recarreg\u00e1vel, recicl\u00e1vel)<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span class=\"s1\">sua competi\u00e7\u00e3o <\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">Eles est\u00e3o desenvolvendo novos produtos, distribuidores ou mercados?<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span class=\"s1\">monitorar e avaliar as tend\u00eancias atuais em seu mercado<\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">O que est\u00e1 mudando, onde e como isso impacta sua empresa<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Prevendo o que est\u00e1 por vir<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p class=\"p7\"><span class=\"s1\">Al\u00e9m disso, a pesquisa de mercado ir\u00e1 ajud\u00e1-lo a obter insights sobre o <i>viagem do cliente<\/i> e o que impulsiona as vendas nesta categoria. <\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">comportamento de compra<\/span><\/li>\n\n\n\n<li><span class=\"s1\">influenciadores de compra<\/span><\/li>\n\n\n\n<li><span class=\"s1\">reconhecimento da marca<\/span><\/li>\n\n\n\n<li><span class=\"s1\">uso<\/span><\/li>\n\n\n\n<li><span class=\"s1\">percep\u00e7\u00f5es<\/span><\/li>\n\n\n\n<li><span class=\"s1\">tamb\u00e9m seria interessante estudar a influ\u00eancia e o uso dos seguintes itens ao longo do processo de compra<\/span>\n<ul class=\"wp-block-list\">\n<li><span class=\"s1\">tecnologia (smartphones, aplicativos)<\/span><\/li>\n\n\n\n<li><span class=\"s1\">m\u00eddias sociais (YouTube, Instagram, Facebook, Snapchat, boca a boca)<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p class=\"p2\"><span class=\"s1\">H\u00e1 uma variedade de servi\u00e7os oferecidos pela comunidade de pesquisa de mercado. Voc\u00ea pode usar uma empresa para estudar seus produtos e obter rea\u00e7\u00f5es a todas as suas perguntas nas casas dos clientes, em instala\u00e7\u00f5es de grupos focais, em shoppings e em lojas de varejo. <\/span><\/p>\n\n\n\n<p class=\"p2\"><span class=\"s1\">T\u00f3picos que n\u00e3o exigem exposi\u00e7\u00e3o real ao produto (por exemplo, conceitos, pre\u00e7os, ocasi\u00f5es de uso) podem ser investigados on-line, por telefone ou dispositivos m\u00f3veis.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p6\"><span class=\"s1\">Tend\u00eancias globais<\/span><\/h2>\n\n\n\n<p class=\"p6\"><span class=\"s1\">Em todo o mundo, o conceito de beleza est\u00e1 em constante mudan\u00e7a. Como tal, os consumidores procuram novos produtos e servi\u00e7os que ofere\u00e7am novas funcionalidades e benef\u00edcios.<\/span><\/p>\n\n\n\n<p class=\"p6\"><span class=\"s1\">Eles est\u00e3o aprendendo sobre beleza com muitas novas fontes e formadores de opini\u00e3o, e comprando de maneiras diferentes das de apenas alguns anos atr\u00e1s.<\/span><\/p>\n\n\n\n<p class=\"p6\"><span class=\"s1\">Um profissional de marketing experiente precisa saber n\u00e3o apenas o que est\u00e1 atualmente em voga, mas tamb\u00e9m ser capaz de aproveitar as tend\u00eancias e insights globais para criar o <\/span><span class=\"s6\">pr\u00f3xima grande coisa<\/span><span class=\"s1\"> (\u201cNBT\u201d).<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sobre a SIS International Research Inc.<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Pesquisa Internacional SIS (<a href=\"https:\/\/www.sisinternational.com\/pt\/\">www.sisinternational.com<\/a>) is a leading global full-service Market Research &amp; Strategic Market Intelligence firm providing comprehensive market research solutions in China, Asia, the Americas, Europe and worldwide. The company provides Qualitative Research, Quantitative Data Collection, <a href=\"https:\/\/www.sisinternational.com\/pt\/pericia\/industrias\/pesquisa-de-mercado-na-broadway\/\" title=\"Pesquisa de mercado da Broadway\"  data-wpil-monitor-id=\"6128\">Market Intelligence and Market Strategy Research<\/a>.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Headquartered in New York City and founded in 1984, the company has key offices in London, Miami, Los Angeles, Paris, and Shanghai. Our coverage is Nationwide US, Europe, the Middle East, Africa, and Asia and we serve over 50 industries. SIS offers many other innovative products and services for our client\u2019s decision-making.&nbsp; We have a <a href=\"https:\/\/www.sisinternational.com\/pt\/solucoes\/grupos-de-foco\/instalacoes-de-grupos-focais-em-nova-york\/\">Teste de produtos de beleza e instala\u00e7\u00e3o de grupos focais<\/a> no cora\u00e7\u00e3o de Manhattan.<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>A SIS \u00e9 uma empresa l\u00edder em consultoria de inova\u00e7\u00e3o em neg\u00f3cios de beleza que fornece gera\u00e7\u00e3o de ideias, rastreamento de tend\u00eancias, testes de produtos e estrat\u00e9gias de entrada no mercado.<\/p>","protected":false},"author":1,"featured_media":62487,"parent":27176,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-27415","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/27415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/comments?post=27415"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/27415\/revisions"}],"predecessor-version":[{"id":80225,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/27415\/revisions\/80225"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/pages\/27176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media\/62487"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/pt\/wp-json\/wp\/v2\/media?parent=27415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}