{"id":24715,"date":"2018-02-27T19:25:00","date_gmt":"2018-02-27T19:25:00","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=24715"},"modified":"2025-09-10T18:28:59","modified_gmt":"2025-09-10T22:28:59","slug":"badania-etnograficzne-wideo","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/pl\/rozwiazania\/rozwiazania-w-zakresie-brandingu-i-badan-klientow\/badania-etnograficzne-wideo\/","title":{"rendered":"Badania etnograficzne wideo"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Badania etnograficzne wideo<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-8da544f6\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-8da544f6\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1.jpg\" alt=\"SIS Mi\u0119dzynarodowe badania rynku i strategia\" title=\"Online focus group (11)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">SIS conducts video ethnography research with consumers worldwide. &nbsp;This allows you to receive video interviews and in-home video feedback around the world rapidly. &nbsp;With the rise of BRIC countries in the Global Economy, this Video Ethnography research methodology is your competitive advantage.<\/span><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\">Czym jest etnografia wideo?<\/h2>\n\n\n\n<p>Etnografia jest ga\u0142\u0119zi\u0105 antropologii, kt\u00f3ra pr\u00f3buje zrozumie\u0107, jak ludzie \u017cyj\u0105. Jest to jako\u015bciowa metoda, w kt\u00f3rej badacze obserwuj\u0105, jak uczestnicy wchodz\u0105 w interakcje w swoim rzeczywistym otoczeniu.<\/p>\n\n\n\n<p>W przeciwie\u0144stwie do tradycyjnych bada\u0144 rynku, kt\u00f3re opieraj\u0105 si\u0119 na zadawaniu konkretnych pyta\u0144, nasi badacze prowadz\u0105cy te badania etnograficzne odwiedzaj\u0105 konsument\u00f3w w ich domach, ulubionych sklepach lub biurach, aby ich obserwowa\u0107 i s\u0142ucha\u0107. Celem jest obserwowanie zachowa\u0144 tych ludzi w ich codziennym \u017cyciu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zalety wideoetnografii:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Gives the ability to rapidly test products, services and advertisements<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Zapewnia wgl\u0105d w sytuacj\u0119 na ca\u0142ym \u015bwiecie w domu<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Delivers behavioral insights outside of controlled environments like <a href=\"https:\/\/www.sisinternational.com\/pl\/rozwiazania\/grupy-fokusowe\/obiekty-grup-fokusowych-nyc\/\" title=\"Obiekty Grupy Fokusowej w Nowym Jorku\"  data-wpil-monitor-id=\"9669\">Focus Group facilities<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Opcje j\u0119zykowe obejmuj\u0105 j\u0119zyk lokalny lub angielski<\/span><\/li>\n\n\n\n<li>Gives respondents access in high-growth emerging markets<\/li>\n<\/ul>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak to dzia\u0142a (kroki):<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Wy\u015blij nam wymagania (typowe)\u00a0<\/span><span style=\"font-weight: 400;\">d\u0142ugo\u015b\u0107 filmu od 10 do 30 minut)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Recruitment, setup, and scheduling of interviews in 1 week turnaround*<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Dostarczanie plik\u00f3w wideo <\/span><\/li>\n<\/ol>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p>*Zale\u017cy od specyfikacji kryteri\u00f3w rekrutacji<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Obs\u0142ugiwane rynki<\/h2>\n\n\n\n<p>We can rapidly conduct video ethnographies around the world.&nbsp; These are the markets we rapidly serve:<\/p>\n\n\n\n<p><strong>Ameryka<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Stany Zjednoczone<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Kanada<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Brazylia<\/span><\/li>\n\n\n\n<li>Meksyk<\/li>\n<\/ul>\n\n\n\n<p><strong>Europa<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Wielka Brytania<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Niemcy<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Niderlandy<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Francja<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Rosja<\/span><\/li>\n<\/ul>\n\n\n\n<p><strong>Azja <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Chiny <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Hongkong<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Singapur<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Indie<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Australia<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Nowa Zelandia<\/span><\/li>\n<\/ul>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/www.sisinternational.com\/pl\/about-sis\/contact-sis-international-market-research\/\">Skontaktuj si\u0119 z nami<\/a> aby dowiedzie\u0107 si\u0119, w jaki spos\u00f3b mo\u017cemy doda\u0107 warto\u015bci Twojemu kolejnemu projektowi badawczemu z zakresu etnografii wideo.<\/h2>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>SIS prowadzi wideoetnografi\u0119 z konsumentami na ca\u0142ym \u015bwiecie. Dzi\u0119ki temu mo\u017cesz szybko otrzymywa\u0107 wywiady wideo i domowe opinie wideo na ca\u0142ym \u015bwiecie. <\/p>","protected":false},"author":1,"featured_media":63017,"parent":14650,"menu_order":9,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24715","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/pages\/24715","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/comments?post=24715"}],"version-history":[{"count":3,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/pages\/24715\/revisions"}],"predecessor-version":[{"id":81612,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/pages\/24715\/revisions\/81612"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/pages\/14650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/media\/63017"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/pl\/wp-json\/wp\/v2\/media?parent=24715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}