{"id":34471,"date":"2020-02-01T06:57:58","date_gmt":"2020-02-01T06:57:58","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=34471"},"modified":"2025-09-17T00:45:53","modified_gmt":"2025-09-17T04:45:53","slug":"%ec%82%ac%ec%97%85%ec%9d%84-%ec%84%b1%ec%9e%a5%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%b0%a9%eb%b2%95","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ko\/%ec%82%ac%ec%97%85%ec%9d%84-%ec%84%b1%ec%9e%a5%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%b0%a9%eb%b2%95\/","title":{"rendered":"\ube44\uc988\ub2c8\uc2a4\ub97c \uc131\uc7a5\uc2dc\ud0a4\ub294 \ubc29\ubc95"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-00cff14f\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-00cff14f\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"CEO woman business woman (9)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/CEO-woman-business-woman-9-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n<h2>\uc624\ub298\ub0a0\uc758 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc740 \ube60\ub974\uace0 \ubcf5\uc7a1\ud558\uba70 \ud765\ubbf8\uc9c4\uc9c4\ud569\ub2c8\ub2e4.<\/h2>\n<p>\ube44\uc988\ub2c8\uc2a4\ub97c \uad6c\ucd95\ud558\uace0 \uc131\uc7a5\uc2dc\ud0a4\ub824\uba74 \ud68c\uc0ac\uc758 \uc5ed\ub7c9\uacfc \uc678\ubd80 \ud658\uacbd\uc5d0 \ub300\ud55c \ucca0\uc800\ud55c \uc774\ud574\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \ube44\uc988\ub2c8\uc2a4\ub97c \uc131\uc7a5\uc2dc\ud0ac \ub54c \uc5fc\ub450\uc5d0 \ub450\uc5b4\uc57c \ud560 \uac1c\ub150\uc785\ub2c8\ub2e4.<\/p>\n<h2>1. \uae30\ud68c\uc640 \uacfc\uc81c \uc774\ud574<\/h2>\n<p>\uae30\uc220 \ud601\uc2e0\uc73c\ub85c \uc778\ud574 \ub9ce\uc740 \uc0c8\ub85c\uc6b4 \uae30\ud68c\uac00 \ucc3e\uc544\uc635\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc218\uc775\uc131\uc740 \ub9ce\uc740 \uc0b0\uc5c5\uc5d0\uc11c \ub354\uc6b1 \uc5b4\ub835\uc2b5\ub2c8\ub2e4.<\/p>\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc694\uc778\ub4e4\uc740 \ub9ce\uc740 \uc0b0\uc5c5 \ubd84\uc57c\uc5d0\uc11c \uc218\uc775\uc131\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uac00\uaca9 \uacbd\uc7c1 \ubc0f \uc0c1\ud488\ud654<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub514\uc9c0\ud138 \ud30c\uad34<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \ud3ec\ud654 \ubc0f \uc131\uc219\ub3c4<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub2e4\uc591\ud55c \ucc44\ub110(\uc628\ub77c\uc778, \uc624\ud504\ub77c\uc778, \uc634\ub2c8\ucc44\ub110 \ub4f1)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uae00\ub85c\ubc8c \uacbd\uc7c1<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub2e4\uc591\ud55c \uc635\uc158\uacfc \ub300\uccb4\ud488\uc73c\ub85c \uace0\uac1d \uad50\uc721<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uce58\uc5f4\ud55c \uc5c5\uacc4 \uacbd\uc7c1\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc694\uc810\uc740 \ubaa8\ub4e0 \uc0b0\uc5c5, \ud2b9\ud788 \uc131\uc219\ud55c \uc0b0\uc5c5\uc5d0\uc11c \ud310\ub9e4\ub97c \ud558\uae30\uac00 \ub354 \uc5b4\ub835\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4.<\/span><\/p>\n<h2>2. \ucc28\uc774\uc810 \uc774\ud574: \uc804\ub7b5 \uc218\ub9bd\uacfc \uc2e4\ud589<\/h2>\n<p><span style=\"font-weight: 400;\">Strategy needs to be broken down into Strategy Formulation vs Strategy Execution.\u00a0 Anyone can brainstorm up a strategy, but implementing a strategy can be a challenge for many <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%81%ec%9a%a9-%eb%b2%94%ec%9c%84\/%eb%af%b8%ea%b5%ad\/%ec%b9%b4%eb%a6%ac%eb%b8%8c%ed%95%b4-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/%ec%ba%90%eb%a6%ac%eb%b9%84%ec%95%88-%ec%a0%84%eb%9e%b5-%ec%bb%a8%ec%84%a4%ed%8c%85-%ed%9a%8c%ec%82%ac\/\" title=\"\uce74\ub9ac\ube0c\ud574 \uc804\ub7b5 \ucee8\uc124\ud305 \ud68c\uc0ac\"  data-wpil-monitor-id=\"10064\">companies<\/a>, particularly large companies that may be less nimble.\u00a0 You need to do both Strategy Formulation AND Strategy Execution well.<\/span><\/p>\n<h2>3. \uc678\ubd80 \ud658\uacbd\uc5d0 \ub9de\ucdb0 \uc9c4\ud654\ud558\uace0 \uc801\uc751\ud558\uc138\uc694.<\/h2>\n<p>\uc804\ub7b5\uc740 &quot;\uc77c\uad00\uc801\uc778&quot; \ud65c\ub3d9\uc758 &quot;\uc2dc\uc2a4\ud15c&quot;\uc73c\ub85c \uc0dd\uac01\ud558\ub294 \uac83\uc774 \ub354 \uc88b\uc2b5\ub2c8\ub2e4.<\/p>\n<p><span style=\"font-weight: 400;\">\ud558\ub098\uc758 &quot;\uc62c\ubc14\ub978&quot; \ud65c\ub3d9\uc774\ub098 \uc804\ub7b5\uc744 \uc801\uc6a9\ud558\ub294 \uac83\ub9cc\uc73c\ub85c \uc804\ub7b5\uc801 \uc131\uacf5\uc744 \uc0dd\uac01\ud558\uc9c0 \ub9c8\uc2ed\uc2dc\uc624.  \uadf8\ubcf4\ub2e4 \ub354 \ubcf5\uc7a1\ud569\ub2c8\ub2e4. <strong>\uc65c \uadf8\ub7f4\uae4c\uc694? <\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.sisinternational.com\/ko\/analysis-b2b\/\" title=\"What Business Leaders Need to Know Right Now\"  data-wpil-monitor-id=\"8546\">Business people need<\/a> to adapt rapidly to many complex market forces.\u00a0 Also, because if your strategy consists of doing only one thing, it will easily copied by competitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gone are the days of brainstorming for many months and <a href=\"https:\/\/www.sisinternational.com\/ko\/what-to-expect-in-your-first-year-entering-a-new-market-5-essential-strategies\/\" title=\"What to Expect in Your First Year Entering a New Market: 5 Essential Strategies\"  data-wpil-monitor-id=\"10063\">years to reach one so-called perfect strategy<\/a>.\u00a0 That&#8217;s why &#8220;Agile Strategy&#8221; and Rapid Experimentation are popular now. <strong>\uc65c \uadf8\ub7f4\uae4c\uc694? <\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because you can more efficiently adapt by doing small rapid <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%86%94%eb%a3%a8%ec%85%98\/%eb%b8%8c%eb%9e%9c%eb%94%a9-%eb%b0%8f-%ea%b3%a0%ea%b0%9d-%ec%a1%b0%ec%82%ac-%ec%86%94%eb%a3%a8%ec%85%98\/%ec%a0%9c%ed%92%88-%ed%85%8c%ec%8a%a4%ed%8a%b8-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\" title=\"\uc81c\ud488 \ud14c\uc2a4\ud2b8 \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"8545\">tests and by Going To Market<\/a> faster than your competition.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ub610\ud55c \uc911\uc694\ud55c \uac83\uc740 \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc740 \ub2e4\uc74c\uacfc \uac19\uc774 \uc0dd\uac01\ud558\ub294 \uac83\uc774 \uac00\uc7a5 \uc88b\uc2b5\ub2c8\ub2e4. <\/span><span style=\"font-weight: 400;\">\uccb4\uacc4<\/span><span style=\"font-weight: 400;\"> \uc0c1\ud638\ubcf4\uc644\uc801\uc778 \ud65c\ub3d9\uc744 \ud569\ub2c8\ub2e4. \uc989, \uc11c\ub85c &quot;\uc77c\uad00\uc801&quot;\uc774\uace0 \uac00\uce58\ub97c \ucc3d\ucd9c\ud558\ub294 \ub9ce\uc740 \ud65c\ub3d9\/\ud504\ub85c\uc138\uc2a4\/\uc2dc\uc2a4\ud15c\uc744 \uc218\ud589\ud574\uc57c \ud569\ub2c8\ub2e4. \uc608\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p style=\"padding-left: 40px;\"><i><span style=\"font-weight: 400;\">\uae30\uc220 \ud601\uc2e0 &gt; \uc0c8\ub85c\uc6b4 \ub514\uc9c0\ud138 \uc5f0\uad6c \uc81c\ud488 \uc81c\uacf5 \uac00\ub2a5 &gt; \uace0\uac1d\uc758 \uc9c0\ubd88 \uc758\ud5a5 \ud5a5\uc0c1 &gt; \ube44\uc6a9 \uc808\uac10 &gt; \uc218\uc775 \uc99d\ub300 &gt; \uc218\uc775\uc744 \uc2e0\uae30\uc220\uc5d0 \uc7ac\ud22c\uc790(\uc8fc\uae30 \uc9c0\uc18d)<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">\ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc740 \uc138 \uac00\uc9c0\uac00 \ubaa8\ub450 \ud568\uaed8 \uc791\ub3d9\ud574\uc57c \ud569\ub2c8\ub2e4(\uc0c1\ud638 \uac15\ud654 \uce21\uba74\uc758 \uc0bc\uac01\ud615\uc744 \uc0dd\uac01\ud574 \ubcf4\uc138\uc694).<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><strong>\uc678\uc801 \uc77c\uad00\uc131 <\/strong><span style=\"font-weight: 400;\">\u2014 \ud68c\uc0ac \uc678\ubd80\uc5d0\uc11c \uc218\ud589\ud558\ub294 \ud65c\ub3d9\uc740 \uc77c\uad00\uc131\uc774 \uc788\uc2b5\ub2c8\ub2e4(\uc608: \uace0\uac1d\uc740 Apple\uacfc \uac19\uc740 \uc77c\uad00\ub41c \ud488\uc9c8\uc758 \uc81c\ud488\uc744 \ubd05\ub2c8\ub2e4).<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>\ub0b4\uc801 \uc77c\uad00\uc131<\/strong><span style=\"font-weight: 400;\"> \u2014 \ud68c\uc0ac \ub0b4\ubd80\uc5d0\uc11c \uc218\ud589\ud558\ub294 \ud65c\ub3d9\uc740 \uc9c0\uc18d\uc801\uc73c\ub85c \uac00\uce58\ub97c \ucc3d\ucd9c\ud569\ub2c8\ub2e4.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>\uc720\uc5f0\uc131<\/strong><span style=\"font-weight: 400;\"> \u2014 \uadc0\uc0ac\uc758 \uc804\ub7b5\/\ud68c\uc0ac\ub294 \ubc1c\uc0dd\ud560 \uc218 \uc788\ub294 \uacfc\uc81c\uc5d0 \uc2e0\uc18d\ud558\uace0 \uc720\uc5f0\ud558\uac8c \uc801\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4(\uc608: \uacbd\uc9c1\ub418\uc9c0 \uc54a\uc74c).<\/span><\/li>\n<\/ol>\n<h2>4. \uc131\uc7a5 \ubc29\ubc95\uc744 \ube0c\ub808\uc778\uc2a4\ud1a0\ubc0d\ud558\uc138\uc694<\/h2>\n<p><span style=\"font-weight: 400;\">\uc131\uacf5\uc744 \ucc3d\ucd9c\ud558\ub294 \uac83\uc740 \uc6b0\ub9ac\uac00 \ud558\ub294 \uc77c\uc774 \uc544\ub2d9\ub2c8\ub2e4. \ud558\uace0 \uc788\uc5b4\uc694 <\/span><span style=\"font-weight: 400;\">\ub9ce\uc740<\/span><span style=\"font-weight: 400;\"> \ub2e4\uc74c\uacfc \uac19\uc774 &quot;\uc77c\uad00\uc801&quot;\uc73c\ub85c \ud568\uaed8 \uc218\ud589\ub418\ub294 \ud65c\ub3d9:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub0b4\ubd80 \ubc0f \uc678\ubd80 \ub370\uc774\ud130 \uc0ac\uc6a9<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \ud53c\ub4dc\ubc31 \ubc1b\uae30<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uc2e0\uc18d\ud55c \uc2e4\ud5d8 \ucd94\uad6c<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ud300\uc774 \ud601\uc2e0\ud558\uace0 \uac1c\uc120\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\ub294 \uae30\uc5c5 \ubb38\ud654\ub97c \uc218\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uc2e0\uc18d\ud55c \uc815\ubcf4 \uacf5\uc720 \ubb38\ud654 \uad6c\ucd95<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub2e4\uc591\uc131 \uc218\uc6a9 \u2014 \uc0c8\ub85c\uc6b4 \uc544\uc774\ub514\uc5b4\uc640 \ud601\uc2e0\uc744 \uc7a5\ub824\ud569\ub2c8\ub2e4.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uae30\uc220\uc5d0 \uc9d1\uc911<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ud601\uc2e0\uc744 \ud1b5\ud569\ud558\ub2e4<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub4dc\ub77c\uc774\ube0c \ud6a8\uc728\uc131<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uac00\uce58 \ucc3d\ucd9c\uc5d0 \uc9d1\uc911<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ube14\ub8e8\uc624\uc158 \uc804\ub7b5\/\uac00\uce58\ucc3d\ucd9c\uc758 \ubc1c\uacac<\/span><\/li>\n<\/ul>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>\uc624\ub298\ub0a0\uc758 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc740 \ube60\ub974\uace0 \ubcf5\uc7a1\ud558\uba70 \ud765\ubbf8\uc9c4\uc9c4\ud569\ub2c8\ub2e4. \ube44\uc988\ub2c8\uc2a4\ub97c \uad6c\ucd95\ud558\uace0 \uc131\uc7a5\uc2dc\ud0a4\ub824\uba74 \ud68c\uc0ac\uc758 \uc5ed\ub7c9\uacfc \uc678\ubd80 \ud658\uacbd\uc5d0 \ub300\ud55c \ucca0\uc800\ud55c \uc774\ud574\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \ube44\uc988\ub2c8\uc2a4\ub97c \uc131\uc7a5\uc2dc\ud0ac \ub54c \uc5fc\ub450\uc5d0 \ub450\uc5b4\uc57c \ud560 \uac1c\ub150\uc785\ub2c8\ub2e4. 1. \uae30\ud68c\uc640 \uacfc\uc81c\ub97c \uc774\ud574\ud558\uc2ed\uc2dc\uc624. \uae30\uc220 \ud601\uc2e0\uc5d0\ub294 \ub9ce\uc740 \uc0c8\ub85c\uc6b4 \uae30\ud68c\uac00 \ub530\ub985\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc218\uc775\uc131\uc740 \ub354 \uc5b4\ub835\uc2b5\ub2c8\ub2e4. <a title=\"\ube44\uc988\ub2c8\uc2a4\ub97c \uc131\uc7a5\uc2dc\ud0a4\ub294 \ubc29\ubc95\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/ko\/%ec%82%ac%ec%97%85%ec%9d%84-%ec%84%b1%ec%9e%a5%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%b0%a9%eb%b2%95\/\" aria-label=\"How to Grow Your Business\uc5d0 \ub300\ud574 \ub354 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694\">\uc790\uc138\ud788 \ubcf4\uae30<\/a><\/p>","protected":false},"author":1,"featured_media":64923,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[292],"tags":[],"class_list":["post-34471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/34471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=34471"}],"version-history":[{"count":3,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/34471\/revisions"}],"predecessor-version":[{"id":81661,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/34471\/revisions\/81661"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/64923"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=34471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/categories?post=34471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/tags?post=34471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}