{"id":16355,"date":"2015-06-09T19:24:53","date_gmt":"2015-06-09T19:24:53","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=16355"},"modified":"2026-01-26T18:50:42","modified_gmt":"2026-01-26T23:50:42","slug":"sis-%eb%b8%8c%eb%9e%9c%eb%93%9c-%ec%a1%b0%ec%82%ac-%eb%b0%8f-%ea%b3%a0%ea%b0%9d-%ec%b6%a9%ec%84%b1%eb%8f%84","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ko\/sis-%eb%b8%8c%eb%9e%9c%eb%93%9c-%ec%a1%b0%ec%82%ac-%eb%b0%8f-%ea%b3%a0%ea%b0%9d-%ec%b6%a9%ec%84%b1%eb%8f%84\/","title":{"rendered":"\ube0c\ub79c\ub4dc \uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uace0\uac1d \ucda9\uc131\ub3c4"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-155772ab\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-155772ab\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-19-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uc774 \uc138\uc0c1\uc5d0\uc11c\ub294 \uc9c0\uc5ed \ubc0f \uae00\ub85c\ubc8c \uaddc\ubaa8\uc758 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uacfc \uace0\uac1d \ucda9\uc131\ub3c4\ub97c &quot;\ud30c\uc545&quot;\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\uae00\ub85c\ubc8c \uc2dc\uc7a5\uc774 \uacc4\uc18d\ud574\uc11c \ubcc0\ud654\ud568\uc5d0 \ub530\ub77c Market Research\ub294 \ube0c\ub79c\ub4dc\uc640 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\ub294 \ubc29\ubc95\uc744 \ucc3e\uc544\ub0c5\ub2c8\ub2e4.<\/h3>\n\n\n\n<h2 class=\"wp-block-heading\">\ube0c\ub79c\ub529 \uc2dc\uc7a5 \uc870\uc0ac\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4<\/li>\n\n\n\n<li>\ub9ac\ube0c\ub79c\ub529 \uc5f0\uad6c<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc \ub9e4\ub825\ub3c4 \ubc0f \ud3c9\uac00<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc\ub97c \uc704\ud55c \uacbd\uc7c1 \uc778\ud154\ub9ac\uc804\uc2a4 \ubca4\uce58\ub9c8\ud0b9<\/li>\n<\/ul>\n\n\n\n<figure class=\"gb-block-image gb-block-image-39914927\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-39914927\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Digital Customer Experience (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \ucda9\uc131\ub3c4 \uc870\uc0ac\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \ubc0f \ubbfc\uc871\uc9c0\ud559\uc744 \ud1b5\ud55c \uc9c8\uc801 \ud1b5\ucc30\ub825<\/li>\n\n\n\n<li>\uace0\uac1d \uc124\ubb38\uc870\uc0ac\uc758 \uc815\ub7c9\uc801 \ub370\uc774\ud130<\/li>\n\n\n\n<li>\uace0\uac1d \ucda9\uc131\ub3c4 \ucd94\uc801 \ubc0f \ubaa8\ub2c8\ud130\ub9c1<\/li>\n\n\n\n<li>\uacbd\uc7c1 \uc815\ubcf4 \ubaa8\ub2c8\ud130\ub9c1<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \ucda9\uc131\ub3c4\uc758 \uc774\uc810<\/h2>\n\n\n\n<p>\uace0\uac1d \ud655\ubcf4 \ubc0f \uc720\uc9c0 \ube44\uc6a9 \uc808\uac10<\/p>\n\n\n\n<p>\uc218\uc775 \uc99d\uac00<\/p>\n\n\n\n<p>\uc218\uc775\uc131 \uc99d\ub300<\/p>\n\n\n\n<p>\ub354 \ub192\uc740 \uace0\uac1d \ucc38\uc5ec<\/p>\n\n\n\n<p>\ud5a5\uc0c1\ub41c \uace0\uac1d \ub370\uc774\ud130<\/p>\n\n\n\n<p>\ub354\uc6b1 \ud6a8\uacfc\uc801\uc778 \ube0c\ub79c\ub529<\/p>\n\n\n\n<p>\uc2e0\uaddc \uace0\uac1d \uc720\uce58<\/p>\n\n\n\n<p>\uc0c8\ub85c\uc6b4 \uc131\uc7a5 \uae30\ud68c<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS \ube0c\ub79c\ub4dc \uc870\uc0ac \uacbd\ud5d8 \uc0d8\ud50c<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ubbf8\uad6d\uacfc \uc601\uad6d\uc758 CATI\ub97c \ud1b5\ud574 \uc2e4\uc2dc\ub41c \uc8fc\uc694 \ud56d\uacf5\uc0ac\uc758 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \uc5f0\uad6c. \uc751\ub2f5\uc790\ub4e4\uc740 \ud574\uc678 \ub808\uc800 \ubc0f \ube44\uc988\ub2c8\uc2a4 \uc5ec\ud589\uac1d\uc774\uc5c8\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc18c\ub9e4 \uc758\ub958 \ub9e4\uc7a5 \ube0c\ub79c\ub4dc \uc774\ub984\uc5d0 \ub300\ud55c \uc18c\ube44\uc790 \ud0dc\ub3c4\uc5d0 \ub300\ud574 \ubbf8\uad6d\uc5d0\uc11c \uc1fc\ud551\ubab0 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc \uc544\uc774\ud15c\uc5d0 \ub300\ud55c \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc815\ub7c9\uc801 <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%b6%a9%ea%b2%a9%ea%b4%91%ea%b3%a0%ec%99%80-%ec%b6%a9%ea%b2%a9%eb%a7%88%ec%bc%80%ed%8c%85\/\" title=\"\ucda9\uaca9\uad11\uace0 \ubc0f \ucda9\uaca9\ub9c8\ucf00\ud305\"  data-wpil-monitor-id=\"1989\">\uc0c1\ud45c<\/a> Image Study for US and Europe for Industrial Cleaning products by end use Market Segments.<\/li>\n\n\n\n<li>Quantitative Glass\ub294 \ubbf8\uad6d\uc5d0\uc11c \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc720\ub9ac \uc81c\uc870\uc5c5\uccb4\ub97c \uc704\ud55c \uc815\ub7c9\uc801 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \uc870\uc0ac.<\/li>\n\n\n\n<li>\uc2dd\ud488\ud68c\uc0ac\uc758 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0\uc5d0 \ub300\ud55c \uc778\ud130\uc149\ud2b8 \uc5f0\uad6c \uc218\ud589<\/li>\n\n\n\n<li>\uac00\uad6c\ud68c\uc0ac\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \ubc0f \uc720\ud6a8\uc131 \uc870\uc0ac \uc2e4\uc2dc<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\ube0c\ub79c\ub4dc \uc790\uc0b0<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc544\uc2dc\uc544 \uad11\uace0\ud68c\uc0ac\uc758 \uc81c\uacfc\ud68c\uc0ac\ub97c \uc704\ud55c \uae00\ub85c\ubc8c \ube0c\ub79c\ub529 \uc5f0\uad6c.<\/li>\n\n\n\n<li>\ud638\uc8fc, \uce60\ub808, \uc544\ub974\ud5e8\ud2f0\ub098\uc758 \ub2e4\ubaa9\uc801 \uc804\ub3d9 \uacf5\uad6c\ub97c \uc0dd\uc0b0\ud558\ub294 \uae00\ub85c\ubc8c \uc81c\uc870\uc5c5\uccb4\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \ucd94\uc801 \uc5f0\uad6c\ub97c \uc644\ub8cc\ud588\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \uc774\ub7ec\ud55c \ubbf8\ub514\uc5b4 \ucea0\ud398\uc778\uc5d0 \uad00\ud574 \uc0ac\uc804 \ubc0f \uc0ac\ud6c4 \uc804\ud654 \uc778\ud130\ubdf0\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>Conducted a <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%84%eb%ac%b8%ec%a0%81-%ec%a7%80%ec%8b%9d\/%ec%82%b0%ec%97%85\/%eb%b8%8c%eb%9e%9c%eb%93%9c-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\" title=\"\ube0c\ub79c\ub4dc \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"7080\">brand<\/a> equity and awareness study on the North American furniture market.<\/li>\n\n\n\n<li>Conducted a brand equity and <a href=\"https:\/\/www.sisinternational.com\/ko\/%eb%a1%9c%ec%97%b4%ed%8b%b0-%eb%a7%88%ec%bc%80%ed%8c%85\/\" title=\"\ub85c\uc5f4\ud2f0 \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"2005\">\ube0c\ub79c\ub4dc \uc870\uc0ac<\/a> strategy study for a major aerospace company in the North American market. In 2009, we conducted a comprehensive, multi-phase global brand equity study for a major global aircraft engine manufacturer. We followed this with one-on-one interviews with key industry executives regarding current and anticipated industry issues. We surveyed airlines, appraisers, bankers, lessors, cargo companies and MROs including everyone from procurement and finance people to fleet managers and company executives. Our client used this <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%84%eb%ac%b8%ec%a0%81-%ec%a7%80%ec%8b%9d\/%ec%82%b0%ec%97%85\/%ec%8b%9d%eb%ac%bc%ed%95%99-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\" title=\"\uc2dd\ubb3c\ud559 \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"4270\">research to refine their marketing<\/a> strategies and to inform next generation aircraft engine initiatives.<\/li>\n\n\n\n<li>\uc628\ub77c\uc778 \uc815\ub7c9 \uc124\ubb38\uc870\uc0ac\ub97c \uc704\ud574 \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\ube0c\ub79c\ub4dc \uc815\uccb4\uc131<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc18c\ub9e4 \uc758\ub958 \ub9e4\uc7a5 \ube0c\ub79c\ub4dc \uc774\ub984\uc5d0 \ub300\ud55c \uc18c\ube44\uc790 \ud0dc\ub3c4\uc5d0 \ub300\ud574 \ubbf8\uad6d\uc5d0\uc11c \uc1fc\ud551\ubab0 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\ube0c\ub79c\ub4dc \uc544\uc774\ud15c\uc5d0 \ub300\ud55c \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>PC \uc0ac\uc6a9\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc77c\ubcf8\uacfc \ub3c5\uc77c\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc6b4\uc601 \uccb4\uc81c\uc758 \ube0c\ub79c\ub4dc \ubc0f \uae30\ub2a5 \uc774\ub984\uc744 \uacb0\uc815\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\ud0dc\uc591\uad11 \ud328\ub110\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\/\uc778\uc9c0\ub3c4\uc5d0 \uad00\ud574 \uc5b8\ub860\uc778 \ubc0f \ubd84\uc11d\uac00\uc640 \ud568\uaed8 IDI\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\ube0c\ub79c\ub4dc \uc804\ub7b5<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc81c\ud488, \uae00\ub85c\ubc8c \ube0c\ub79c\ub529 \uc131\uacf5 \ubc0f \uc2e4\ud328.<\/li>\n\n\n\n<li>\ubc29\uc0ac\uc120 \uc804\ubb38\uc758\uc640 \ud568\uaed8 \uc720\ub7fd \ube0c\ub79c\ub4dc \uc194\ub8e8\uc158 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\ub2e8\uc77c \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc \uc774\ub984\uc73c\ub85c \uc804\uccb4 \uc601\uc591 \uc81c\ud488 \ub77c\uc778\uc744 \ubcf4\uc720\ud55c\ub2e4\ub294 \uac1c\ub150\uacfc \ud3ec\uc9c0\uc154\ub2dd\uc5d0 \ub300\ud574 \uc758\uc0ac\uc640 \uc5b4\uba38\ub2c8 \ubaa8\ub450\uc758 \uc9c8\uc801 \uc5f0\uad6c.<\/li>\n\n\n\n<li>\ubbf8\uad6d \uc18c\ub9e4\uc0b0\uc5c5\uc758 \uc131\uacf5\uc801\uc778 \ube0c\ub79c\ub4dc \uad00\ub9ac \uae30\ubc95.<\/li>\n\n\n\n<li>\ucc3d\ud638 \uc81c\uc870 \uace0\uac1d\uc0ac\uc758 \ube0c\ub79c\ub4dc \uc804\ub7b5\uc744 \uc804\ubb38 \uc2dc\uacf5\uc5c5\uccb4\ub97c \ub300\uc0c1\uc73c\ub85c \uc7ac\ubc30\uce58\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc2dc\uc7a5 \ud734\ub300\ud3f0 \uc81c\uc870\uc0ac \uae30\uc5c5 \ube0c\ub79c\ub4dc \uc2ac\ub85c\uac74 \ud3c9\uac00\ub97c \uc704\ud55c IDIS \uc2e4\uc2dc<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>\uc624\ub298\ub0a0 \ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \ub514\uc9c0\ud138 \uc2dc\ub300\uc5d0 \ube0c\ub79c\ub4dc \uad6c\ucd95\uc744 \uc704\ud55c \ube0c\ub79c\ub4dc \ud1b5\ucc30\ub825\uacfc \uc804\ub7b5\uc744 \uc5bb\uc73c\uc138\uc694.<\/p>","protected":false},"author":1,"featured_media":62494,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[296,300],"tags":[],"class_list":["post-16355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding-thought-leadership","category-journals","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/16355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=16355"}],"version-history":[{"count":8,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/16355\/revisions"}],"predecessor-version":[{"id":80643,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/posts\/16355\/revisions\/80643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/62494"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=16355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/categories?post=16355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/tags?post=16355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}