{"id":46819,"date":"2024-03-13T21:49:15","date_gmt":"2024-03-14T01:49:15","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=46819"},"modified":"2026-03-25T00:51:55","modified_gmt":"2026-03-25T04:51:55","slug":"%ea%b3%a0%ea%b0%9d-%ec%9c%a0%ec%a7%80-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ko\/%ec%86%94%eb%a3%a8%ec%85%98\/%ea%b3%a0%ea%b0%9d-%ed%86%b5%ec%b0%b0%eb%a0%a5\/%ea%b3%a0%ea%b0%9d-%ec%9c%a0%ec%a7%80-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/","title":{"rendered":"\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-d0a343e5\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-d0a343e5\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Interview (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>\uae30\uc5c5\uc740 \uc2dc\uac04\uc774 \uc9c0\ub098\ub3c4 \uace0\uac1d\uc758 \ucc38\uc5ec\uc640 \ucda9\uc131\ub3c4\ub97c \uc720\uc9c0\ud558\ub294 \ube44\uacb0\uc744 \uc5b4\ub5bb\uac8c \ud480 \uc218 \uc788\uc744\uae4c\uc694? \uadf8 \ub300\ub2f5\uc740 \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc804\ub7b5\uc801 \ubc30\uce58\uc5d0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uc804\ubb38 \uc5f0\uad6c \ubd84\uc57c\ub294 \uae30\uc5c5\uc774 \uace0\uac1d \uacbd\ud5d8\uc744 \uc774\ud574, \uc608\uce21 \ubc0f \ud5a5\uc0c1\ud558\ub294 \ub370 \ud544\uc694\ud55c \ud1b5\ucc30\ub825\uacfc \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud558\uc5ec \ud55c \ubc88 \uace0\uac1d\uc740 \ud56d\uc0c1 \uace0\uac1d\uc784\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n\n\n\n<p>Customer retention market research aims to understand the factors influencing customer loyalty and identify strategies to increase the retention rate.<\/p>\n\n\n\n<p>At its core, this market research seeks to answer critical questions: Why do customers stay? What drives them away? How can a business improve its services or products to meet customer expectations better? It&#8217;s about moving beyond the transactional aspects of purchase to unravel the emotional and psychological drivers of customer loyalty.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">So&#8230; Why Do Businesses Need Customer Retention Market Research?<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-bebdd98e\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-bebdd98e\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Retail (25)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-25-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\uccab\uc9f8, \uace0\uac1d \uc720\uc9c0\ub294 \uc778\uc218\ubcf4\ub2e4 \ube44\uc6a9 \ud6a8\uc728\uc801\uc785\ub2c8\ub2e4. \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uae30\uc874 \uace0\uac1d\uc744 \uc720\uc9c0\ud558\ub294 \ub370 \ub4dc\ub294 \ube44\uc6a9\uc740 \uc0c8\ub85c\uc6b4 \uace0\uac1d\uc744 \ud655\ubcf4\ud558\ub294 \uac83\ubcf4\ub2e4 \ud6e8\uc52c \uc800\ub834\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uace0\uac1d\uc758 \ucc38\uc5ec\uc640 \ub9cc\uc871\uc744 \uc720\uc9c0\ud558\uace0 \uc774\ud0c8\uc744 \uc904\uc774\uace0 \ud3c9\uc0dd \uac00\uce58\ub97c \ub192\uc774\ub294 \ub370 \ud544\uc694\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c, \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uace0\uac1d \ubd88\ub9cc\uacfc \uac1c\uc120 \uc601\uc5ed\uc744 \uc774\ud574\ud558\ub294 \uc9c1\uc811\uc801\uc778 \ubc29\ubc95\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774 \ud53c\ub4dc\ubc31\uc740 \uc81c\ud488, \uc11c\ube44\uc2a4 \ubc0f \uace0\uac1d \uacbd\ud5d8\uc744 \uac1c\uc120\ud558\ub824\ub294 \uae30\uc5c5\uc5d0\uac8c \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c \ub9cc\uc871\ud55c \uace0\uac1d\uc740 \uadf8\ub0e5 \uba38\ubb34\ub974\ub294 \uac83\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \ube0c\ub79c\ub4dc\uc758 \uc639\ud638\uc790\uac00 \ub418\uc5b4 \uce5c\uad6c\uc640 \uac00\uc871\uc5d0\uac8c \ube0c\ub79c\ub4dc\ub97c \ucd94\ucc9c\ud569\ub2c8\ub2e4. \uace0\uac1d \uc720\uc9c0 \ubd84\uc11d\uc740 \uc785\uc18c\ubb38 \ub9c8\ucf00\ud305\uc744 \uc7a5\ub824\ud558\uace0 \ube0c\ub79c\ub4dc \ub3c4\ub2ec \ubc94\uc704\ub97c \uc720\uae30\uc801\uc73c\ub85c \ud655\uc7a5\ud558\ub294 \uace0\uac1d \ub9cc\uc871\ub3c4\uc758 \uc8fc\uc694 \ub3d9\uc778\uc744 \uc2dd\ubcc4\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub610\ud55c \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcc0\ud654\ud558\ub294 \uace0\uac1d \uc694\uad6c \uc0ac\ud56d\uacfc \uc120\ud638\ub3c4\ub97c \uacc4\uc18d \ud30c\uc545\ud558\uc5ec \uad00\ub828\uc131\uacfc \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc774\uc810\uc740 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n\n\n\n<p>\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \uc804\ub7b5\uc801\uc73c\ub85c \uc801\uc6a9\ud558\uba74 \ube44\uc988\ub2c8\uc2a4 \uc218\uc775\uacfc \uace0\uac1d \uad00\uacc4\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\ub294 \ub9ce\uc740 \uc774\uc810\uc744 \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc8fc\uc694 \uc774\uc810\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\uace0\uac1d \ud3c9\uc0dd \uac00\uce58 \uc99d\uac00:<\/strong> \uace0\uac1d \ucda9\uc131\ub3c4\uc5d0 \uae30\uc5ec\ud558\ub294 \uc694\uc18c\ub97c \uc774\ud574\ud558\uba74 \uae30\uc5c5\uc740 \uc774\ub7ec\ud55c \uce21\uba74\uc744 \uac15\ud654\ud558\uc5ec \ubc18\ubcf5 \uac70\ub798\ub97c \ub298\ub9ac\uace0 \uace0\uac1d \uc0dd\uc560 \uac00\uce58\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uacbd\uc7c1 \uc6b0\uc704:<\/strong> Businesses that effectively use <a href=\"https:\/\/www.sisinternational.com\/ko\/%eb%85%b9%ec%83%89%ec%9d%b4-%ea%b2%bd%ea%b8%b0-%ec%b9%a8%ec%b2%b4-%ec%84%b1%ea%b3%bc%eb%a5%bc-%ed%96%a5%ec%83%81%ec%8b%9c%ed%82%b5%eb%8b%88%eb%8b%a4\/\" title=\"\ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c \ube44\uc6a9\uc744 \uc808\uac10\ud558\ub294 \ubc29\ubc95\"  data-wpil-monitor-id=\"7449\">market research to inform their retention strategies<\/a> can distinguish themselves by offering superior customer experiences, setting them apart from competitors.<\/li>\n\n\n\n<li><strong>\uace0\uac1d \ud655\ubcf4 \ube44\uc6a9 \uc808\uac10:<\/strong> \uae30\uc874 \uace0\uac1d \uc720\uc9c0\uc5d0 \uc9d1\uc911\ud568\uc73c\ub85c\uc368 \uae30\uc5c5\uc740 \uc2e0\uaddc \uace0\uac1d \ud655\ubcf4\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4\uc640 \uad00\ub828 \ube44\uc6a9\uc744 \uc904\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc758 \ud6a8\uc728\uc131\uc774 \ud5a5\uc0c1\ub418\uace0 \ubcf4\ub2e4 \uc804\ub7b5\uc801\uc778 \uc790\uc6d0 \ud560\ub2f9\uc774 \uac00\ub2a5\ud574\uc9d1\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uac1c\uc778\ud654 \uae30\ud68c:<\/strong> \uace0\uac1d \uc720\uc9c0 \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc5bb\uc740 \ud1b5\ucc30\ub825\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \uc81c\ud488\uacfc \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \uac1c\uc778\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub9de\ucda4\ud615 \uacbd\ud5d8\uc740 \uace0\uac1d\uc758 \uacf5\uac10\uc744 \ub354\uc6b1 \uae4a\uac8c \ud558\uc5ec \ub9cc\uc871\ub3c4\uc640 \ucda9\uc131\ub3c4\ub97c \ub192\uc785\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\ucd94\ucc9c \uc99d\uac00:<\/strong> \ub9cc\uc871\ud558\uace0 \ucda9\uc131\ub3c4\uac00 \ub192\uc740 \uace0\uac1d\uc740 \ube0c\ub79c\ub4dc \ud64d\ubcf4\ub300\uc0ac \uc5ed\ud560\uc744 \ud558\uc5ec \ub2e4\ub978 \uc0ac\ub78c\uc5d0\uac8c \ube44\uc988\ub2c8\uc2a4\ub97c \ucd94\ucc9c\ud560 \uac00\ub2a5\uc131\uc774 \ub354 \ub192\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc785\uc18c\ubb38 \ub9c8\ucf00\ud305\uc740 \ube44\uc6a9 \ud6a8\uc728\uc801\uc774\uba70 \uc0c8\ub85c\uc6b4 \uc7a0\uc7ac \uace0\uac1d\uc758 \uc2e0\ub8b0\ub3c4\uac00 \ub192\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\uc131\uacf5\uc801\uc778 \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \uc704\ud55c \uc911\uc694\ud55c \uc131\uacf5 \uc694\uc778<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-527f16d7\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-527f16d7\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Retail (15)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-15-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\uac00 \uc2e4\uc81c\ub85c \ud6a8\uacfc\uc801\uc774\uace0 \uc2e4\ud589 \uac00\ub2a5\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\ub824\uba74 \uba87 \uac00\uc9c0 \uc911\uc694\ud55c \uc131\uacf5 \uc694\uc778\uc744 \uc2e0\uc911\ud558\uac8c \uace0\ub824\ud558\uace0 \uad6c\ud604\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc694\uc18c\ub294 \uc5f0\uad6c\uac00 \uc131\uacf5\uc801\uc778 \uace0\uac1d \uc720\uc9c0 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\uace0 \uc2e4\ud589\ud558\uae30 \uc704\ud55c \uacac\uace0\ud55c \uae30\ubc18\uc744 \uc81c\uacf5\ud558\ub294\uc9c0 \ud655\uc778\ud558\ub294 \ub370 \ud544\uc218\uc801\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\uba85\ud655\ud55c \ubaa9\ud45c \ubc0f \uc5f0\uad6c \uc9c8\ubb38:<\/strong> \ucc98\uc74c\ubd80\ud130 \uc815\ud655\ud55c \ubaa9\ud45c\uc640 \uad6c\uccb4\uc801\uc778 \uc5f0\uad6c \uc9c8\ubb38\uc744 \uc815\uc758\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uba85\ud655\uc131\uc740 \uc5f0\uad6c \ud504\ub85c\uc138\uc2a4\ub97c \uc548\ub0b4\ud558\uc5ec \uace0\uac1d \uc720\uc9c0 \uc804\ub7b5\uc5d0 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ud1b5\ucc30\ub825\uc744 \ucc3e\ub294 \ub370 \uacc4\uc18d \uc9d1\uc911\ud560 \uc218 \uc788\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\ud3ec\uad04\uc801\uc778 \ub370\uc774\ud130 \uc218\uc9d1:<\/strong> \uc815\ub7c9\uc801 \ubc0f \uc815\uc131\uc801 \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95\uc744 \ud63c\ud569\ud558\uc5ec \uc0ac\uc6a9\ud558\uba74 \uc5f0\uad6c \uacb0\uacfc\uac00 \ud48d\ubd80\ud574\uc9d1\ub2c8\ub2e4. \uc124\ubb38 \uc870\uc0ac, \uc778\ud130\ubdf0, \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \ubc0f \uace0\uac1d \uc0c1\ud638 \uc791\uc6a9 \ub370\uc774\ud130 \ubd84\uc11d\uc744 \ud1b5\ud574 \uace0\uac1d \ud589\ub3d9 \ubc0f \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \ud3ec\uad04\uc801\uc778 \uc774\ud574\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\ubd80\ubb38\ubcc4 \ud1b5\ucc30\ub825:<\/strong> \uace0\uac1d \uc138\uadf8\uba3c\ud2b8\ub9c8\ub2e4 \ucda9\uc131\ub3c4 \ub610\ub294 \uc774\ud0c8 \uc774\uc720\uac00 \ub2e4\uc591\ud560 \uc218 \uc788\ub2e4\ub294 \uc810\uc744 \uc778\uc2dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc591\ud55c \uadf8\ub8f9\uc5d0 \ub300\ud55c \uc790\uc138\ud55c \ud1b5\ucc30\ub825\uc744 \uc218\uc9d1\ud558\uae30 \uc704\ud574 \uc5f0\uad6c\ub97c \uc138\ubd84\ud654\ud558\uba74 \ubcf4\ub2e4 \ubaa9\ud45c\ud654\ub418\uace0 \ud6a8\uacfc\uc801\uc778 \uc720\uc9c0 \uc804\ub7b5\uc774 \uac00\ub2a5\ud574\uc9d1\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uae30\uc874 \uace0\uac1d \ub370\uc774\ud130\uc640\uc758 \ud1b5\ud569:<\/strong> \uad6c\ub9e4 \ub0b4\uc5ed, \uace0\uac1d \uc11c\ube44\uc2a4 \uc0c1\ud638 \uc791\uc6a9, \uc774\uc804 \uc124\ubb38 \uc870\uc0ac \uc751\ub2f5 \ub4f1 \uae30\uc874 \uace0\uac1d \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud558\uba74 \uc5f0\uad6c \uacb0\uacfc\uc5d0 \ub300\ud55c \ubcf4\ub2e4 \ud48d\ubd80\ud55c \ub9e5\ub77d\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud1b5\ud569\uc744 \ud1b5\ud574 \ub354 \uc2ec\uce35\uc801\uc778 \ubd84\uc11d\uacfc \ubcf4\ub2e4 \uac1c\uc778\ud654\ub41c \ubcf4\uc874 \uc804\ub7b5\uc774 \uac00\ub2a5\ud574\uc84c\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uc804\ubb38\uac00 \ubd84\uc11d \ubc0f \ud574\uc11d:<\/strong> \uace0\uac1d \ud589\ub3d9\uc758 \ubcf5\uc7a1\uc131\uacfc \uc720\uc9c0\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc778\uc744 \uc815\ud655\ud558\uac8c \ud574\uc11d\ud558\ub824\uba74 \uc804\ubb38\uac00\uc758 \ubd84\uc11d\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \uc219\ub828\ub41c \ubd84\uc11d\uac00\ub294 \uc989\uac01\uc801\uc73c\ub85c \uba85\ud655\ud558\uc9c0 \uc54a\uc740 \ud328\ud134\uacfc \ud1b5\ucc30\ub825\uc744 \uc2dd\ubcc4\ud558\uc5ec \uace0\uac1d \ucda9\uc131\ub3c4\uc758 \uae30\ubcf8 \ub3d9\uc778\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \uc774\ud574\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uae30\uc220 \ubc0f \ub3c4\uad6c<\/h2>\n\n\n\n<p>In the rapidly evolving customer retention landscape, leveraging the latest technologies and tools is essential for businesses aiming to effectively understand and improve their customer retention strategies. Here\u2019s an overview of key technologies and tools that are instrumental in conducting <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%84%eb%ac%b8%ec%a0%81-%ec%a7%80%ec%8b%9d\/%ec%82%b0%ec%97%85\/%ec%9d%98%eb%a3%8c-%ea%b8%b0%ec%88%a0-%ec%9d%98%eb%a3%8c-%ea%b8%b0%ec%88%a0-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\" title=\"\uc758\ub8cc \uae30\uc220(Med Tech) \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"4191\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\ubd84\uc11d \ub3c4\uad6c:<\/strong> Google Analytics, Tableau \ub610\ub294 Power BI\uc640 \uac19\uc740 \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \uc0ac\uc6a9\ud558\uba74 \uae30\uc5c5\uc740 \uace0\uac1d \ud589\ub3d9\uc744 \ubd84\uc11d\ud558\uace0, \uace0\uac1d\uc744 \ubd84\ub958\ud558\uace0, \ubaa9\ud45c \uc720\uc9c0 \uc804\ub7b5\uc744 \uc54c\ub9b4 \uc218 \uc788\ub294 \ud328\ud134\uc744 \uc2dd\ubcc4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uc790\ub3d9\ud654 \uc18c\ud504\ud2b8\uc6e8\uc5b4:<\/strong> HubSpot \ub610\ub294 Marketo\uc640 \uac19\uc740 \ud50c\ub7ab\ud3fc\uc740 \uace0\uac1d \ud65c\ub3d9\uc774\ub098 \uc911\uc694 \uc2dc\uc810\uc744 \uae30\ubc18\uc73c\ub85c \ub9c8\ucf00\ud305 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc758 \uc790\ub3d9\ud654\ub97c \uc81c\uacf5\ud558\uc5ec \uace0\uac1d \uc720\uc9c0\uc728\uc744 \ub192\uc77c \uc218 \uc788\ub294 \uac1c\uc778\ud654\ub41c \ucc38\uc5ec\ub97c \uac00\ub2a5\ud558\uac8c \ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uc774\uba54\uc77c \ucea0\ud398\uc778 \ub3c4\uad6c:<\/strong> Mailchimp or Constant <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/ko\/sis-%ea%b5%ad%ec%a0%9c-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%ec%97%90-%ec%97%b0%eb%9d%bd%ed%95%98%ec%84%b8%ec%9a%94\/\"   title=\"\ubb38\uc758\ud558\uae30\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"591\">\uc5f0\ub77d\ud558\ub2e4<\/a> facilitate targeted email campaigns to engage customers, promote loyalty programs, and re-engage lapsed customers.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\uae30\ud68c<\/h2>\n\n\n\n<p>Engaging in customer retention market research opens up several opportunities for businesses seeking to deepen their understanding of customer behaviors, enhance customer satisfaction, and ultimately drive loyalty and growth. Here are several key opportunities that arise from strategic <a href=\"https:\/\/www.sisinternational.com\/ko\/%eb%b3%80%ed%99%94%ed%95%98%eb%8a%94-%ec%95%84%ed%94%84%eb%a6%ac%ec%b9%b4-%ec%8b%9c%ec%9e%a5\/\" title=\"\uc544\ud504\ub9ac\uce74\uc758 \uc2dc\uc7a5 \uae30\ud68c \uc870\uc0ac\"  data-wpil-monitor-id=\"7251\">\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\uac1c\uc778\ud654\ub41c \uace0\uac1d \uacbd\ud5d8:<\/strong> \uc2dc\uc7a5 \uc870\uc0ac\uc5d0\uc11c \uc5bb\uc740 \ud1b5\ucc30\ub825\uc744 \ud65c\uc6a9\ud558\uba74 \uae30\uc5c5\uc740 \uac1c\uc778\uc758 \uc120\ud638\ub3c4\uc640 \ud589\ub3d9\uc5d0 \ub530\ub77c \uace0\uac1d \uacbd\ud5d8\uc744 \ub9de\ucda4\ud654\ud558\uc5ec \ub9cc\uc871\ub3c4\uc640 \ucda9\uc131\ub3c4\ub97c \ud06c\uac8c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac1c\uc778\ud654\ub294 \uc77c\ubc18\uc801\uc778 \uc0c1\ud638\uc791\uc6a9\uc744 \uae30\uc5b5\uc5d0 \ub0a8\ub294 \ucda9\uc131\ub3c4 \uad6c\ucd95 \uacbd\ud5d8\uc73c\ub85c \ubcc0\ud654\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uc0ac\uc804 \uc608\ubc29\uc801 \ubb38\uc81c \ud574\uacb0:<\/strong> Identifying potential issues and points of friction before they escalate into reasons for churn is a critical opportunity. Market research provides the early warning signs to proactively address and resolve these issues, maintaining a positive customer relationship.<\/li>\n\n\n\n<li><strong>\ud5a5\uc0c1\ub41c \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4 \uac1c\ubc1c:<\/strong> \uace0\uac1d \uc694\uad6c\uc640 \uc120\ud638\ub3c4\ub97c \uc2ec\uce35\uc801\uc73c\ub85c \uc774\ud574\ud558\uba74 \uae30\uc5c5\uc740 \uae30\uc874 \uc81c\ud488\uacfc \uc11c\ube44\uc2a4\ub97c \uac1c\uc120\ud558\uace0 \uace0\uac1d \uae30\ub300\ub97c \ucda9\uc871\ud558\uac70\ub098 \ucd08\uacfc\ud558\ub294 \uc0c8\ub85c\uc6b4 \uc81c\ud488\uc744 \uac1c\ubc1c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc694\uad6c \uc0ac\ud56d\uc5d0 \ub300\ud55c \uc774\ub7ec\ud55c \uc870\uc815\uc740 \uc720\uc9c0\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uace0 \uc2e0\uaddc \uace0\uac1d\uc744 \uc720\uce58\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\ud6a8\uacfc\uc801\uc778 \ub85c\uc5f4\ud2f0 \ud504\ub85c\uadf8\ub7a8:<\/strong> \uace0\uac1d \uc720\uc9c0 \uc5f0\uad6c\ub294 \ud0c0\uac9f \uace0\uac1d\uc758 \uacf5\uac10\uc744 \ubd88\ub7ec\uc77c\uc73c\ud0a4\ub294 \ucda9\uc131\ub3c4 \ud504\ub85c\uadf8\ub7a8\uc744 \uc124\uacc4\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \uc5b4\ub5a4 \ubcf4\uc0c1\uacfc \uc778\uc13c\ud2f0\ube0c\uac00 \uac00\uc7a5 \uac00\uce58 \uc788\ub294\uc9c0 \uc774\ud574\ud568\uc73c\ub85c\uc368 \uae30\uc5c5\uc740 \ubc18\ubcf5\uc801\uc778 \ube44\uc988\ub2c8\uc2a4\ub97c \uc7a5\ub824\ud558\uace0 \uace0\uac1d \ucc38\uc5ec\ub97c \uc2ec\ud654\uc2dc\ud0a4\ub294 \ub9e4\ub825\uc801\uc778 \ucda9\uc131\ub3c4 \ud504\ub85c\uadf8\ub7a8\uc744 \ub9cc\ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\uacbd\uc7c1 \uc6b0\uc704:<\/strong> Gaining insights into what drives customer loyalty within your market offers a competitive edge. As the research reveals, businesses can differentiate themselves by addressing unmet needs or excelling in areas critical to customers.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\ub3c4\uc804 \uacfc\uc81c<\/h2>\n\n\n\n<p>\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uc774\ud574\ud558\uace0 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ub370 \ub9e4\uc6b0 \uc911\uc694\ud558\uc9c0\ub9cc \uae30\uc5c5\uc740 \uc885\uc885 \uba87 \uac00\uc9c0 \uacfc\uc81c\uc5d0 \uc9c1\uba74\ud569\ub2c8\ub2e4. \uc815\ud655\ud55c \ud1b5\ucc30\ub825\uc744 \uc5bb\uace0 \uc720\uc9c0\uc728\uc744 \ub192\uc774\ub294 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\ub824\uba74 \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud574\uacb0\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc8fc\uc694 \uacfc\uc81c\uc640 \uace0\ub824 \uc0ac\ud56d\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud2b9\ud788 \uace0\uac1d \uae30\ubc18\uc774 \uad11\ubc94\uc704\ud558\uac70\ub098 \ub2e4\uc591\ud55c \uae30\uc5c5\uc758 \uacbd\uc6b0 \ub300\ud45c \uace0\uac1d \uc0d8\ud50c\uc744 \uc218\uc9d1\ud558\ub294 \uac83\uc774 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc815\ud655\ud55c \ud1b5\ucc30\ub825\uc744 \uc5bb\uc73c\ub824\uba74 \uc5f0\uad6c\uac00 \ub2e4\uc591\ud55c \uad00\uc810\uc744 \ud3ec\uad04\ud558\ub294\uc9c0 \ud655\uc778\ud558\ub294 \uac83\uc774 \ud544\uc218\uc801\uc785\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uace0\uac1d \uc774\ud0c8 \uacb0\uc815\uc5d0 \uc5ec\ub7ec \uc694\uc778\uc774 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uacbd\uc6b0\uac00 \ub9ce\uae30 \ub54c\ubb38\uc5d0 \uace0\uac1d \uc774\ud0c8\uc758 \uadfc\ubcf8 \uc6d0\uc778\uc744 \ud30c\uc545\ud558\ub294 \uac83\uc740 \ubcf5\uc7a1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uadfc\ubcf8\uc801\uc778 \uc774\uc720\ub97c \uc815\ud655\ud788 \ucc3e\uc544\ub0b4\ub824\uba74 \uace0\uac1d \ud53c\ub4dc\ubc31\uacfc \ud589\ub3d9\uc5d0 \ub300\ud55c \uc2ec\uce35 \ubd84\uc11d\uc774 \ud544\uc694\ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc5f0\uad6c \ubaa9\uc801\uc744 \uc720\uc9c0\ud558\uace0 \ud3b8\uacac\uc744 \uc5c6\uc560\ub294 \uac83\uc740 \uacb0\uacfc\uc758 \ubb34\uacb0\uc131\uc744 \uc704\ud574 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ud3b8\uacac \uc5c6\ub294 \uc124\ubb38\uc870\uc0ac \uc9c8\ubb38\uc744 \uc124\uacc4\ud558\uace0 \uc120\uc785\uacac \uc5c6\uc774 \uacb0\uacfc\ub97c \ud574\uc11d\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uace0\uac1d \uae30\ub300\uc5d0 \uc801\uc751\ud558\ub294 \uac83\uc740 \uc9c0\uc18d\uc801\uc778 \uacfc\uc81c\uc785\ub2c8\ub2e4. \ud604\uc7ac \uace0\uac1d\uc744 \ub9cc\uc871\uc2dc\ud0a4\ub294 \uac83\uc774 \ub0b4\uc77c\uc740 \uac1c\uc120\ub418\uc5b4\uc57c \ud560 \uc218\ub3c4 \uc788\uc73c\ubbc0\ub85c \uc9c0\uc18d\uc801\uc778 \uc5f0\uad6c\uc640 \uc804\ub7b5 \uc870\uc815\uc774 \ud544\uc694\ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uc815\ub7c9\uc801 \ud1b5\ucc30\ub825\uacfc \uc815\uc131\uc801 \ud1b5\ucc30\ub825 \uc0ac\uc774\uc758 \uc62c\ubc14\ub978 \uade0\ud615\uc744 \ucc3e\ub294 \uac83\uc740 \uc5b4\ub824\uc6b8 \uc218 \uc788\uc9c0\ub9cc \uace0\uac1d \uc720\uc9c0 \ub3d9\uc778\uc744 \uc804\uccb4\uc801\uc73c\ub85c \uc774\ud574\ud558\ub294 \ub370 \ud544\uc694\ud569\ub2c8\ub2e4. \uc815\ub7c9\uc801 \ub370\uc774\ud130\ub294 &quot;\ubb34\uc5c7&quot;\uc744 \uc81c\uacf5\ud558\uace0, \uc815\uc131\uc801 \ud1b5\ucc30\ub825\uc740 \uace0\uac1d \ud589\ub3d9 \uc774\uba74\uc758 &quot;\uc774\uc720&quot;\ub97c \uc124\uba85\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">SIS International\uc758 \uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\uac00 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc5b4\ub5bb\uac8c \ub3c4\uc6c0\uc774 \ub429\ub2c8\uae4c?<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-9419f4b0\"><img decoding=\"async\" class=\"gb-image gb-image-9419f4b0\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/12\/Customer-experience-23.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><a href=\"http:\/\/Our Facility Location in New York  11 E 22nd Street, Floor 2, New York, NY 10010&nbsp; T: +1(212) 505-6805 About SIS International  SIS International offers Quantitative, Qualitative, and Strategy Research. We provide data, tools, strategies, reports, and insights for decision-making. We also conduct interviews, surveys, focus groups, and other Market Research methods and approaches. Contact us for your next Market Research project.\" data-wplink-url-error=\"true\">SIS<\/a> stands out through a unique combination of methodological rigor, innovative analysis, and strategic insight. Here&#8217;s what distinguishes the SIS approach and makes it particularly effective for businesses aiming to enhance their customer retention strategies:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\ud3ec\uad04\uc801\uc778 \ub370\uc774\ud130 \ud1b5\ud569:<\/strong> SIS employs a comprehensive approach to data integration, meticulously combining information from various sources. This includes transactional data, customer feedback, social media interactions, and more, to offer a 360-degree view of the customer experience.<\/li>\n\n\n\n<li><strong>\uace0\uae09 \ubd84\uc11d \uae30\uc220:<\/strong> Utilizing cutting-edge analytical techniques such as predictive analytics and machine learning, SIS can uncover patterns and trends that might elude traditional analysis methods.<\/li>\n\n\n\n<li><strong>\ub9de\ucda4\ud615 \uc5f0\uad6c \uc124\uacc4:<\/strong> The SIS approach is marked by tailored research designs customized to each business&#8217;s unique challenges and objectives. This approach ensures that the research directly addresses customer retention issues, providing actionable insights that can be effectively implemented.<\/li>\n\n\n\n<li><strong>\uc2e4\ud589 \uac00\ub2a5\ud55c \ud1b5\ucc30\ub825\uc5d0 \uc804\ub7b5\uc801 \ucd08\uc810:<\/strong> SIS goes beyond merely collecting and analyzing data; it emphasizes generating actionable insights that can directly inform strategic decisions and initiatives.<\/li>\n\n\n\n<li><strong>\uc9c0\uc18d\uc801\uc778 \ud53c\ub4dc\ubc31 \ubc0f \ucd5c\uc801\ud654:<\/strong> \uace0\uac1d \uc720\uc9c0\uac00 \uc9c0\uc18d\uc801\uc778 \uacfc\uc81c\uc784\uc744 \uc778\uc2dd\ud558\ub294 SIS\ub294 \uc9c0\uc18d\uc801\uc778 \ud53c\ub4dc\ubc31 \uc218\uc9d1 \ubc0f \uc804\ub7b5 \ucd5c\uc801\ud654\ub97c \uc639\ud638\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcc0\ud654\ud558\ub294 \uace0\uac1d \uae30\ub300\uc640 \uc2dc\uc7a5 \uc0c1\ud669\uc5d0 \uc9c0\uc18d\uc801\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uc720\uc9c0 \uc804\ub7b5\uc744 \ub3d9\uc801\uc73c\ub85c \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\ub274\uc695\uc5d0 \uc788\ub294 \uc6b0\ub9ac \uc2dc\uc124 \uc704\uce58<\/h2>\n\n\n\n<p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>\n\n\n\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street, 2\uce35, New York, NY 10010 T: +1(212) 505-6805<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">SIS \uc778\ud130\ub0b4\uc154\ub110 \uc18c\uac1c<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/ko\/\"><span style=\"font-weight: 400;\">SIS \uad6d\uc81c<\/span><\/a><span style=\"font-weight: 400;\"> \uc815\ub7c9\uc801, \uc815\uc131\uc801, \uc804\ub7b5 \uc5f0\uad6c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \uc758\uc0ac\uacb0\uc815\uc744 \uc704\ud55c \ub370\uc774\ud130, \ub3c4\uad6c, \uc804\ub7b5, \ubcf4\uace0\uc11c \ubc0f \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \ub610\ud55c \uc778\ud130\ubdf0, \uc124\ubb38 \uc870\uc0ac, \ud3ec\ucee4\uc2a4 \uadf8\ub8f9, \uae30\ud0c0 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95 \ubc0f \uc811\uadfc \ubc29\uc2dd\uc744 \uc218\ud589\ud569\ub2c8\ub2e4.<\/span><a href=\"https:\/\/www.sisinternational.com\/ko\/sis-%ea%b5%ad%ec%a0%9c-%ec%97%b0%ea%b5%ac%ec%97%90-%eb%8c%80%ed%95%b4\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \ubb38\uc758\ud558\uae30<\/span><\/a><span style=\"font-weight: 400;\"> \ub2e4\uc74c \uc2dc\uc7a5 \uc870\uc0ac \ud504\ub85c\uc81d\ud2b8\ub97c \uc704\ud574.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>\uace0\uac1d \uc720\uc9c0 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc778\uc744 \ud30c\uc545\ud558\uace0 \uace0\uac1d \uc720\uc9c0\uc728\uc744 \ub192\uc774\uae30 \uc704\ud55c \uc804\ub7b5\uc744 \ud30c\uc545\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4.<\/p>","protected":false},"author":1,"featured_media":62677,"parent":50194,"menu_order":29,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-46819","page","type-page","status-publish","has-post-thumbnail"],"uagb_featured_image_src":{"full":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3.jpg",1456,816,false],"thumbnail":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-150x150.jpg",150,150,true],"medium":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-300x168.jpg",300,168,true],"medium_large":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-768x430.jpg",768,430,true],"large":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-1024x574.jpg",1024,574,true],"1536x1536":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3.jpg",1456,816,false],"2048x2048":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3.jpg",1456,816,false],"trp-custom-language-flag":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-18x10.jpg",18,10,true]},"uagb_author_info":{"display_name":"Ruth Stanat","author_link":"https:\/\/www.sisinternational.com\/ko\/author\/expert\/"},"uagb_comment_info":0,"uagb_excerpt":"Customer retention market research aims to understand what influences customer loyalty and identify strategies to increase retention rates.","_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/46819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=46819"}],"version-history":[{"count":19,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/46819\/revisions"}],"predecessor-version":[{"id":81081,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/46819\/revisions\/81081"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/50194"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/62677"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=46819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}