{"id":41219,"date":"2023-01-16T03:29:33","date_gmt":"2023-01-16T03:29:33","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=41219"},"modified":"2024-06-26T17:11:23","modified_gmt":"2024-06-26T21:11:23","slug":"%eb%b8%8c%eb%9e%9c%eb%93%9c-%ed%8f%ac%ec%a7%80%ec%85%94%eb%8b%9d-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ko\/solutions\/branding-and-customer-research-solutions\/brand-positioning-market-research\/","title":{"rendered":"\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac"},"content":{"rendered":"<h1>\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-41244\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2023\/01\/brand-positioning-market-research.jpg\" alt=\"\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\" width=\"1140\" height=\"641\" \/><\/p>\n<h2 class=\"p1\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc774\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n<p class=\"p2\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \ube0c\ub79c\ub4dc\uac00 \uace0\uac1d\uc5d0\uac8c \uc81c\uc2dc\ud558\ub294 \uace0\uc720\ud55c \uac00\uce58\uc640 \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4. \ub9c8\uc2a4\ud130 \ub9c8\ucf00\ud130\uc778 \ud544\ub9bd \ucf54\ud2c0\ub7ec(Philip Kotler)\uc5d0 \ub530\ub974\uba74, \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \u201c\ubaa9\ud45c \uc2dc\uc7a5\uc758 \ub9c8\uc74c \uc18d\uc5d0 \ub3c5\ud2b9\ud55c \uc704\uce58\ub97c \ucc28\uc9c0\ud558\ub3c4\ub85d \ud68c\uc0ac\uc758 \uc81c\ud488\uacfc \uc774\ubbf8\uc9c0\ub97c \ub514\uc790\uc778\ud558\ub294 \ud589\uc704\u201d\uc785\ub2c8\ub2e4. \uc989, \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \ube0c\ub79c\ub4dc\uac00 \uc5b4\ub5bb\uac8c \ub2e4\ub978\uc9c0 \uc124\uba85\ud569\ub2c8\ub2e4. \uc774\ub294 \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ub418\ub294 \uc810\uc744 \ubcf4\uc5ec\uc8fc\uace0 \ud574\ub2f9 \ube0c\ub79c\ub4dc\uac00 \uace0\uac1d\uc758 \ub9c8\uc74c \uc18d\uc5d0 \uc5b4\ub514\uc5d0, \uc5b4\ub5bb\uac8c \uc790\ub9ac\uc7a1\uace0 \uc788\ub294\uc9c0 \uc54c\ub824\uc90d\ub2c8\ub2e4.<\/p>\n<p class=\"p2\">\ud68c\uc0ac\ub294 UX \uc2dc\uc7a5 \uc870\uc0ac\ub97c \uc0ac\uc6a9\ud558\uc5ec \ube0c\ub79c\ub4dc \uc704\uce58\ub97c \uc815\uc758\ud569\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \uc7a0\uc7ac \uace0\uac1d\uacfc \ud604\uc7ac \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\uc640 \uc5b4\ub5bb\uac8c \uc0c1\ud638 \uc791\uc6a9\ud558\ub294\uc9c0 \uc870\uc0ac\ud569\ub2c8\ub2e4. \ub610\ud55c \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub2e4\uc74c \ub2e8\uacc4\ub97c \ucd09\uc9c4\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc720\ud615\uc758 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uac15\ub825\ud569\ub2c8\ub2e4. \uc5f0\uad6c\ub97c \ud1b5\ud574 \uad11\uace0 \ubc0f \ub9c8\ucf00\ud305 \ud300\uc740 \uad00\uc2ec \uc788\ub294 \uc2dc\uc7a5\uc744 \ub354 \uc798 \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac00\uc815\uc744 \ud558\uac70\ub098 \uacfc\uac70\uc5d0 \ud6a8\uacfc\uac00 \uc788\uc5c8\ub358 \uac83\uc5d0 \uc758\uc9c0\ud558\ub294 \uac83\ubcf4\ub2e4 \ub0ab\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 class=\"p1\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc774 \uc911\uc694\ud55c \uc774\uc720\ub294 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n<p class=\"p2\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5\uc740 \uc18c\ube44\uc790 \ucda9\uc131\ub3c4\uc640 \uc9c1\uc811\uc801\uc778 \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc65c? \uc18c\ube44\uc790\uc758 \uc120\ud638\ub3c4\ub97c \uacb0\uc815\ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ub610\ud55c \uc18c\ube44\uc790 \uae30\ubc18 \ube0c\ub79c\ub4dc \uc790\uc0b0\uacfc\ub3c4 \uc5f0\uacb0\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uace0\uac1d\ub4e4\uc740 \ube0c\ub79c\ub4dc\ub97c \uad6c\ub9e4\ud560 \uc758\ud5a5\uc744 \ubcf4\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"p2\">\uae30\uc5c5\uc774 \uc0ac\uc6a9\ud558\ub294 \ub610 \ub2e4\ub978 \ub3c4\uad6c\ub294 \uacbd\uc7c1\uc0ac\uc5d0 \ub300\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \uc5f0\uad6c\ud558\uae30 \uc704\ud574 \uacbd\uc7c1 \ubd84\uc11d\uc785\ub2c8\ub2e4. \uc2e4\uc81c\ub85c \uc774\ub294 \uc2dc\uc7a5 \uc704\uce58\ub97c \ud3c9\uac00\ud558\uace0 \uc81c\ud488\uc744 \uac1c\uc120\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub530\ub77c\uc11c \uadf8\ub4e4\uc740 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uac1c\uc120\ud569\ub2c8\ub2e4.<\/p>\n<p class=\"p2\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \uae30\uc5c5\uc5d0\uac8c \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \uc774\ub294 \ube0c\ub79c\ub4dc\uac00 \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ud558\ub294 \uac00\uce58\ub97c \uacf5\uc720\ud560 \uc218 \uc788\ub294 \uac04\ub2e8\ud55c \ubc29\ubc95\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub294 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc120\uc5b8\ubb38\uc744 \ud1b5\ud574 \ub0b4\ubd80\uc801\uc73c\ub85c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \ub610\ud55c \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ud1b5\ud574 \uc678\ubd80\uc5d0\uc11c\ub3c4 \ub9c8\ucc2c\uac00\uc9c0\uc785\ub2c8\ub2e4.<\/p>\n<h2 class=\"p1\">\uae30\uc5c5\uc5d0 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc774 \ud544\uc694\ud55c \uc774\uc720<\/h2>\n<p class=\"p2\">\ub85c\uace0\ub098 \ud0dc\uadf8\ub77c\uc778\ub9cc\uc73c\ub85c\ub294 \uacac\uace0\ud55c \ube0c\ub79c\ub4dc\ub97c \uad6c\ucd95\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc774 \ub2f9\uc2e0\uc744 \uc5b4\ub5bb\uac8c \ubcfc \uac83\uc778\uc9c0 \uc0dd\uac01\ud574\uc57c\ud569\ub2c8\ub2e4. \uc720\uc0ac\ud55c \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub2e4\ub978 \ud68c\uc0ac\uc640 \uadc0\ud558\uac00 \ub2e4\ub978 \uc810\uc740 \ubb34\uc5c7\uc785\ub2c8\uae4c? \uadf8\ub807\uae30 \ub54c\ubb38\uc5d0 \uc804\ub7b5\uc801\uc73c\ub85c \ud3ec\uc9c0\uc154\ub2dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \uc801\uc808\ud55c \uccad\uc911\uc758 \uad00\uc2ec\uc744 \ub04c \uc218 \uc788\ub294\uc9c0 \ud655\uc778\ud558\uc2ed\uc2dc\uc624.<\/p>\n<p class=\"p2\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\ub97c \ub110\ub9ac \uc54c\ub9ac\ub294 \uac83\uc785\ub2c8\ub2e4. \uadf8\uac83\uc740 \uadf8\uac83\uc744 \uace0\ub824\ud574 \ubcfc \uac00\uce58\uac00 \uc788\ub294 \uac83\uc73c\ub85c \ud655\ub9bd\ud569\ub2c8\ub2e4. \ub2e4\ub978 \ube0c\ub79c\ub4dc\uc758 \uc18c\uc74c\uc744 \ucc28\ub2e8\ud558\uc5ec \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \ub354\uc6b1 \ube5b\ub0a0 \uc218 \uc788\ub3c4\ub85d \ud574\uc90d\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc758 \ub610 \ub2e4\ub978 \ud2b9\uc9d5\uc740 \ud0c0\uac9f \uace0\uac1d\uc5d0\uac8c \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud560 \uc218 \uc788\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4. \ud310\ub9e4 \ubc0f \ub9c8\ucf00\ud305 \uba54\uc2dc\uc9c0\ub294 \ub9e4\uc77c \uad6c\uc11d\uad6c\uc11d\uc5d0\uc11c \uc6b0\ub9ac\uc5d0\uac8c \uc3df\uc544\uc9d1\ub2c8\ub2e4. \ubaa8\ub450\uac00 \uc5ec\ub7ec\ubd84\uc758 \uad00\uc2ec\uacfc \uc2dc\uac04\uc744 \ube8f\uae30 \uc704\ud574 \uacbd\uc7c1\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \ud63c\ub780\uc744 \ud574\uc18c\ud569\ub2c8\ub2e4. \uadf8\uac83\uc740 \uc774 \ubaa8\ub4e0 \uc18c\uc74c \uc18d\uc5d0\uc11c \ub2f9\uc2e0\uc774 \ub04c\uc5b4\ub4e4\uc774\uace0\uc790 \ud558\ub294 \uc0ac\ub78c\ub4e4\uc5d0\uac8c \ub9d0\uc744 \uac81\ub2c8\ub2e4.<\/p>\n<h3 class=\"p1\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc758 \uc8fc\uc694 \uc131\uacf5 \uc694\uc778<\/h3>\n<p class=\"p2\">\uc190\uac00\ub77d\uc744 \ubca0\uc5c8\uc744 \ub54c \ubd95\ub300\uc640 \ubc18\ucc3d\uace0 \uc911 \ubb34\uc5c7\uc744 \ub2ec\ub77c\uace0 \ud558\uc2dc\ub098\uc694? \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc744 \ud1b5\ud574 \uac15\ub825\ud55c \ube0c\ub79c\ub4dc\ub97c \uad6c\ucd95, \uac1c\ubc1c, \uad00\ub9ac \ubc0f \ubc1c\uc804\uc2dc\ud0ac \uc218 \uc788\ub294 \ubc29\ubc95\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n<ul class=\"ul1\">\n<li class=\"li2\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \ub9e4\uc7a5\uc744 \uc124\uc815\ud558\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ub418\ub294 \ubc29\uc2dd\uc73c\ub85c \uc774\ub97c \uc218\ud589\ud569\ub2c8\ub2e4. \ud0c0\uac9f \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\ub97c \uc120\ud0dd\ud560 \ub54c \uadc0\ud558\uc758 \ub3c5\ud2b9\ud568\uc774 \uadf8\ub4e4\uc744 \ub04c\uc5b4\ub2f9\uaca8\uc57c \ud569\ub2c8\ub2e4. \uac8c\ub2e4\uac00, \uadf8\ub4e4\uc774 \ub2f9\uc2e0\uc744 \uc120\ud0dd\ud558\uac8c \ub9cc\ub4e4\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/li>\n<li class=\"li2\">\ube0c\ub79c\ub4dc \uc5d0\uc13c\uc2a4 \ucc28\ud2b8\ub97c \ub9cc\ub4ed\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\ub294 \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc124\uba85\uc758 \uc2dc\uc791\uc778 \uc694\uad6c\uc5d0 \uc751\ub2f5\ud569\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uc5d0\uc13c\uc2a4 \ucc28\ud2b8\ub294 \uc544\uc774\ub514\uc5b4\ub97c \uba85\ud655\ud558\uace0 \uac04\uacb0\ud558\uac8c \uc815\ub9ac\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/li>\n<li class=\"li2\">\ud604\uc7ac \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc744 \ucc3e\uc544\ubcf4\uc138\uc694. \ub300\uc0c1 \uace0\uac1d\uc5d0 \ub300\ud574 \uc0dd\uac01\ud558\uace0 \uadf8\ub4e4\uc774 \ub204\uad6c\uc778\uc9c0 \uc815\uc758\ud558\ub294 \uac83\ubd80\ud130 \uc2dc\uc791\ud558\uc2ed\uc2dc\uc624. \ub2e4\uc74c\uc73c\ub85c, \uadc0\ud558\uc758 \uac00\uce58, \uc0ac\uba85, \uadf8\ub9ac\uace0 \ub098\uba38\uc9c0 \uc2dc\uc7a5\uacfc \ucc28\ubcc4\ud654\ub418\ub294 \uc694\uc18c\ub97c \ud30c\uc545\ud558\uc2ed\uc2dc\uc624.<\/li>\n<\/ul>\n<h2 class=\"p1\">\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac \uc815\ubcf4<\/h2>\n<p class=\"p2\">\uc7a0\uc7ac \uace0\uac1d\uacfc \uae30\uc874 \uace0\uac1d \ubaa8\ub450\uc5d0\uac8c \uc811\uadfc\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\uac83\uc774 \uc801\uc808\ud55c \ube0c\ub79c\ub4dc \uc785\uc9c0\ub97c \ud655\ubcf4\ud560 \uc218 \uc788\ub294 \uc720\uc77c\ud55c \ubc29\ubc95\uc785\ub2c8\ub2e4. \ub354\uc6b1\uc774, \uadc0\ud558\uc758 \uace0\uac1d\uc740 \uadc0\ud558\uc758 \ud604\uc7ac \ube0c\ub79c\ub4dc \uc704\uce58\ub97c \uc54c\uc544\ub0bc \uc218 \uc788\ub294 \ud6cc\ub96d\ud55c \uc18c\uc2a4\uc785\ub2c8\ub2e4. \ub610\ud55c \uacbd\uc7c1\uc0ac\uc758 \uc81c\ud488\uc744 \ucc3e\ub294 \ub370\ub3c4 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"p2\">\uc9c8\uc801 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \ud1b5\ud574 \uc774 \uc704\uce58\ub97c \ud655\ub9bd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc720\ud615\uc758 \uc870\uc0ac\ub97c \ud1b5\ud574 \uace0\uac1d\uc740 \uad6c\ub9e4\uc5d0 \ub300\ud574 \uc774\uc57c\uae30\ud569\ub2c8\ub2e4. \ub610\ub294 \uc815\ub7c9\uc801 \uc2dc\uc7a5 \uc870\uc0ac \uc124\ubb38\uc870\uc0ac\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"p2\">\ub610\ud55c \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd \ub178\ub825\uc758 \uc77c\ud658\uc73c\ub85c \uc2dc\uc7a5 \uaddc\ubaa8 \uc870\uc0ac\ub97c \uc218\ud589\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc720\ud615\uc758 \uc5f0\uad6c\uc5d0\uc11c\ub294 \uc2dc\uc7a5 \uc804\ub9dd\uc744 \uc0b4\ud3b4\ubd05\ub2c8\ub2e4. \ubd80\uc871\ud55c \ubd80\ubd84\uc774 \ubb34\uc5c7\uc778\uc9c0 \uc54c\ub824\uc8fc\ubbc0\ub85c \ube0c\ub79c\ub4dc\ub97c \uac1c\uc120\ud558\uace0 \uac15\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc8fc\uc694 \uc131\uacf5 \uc694\uc778<\/h2>\n<p>\uc5ed\ub3d9\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \uc138\uacc4\uc5d0\uc11c \ube0c\ub79c\ub4dc\uc758 \uba85\ud655\uc131\uacfc \ub3c5\ucc3d\uc131\uc740 \uc2dc\uc7a5 \uc131\uacfc\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\uac83\uc774 \ubc14\ub85c \ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd\uc774 \ub2e8\uc21c\ud55c \ub9c8\ucf00\ud305 \uc804\ub7b5\uc774 \uc544\ub2cc \uc774\uc720\uc785\ub2c8\ub2e4. \uc774\ub294 \uad00\ub828\uc131\uc744 \uc720\uc9c0\ud558\uace0 \uc131\uc7a5\uc744 \ucd09\uc9c4\ud558\ub294 \ub370 \ud544\uc218\uc801\uc778 \uad6c\uc131 \uc694\uc18c\uc785\ub2c8\ub2e4.<\/p>\n<p>\uae30\uc5c5\uc774 \uc2dc\uc7a5 \uae30\ub300\uce58\ub97c \ucda9\uc871\ud560 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc774\ub97c \ucd08\uacfc\ud558\ub3c4\ub85d \ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd\uc758 \ubcf5\uc7a1\ud55c \uacfc\uc815\uc744 \uc5b4\ub5bb\uac8c \ud5e4\uccd0\ub098\uac08 \uc218 \uc788\uc2b5\ub2c8\uae4c? \ud575\uc2ec\uc740 \uc131\uacf5\uc801\uc778 \ube0c\ub79c\ub4dc \ubcc0\ud654\ub97c \uc8fc\ub3c4\ud558\ub294 \ud1b5\ucc30\ub825\uc744 \ubc1c\uad74\ud558\uae30 \uc704\ud574 \ub9de\ucda4\ud654\ub41c \ud3ec\uad04\uc801\uc778 \uc2dc\uc7a5 \uc870\uc0ac\uc5d0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c? \uc65c \uc911\uc694 \ud568?<\/h2>\n<p>\uacbd\uc7c1\ub825\uacfc \uad00\ub828\uc131\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574 \uae30\uc5c5\uc740 \uc2dc\uc7a5\uc5d0\uc11c \uc790\uc0ac \ube0c\ub79c\ub4dc\uc758 \uc704\uce58\ub97c \uc7ac\ud3c9\uac00\ud558\uace0 \uc870\uc815\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774 \uc7ac\ud3c9\uac00\ub294 \ube0c\ub79c\ub4dc \uc7ac\ubc30\uce58 \uc2dc\uc7a5 \uc870\uc0ac\uac00 \uc2dc\uc791\ub418\ub294 \uacf3\uc73c\ub85c, \ube0c\ub79c\ub4dc\uc758 \ud604\uc7ac \uc9c0\uc704\uc5d0 \ub300\ud55c \ubaa8\ub4e0 \uce21\uba74\uc744 \ubd84\uc11d\ud558\uace0 \ubbf8\ub798 \uada4\uc801\uc744 \uc138\uc2ec\ud558\uac8c \uacc4\ud68d\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub7ec\ud55c \uc774\uc720\ub85c \ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uae30\uc5c5\uc774 \ube0c\ub79c\ub4dc\uac00 \uc5b4\ub5bb\uac8c \uc778\uc2dd\ub418\ub294\uc9c0 \uc774\ud574\ud558\uace0, \ube0c\ub79c\ub4dc\uac00 \ucde8\ud574\uc57c \ud560 \ubc29\ud5a5\uc744 \uacb0\uc815\ud558\uba70, \ud604\uc7ac \uc778\uc2dd\uacfc \uc6d0\ud558\ub294 \ud3ec\uc9c0\uc154\ub2dd \uac04\uc758 \uaca9\ucc28\ub97c \uc2dd\ubcc4\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub610\ud55c \uc18c\ube44\uc790 \ud0dc\ub3c4, \uc2dc\uc7a5 \ub3d9\ud5a5 \ubc0f \uacbd\uc7c1 \ud658\uacbd\uc5d0 \ub300\ud55c \ud3ec\uad04\uc801\uc778 \ud1b5\ucc30\ub825\uc744 \uc218\uc9d1\ud558\uae30 \uc704\ud55c \ub2e4\uc591\ud55c \uc870\uc0ac \ubc29\ubc95(\uc815\uc131\uc801 \ubc0f \uc815\ub7c9\uc801 \ubd84\uc11d \ud3ec\ud568)\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/p>\n<p>\ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc911\uc694\uc131\uc740 \ub300\uc911\uc758 \uad00\uc2ec\uc744 \ubc1b\ub294 \uae30\uc5c5\uc5d0 \ub300\ud574 \ub354\uc6b1 \ub450\ub4dc\ub7ec\uc9d1\ub2c8\ub2e4. \uc0c1\uc7a5\uc744 \uc55e\ub454 \uae30\uc5c5\uc774\ub098 \ucd5c\uadfc \uc0c1\uc7a5\ud55c \uae30\uc5c5\uc758 \uacbd\uc6b0 \uc774 \uc5f0\uad6c\ub294 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ubc88 \uc5f0\uad6c \uacb0\uacfc\ub294 \ud22c\uc790\uc790\uc758 \uae30\ub300\uc640 \uc2dc\uc7a5 \uc694\uad6c\uc5d0 \ubd80\ud569\ud558\ub294 \ube0c\ub79c\ub4dc \ub0b4\ub7ec\ud2f0\ube0c\ub97c \uad6c\ucd95\ud558\uae30 \uc704\ud55c \uc804\ub7b5\uc801 \uae30\ubc18\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<h2>\ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc8fc\uc694 \uc131\uacf5 \uc694\uc778<\/h2>\n<p>\ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \ub178\ub825\uc758 \uc131\uacf5\uc740 \uc5f0\uad6c\uc758 \ud6a8\uc728\uc131\uacfc \uacb0\uacfc\uc801\uc73c\ub85c \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5 \uc790\uccb4\ub97c \ud06c\uac8c \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\ub294 \uc5ec\ub7ec \uc694\uc18c\uc5d0 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uc870\uc0ac\uac00 \ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd\uc758 \uadc0\uc911\ud55c \ub3c4\uad6c\uac00 \ub418\ub824\uba74 \ud3ec\uad04\uc801\uc774\uc5b4\uc57c \ud558\uba70 \uc2dc\uc7a5\uc5d0\uc11c \ube0c\ub79c\ub4dc\uc758 \uc874\uc7ac\uc640 \uc778\uc2dd\uc5d0 \ub300\ud55c \ub2e4\uc591\ud55c \uac01\ub3c4\ub97c \ud0d0\uad6c\ud574\uc57c \ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc9c1\uc811\uc801\uc778 \uc18c\ube44\uc790 \ud53c\ub4dc\ubc31, \uacbd\uc7c1\uc0ac \ubd84\uc11d, \uc5c5\uacc4 \ub3d9\ud5a5, \ubbf8\ub514\uc5b4 \ubb18\uc0ac \ub4f1 \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc18c\uc2a4\uac00 \ud3ec\ud568\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc5f0\uad6c \uacfc\uc815\uc758 \ud6a8\uc728\uc131\uc740 \ub610 \ub2e4\ub978 \uc911\uc694\ud55c \uc694\uc18c\uc785\ub2c8\ub2e4. \ud2b9\ud788 \uacf5\uac1c \uc2dc\uc7a5 \uc870\uc0ac\uc5d0 \uc801\uc751\ud558\ub294 \uae30\uc5c5\uc758 \uacbd\uc6b0 \uc2dc\uac04\uacfc \uc790\uc6d0\uc774 \uc81c\ud55c\ub418\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\ub294 \uc790\uc6d0\uc744 \ub0ad\ube44\ud558\uace0 \uc77c\uc815\uc744 \uc5f0\uc7a5\ud560 \uc218 \uc788\ub294 \uc911\ubcf5\ub418\uac70\ub098 \uad00\ub828 \uc5c6\ub294 \ubb38\uc758 \uc5c6\uc774 \uac00\uc7a5 \uc720\uc775\ud55c \ub370\uc774\ud130\ub97c \uac00\uc7a5 \ud6a8\uc728\uc801\uc73c\ub85c \uc218\uc9d1\ud558\ub3c4\ub85d \uc124\uacc4\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \uc774 \uc5f0\uad6c\ub97c \uae30\ubc18\uc73c\ub85c \ub0b4\ub9b0 \uacb0\uc815\uc740 \ube0c\ub79c\ub4dc\uc5d0 \uad11\ubc94\uc704\ud55c \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc73c\ubbc0\ub85c \ub370\uc774\ud130\uc758 \uc815\ud655\uc131\uacfc \uc2e0\ub8b0\uc131\uc740 \ud575\uc2ec \uc694\uc18c\uc785\ub2c8\ub2e4. \ub530\ub77c\uc11c \ub370\uc774\ud130\uac00 \uc2dc\uc7a5\uacfc \uc18c\ube44\uc790 \uc2ec\ub9ac\ub97c \uc815\ud655\ud558\uac8c \ubc18\uc601\ud558\ub294\uc9c0 \ud655\uc778\ud558\ub294 \uac83\uc774 \ubb34\uc5c7\ubcf4\ub2e4 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub294 \uacb0\uacfc\ub97c \uac80\uc99d\ud558\uae30 \uc704\ud574 \uc5c4\uaca9\ud55c \ubc29\ubc95\ub860\uc744 \uc0ac\uc6a9\ud558\uace0 \ub370\uc774\ud130 \ud3ec\uc778\ud2b8\ub97c \uc0c1\ud638 \ucc38\uc870\ud558\ub294 \uac83\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc131\uacf5\uc801\uc778 \ube0c\ub79c\ub4dc \ub9ac\ud3ec\uc9c0\uc154\ub2dd \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ub610\ud55c \uc720\uc5f0\ud558\uace0 \uc801\uc751\ub825\uc774 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc2dc\uc7a5\uc740 \uc5ed\ub3d9\uc801\uc774\uba70 \uc18c\ube44\uc790 \ud589\ub3d9\uc740 \ube60\ub974\uac8c \ubcc0\ud654\ud569\ub2c8\ub2e4. \uc5f0\uad6c \ubc29\ubc95\ub860\uacfc \uc804\ub7b5\uc740 \uad00\ub828\uc131\uacfc \uc720\uc6a9\uc131\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574 \uc0c8\ub85c\uc6b4 \uc815\ubcf4\ub098 \uc2dc\uc7a5 \uc0c1\ud669\uc758 \uac11\uc791\uc2a4\ub7ec\uc6b4 \ubcc0\ud654\uc5d0 \ub300\uc751\ud558\uc5ec \ubc29\ud5a5\uc744 \ubc14\uafc0 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\uc9c0\ub9c9\uc73c\ub85c, \ud1b5\ucc30\ub825\uc740 \ube0c\ub79c\ub4dc\uc758 \ubaa9\ud45c \ubc0f \uc2dc\uc7a5 \uae30\ud68c\uc5d0 \ubd80\ud569\ud558\ub294 \uc2e4\ud589 \uac00\ub2a5\ud55c \uc804\ub7b5\uc73c\ub85c \ubcc0\ud658\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574\uc11c\ub294 \ub370\uc774\ud130 \ubd84\uc11d\uac00\ubfd0\ub9cc \uc544\ub2c8\ub77c \ub370\uc774\ud130 \ud3ec\uc778\ud2b8\uc640 \uc2e4\uc81c \uc560\ud50c\ub9ac\ucf00\uc774\uc158 \uac04\uc758 \uc810\uc744 \uc5f0\uacb0\ud560 \uc218 \uc788\ub294 \uc804\ub7b5\uc801 \uc0ac\uace0\uac00\uac00 \ud544\uc694\ud569\ub2c8\ub2e4.<\/p>","protected":false},"excerpt":{"rendered":"<p>\ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc740 \ube0c\ub79c\ub4dc\uac00 \uace0\uac1d\uc5d0\uac8c \uc81c\uc2dc\ud558\ub294 \uace0\uc720\ud55c \uac00\uce58\uc640 \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ub418\ub294 \uc810\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.<\/p>","protected":false},"author":1,"featured_media":0,"parent":14650,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-41219","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/41219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=41219"}],"version-history":[{"count":1,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/41219\/revisions"}],"predecessor-version":[{"id":51918,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/41219\/revisions\/51918"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/14650"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=41219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}