{"id":40596,"date":"2022-06-08T04:45:44","date_gmt":"2022-06-08T04:45:44","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=40596"},"modified":"2026-03-12T11:54:07","modified_gmt":"2026-03-12T15:54:07","slug":"%ec%9e%90%eb%8f%99%ec%b0%a8-%ed%8f%ac%ec%bb%a4%ec%8a%a4-%ea%b7%b8%eb%a3%b9-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ko\/%ec%a0%84%eb%ac%b8%ec%a0%81-%ec%a7%80%ec%8b%9d\/%ec%9e%90%eb%8f%99%ec%b0%a8-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/%ec%9e%90%eb%8f%99%ec%b0%a8-%ed%8f%ac%ec%bb%a4%ec%8a%a4-%ea%b7%b8%eb%a3%b9-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/","title":{"rendered":"\uc790\ub3d9\ucc28 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc2dc\uc7a5 \uc870\uc0ac"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\uc790\ub3d9\ucc28 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc2dc\uc7a5 \uc870\uc0ac<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-9bdfcf23\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-9bdfcf23\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Automotive (4)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-text-color has-background has-link-color wp-elements-5de8ffe9834c7f31737ff8ba72473d50 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f9fa6e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:71.28%\">\n<div class=\"wp-block-rank-math-toc-block aligncenter has-global-color-9-color has-text-color has-link-color wp-elements-e1c1eb8fd3c3c5e1a311142cc01193d4\" style=\"font-size:16px\" id=\"rank-math-toc\"><h2><br><strong>\ud2f0<\/strong>able of Contents<\/h2><nav><ul><li class=\"\"><a href=\"#importance-of-automotive-focus-group-market-research\">\uc790\ub3d9\ucc28 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc911\uc694\uc131<\/a><\/li><li class=\"\"><a href=\"#focus-groups-in-the-automotive-industry\">\uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc758 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a><\/li><li class=\"\"><a href=\"#the-rise-of-digital-disruption-in-automotive-research\">\uc790\ub3d9\ucc28 \uc5f0\uad6c\uc5d0\uc11c \ub514\uc9c0\ud138 \ud601\uc2e0\uc758 \uc99d\uac00<\/a><\/li><li class=\"\"><a href=\"#what-are-car-clinics\">\uc790\ub3d9\ucc28 \uc9c4\ub8cc\uc18c\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/a><\/li><li class=\"\"><a href=\"#the-rise-of-new-methodologies\">\uc0c8\ub85c\uc6b4 \ubc29\ubc95\ub860\uc758 \ub4f1\uc7a5<\/a><\/li><li class=\"\"><a href=\"#benefits-of-using-automotive-focus-groups-market-research\">\uc790\ub3d9\ucc28 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc2dc\uc7a5 \uc870\uc0ac \ud65c\uc6a9\uc758 \uc774\uc810<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"importance-of-automotive-focus-group-market-research\">\uc790\ub3d9\ucc28 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \uc911\uc694\uc131<\/h2>\n\n\n\n<p>\uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc740 2016\ub144 \uc774\ud6c4 \uae09\uaca9\ud55c \uc131\uc7a5\uc744 \ubcf4\uc600\uc2b5\ub2c8\ub2e4. \uae30\uc874 \uc0ac\ub95c\ucc28\uc758 \ub2e8\uc21c\ud55c \uae30\ub2a5\uc774 \ucee4\ub125\ud2f0\ub4dc \ucc28\ub7c9\uc73c\ub85c \ubcc0\uc2e0\ud588\uc2b5\ub2c8\ub2e4. \ucd5c\uadfc \uc5c5\uacc4\uc5d0\uc11c\ub294 \uba87 \uac00\uc9c0 \uc0c8\ub85c\uc6b4 \uae30\uc220\uc774 \ub4f1\uc7a5\ud588\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubc1c\uc804\uc5d0\ub294 \ube45\ub370\uc774\ud130, \ud074\ub77c\uc6b0\ub4dc \ucef4\ud4e8\ud305, \uc0ac\ubb3c \uc778\ud130\ub137\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubc1c\uc804\uc740 \ubbf8\ub798 \uc790\ub3d9\ucc28\uc758 \uc5ec\ub7ec \ud601\uc2e0\uc73c\ub85c \uc774\uc5b4\uc84c\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud601\uc2e0\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc2dc\uc7a5 \uc870\uc0ac\uc758 \ud544\uc694\uc131\uc740 \uc5ec\uc804\ud788 \ubcc0\ud568\uc774 \uc5c6\uc2b5\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc5ec\uc804\ud788 \uc18c\ube44\uc790 \uc120\ud638\ub3c4\uc640 \ucd94\uc138\ub97c \uc608\uce21\ud574\uc57c \ud569\ub2c8\ub2e4. \uc5c5\uacc4\ub294 \uc774\ub7ec\ud55c \ucd94\uc138\uc640 \ucde8\ud5a5\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc0ac\uc758 \uac00\uc7a5 \ud070 \uc218\uc775\uc6d0\uc740 \uc18c\ube44\uc790 \ud310\ub9e4\ub2e4. \ub530\ub77c\uc11c \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \uc2dc\uc7a5 \uc870\uc0ac\ub294 \uc5c5\uacc4 \ucc38\uac00\uc790\ub4e4\uc5d0\uac8c \ucd5c\uc6b0\uc120 \uc21c\uc704\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"focus-groups-in-the-automotive-industry\">\uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc758 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/h2>\n\n\n\n<p>A focus group is an excellent method of <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/ko\/%ec%86%94%eb%a3%a8%ec%85%98\/%ec%a0%95%ec%84%b1%ec%a0%81-%ec%a0%95%eb%9f%89%ec%a0%81-%ec%97%b0%ea%b5%ac-%ec%86%94%eb%a3%a8%ec%85%98\/%ec%a7%88%ec%a0%81-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\"   title=\"\uc815\uc131\uc801 \uc2dc\uc7a5 \uc870\uc0ac\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"735\">\uc9c8\uc801 \uc2dc\uc7a5 \uc870\uc0ac<\/a> for the industry. This method is an efficient and inexpensive way to reach a large number of consumers. The researcher can also use it for other types of data gathering, such as polls and surveys. This can generate even more discussion, as participants debate or justify their rankings.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-rise-of-digital-disruption-in-automotive-research\">\uc790\ub3d9\ucc28 \uc5f0\uad6c\uc5d0\uc11c \ub514\uc9c0\ud138 \ud601\uc2e0\uc758 \uc99d\uac00<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-8ec1f73d\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-8ec1f73d\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Automotive Market Research in Europe (4)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Automotive-Market-Research-in-Europe-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\uc5f0\uacb0\uc131\uacfc \uae30\uc220\uc740 \ucc28\ub7c9\uc744 \uc18c\uc720\ud558\ub294 \uac83\uc774 \ud544\uc218\uc801\uc778\uc9c0 \uc5ec\ubd80\uc5d0 \ub300\ud55c \uc9c8\ubb38\uc744 \uc81c\uae30\ud569\ub2c8\ub2e4. \ucc28\ub7c9 \uacf5\uc720\uac00 \ub300\ud45c\uc801\uc778 \uc608\uc785\ub2c8\ub2e4. \uc18c\ube44\uc790\ub294 \ud544\uc694\ud560 \ub54c\ub9cc \uc790\ub3d9\ucc28 \uc0ac\uc6a9 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uadf8\ub4e4\uc740 \uac1c\uc778 \uc18c\uc720\uad8c\uc758 \uc774\uc810(\ubc0f \ucc45\uc784)\uc744 \ud76c\uc0dd\ud569\ub2c8\ub2e4. \ub610 \ub2e4\ub978 \ub514\uc9c0\ud138 \ud30c\uad34\uc790\ub294 \uace7 \ub4f1\uc7a5\ud560 \uc790\uc728\uc8fc\ud589\ucc28\uc785\ub2c8\ub2e4. \uc774 \ubaa8\ub4e0 \ucc28\ub7c9\uc5d0\ub294 \uc2a4\ub9c8\ud2b8 \uae30\uc220\uc774 \ud0d1\uc7ac\ub420 \uac83\uc785\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc18c\ube44\uc790\uc758 \ubcc0\ud654\ud558\ub294 \uc694\uad6c\ub97c \ucda9\uc871\ud558\uae30 \uc704\ud574 \uc5f0\uad6c\uc5d0 \uc758\uc874\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-are-car-clinics\">\uc790\ub3d9\ucc28 \uc9c4\ub8cc\uc18c\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n\n\n\n<p>\uc758\uc0ac\uacb0\uc815 \ubd84\uc11d\uac00\ub294 \uc790\ub3d9\ucc28 \uc9c4\ub8cc\uc18c\ub97c \ucc28\ub7c9 \ubbf8\uc778 \ub300\ud68c\ub85c \ubb18\uc0ac\ud569\ub2c8\ub2e4. \uc774\ubc88 \ubbf8\uc778\ub300\ud68c\uc5d0\ub294 \uc18c\ube44\uc790\uac00 \uc2ec\uc0ac\uc704\uc6d0\uc774 \ub41c\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc18c\ube44\uc790\uc5d0\uac8c 4~8\uac1c\uc758 \uacbd\uc7c1 \ube0c\ub79c\ub4dc\uc640 \ubaa8\ub378\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ucc28\ub7c9\uc740 \uc18c\ube44\uc790\uac00 \ubcf4\uace0 \ud53c\ub4dc\ubc31\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub3c4\ub85d \uc1fc\ub8f8\uc5d0 \ubc30\uce58\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \ub2e4\uc591\ud55c \ubaa9\uc801\uc73c\ub85c \ub2e4\uc591\ud55c \uc2dc\uac04\uc5d0 \uc790\ub3d9\ucc28 \uc9c4\ub8cc\uc18c\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4. \uac00\uc7a5 \uc77c\ubc18\uc801\uc778 \ubaa9\ud45c\ub294 \uc0c8\ub85c\uc6b4 \ubaa8\ub378\uc744 \uac1c\uc120\ud558\ub294 \ubc29\ubc95\uc744 \ud3c9\uac00\ud558\uace0 \ud559\uc2b5\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \ud074\ub9ac\ub2c9\uc744 \uc2e4\uc2dc\ud558\ub294 \ub610 \ub2e4\ub978 \ubaa9\uc801\uc740 \uc81c\ud488 \ub77c\uc778 \ucd5c\uc801\ud654\uc785\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\uc11c \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc18c\ube44\uc790\uac00 \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\ub3c4\ub85d \ud55c \ube0c\ub79c\ub4dc\uc758 \ub2e4\uc591\ud55c \ubaa8\ub378\uc744 \ubaa8\ub450 \ud45c\uc2dc\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-rise-of-new-methodologies\">\uc0c8\ub85c\uc6b4 \ubc29\ubc95\ub860\uc758 \ub4f1\uc7a5<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-5896267c\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-5896267c\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2.jpg\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\" title=\"Automotive (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Automotive-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\uae30\uc220\uc758 \ubc1c\uc804\uc73c\ub85c \ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \uc5f0\uad6c\ub97c \uc628\ub77c\uc778\uc73c\ub85c \uc218\ud589\ud558\ub294 \uac83\uc774 \uac00\ub2a5\ud574\uc84c\uc2b5\ub2c8\ub2e4. \uc6f9 2.0\uacfc \uc2e0\uae30\uc220 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc18c\ube44\uc790\uc640 \uc811\ucd09\ud558\uae30 \uc5b4\ub824\uc6b4 \uacf3\uc5d0 \uc811\uadfc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\uc5d0\ub3c4 \uc0c8\ub85c\uc6b4 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0c8\ub86d\uace0 \ub2e4\uc591\ud55c \uad6c\uc131\uc73c\ub85c \uadf8\ub8f9\uc744 \ud615\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc628\ub77c\uc778 \ud611\uc5c5 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub3c4\uad6c\ub294 \ub300\uba74 \uadf8\ub8f9\uc5d0\uc11c \ud56d\uc0c1 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n\n\n\n<p>Another new method is eye tracking, which produces gaze trails and heat maps. Eye tracking provides valuable information on which products consumers are looking at.&nbsp; Some research companies are stepping it up a notch. They are conducting eye-tracking exercises in virtual reality environments. Such a setting makes it easier to record participants\u2019 physiological responses to products. Reactions include electrodermal activity, brain state, and so forth.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n    <meta charset=\"UTF-8\">\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>AI Blog Banner<\/title>\n    <style>\n        * {\n            margin: 0;\n            padding: 0;\n            box-sizing: border-box;\n        }\n\n        .banner {\n            position: relative;\n            width: 100%;\n            height: 350px;\n            overflow: hidden;\n            display: flex;\n            align-items: center;\n            justify-content: center;\n            font-family: 'Arial', sans-serif;\n            border-radius: 25px;\n        }\n\n        .animated-background {\n            position: absolute;\n            top: 0;\n            left: 0;\n            width: 100%;\n            height: 100%;\n            background: linear-gradient(45deg, #003f6b, #2d5a7b, #003f6b, #2d5a7b);\n           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       position: absolute;\n            top: 0;\n            left: 0;\n            width: 100%;\n            height: 100%;\n            opacity: 0.08;\n        }\n\n        .neural-line {\n            position: absolute;\n            height: 1px;\n            background: linear-gradient(90deg, transparent, rgba(255,255,255,0.5), transparent);\n            animation: neuralPulse 6s ease-in-out infinite;\n        }\n\n        .neural-line:nth-child(1) {\n            top: 30%;\n            left: 0;\n            width: 60%;\n            animation-delay: 0s;\n        }\n\n        .neural-line:nth-child(2) {\n            top: 50%;\n            right: 0;\n            width: 70%;\n            animation-delay: 2s;\n        }\n\n        .neural-line:nth-child(3) {\n            top: 70%;\n            left: 20%;\n            width: 50%;\n            animation-delay: 4s;\n        }\n\n        .content {\n            position: relative;\n            z-index: 10;\n            text-align: center;\n    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opacity: 0.95;\n        }\n\n        .cta-button {\n            background: linear-gradient(135deg, #8a6b0f, #bd9013, #d4a519);\n            border: 2px solid #8a6b0f;\n            color: white !important;\n            padding: 18px 40px;\n            font-size: 1.2rem;\n            font-weight: 600;\n            border-radius: 50px;\n            cursor: pointer;\n            transition: all 0.3s ease;\n            text-decoration: none;\n            display: inline-block;\n            position: relative;\n            overflow: hidden;\n        }\n\n        .cta-button::before {\n            content: '';\n            position: absolute;\n            top: 0;\n            left: -100%;\n            width: 100%;\n            height: 100%;\n            background: linear-gradient(90deg, \n                transparent 0%, \n                rgba(255, 255, 255, 0.3) 25%,\n                rgba(255, 255, 255, 0.6) 50%,\n                rgba(255, 255, 255, 0.3) 75%,\n                transparent 100%);\n            animation: shine 3s ease-in-out infinite;\n        }\n\n        .cta-button:hover {\n            transform: translateY(-3px);\n            box-shadow: 0 10px 25px rgba(0,0,0,0.2);\n            border-color: #bd9013;\n            background: linear-gradient(135deg, #bd9013, #d4a519, #e6b61f);\n        }\n\n        .floating-elements {\n            position: absolute;\n            top: 0;\n            left: 0;\n            width: 100%;\n            height: 100%;\n            pointer-events: none;\n        }\n\n        .floating-circle {\n            position: absolute;\n            border-radius: 50%;\n            background: rgba(255,255,255,0.1);\n            animation: float 8s ease-in-out infinite;\n        }\n\n        .floating-circle:nth-child(1) {\n            width: 80px;\n            height: 80px;\n            top: 20%;\n            left: 10%;\n            animation-delay: 0s;\n        }\n\n        .floating-circle:nth-child(2) {\n            width: 60px;\n            height: 60px;\n            top: 60%;\n            right: 15%;\n            animation-delay: 3s;\n        }\n\n        .floating-circle:nth-child(3) {\n            width: 40px;\n            height: 40px;\n            top: 80%;\n            left: 80%;\n            animation-delay: 6s;\n        }\n\n        .floating-circle:nth-child(4) {\n            width: 70px;\n            height: 70px;\n            top: 10%;\n            right: 20%;\n            animation-delay: 1.5s;\n        }\n\n        .floating-circle:nth-child(5) {\n            width: 50px;\n            height: 50px;\n            top: 75%;\n            left: 30%;\n            animation-delay: 4.5s;\n        }\n\n        @keyframes gradientMove {\n            0% { background-position: 0% 50%; }\n            25% { background-position: 100% 50%; }\n            50% { background-position: 100% 100%; }\n            75% { background-position: 0% 100%; }\n            100% { background-position: 0% 50%; }\n        }\n\n        @keyframes patternFloat {\n            0% { transform: translateX(0) translateY(0); }\n            33% { transform: translateX(30px) translateY(-20px); }\n            66% { transform: translateX(-20px) translateY(10px); }\n            100% { transform: translateX(0) translateY(0); }\n        }\n\n        @keyframes neuralPulse {\n            0%, 100% { opacity: 0.08; }\n            50% { opacity: 0.2; }\n        }\n\n        @keyframes shineEffect {\n            0% { background-position: 200% 0; }\n            100% { background-position: -200% 0; }\n        }\n\n        @keyframes shine {\n            0% {\n                left: -100%;\n            }\n            20%, 100% {\n                left: 100%;\n            }\n        }\n\n        @keyframes float {\n            0%, 100% { transform: translateY(0px) rotate(0deg); }\n            33% { transform: translateY(-30px) rotate(120deg); }\n            66% { transform: translateY(15px) rotate(240deg); }\n        }\n\n        @media (max-width: 768px) {\n            .banner {\n                height: 320px;\n                padding: 30px 0;\n            }\n            \n            .content {\n                padding: 40px 20px;\n            }\n            \n            .cta-text {\n                font-size: 1.3rem;\n                margin-bottom: 12px;\n            }\n            \n            .cta-subheading {\n                font-size: 0.85rem;\n                margin-bottom: 20px;\n            }\n            \n            .cta-button {\n                padding: 14px 28px;\n                font-size: 0.95rem;\n            }\n        }\n    <\/style>\n<\/head>\n<body>\n    <div class=\"banner\">\n        <div class=\"animated-background\"><\/div>\n        \n        <div class=\"ai-pattern\"><\/div>\n        \n        <div class=\"neural-network\">\n            <div class=\"neural-line\"><\/div>\n            <div class=\"neural-line\"><\/div>\n            <div class=\"neural-line\"><\/div>\n        <\/div>\n    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\ub54c\ubb38\uc5d0 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc774\ub97c \ud65c\uc6a9\ud558\uc5ec \ub2e4\uc591\ud55c \uad00\uc810\uc744 \ubaa8\uc0c9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc81c\ud488\uc758 \ub2e4\uc591\ud55c \uae30\ub2a5\uc5d0 \ub300\ud55c \ubc18\uc751\uc744 \uce21\uc815\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc2dc\uac04\uc774 \ub9ce\uc774 \uac78\ub9ac\ub294 \uac1c\ubcc4 \uc778\ud130\ubdf0 \uacfc\uc815 \uc5c6\uc774 \uc774 \ubaa8\ub4e0 \uc791\uc5c5\uc744 \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc81c\ud488 \uac1c\ubc1c\uc758 \uc5f0\uad6c \ub2e8\uacc4\uc5d0\uc11c\ub294 \uc2dc\uac04\uc744 \uc808\uc57d\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub294 \ube60\ub974\uac8c \ubc1c\uc804\ud558\ub294 \uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc5d0\uc11c \ud2b9\ud788 \uadf8\ub807\uc2b5\ub2c8\ub2e4. \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \ud1b5\ud574 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc790\ub3d9\ucc28\ub97c \uc2dc\uc7a5\uc5d0 \ucd9c\uc2dc\ud558\ub294 \uacfc\uc815\uc744 \uac00\uc18d\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<h2>\ub274\uc695\uc5d0 \uc788\ub294 \uc6b0\ub9ac \uc2dc\uc124 \uc704\uce58<\/h2>\n<p><!-- \/wp:post-content --> <!-- wp:html --> <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe> <!-- \/wp:html --> <!-- wp:paragraph --><\/p>\n<h3 class=\"wp-block-heading\">11 E 22nd Street, Floor 2, New York, NY 10010 \uc804\ud654: +1(212) 505-6805<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">SIS \uc778\ud130\ub0b4\uc154\ub110 \uc18c\uac1c<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/ko\/\"><span style=\"font-weight: 400;\">SIS \uad6d\uc81c<\/span><\/a><span style=\"font-weight: 400;\"> \uc815\ub7c9\uc801, \uc815\uc131\uc801, \uc804\ub7b5 \uc5f0\uad6c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \uc758\uc0ac\uacb0\uc815\uc744 \uc704\ud55c \ub370\uc774\ud130, \ub3c4\uad6c, \uc804\ub7b5, \ubcf4\uace0\uc11c \ubc0f \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \ub610\ud55c \uc778\ud130\ubdf0, \uc124\ubb38 \uc870\uc0ac, \ud3ec\ucee4\uc2a4 \uadf8\ub8f9, \uae30\ud0c0 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95 \ubc0f \uc811\uadfc \ubc29\uc2dd\uc744 \uc218\ud589\ud569\ub2c8\ub2e4.<\/span><a href=\"https:\/\/www.sisinternational.com\/ko\/sis-%ea%b5%ad%ec%a0%9c-%ec%97%b0%ea%b5%ac%ec%97%90-%eb%8c%80%ed%95%b4\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \ubb38\uc758\ud558\uae30<\/span><\/a><span style=\"font-weight: 400;\"> \ub2e4\uc74c \uc2dc\uc7a5 \uc870\uc0ac \ud504\ub85c\uc81d\ud2b8\ub97c \uc704\ud574.<\/span><\/p>\n<p><!-- wp:heading --><\/p>\n<h2 id=\"about-sis-international\" class=\"wp-block-heading\">\u00a0<\/h2><!-- \/wp:heading -->","protected":false},"excerpt":{"rendered":"<p>\uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc740 \ube45\ub370\uc774\ud130, \ud074\ub77c\uc6b0\ub4dc \ucef4\ud4e8\ud305, \uc0ac\ubb3c \uc778\ud130\ub137\uacfc \uac19\uc740 \uc2e0\uae30\uc220 \ub355\ubd84\uc5d0 \ubc1c\uc804\ud588\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"author":1,"featured_media":62609,"parent":11155,"menu_order":126,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-40596","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/40596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=40596"}],"version-history":[{"count":9,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/40596\/revisions"}],"predecessor-version":[{"id":75152,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/40596\/revisions\/75152"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/11155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/62609"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=40596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}