{"id":16145,"date":"2015-06-09T17:26:43","date_gmt":"2015-06-09T17:26:43","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=16145"},"modified":"2026-01-26T17:55:45","modified_gmt":"2026-01-26T22:55:45","slug":"%ec%8b%9c%ec%9e%a5-%ec%a7%84%ec%9e%85-%ed%83%80%eb%8b%b9%ec%84%b1-%ea%b7%9c%eb%aa%a8-%ec%a1%b0%ec%82%ac","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ko\/%ec%86%94%eb%a3%a8%ec%85%98\/%ec%a0%84%eb%9e%b5-%ec%bb%a8%ec%84%a4%ed%8c%85\/%ec%8b%9c%ec%9e%a5-%ec%a7%84%ec%9e%85-%ed%83%80%eb%8b%b9%ec%84%b1-%ea%b7%9c%eb%aa%a8-%ec%a1%b0%ec%82%ac\/","title":{"rendered":"\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-4af0b61f\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-4af0b61f\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"SIS \uad6d\uc81c\uc2dc\uc7a5 \uc870\uc0ac \ubc0f \uc804\ub7b5\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uc138\uacc4\uc801 \uc218\uc900\uc758 \uc2dc\uc7a5\uc9c4\ucd9c \uc804\ub7b5\uadf8\ub8f9<\/h2>\n\n\n\n<p>SIS is a world leader in Market Entry Research studies.&nbsp; We have over 40+ years experience, vast global resources and multiple levels of intelligence for a \u201ccomplete market view\u201d of your company\u2019s Market Entry strategy.<\/p>\n\n\n\n<p>\uae00\ub85c\ubc8c \uc2dc\uc7a5\uc5d0\uc11c\uc758 \ub9ac\ub354\uc2ed\uacfc \uc801\uc6a9 \ubc94\uc704\ub97c \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc744 \uc81c\uc2dc\ud558\uace0 \uace0\uac1d\uc758 \uc2dc\uc7a5 \uc9c4\uc785\uc744 \uc548\ub0b4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\uc758 \uc5f0\uad6c \uc804\ubb38\uac00\ub4e4\uc740 \uc2dc\uc7a5 \uc9c4\uc785\uc5d0 \uad00\ud55c \uc5ec\ub7ec \uad8c\uc758 \ucc45\uc744 \uc9d1\ud544\ud588\uace0, \uc5b8\ub860 \uc55e\uc5d0\uc11c \uacf5\uac1c\uc801\uc73c\ub85c \uac15\uc758\ud588\uc73c\uba70, \uc138\uacc4 \ucd5c\ub300 \uae30\uc5c5\uc5d0 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\uc624\ub298\ub0a0\uc758 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc5d0\uc11c \uae30\uc5c5\uc740 \uc810\uc810 \ub354 \ub9ce\uc740 \ub9e4\ucd9c, \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \ubc0f \ube44\uc988\ub2c8\uc2a4 \uc548\uc815\uc131\uc744 \ucd94\uad6c\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/h3>\n\n\n\n<p>\uadf8\ub4e4\uc740 \uc885\uc885 \uc2dc\uc7a5 \uc9c4\uc785\uc744 \uc804\ub7b5\uc801 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud55c \ubc29\ubc95\uc73c\ub85c \uac04\uc8fc\ud569\ub2c8\ub2e4. \ud1b5\ucc30\ub825 \uc911\uc2ec \uc5f0\uad6c\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uc704\ud5d8\uacfc \uae30\ud68c\uc758 \ub9e5\ub77d\uc5d0\uc11c \uc9c4\uc785 \uc804\ub7b5\uc744 \ud3c9\uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uc678\uad6d\uc778 \uc9c1\uc811 \ud22c\uc790, \ub77c\uc774\uc13c\uc2a4, \ud504\ub79c\ucc28\uc774\uc988 \ubc0f \uc804\ub7b5\uc801 \uc81c\ud734\uc640 \uac19\uc740 \uc9c4\uc785 \ubaa8\ub4dc\ub97c \ubcf4\ub2e4 \uc790\uc2e0\uc788\uac8c \uc120\ud0dd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc5ed\ud559, \uc18c\ube44\uc790 \ud589\ub3d9, \uacbd\uc7c1 \uc2dc\ub098\ub9ac\uc624 \ubc0f \uacbd\uc81c \uc9c0\ud45c\ub97c \ubd84\uc11d\ud568\uc73c\ub85c\uc368 \uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\ub294 \uc7a0\uc7ac\uc801\uc778 \ubcf4\uc0c1\uacfc \uc704\ud5d8\uc5d0 \ub300\ud55c \uba85\ud655\ud55c \uadf8\ub9bc\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc744 \uc704\ud55c \uc9c0\uce68\uc11c \uc5ed\ud560\uc744 \ud558\uc5ec \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \uacb0\uc815\uc744 \ub0b4\ub9ac\uace0, \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4dc\ub294 \uc2e4\uc218\ub97c \ud53c\ud558\uace0, \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc5d0\uc11c \uc804\ub7b5\uc801\uc73c\ub85c \uc785\uc9c0\ub97c \ub2e4\uc9c0\ub294 \ub370 \ub3c4\uc6c0\uc744 \uc90d\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c \uc774\ud574<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Market entry, feasibility, and sizing studies are comprehensive assessments that businesses undertake to evaluate the potential of entering a new market. These studies serve as a cornerstone for strategic decision-making, offering insights that are critical for a successful <a href=\"https:\/\/www.sisinternational.com\/ko\/%ea%b9%8c%eb%a5%b4%ed%91%b8-%eb%91%90%eb%b0%94%ec%9d%b4-%ec%8b%9c%ec%9e%a5-%ec%a7%84%ec%b6%9c-%eb%b6%84%ec%84%9d\/\" title=\"\uae4c\ub974\ud478\uc758 \ub450\ubc14\uc774 \uc2dc\uc7a5 \uc9c4\uc785 \ubd84\uc11d\"  data-wpil-monitor-id=\"1866\">\uc2dc\uc7a5 \uc9c4\uc785 \uc804\ub7b5<\/a>. But, what exactly do these studies entail?<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc774\ub294 \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc758 \uae30\ud68c\uc640 \uacfc\uc81c\uc5d0 \ub300\ud55c \uc804\uccb4\uc801\uc778 \uc2dc\uac01\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub4e4\uc740 \uae30\uc5c5\uc774 \ub370\uc774\ud130 \uae30\ubc18 \uacb0\uc815\uc744 \ub0b4\ub9ac\uace0, \uc2dc\uc7a5\uc758 \ud2b9\uc815 \uc694\uad6c \uc0ac\ud56d\uc744 \ucda9\uc871\ud558\ub3c4\ub85d \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \ub9de\ucda4\ud654\ud558\uace0, \ud604\uc9c0 \uc2dc\uc7a5 \uc5ed\ud559\uc5d0 \ub9de\ub294 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\uc624\ub298\ub0a0 \uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\uac00 \uc911\uc694\ud55c \uc774\uc720\ub294 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The global marketplace is characterized by rapid technological advancements, shifting consumer preferences, and increasing competition. In such a dynamic environment, entering a new <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%84%eb%ac%b8%ec%a0%81-%ec%a7%80%ec%8b%9d\/%ec%82%b0%ec%97%85\/%eb%94%94%ed%95%91-%ec%86%8c%ec%8a%a4-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac\/\" title=\"\ub514\ud551\uc18c\uc2a4 \uc2dc\uc7a5 \uc870\uc0ac\"  data-wpil-monitor-id=\"5751\">market without thorough research<\/a> and analysis is risky, to say the least. Therefore, market entry, feasibility, and sizing studies provide that map, offering businesses critical insights that guide their strategic decisions.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc5f0\uad6c\ub294 \uc2dc\uc7a5\uc758 &#039;\ubb34\uc5c7&#039;\uacfc &#039;\ub204\uad6c&#039;\ubfd0\ub9cc \uc544\ub2c8\ub77c &#039;\uc5b4\ub5bb\uac8c&#039;\uc640 &#039;\uc65c&#039;\ub97c \uc774\ud574\ud558\ub294 \ub370 \uc911\uc694\ud569\ub2c8\ub2e4. \ud45c\uba74 \uc218\uc900\uc758 \ubd84\uc11d\uc744 \ub118\uc5b4 \uc2dc\uc7a5 \uc5ed\ud559\uc758 \ubcf5\uc7a1\uc131\uc744 \uc2ec\uce35\uc801\uc73c\ub85c \uc870\uc0ac\ud558\uc5ec \uae30\uc5c5\uc774 \ubb38\ud654\uc801 \ub258\uc559\uc2a4, \uaddc\uc81c \uc694\uad6c \uc0ac\ud56d \ubc0f \uacbd\uc7c1 \uc555\ub825\uc744 \ud3ec\ud568\ud558\uc5ec \uac01 \uc2dc\uc7a5\uc758 \uace0\uc720\ud55c \uce21\uba74\uc744 \uc774\ud574\ud558\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\ub610\ud55c \uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc870\uc0ac\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ub2e4\uc591\ud55c \uc2dc\uc7a5\uc744 \uccb4\uacc4\uc801\uc73c\ub85c \ud3c9\uac00\ud558\uace0 \ud68c\uc0ac\uc758 \uc5ed\ub7c9\uacfc \uc131\uc7a5 \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\uba74\uc11c \uac00\uc7a5 \uc7a0\uc7ac\ub825\uc774 \ub192\uc740 \uc2dc\uc7a5\uc744 \uc2dd\ubcc4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\uc758 \uc774\uc810<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc870\uc0ac\ub97c \uc218\ud589\ud558\uba74 \uc0c1\ub2f9\ud55c \uc774\uc810\uc744 \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc5f0\uad6c\ub294 \uc131\uacf5\uc801\uc778 \uc2dc\uc7a5 \uc9c4\uc785 \uac00\ub2a5\uc131\uc744 \ub192\uc77c \ubfd0\ub9cc \uc544\ub2c8\ub77c \uae30\uc5c5\uc758 \uc804\ubc18\uc801\uc778 \uc804\ub7b5 \uacc4\ud68d \ubc0f \uc704\ud5d8 \uad00\ub9ac\uc5d0\ub3c4 \uae30\uc5ec\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uba87 \uac00\uc9c0 \uc8fc\uc694 \uc774\uc810\uc785\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \uc758\uc0ac \uacb0\uc815:<\/b><span style=\"font-weight: 400;\"> \uc774\ub7ec\ud55c \uc5f0\uad6c\ub294 \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc5d0 \ub300\ud55c \uc790\uc138\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\uc5ec \uae30\uc5c5\uc774 \uac00\uc815\uc774 \uc544\ub2cc \ub370\uc774\ud130\uc640 \ubd84\uc11d\uc744 \uae30\ubc18\uc73c\ub85c \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\ub3c4\ub85d \ud574\uc90d\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \uc811\uadfc \ubc29\uc2dd\uc740 \uc131\uacf5\uc801\uc778 \uc2dc\uc7a5 \uc9c4\uc785 \uac00\ub2a5\uc131\uacfc \uc7a5\uae30\uc801\uc778 \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \ud06c\uac8c \ub192\uc785\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc704\ud5d8 \uc644\ud654: <\/b><span style=\"font-weight: 400;\">\uc0c8\ub85c\uc6b4 \uc2dc\uc7a5 \uc9c4\ucd9c\uc5d0 \ub530\ub978 \uc7a0\uc7ac\uc801 \uc704\ud5d8\uacfc \uacfc\uc81c\ub97c \ucca0\uc800\ud788 \ubd84\uc11d\ud568\uc73c\ub85c\uc368 \uae30\uc5c5\uc740 \uc774\ub7ec\ud55c \uc704\ud5d8\uc744 \uc644\ud654\ud558\uae30 \uc704\ud55c \uc804\ub7b5\uc744 \uac1c\ubc1c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc704\ud5d8 \uad00\ub9ac\uc5d0 \ub300\ud55c \uc774\ub7ec\ud55c \uc0ac\uc804 \uc608\ubc29\uc801 \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4dc\ub294 \uc2e4\uc218\uc640 \uc608\uc0c1\uce58 \ubabb\ud55c \ubb38\uc81c\ub85c\ubd80\ud130 \ubc97\uc5b4\ub0a0 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \ub9ac\uc18c\uc2a4 \ucd5c\uc801\ud654:<\/b><span style=\"font-weight: 400;\"> \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc758 \ud0c0\ub2f9\uc131\uacfc \uaddc\ubaa8\ub97c \uc774\ud574\ud558\uba74 \uae30\uc5c5\uc774 \ub9ac\uc18c\uc2a4\ub97c \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc73c\ub85c \ud560\ub2f9\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc131\uacf5 \uac00\ub2a5\uc131\uc774 \uac00\uc7a5 \ub192\uc740 \uc2dc\uc7a5\uc5d0 \ub178\ub825\uacfc \ud22c\uc790\ub97c \uc9d1\uc911\ud558\uace0 \uc790\uc6d0 \ud65c\uc6a9\uc744 \ucd5c\uc801\ud654\ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uacbd\uc7c1 \uc6b0\uc704:<\/b><span style=\"font-weight: 400;\"> \uc774\ub7ec\ud55c \uc5f0\uad6c\ub97c \uc218\ud589\ud558\uba74 \uacbd\uc7c1 \uc6b0\uc704\ub97c \ud655\ubcf4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc2dc\uc7a5\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \uc9c0\uc2dd\uc744 \uc2b5\ub4dd\ud568\uc73c\ub85c\uc368 \uae30\uc5c5\uc740 \ud604\uc9c0 \uc18c\ube44\uc790\uc758 \uc694\uad6c\ub97c \ub354 \uc798 \ucda9\uc871\ud558\uace0 \uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ud560 \uc218 \uc788\ub3c4\ub85d \uc81c\ud488, \uc11c\ube44\uc2a4 \ubc0f \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ub9de\ucda4\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc804\ub7b5\uc801 \uc870\uc815: <\/b>Market entry, feasibility, and sizing <a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%a0%9c%ed%92%88-%ec%9d%98%ea%b2%ac-%eb%ac%b8%ed%99%94%ec%a0%81-%ed%86%b5%ec%b0%b0-%ec%95%84%ec%8b%9c%ec%95%84%ec%97%90%ec%84%9c-%ec%9c%a0%eb%9f%bd%ec%9c%bc%eb%a1%9c-%ec%8b%9c%ec%9e%a5-%ec%a7%84\/\" title=\"\uc790\ub3d9\ucc28 \uc2dc\uc7a5 \uc9c4\uc785 \uc5f0\uad6c | \uc0ac\ub840 \uc5f0\uad6c\"  data-wpil-monitor-id=\"6663\">studies help ensure that market entry<\/a> strategies are aligned with the overall business strategy and objectives. This alignment is crucial for maintaining coherence and focus in business operations.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc2dc\uc7a5 \uc774\ud574:<\/b><span style=\"font-weight: 400;\"> \uc774\ub7ec\ud55c \uc5f0\uad6c\ub294 \uace0\uac1d \uc120\ud638\ub3c4, \ubb38\ud654\uc801 \ucc28\uc774, \uaddc\uc81c \ud658\uacbd \ubc0f \uacbd\uc7c1 \ud658\uacbd\uc744 \ud3ec\ud568\ud558\uc5ec \uc2dc\uc7a5\uc5d0 \ub300\ud55c \ud3ec\uad04\uc801\uc778 \uc774\ud574\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc608\uce21 \ud1b5\ucc30\ub825:<\/b><span style=\"font-weight: 400;\"> \ud604\uc7ac \uc2dc\uc7a5 \uc0c1\ud669 \uc678\uc5d0\ub3c4 \uc774\ub7ec\ud55c \uc5f0\uad6c\ub294 \uc885\uc885 \uc608\uce21 \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\uc5ec \uae30\uc5c5\uc774 \uc2dc\uc7a5\uc758 \ubbf8\ub798 \ub3d9\ud5a5\uacfc \ubcc0\ud654\ub97c \uc608\uce21\ud558\ub294 \ub370 \ub3c4\uc6c0\uc744 \uc90d\ub2c8\ub2e4.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\uc758 \ud604\uc7ac \ub3d9\ud5a5<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c \ud658\uacbd\uc740 \uae30\uc220 \ubc1c\uc804\uacfc \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5 \uc5ed\ud559\uc758 \uc601\ud5a5\uc744 \ubc1b\uc544 \uc9c0\uc18d\uc801\uc73c\ub85c \uc9c4\ud654\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc774\ub7ec\ud55c \uc5f0\uad6c\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc218\ud589\ud558\uace0 \uad00\ub828 \ud1b5\ucc30\ub825\uc744 \uc5bb\uc73c\ub824\uba74 \uc774\ub7ec\ud55c \ud604\uc7ac \ucd94\uc138\ub97c \uc774\ud574\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc5f0\uad6c\ub97c \ud615\uc131\ud558\ub294 \uc8fc\uc694 \ub3d9\ud5a5\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \ub370\uc774\ud130 \ubd84\uc11d \ubc0f \ube45 \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4 \uc99d\uac00:<\/b><span style=\"font-weight: 400;\"> \uc774\ub7ec\ud55c \uc5f0\uad6c\ub97c \uc218\ud589\ud558\ub294 \ub370 \uc788\uc5b4 \ube45\ub370\uc774\ud130\uc640 \uace0\uae09 \ubd84\uc11d \ub3c4\uad6c\uc758 \uc0ac\uc6a9\uc774 \ub354\uc6b1 \ubcf4\ud3b8\ud654\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uae30\uc5c5\uc740 \uc2dc\uc7a5 \uc5ed\ud559, \uc18c\ube44\uc790 \ud589\ub3d9 \ubc0f \uacbd\uc7c1 \ud658\uacbd\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \ud1b5\ucc30\ub825\uc744 \uc5bb\uae30 \uc704\ud574 \uc774\ub7ec\ud55c \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub97c \ucc98\ub9ac\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc778\uacf5\uc9c0\ub2a5(AI)\uc758 \ud1b5\ud569: <\/b><span style=\"font-weight: 400;\">AI\ub294 \uc2dc\uc7a5 \ub3d9\ud5a5, \uc18c\ube44\uc790 \uc120\ud638\ub3c4, \uc7a0\uc7ac\uc801 \uc2dc\uc7a5 \uaddc\ubaa8\ub97c \ub354\uc6b1 \uc815\ud655\ud558\uac8c \uc608\uce21\ud558\ub294 \ub370 \uc810\uc810 \ub354 \ub9ce\uc774 \ud65c\uc6a9\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc2e4\uc2dc\uac04 \ub370\uc774\ud130 \ubc0f \ubbfc\ucca9\ud55c \ubc29\ubc95\ub860\uc5d0 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. <\/b><span style=\"font-weight: 400;\">\uc2e4\uc2dc\uac04 \ub370\uc774\ud130 \ubd84\uc11d\uacfc \ubbfc\ucca9\ud55c \uc5f0\uad6c \ubc29\ubc95\ub860\uc774 \uc810\uc810 \ub354 \uac15\uc870\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5 \uc0c1\ud669\uc5d0 \ub300\uc751\ud558\uc5ec \uc804\ub7b5\uc744 \uc2e0\uc18d\ud558\uac8c \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 Emphasis on <\/b><a href=\"https:\/\/www.sisinternational.com\/ko\/%ec%86%8c%eb%b9%84%ec%9e%90-%eb%b6%84%ec%84%9d-eharmony-%ea%b0%80%ec%83%81-%ec%82%ac%eb%a1%80-%ec%97%b0%ea%b5%ac\/\" title=\"\uc18c\ube44\uc790 \ubd84\uc11d: eHarmony \uac00\uc0c1 \uc0ac\ub840 \uc5f0\uad6c\"  data-wpil-monitor-id=\"4339\">Consumer Experience and Personalization: Studies<\/a> are now more focused on understanding the consumer experience and identifying opportunities for personalized offerings. This trend reflects the increasing importance of customer-centric strategies in market entry.<\/span><\/p>\n\n\n\n<p><b>\u2022 \ub514\uc9c0\ud138 \ud601\uc2e0 \ubc0f \uc804\uc790\uc0c1\uac70\ub798:<\/b><span style=\"font-weight: 400;\"> \ub514\uc9c0\ud138 \uc804\ud658\uc758 \uac00\uc18d\ud654\uc640 \uc804\uc790\uc0c1\uac70\ub798\uc758 \uc131\uc7a5\uc740 \uc2dc\uc7a5 \uc9c4\uc785 \uc804\ub7b5\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub514\uc9c0\ud138 \ucc44\ub110, \uc628\ub77c\uc778 \uc18c\ube44\uc790 \ud589\ub3d9, \uc2dc\uc7a5\uc758 \ub514\uc9c0\ud138 \uc900\ube44 \uc0c1\ud0dc\uc5d0 \ub300\ud55c \uc5f0\uad6c\uac00 \uc810\uc810 \ub354 \uc9d1\uc911\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \ubd88\ud655\uc2e4\ud55c \uc2dc\uae30\uc758 \uc704\ud5d8 \uad00\ub9ac:<\/b><span style=\"font-weight: 400;\"> \uc774\ub7ec\ud55c \uc5f0\uad6c\uc5d0\uc11c\ub294 \uc704\ud5d8 \ud3c9\uac00 \ubc0f \uad00\ub9ac\uc5d0 \ub354\uc6b1 \uc911\uc810\uc744 \ub450\uc5b4 \uae30\uc5c5\uc774 \uc608\uce21\ud560 \uc218 \uc5c6\ub294 \uc2dc\uc7a5 \uc0c1\ud669\uc5d0 \ub300\ube44\ud558\uace0 \ud0d0\uc0c9\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\uae30\uc5c5\uc744 \uc704\ud55c \uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\uc758 \uacfc\uc81c<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \uc9c4\uc785, \ud0c0\ub2f9\uc131 \ubc0f \uaddc\ubaa8 \uc5f0\uad6c\ub294 \uadc0\uc911\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\uc9c0\ub9cc \ub3d9\uc2dc\uc5d0 \uacfc\uc81c\ub3c4 \ub530\ub985\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uacfc\uc81c\ub294 \uc5f0\uad6c\uc758 \ud6a8\uc728\uc131\uacfc \uc5f0\uad6c \uacb0\uacfc\uc758 \uc131\uacf5\uc801\uc778 \uad6c\ud604\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc8fc\uc694 \uacfc\uc81c \uc911 \uc77c\ubd80\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc2dc\uc7a5 \ubd84\uc11d\uc758 \ubcf5\uc7a1\uc131: <\/b><span style=\"font-weight: 400;\">\ud2b9\ud788 \ub2e4\uc591\ud55c \uc9c0\ub9ac\uc801 \uc704\uce58\ub098 \uc0b0\uc5c5 \ubd84\uc57c\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc744 \ubd84\uc11d\ud558\ub294 \uac83\uc740 \ubcf5\uc7a1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc591\ud55c \ubb38\ud654, \uacbd\uc81c, \uaddc\uc81c \ud658\uacbd\uc744 \ud0d0\uc0c9\ud558\ub824\uba74 \uc804\ubb38\uc131\uacfc \ud604\uc9c0\uc758 \ubbf8\ubb18\ud55c \ucc28\uc774\uc5d0 \ub300\ud55c \uae4a\uc740 \uc774\ud574\uac00 \ud544\uc694\ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uc624\ud574\uc758 \uc704\ud5d8: <\/b><span style=\"font-weight: 400;\">\uc2dc\uc7a5 \ub370\uc774\ud130\uc640 \ucd94\uc138\ub97c \uc798\ubabb \ud574\uc11d\ud560 \uc704\ud5d8\uc740 \ud56d\uc0c1 \uc874\uc7ac\ud569\ub2c8\ub2e4. \uc798\ubabb\ub41c \ud574\uc11d\uc740 \uc798\ubabb\ub41c \uc804\ub7b5\uacfc \uacb0\uc815\uc73c\ub85c \uc774\uc5b4\uc9c8 \uc218 \uc788\uc73c\uba70 \uc7a0\uc7ac\uc801\uc73c\ub85c \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc2ec\uac01\ud55c \ucc28\uc9c8\uc744 \ucd08\ub798\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p><b>\u2022 \uae00\ub85c\ubc8c \uc694\uad6c\uc640 \uc9c0\uc5ed \uc694\uad6c\uc758 \uade0\ud615:<\/b><span style=\"font-weight: 400;\"> \uae00\ub85c\ubc8c \ud655\uc7a5\uc758 \ub9e5\ub77d\uc5d0\uc11c \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc \uc804\ub7b5\uacfc \ud604\uc9c0 \uc2dc\uc7a5 \uc694\uad6c \uc0ac\ud56d\uc758 \uade0\ud615\uc744 \ub9de\ucd94\ub294 \uac83\uc774 \uc885\uc885 \uc5b4\ub824\uc6b4 \uc77c\uc785\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uc77c\uad00\uc131\uc744 \uc720\uc9c0\ud558\uba74\uc11c \ud604\uc9c0 \uc120\ud638\ub3c4\ub97c \uc774\ud574\ud558\uace0 \uc774\uc5d0 \uc801\uc751\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&nbsp;<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">SIS\ub294 New Market Entry \ud504\ub85c\uc81d\ud2b8\uc5d0 \ud3ec\uad04\uc801\uc774\uace0 \ud1b5\ud569\ub41c \uc811\uadfc \ubc29\uc2dd\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/h3>\n\n\n\n<p>Because our clients operate in a rapidly changing world with rapid shifts in global, regional, and local markets, we use a Hybrid Intelligence approach&nbsp; combining Research, Intelligence and Strategy.&nbsp; This full analysis gives data and intelligence for tactical decision making.<\/p>\n\n\n\n<p>\ub3c5\ud2b9\ud558\uac8c\ub3c4 \uc6b0\ub9ac\ub294 \uc2dc\uc7a5 \uaddc\ubaa8 \ub370\uc774\ud130, \uace0\uac1d \ud1b5\ucc30\ub825, \uc138\ubd84\ud654, \ubaa9\ub85d, \uc608\uce21, \ud30c\ud2b8\ub108 \uc18c\uc2f1 \uc11c\ube44\uc2a4 \ubc0f \ud0c0\ub2f9\uc131 \ubd84\uc11d\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc6b0\ub9ac \uc5f0\uad6c\uc6d0\ub4e4\uc740 \uc804\ub7b5\uc801 \ubd84\uc11d\uc744 \uc218\ud589\ud558\uc5ec \uc815\ubcf4\ub97c \uc2e4\ud589 \uac00\ub2a5\ud55c \ud1b5\ucc30\ub825\uc73c\ub85c \uc804\ud658\ud569\ub2c8\ub2e4. \uc804\uccb4 \uc2dc\uc7a5 \uad00\uc810\uc744 \ud1b5\ud574 \uace0\uac1d\uc740 \uc2dc\uc7a5 \uc9c4\uc785 \uc804\ub7b5\uc744 \ubcf4\ub2e4 \uc790\uc2e0\uc788\uac8c \uace0\ub824\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS\uc758 \ucc28\uc774\uc810<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Our 35+&nbsp;years expertise in helping many of the world\u2019s most influential companies expand<\/li>\n\n\n\n<li>\uc6b0\ub9ac\uc758 \uc800\uba85\ud55c \uacbd\uc601 \uc804\ubb38\uac00 \ubc0f \uc800\uc790<\/li>\n\n\n\n<li>\uc804\uccb4 \uc2dc\uc7a5 \ud658\uacbd\uc744 \uc804\uccb4\uc801\uc73c\ub85c \ud30c\uc545\ud558\uae30 \uc704\ud574 \uc5ec\ub7ec \uc218\uc900\uc758 \uc815\ubcf4\ub97c \uacb0\ud569\ud55c \ud1b5\ud569 \uc5f0\uad6c \uc811\uadfc \ubc29\uc2dd<\/li>\n\n\n\n<li>\ud480 \uc11c\ube44\uc2a4 \ub9de\ucda4\ud615 \uc5f0\uad6c \ubc0f \ucee8\uc124\ud305 \uc11c\ube44\uc2a4<\/li>\n\n\n\n<li>\uc6b0\ub9ac\uc758 \uae00\ub85c\ubc8c \ubc0f \ubbf8\uad6d \uad6d\ub0b4 \uc2dc\uc7a5 \ubc94\uc704<\/li>\n\n\n\n<li>\uc2dc\uc7a5 \uc804\ub7b5\uc5d0 \uae30\ubc18\uc744 \ub454 \uae30\uc5c5 \ubc30\uacbd<\/li>\n\n\n\n<li>\ub370\uc774\ud130\ub97c \ub118\uc5b4\uc11c\ub294 \uc804\ub7b5\uc801 \ubd84\uc11d\uacfc \uc2e4\ud589 \uac00\ub2a5\ud55c \ud1b5\ucc30\ub825\uc5d0 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>SIS\ub294 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \uc2dc\uc7a5 \uae30\ud68c, \uaddc\ubaa8 \ubc0f \uc804\ub7b5\uc801 \ud0c0\ub2f9\uc131 \uc870\uc0ac \ubd84\uc57c\uc758 \uc120\ub450\uc8fc\uc790\uc785\ub2c8\ub2e4.<\/p>","protected":false},"author":1,"featured_media":62841,"parent":14567,"menu_order":8,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-16145","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/16145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=16145"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/16145\/revisions"}],"predecessor-version":[{"id":80243,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/16145\/revisions\/80243"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/14567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/62841"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=16145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}