{"id":15112,"date":"2015-04-01T01:39:17","date_gmt":"2015-04-01T01:39:17","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=15112"},"modified":"2025-09-08T12:28:46","modified_gmt":"2025-09-08T16:28:46","slug":"%eb%b8%8c%eb%9e%9c%eb%93%9c-%ec%a1%b0%ec%82%ac","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ko\/expertise\/resumes-of-experience\/brand-research\/","title":{"rendered":"\ube0c\ub79c\ub4dc \uc870\uc0ac \ud68c\uc0ac"},"content":{"rendered":"

\ube0c\ub79c\ub4dc \uc870\uc0ac \ud68c\uc0ac<\/h1>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

SIS is a leading Brand Research company.  Explore our experience.<\/h2>\n\n\n\n

\ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0<\/h2>\n\n\n\n
    \n
  • Brand image study for a major airline conducted via CATI in US and the UK. Respondents were international leisure and business travelers.<\/li>\n\n\n\n
  • Conducted mall intercepts in US on consumers attitudes toward retail clothing store brand names.<\/li>\n\n\n\n
  • \ube0c\ub79c\ub4dc \uc544\uc774\ud15c\uc5d0 \ub300\ud55c \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
  • Quantitative Brand Image Study for US and Europe for Industrial Cleaning products by end use Market Segments.<\/li>\n\n\n\n
  • Quantitative Glass\ub294 \ubbf8\uad6d\uc5d0\uc11c \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4.<\/li>\n\n\n\n
  • \uc720\ub9ac \uc81c\uc870\uc5c5\uccb4\ub97c \uc704\ud55c \uc815\ub7c9\uc801 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \uc870\uc0ac.<\/li>\n\n\n\n
  • \uc2dd\ud488\ud68c\uc0ac\uc758 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0\uc5d0 \ub300\ud55c \uc778\ud130\uc149\ud2b8 \uc5f0\uad6c \uc218\ud589<\/li>\n\n\n\n
  • \uac00\uad6c\ud68c\uc0ac\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0 \ubc0f \uc720\ud6a8\uc131 \uc870\uc0ac \uc2e4\uc2dc<\/li>\n<\/ul>\n\n\n\n

    \ube0c\ub79c\ub4dc \uc790\uc0b0<\/h2>\n\n\n\n
      \n
    • \uc544\uc2dc\uc544 \uad11\uace0\ud68c\uc0ac\uc758 \uc81c\uacfc\ud68c\uc0ac\ub97c \uc704\ud55c \uae00\ub85c\ubc8c \ube0c\ub79c\ub529 \uc5f0\uad6c.<\/li>\n\n\n\n
    • \ud638\uc8fc, \uce60\ub808, \uc544\ub974\ud5e8\ud2f0\ub098\uc758 \ub2e4\ubaa9\uc801 \uc804\ub3d9 \uacf5\uad6c\ub97c \uc0dd\uc0b0\ud558\ub294 \uae00\ub85c\ubc8c \uc81c\uc870\uc5c5\uccb4\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \ucd94\uc801 \uc5f0\uad6c\ub97c \uc644\ub8cc\ud588\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \uc774\ub7ec\ud55c \ubbf8\ub514\uc5b4 \ucea0\ud398\uc778\uc5d0 \uad00\ud574 \uc0ac\uc804 \ubc0f \uc0ac\ud6c4 \uc804\ud654 \uc778\ud130\ubdf0\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
    • \ubd81\ubbf8 \uac00\uad6c \uc2dc\uc7a5\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc790\uc0b0 \ubc0f \uc778\uc9c0\ub3c4 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
    • \ubd81\ubbf8 \uc2dc\uc7a5\uc758 \uc8fc\uc694 \ud56d\uacf5\uc6b0\uc8fc \uae30\uc5c5\uc744 \ub300\uc0c1\uc73c\ub85c \ube0c\ub79c\ub4dc \uc790\uc0b0 \ubc0f \ube0c\ub79c\ub4dc \uc870\uc0ac \uc804\ub7b5 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4. 2009\ub144\uc5d0 \uc6b0\ub9ac\ub294 \uc8fc\uc694 \uae00\ub85c\ubc8c \ud56d\uacf5\uae30 \uc5d4\uc9c4 \uc81c\uc870\uc5c5\uccb4\ub97c \ub300\uc0c1\uc73c\ub85c \ud3ec\uad04\uc801\uc774\uace0 \ub2e4\ub2e8\uacc4 \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc \uc790\uc0b0 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \ud604\uc7ac \ubc0f \uc608\uc0c1\ub418\ub294 \uc5c5\uacc4 \ubb38\uc81c\uc5d0 \uad00\ud574 \uc8fc\uc694 \uc5c5\uacc4 \uacbd\uc601\uc9c4\uacfc \uc77c\ub300\uc77c \uc778\ud130\ubdf0\ub97c \uc9c4\ud589\ud588\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \uc870\ub2ec \ubc0f \uc7ac\ubb34 \ub2f4\ub2f9\uc790\ubd80\ud130 \ucc28\ub7c9 \uad00\ub9ac\uc790 \ubc0f \ud68c\uc0ac \uc784\uc6d0\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \ubaa8\ub4e0 \uc0ac\ub78c\uc744 \ud3ec\ud568\ud558\uc5ec \ud56d\uacf5\uc0ac, \uac10\uc815\uc778, \uc740\ud589\uac00, \uc784\ub300\uc778, \ud654\ubb3c \ud68c\uc0ac \ubc0f MRO\ub97c \ub300\uc0c1\uc73c\ub85c \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac \uace0\uac1d\uc740 \uc774 \uc5f0\uad6c\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uac1c\uc120\ud558\uace0 \ucc28\uc138\ub300 \ud56d\uacf5\uae30 \uc5d4\uc9c4 \uacc4\ud68d\uc744 \uc54c\ub838\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
    • \uc628\ub77c\uc778 \uc815\ub7c9 \uc124\ubb38\uc870\uc0ac\ub97c \uc704\ud574 \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n

      \ube0c\ub79c\ub4dc \uc815\uccb4\uc131<\/h2>\n\n\n\n
        \n
      • \uc18c\ub9e4 \uc758\ub958 \ub9e4\uc7a5 \ube0c\ub79c\ub4dc \uc774\ub984\uc5d0 \ub300\ud55c \uc18c\ube44\uc790 \ud0dc\ub3c4\uc5d0 \ub300\ud574 \ubbf8\uad6d\uc5d0\uc11c \uc1fc\ud551\ubab0 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
      • \ube0c\ub79c\ub4dc \uc544\uc774\ud15c\uc5d0 \ub300\ud55c \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
      • PC \uc0ac\uc6a9\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc77c\ubcf8\uacfc \ub3c5\uc77c\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc6b4\uc601 \uccb4\uc81c\uc758 \ube0c\ub79c\ub4dc \ubc0f \uae30\ub2a5 \uc774\ub984\uc744 \uacb0\uc815\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
      • \ud0dc\uc591\uad11 \ud328\ub110\uc5d0 \ub300\ud55c \ube0c\ub79c\ub4dc \uc544\uc774\ub374\ud2f0\ud2f0\/\uc778\uc9c0\ub3c4\uc5d0 \uad00\ud574 \uc5b8\ub860\uc778 \ubc0f \ubd84\uc11d\uac00\uc640 \ud568\uaed8 IDI\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n

        \ube0c\ub79c\ub4dc \uc804\ub7b5<\/h2>\n\n\n\n
          \n
        • \ubc29\uc0ac\uc120 \uc804\ubb38\uc758\uc640 \ud568\uaed8 \uc720\ub7fd \ube0c\ub79c\ub4dc \uc194\ub8e8\uc158 \uc5f0\uad6c\ub97c \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
        • \ub2e8\uc77c \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc \uc774\ub984\uc73c\ub85c \uc804\uccb4 \uc601\uc591 \uc81c\ud488 \ub77c\uc778\uc744 \ubcf4\uc720\ud55c\ub2e4\ub294 \uac1c\ub150\uacfc \ud3ec\uc9c0\uc154\ub2dd\uc5d0 \ub300\ud574 \uc758\uc0ac\uc640 \uc5b4\uba38\ub2c8 \ubaa8\ub450\uc758 \uc9c8\uc801 \uc5f0\uad6c.<\/li>\n\n\n\n
        • \ubbf8\uad6d \uc18c\ub9e4\uc0b0\uc5c5\uc758 \uc131\uacf5\uc801\uc778 \ube0c\ub79c\ub4dc \uad00\ub9ac \uae30\ubc95.<\/li>\n\n\n\n
        • \ucc3d\ud638 \uc81c\uc870 \uace0\uac1d\uc0ac\uc758 \ube0c\ub79c\ub4dc \uc804\ub7b5\uc744 \uc804\ubb38 \uc2dc\uacf5\uc5c5\uccb4\ub97c \ub300\uc0c1\uc73c\ub85c \uc7ac\ubc30\uce58\ud588\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n
        • \uc2dc\uc7a5 \ud734\ub300\ud3f0 \uc81c\uc870\uc0ac \uae30\uc5c5 \ube0c\ub79c\ub4dc \uc2ac\ub85c\uac74 \ud3c9\uac00\ub97c \uc704\ud55c IDIS \uc2e4\uc2dc<\/li>\n<\/ul>\n\n\n\n

          <\/p>\n\n\n\n

          <\/p>","protected":false},"excerpt":{"rendered":"

          SIS\ub294 \ube0c\ub79c\ub4dc \uac1c\uc131, \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4, \ube0c\ub79c\ub4dc \ud65c\ub825, \ube0c\ub79c\ub4dc \ucc28\ubcc4\ud654 \ubc0f \uae30\ud0c0 \uc8fc\uc694 \uc9c0\ud45c\ub97c \ud3ec\ud568\ud55c \ub2e4\uc591\ud55c \uc8fc\uc694 \uc9c0\ud45c\ub97c \ud65c\uc6a9\ud588\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"author":1,"featured_media":62843,"parent":15106,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-15112","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/15112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/comments?post=15112"}],"version-history":[{"count":5,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/15112\/revisions"}],"predecessor-version":[{"id":67554,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/15112\/revisions\/67554"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/pages\/15106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media\/62843"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ko\/wp-json\/wp\/v2\/media?parent=15112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}