{"id":24598,"date":"2018-02-26T21:31:35","date_gmt":"2018-02-26T21:31:35","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=24598"},"modified":"2026-01-27T15:24:07","modified_gmt":"2026-01-27T20:24:07","slug":"b2b-%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0-%e4%b8%ad%e5%9b%bd","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ja\/b2b-%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0-%e4%b8%ad%e5%9b%bd\/","title":{"rendered":"\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-54a20955\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-54a20955\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Market Entry Consulting in China (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u6025\u901f\u306a\u7d4c\u6e08\u6210\u9577\u3068\u4e16\u754c\u7684\u306a\u5f71\u97ff\u529b\u306e\u5897\u5927\u306b\u3088\u308a\u3001B2B \u5e02\u5834\u306f\u6d3b\u6cc1\u3092\u5448\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u56fd\u306f\u3001B2B \u53d6\u5f15\u306b\u53c2\u5165\u3057\u3001\u3053\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u5e02\u5834\u3067\u306e\u5b58\u5728\u611f\u3092\u62e1\u5927\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4eca\u65e5\u3001\u4e2d\u56fd\u5e02\u5834\u306b\u53c2\u5165\u3059\u308b\u4f01\u696d\u304c\u5897\u3048\u308b\u306b\u3064\u308c\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8907\u96d1\u3055\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u5e02\u5834\u74b0\u5883\u3092\u5f62\u6210\u3059\u308b\u72ec\u81ea\u306e\u6587\u5316\u3001\u898f\u5236\u3001\u7af6\u4e89\u8981\u56e0\u3092\u8a8d\u8b58\u3059\u308b\u3053\u3068\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3001\u8ab2\u984c\u3001\u6a5f\u4f1a\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u8abf\u6574\u3057\u3001\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7bc9\u304d\u3001\u3053\u306e\u53ce\u76ca\u6027\u306e\u9ad8\u3044\u5e02\u5834\u3067\u306e\u53ef\u80fd\u6027\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u306f\u4f55\u304c\u542b\u307e\u308c\u307e\u3059\u304b?<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4e2d\u56fd\u306e\u4f01\u696d\u3068\u6d88\u8cbb\u8005\u306e\u72ec\u81ea\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3057\u307e\u3059\u3002\u3053\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u4e3b\u306b\u6587\u5316\u3001\u7d4c\u6e08\u3001\u6280\u8853\u306e\u9055\u3044\u306b\u3088\u308a\u3001\u897f\u6d0b\u306e\u6163\u884c\u3068\u306f\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e2d\u5fc3\u306b\u3042\u308b\u306e\u306f\u3001\u4e2d\u56fd\u6587\u5316\u3078\u306e\u6df1\u3044\u7406\u89e3\u3067\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u73fe\u5730\u306e\u30d3\u30b8\u30cd\u30b9 \u30a8\u30c1\u30b1\u30c3\u30c8\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3 \u30b9\u30bf\u30a4\u30eb\u3001\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u4e2d\u56fd\u3067\u306f\u3001\u4eba\u9593\u95a2\u4fc2\u304c\u30d3\u30b8\u30cd\u30b9\u53d6\u5f15\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u4e2d\u56fd\u5074\u306e\u76f8\u624b\u3068\u5f37\u3044\u500b\u4eba\u7684\u306a\u95a2\u4fc2\u3092\u7bc9\u304d\u3001\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u4e2d\u56fd\u306e\u30c7\u30b8\u30bf\u30eb\u74b0\u5883\u306f\u975e\u5e38\u306b\u72ec\u7279\u3067\u3001WeChat\u3001Weibo\u3001Baidu \u306a\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c WhatsApp\u3001X\u3001Google \u306a\u3069\u306e\u897f\u6d0b\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u53d6\u3063\u3066\u4ee3\u308f\u3063\u3066\u3044\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u4e2d\u56fd\u3067\u52b9\u679c\u7684\u306a B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u306b\u306f\u3001\u3053\u308c\u3089\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u30aa\u30f3\u30e9\u30a4\u30f3 \u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3001\u5e02\u5834\u8abf\u67fb\u306b\u6d3b\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001\u4e2d\u56fd\u306b\u306f\u72ec\u81ea\u306e\u30d3\u30b8\u30cd\u30b9\u6cd5\u3068\u898f\u5236\u304c\u3042\u308a\u307e\u3059\u3002\u30c7\u30fc\u30bf\u4fdd\u8b77\u3001\u5e83\u544a\u57fa\u6e96\u3001\u8f38\u51fa\u5165\u898f\u5236\u306a\u3069\u306e\u5074\u9762\u3092\u542b\u3080\u3053\u306e\u898f\u5236\u74b0\u5883\u3092\u4e57\u308a\u5207\u308b\u3053\u3068\u306f\u3001\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u2013 \u306a\u305c\u3053\u308c\u304c\u91cd\u8981\u306a\u306e\u304b?<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u306b\u62e0\u70b9\u3092\u7f6e\u304f\u4f01\u696d\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u8ca9\u58f2\u3092\u884c\u3046\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306f\u3001\u4e2d\u56fd\u306e\u5927\u304d\u306a\u53ef\u80fd\u6027\u304b\u3089\u5229\u76ca\u3092\u5f97\u3088\u3046\u3068\u3059\u308b\u6d77\u5916\u4f01\u696d\u306b\u3088\u3063\u3066\u5ef6\u3005\u3068\u8b70\u8ad6\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u3067\u6210\u529f\u3059\u308b\u305f\u3081\u306e\u79d8\u8a23\u3092\u77e5\u3063\u3066\u3044\u308b\u3068\u4e3b\u5f35\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30de\u30f3\u306e\u610f\u898b\u304c\u5927\u304d\u304f\u7570\u306a\u308b\u3053\u3068\u306f\u5bb9\u6613\u306b\u308f\u304b\u308a\u307e\u3059\u3002\u30d3\u30b8\u30cd\u30b9\u898f\u7bc4\u3084\u4eba\u3005\u306e\u4f8b\u5916\u6027\u3092\u8a87\u5f35\u3057\u3059\u304e\u3066\u3001\u4e2d\u56fd\u3067\u306e\u8ca9\u58f2\u306f\u3042\u308a\u5f97\u306a\u3044\u3068\u8003\u3048\u308b\u4eba\u3082\u3044\u307e\u3059\u304c\u3001\u4e2d\u56fd\u3067\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u8ca9\u58f2\u306f\u300c\u307e\u308b\u3067\u81ea\u56fd\u3068\u540c\u3058\u300d\u3068\u8a00\u3046\u4eba\u3082\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e2d\u56fd\u306f\u4e16\u754c\u7b2c 2 \u4f4d\u306e\u7d4c\u6e08\u5927\u56fd\u3067\u3059\u304c\u3001\u3053\u306e\u30a2\u30b8\u30a2\u306e\u56fd\u304c\u4e16\u754c\u6700\u5927\u306e\u7d4c\u6e08\u5927\u56fd\u3067\u3042\u308b\u7c73\u56fd\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308d\u3046\u3068\u3059\u308b\u4e2d\u3067\u3001\u4eca\u5f8c\u6570\u5e74\u306e\u3046\u3061\u306b\u72b6\u6cc1\u306f\u5909\u5316\u3059\u308b\u3068\u601d\u308f\u308c\u307e\u3059\u3002\u4e2d\u56fd\u306f\u4eca\u5f8c\u3082\u4e16\u754c\u7684\u306a\u6210\u9577\u30de\u30b7\u30f3\u3068\u3057\u3066\u306e\u9053\u3092\u6b69\u307f\u7d9a\u3051\u308b\u3053\u3068\u306f\u78ba\u5b9f\u3067\u3042\u308a\u3001\u3053\u306e\u5de8\u5927\u3067\u8907\u96d1\u306a\u5e02\u5834\u306b\u53c2\u5165\u3059\u308b\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001B2B \u5206\u91ce\u306e\u56fd\u3005\u306b\u3068\u3063\u3066\u975e\u5e38\u306b\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u306f<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u3067 B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u9b45\u529b\u7684\u3067\u3042\u308a\u3001\u6210\u9577\u3068\u56fd\u969b\u5c55\u958b\u3092\u76ee\u6307\u3059\u4f01\u696d\u306b\u3068\u3063\u3066\u6226\u7565\u7684\u306a\u52d5\u304d\u3068\u306a\u308a\u307e\u3059\u3002\u4e3b\u306a\u5229\u70b9\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u5e02\u5834\u898f\u6a21\u3068\u6f5c\u5728\u529b:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306f\u4eba\u53e3\u304c\u591a\u304f\u3001\u4e2d\u6d41\u968e\u7d1a\u304c\u6025\u901f\u306b\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5e83\u5927\u306a\u6d88\u8cbb\u8005\u57fa\u76e4\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3068\u6bd4\u985e\u306e\u306a\u3044\u6210\u9577\u306e\u53ef\u80fd\u6027\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u7d4c\u6e08\u6210\u9577\uff1a <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u7d4c\u6e08\u306f\u7740\u5b9f\u306b\u6210\u9577\u3057\u3066\u304a\u308a\u3001\u3042\u3089\u3086\u308b\u696d\u754c\u306e\u4f01\u696d\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u306a\u5e02\u5834\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u306e B2B \u5e02\u5834\u306b\u53c2\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u5927\u304d\u306a\u53ce\u76ca\u6e90\u3068\u4e8b\u696d\u62e1\u5927\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u591a\u69d8\u306a\u696d\u754c:<\/b><span style=\"font-weight: 400;\"> China&#8217;s diverse industrial landscape encompasses technology, manufacturing, healthcare, and more. This diversity provides numerous opportunities for <a href=\"https:\/\/www.sisinternational.com\/ja\/%e4%b8%ad%e5%b0%8f%e4%bc%81%e6%a5%ad%e3%81%ae%e3%82%b3%e3%83%9f%e3%83%a5%e3%83%8b%e3%82%b1%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%81%ae%e8%aa%b2%e9%a1%8c%e3%81%ab%e9%96%a2%e3%81%99%e3%82%8b%e8%aa%bf\/\" title=\"SMB\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30da\u30a4\u30f3\u30fb\u30b9\u30bf\u30c7\u30a3\u767d\u66f8\"  data-wpil-monitor-id=\"4485\">B2B collaborations and partnerships, according to B2B marketing in China studies<\/a>.<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6280\u8853\u306e\u9032\u6b69:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306f\u6280\u8853\u9769\u65b0\u306e\u6700\u524d\u7dda\u306b\u3042\u308a\u307e\u3059\u3002\u4f01\u696d\u306f\u6700\u5148\u7aef\u306e\u6280\u8853\u3068\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6d3b\u7528\u3057\u3066\u3001\u81ea\u793e\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5f37\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30b0\u30ed\u30fc\u30d0\u30eb\u8f38\u51fa\u30cf\u30d6:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306f\u4e16\u754c\u7684\u306a\u8f38\u51fa\u62e0\u70b9\u3068\u3057\u3066\u3001\u4f01\u696d\u306b\u751f\u7523\u3001\u6d41\u901a\u3001\u8cbf\u6613\u306e\u305f\u3081\u306e\u6226\u7565\u7684\u306a\u7acb\u5730\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u56fd\u969b\u7684\u306a\u5fd7\u3092\u6301\u3064\u4f01\u696d\u306b\u3068\u3063\u3066\u7279\u306b\u6709\u76ca\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u653f\u5e9c\u306e\u652f\u63f4:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u653f\u5e9c\u306f\u3001\u5916\u56fd\u6295\u8cc7\u3068 B2B \u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u5968\u52b1\u3059\u308b\u305f\u3081\u306b\u3001\u3044\u304f\u3064\u304b\u306e\u653f\u7b56\u3068\u6539\u9769\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306e\u652f\u63f4\u653f\u7b56\u306b\u3088\u308a\u3001\u4e2d\u56fd\u3067\u306e\u30d3\u30b8\u30cd\u30b9\u62e0\u70b9\u306e\u8a2d\u7acb\u30d7\u30ed\u30bb\u30b9\u304c\u5bb9\u6613\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e3b\u306a\u89b3\u5149\u30b9\u30dd\u30c3\u30c8\u3068\u90fd\u5e02&nbsp;<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u3067 B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u3082\u3046\u3068\u3057\u3066\u3044\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u3053\u308c\u3089\u306e\u5834\u6240\u306b\u95a2\u3059\u308b\u77e5\u8b58\u306f\u6709\u5229\u3067\u3059\u3002\u4e2d\u56fd\u306f\u3001\u89b3\u5149\u5ba2\u3068\u30d3\u30b8\u30cd\u30b9\u65c5\u884c\u8005\u306e\u4e21\u65b9\u306b\u3068\u3063\u3066\u591a\u69d8\u306a\u9b45\u529b\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u4e07\u91cc\u306e\u9577\u57ce\uff1a<\/b><span style=\"font-weight: 400;\"> \u4e07\u91cc\u306e\u9577\u57ce\u306f\u3001\u4e2d\u56fd\u306e\u8c61\u5fb4\u7684\u306a\u30b7\u30f3\u30dc\u30eb\u3067\u3042\u308a\u3001\u6bce\u5e74\u4f55\u767e\u4e07\u4eba\u3082\u306e\u89b3\u5149\u5ba2\u304c\u8a2a\u308c\u307e\u3059\u3002B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u76f4\u63a5\u95a2\u4fc2\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u30e6\u30cb\u30fc\u30af\u306a\u6587\u5316\u7684\u80cc\u666f\u306e\u4e2d\u3067\u30d3\u30b8\u30cd\u30b9 \u30cd\u30c3\u30c8\u30ef\u30fc\u30ad\u30f3\u30b0\u3084\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u884c\u3046\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u5317\u4eac: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u9996\u90fd\u306b\u306f\u3001\u7d2b\u7981\u57ce\u3084\u5929\u58c7\u306a\u3069\u3001\u6570\u591a\u304f\u306e\u6b74\u53f2\u7684\u30fb\u6587\u5316\u7684\u540d\u6240\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u591a\u304f\u306e\u56fd\u969b\u4f01\u696d\u304c\u30aa\u30d5\u30a3\u30b9\u3092\u69cb\u3048\u308b\u4e3b\u8981\u306a\u30d3\u30b8\u30cd\u30b9\u62e0\u70b9\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u4e0a\u6d77: <\/b><span style=\"font-weight: 400;\">\u4e0a\u6d77\u306f\u6d3b\u6c17\u306b\u6e80\u3061\u305f\u5927\u90fd\u5e02\u3067\u3042\u308a\u3001\u4e3b\u8981\u306a\u91d1\u878d\u306e\u4e2d\u5fc3\u5730\u3067\u3059\u3002\u4f1d\u7d71\u7684\u306a\u4e2d\u56fd\u6587\u5316\u3068\u8fd1\u4ee3\u7684\u306a\u9ad8\u5c64\u30d3\u30eb\u304c\u878d\u5408\u3057\u305f\u3053\u306e\u90fd\u5e02\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u4ea4\u6d41\u306b\u6700\u9069\u306a\u72ec\u7279\u306e\u96f0\u56f2\u6c17\u3092\u91b8\u3057\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u676d\u5dde: <\/b><span style=\"font-weight: 400;\">\u3053\u306e\u90fd\u5e02\u306f\u30e6\u30cd\u30b9\u30b3\u4e16\u754c\u907a\u7523\u306e\u897f\u6e56\u3067\u6709\u540d\u3067\u3059\u3002\u676d\u5dde\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u4e2d\u5fc3\u5730\u3068\u3057\u3066\u3082\u6210\u9577\u3057\u3066\u304a\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u9769\u65b0\u306e\u30db\u30c3\u30c8\u30b9\u30dd\u30c3\u30c8\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u9999\u6e2f\uff1a<\/b><span style=\"font-weight: 400;\"> \u9999\u6e2f\u306f\u6280\u8853\u7684\u306b\u306f\u7279\u5225\u884c\u653f\u533a\u3067\u3059\u304c\u3001\u6771\u6d0b\u3068\u897f\u6d0b\u304c\u878d\u5408\u3057\u305f\u30e6\u30cb\u30fc\u30af\u306a\u5834\u6240\u3067\u3059\u3002\u9999\u6e2f\u306f\u4e16\u754c\u7684\u306a\u91d1\u878d\u306e\u4e2d\u5fc3\u5730\u3067\u3042\u308a\u3001\u4e2d\u56fd\u5e02\u5834\u3078\u306e\u7384\u95a2\u53e3\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6210\u90fd:<\/b><span style=\"font-weight: 400;\"> \u8f9b\u3044\u6599\u7406\u3068\u56db\u5ddd\u30aa\u30da\u30e9\u306e\u6709\u540d\u306a\u5909\u9762\u6f14\u6280\u3067\u77e5\u3089\u308c\u308b\u6210\u90fd\u306f\u3001\u4e2d\u56fd\u897f\u90e8\u306e\u5404\u7701\u3078\u306e\u7384\u95a2\u53e3\u3067\u3042\u308a\u3001\u4e3b\u8981\u90fd\u5e02\u4ee5\u5916\u306e\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u3092\u63a2\u308b\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5206\u6790\u3059\u3079\u304d\u4e3b\u8981\u7523\u696d<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u591a\u69d8\u306a\u7d4c\u6e08\u306b\u306f\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u306a\u5c55\u671b\u3092\u3082\u305f\u3089\u3059\u3044\u304f\u3064\u304b\u306e\u4e3b\u8981\u7523\u696d\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u7523\u696d\u306e\u3044\u304f\u3064\u304b\u3092\u53d6\u308a\u4e0a\u3052\u3001\u5404\u30bb\u30af\u30bf\u30fc\u3067\u5927\u304d\u306a\u9032\u6b69\u3092\u9042\u3052\u3066\u3044\u308b\u7279\u5b9a\u306e\u4f01\u696d\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068IT: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u5206\u91ce\u306f\u6025\u901f\u306b\u9032\u5316\u3057\u3066\u304a\u308a\u3001Huawei\u3001Tencent\u3001Alibaba \u306a\u3069\u306e\u4f01\u696d\u304c\u305d\u306e\u5148\u982d\u306b\u7acb\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5206\u91ce\u3067\u4e2d\u56fd\u3067 B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u3067\u3001\u6700\u5148\u7aef\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3001\u30af\u30e9\u30a6\u30c9 \u30b5\u30fc\u30d3\u30b9\u3001e \u30b3\u30de\u30fc\u30b9\u306e\u6a5f\u4f1a\u304c\u751f\u307e\u308c\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u88fd\u9020:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306f\u4e16\u754c\u7684\u306a\u88fd\u9020\u5927\u56fd\u3067\u3042\u308a\u3001Foxconn \u3084 Midea \u306a\u3069\u306e\u4f01\u696d\u304c\u5e02\u5834\u3092\u72ec\u5360\u3057\u3066\u3044\u307e\u3059\u3002\u8abf\u9054\u3001\u88fd\u9020\u3001\u307e\u305f\u306f\u88fd\u9020\u696d\u8005\u3068\u306e\u63d0\u643a\u3092\u5e0c\u671b\u3059\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u3053\u306e\u5206\u91ce\u306f\u975e\u5e38\u306b\u3084\u308a\u304c\u3044\u306e\u3042\u308b\u5206\u91ce\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30d8\u30eb\u30b9\u30b1\u30a2\u304a\u3088\u3073\u533b\u85ac\u54c1:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e\u30d8\u30eb\u30b9\u30b1\u30a2\u90e8\u9580\u306f\u3001\u4e2d\u6d41\u968e\u7d1a\u306e\u5897\u52a0\u306b\u4f34\u3044\u6025\u901f\u306b\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002Alibaba Health \u3084 Ping An Healthcare \u306a\u3069\u306e\u4f01\u696d\u306f\u9060\u9694\u533b\u7642\u3084\u533b\u7642\u6280\u8853\u306e\u5148\u99c6\u8005\u3067\u3042\u308a\u3001\u533b\u7642\u6a5f\u5668\u3084\u30d8\u30eb\u30b9\u30b1\u30a2 IT \u306e\u5206\u91ce\u3067 B2B \u306e\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u518d\u751f\u53ef\u80fd\u30a8\u30cd\u30eb\u30ae\u30fc\uff1a <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306f\u3001Envision Energy \u3084 Longi Green Energy \u306a\u3069\u306e\u696d\u754c\u30ea\u30fc\u30c0\u30fc\u3092\u64c1\u3057\u3001\u518d\u751f\u53ef\u80fd\u30a8\u30cd\u30eb\u30ae\u30fc\u306b\u591a\u984d\u306e\u6295\u8cc7\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5206\u91ce\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u592a\u967d\u5149\u3001\u98a8\u529b\u3001\u30b0\u30ea\u30fc\u30f3 \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u96fb\u5b50\u5546\u53d6\u5f15: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u90e8\u9580\u306f\u3001Alibaba\u3001JD.com\u3001Pinduoduo \u306a\u3069\u306e\u5927\u624b\u4f01\u696d\u304c\u72ec\u5360\u3057\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u7269\u6d41\u3001\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u8d8a\u5883\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u304a\u3051\u308b\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u6a5f\u4f1a\u3092\u6a21\u7d22\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u81ea\u52d5\u8eca:<\/b> <span style=\"font-weight: 400;\">\u4e2d\u56fd\u306f\u4e16\u754c\u6700\u5927\u306e\u81ea\u52d5\u8eca\u5e02\u5834\u3067\u3042\u308a\u3001BYD \u3084 Geely \u306a\u3069\u306e\u4f01\u696d\u304c\u53f0\u982d\u3057\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u306e\u81ea\u52d5\u8eca\u5206\u91ce\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u306f\u3001\u90e8\u54c1\u3001\u96fb\u6c17\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u904b\u8ee2\u6280\u8853\u304c\u542b\u307e\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u91d1\u878d\u3068\u30d5\u30a3\u30f3\u30c6\u30c3\u30af:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e\u91d1\u878d\u90e8\u9580\u306f\u3001Ant Group \u3084 Tencent Finance \u306a\u3069\u306e\u4f01\u696d\u304c\u4e3b\u5c0e\u3059\u308b\u30d5\u30a3\u30f3\u30c6\u30c3\u30af\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u6025\u901f\u306b\u53d6\u308a\u5165\u308c\u3066\u3044\u307e\u3059\u3002\u6c7a\u6e08\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3001\u91d1\u878d\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3001\u30c7\u30b8\u30bf\u30eb \u30d0\u30f3\u30ad\u30f3\u30b0 \u30b5\u30fc\u30d3\u30b9\u306b\u306f\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6a5f\u4f1a\u304c\u8c4a\u5bcc\u306b\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">B2B\u3067\u63a2\u7a76\u3059\u3079\u304d\u4e3b\u306a\u7814\u7a76\u5206\u91ce <\/span><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 <\/span><span style=\"font-weight: 400;\">\u4e2d\u56fd\u3067<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Solid research is the bedrock of successful strategies. Therefore, employing effective research methods is essential for understanding the market, consumer behavior, and competition. Here are some main research methods to consider while conducting <a href=\"https:\/\/www.sisinternational.com\/ja\/%e3%82%ab%e3%83%90%e3%83%ac%e3%83%83%e3%82%b8\/%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb%e3%82%a2%e3%82%b8%e3%82%a2\/%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb-%e3%83%8a%e3%82%a6%e3%83%ab\/\" title=\"\u30ca\u30a6\u30eb\u306e\u5e02\u5834\u8abf\u67fb\"  data-wpil-monitor-id=\"5734\">B2B<\/a> marketing in China:<\/span><\/p>\n\n\n\n<p><b>\u2022 \u7af6\u5408\u4ed6\u793e\u306e\u5206\u6790\uff1a<\/b><span style=\"font-weight: 400;\"> \u9078\u629e\u3057\u305f\u696d\u754c\u306b\u304a\u3051\u308b\u7af6\u5408\u4ed6\u793e\u306e\u6226\u7565\u3001\u5f37\u307f\u3001\u5f31\u307f\u3092\u8abf\u3079\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u3053\u306e\u5206\u6790\u306b\u3088\u308a\u6a5f\u4f1a\u3092\u767a\u898b\u3057\u3001 <\/span><span style=\"font-weight: 400;\">\u4f01\u696d <\/span><span style=\"font-weight: 400;\">\u63d0\u4f9b\u5185\u5bb9\u3092\u5dee\u5225\u5316\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6d88\u8cbb\u8005\u884c\u52d5\u5206\u6790:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e B2B \u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3001\u597d\u307f\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3 \u30c1\u30e3\u30cd\u30eb\u3001\u88fd\u54c1\u306e\u597d\u307f\u306a\u3069\u306e\u8981\u7d20\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u5f62\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30c7\u30fc\u30bf\u5206\u6790: <\/b><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u5206\u6790\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3001\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u51e6\u7406\u3057\u3001\u50be\u5411\u3092\u7279\u5b9a\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002\u4e2d\u56fd\u306e B2B \u5e02\u5834\u3067\u306f\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u304c\u751f\u6210\u3055\u308c\u3001\u3053\u306e\u60c5\u5831\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u3092\u7372\u5f97\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u898f\u5236\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u8abf\u67fb:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u3067\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u306b\u5bfe\u3057\u3066\u7279\u5b9a\u306e\u898f\u5236\u304c\u3042\u308a\u307e\u3059\u3002\u30d3\u30b8\u30cd\u30b9\u304c\u6cd5\u7684\u7bc4\u56f2\u5185\u3067\u904b\u55b6\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u306b\u306f\u3001\u898f\u5236\u72b6\u6cc1\u3092\u8abf\u67fb\u3057\u3066\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6587\u5316\u7684\u611f\u53d7\u6027\u3068\u5e02\u5834\u306e\u30ed\u30fc\u30ab\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e\u6587\u5316\u3068\u30d3\u30b8\u30cd\u30b9\u6163\u884c\u306f\u3001\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u52b9\u679c\u7684\u306a\u5e02\u5834\u30ed\u30fc\u30ab\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u306f\u3001\u6587\u5316\u7684\u898f\u7bc4\u3068\u55dc\u597d\u3092\u8abf\u67fb\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u30c7\u30fc\u30bf\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3:<\/b><span style=\"font-weight: 400;\"> \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u96fb\u5b50\u5546\u53d6\u5f15\u306a\u3069\u306e\u696d\u754c\u3067\u306f\u3001\u30c7\u30fc\u30bf\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u304c\u6700\u3082\u91cd\u8981\u3067\u3059\u3002\u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u5bfe\u7b56\u3068\u898f\u5236\u3092\u8abf\u67fb\u3059\u308b\u3053\u3068\u306f\u3001 <\/span><span style=\"font-weight: 400;\">\u7dad\u6301\u3059\u308b <\/span><span style=\"font-weight: 400;\">\u4fe1\u983c\u3068\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5206\u6790\u3059\u3079\u304d\u4e3b\u8981\u7523\u696d<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u6210\u9577\u306e\u53ef\u80fd\u6027\u3001\u9769\u65b0\u6027\u3001\u5e02\u5834\u898f\u6a21\u306b\u304a\u3044\u3066\u3001\u7279\u5b9a\u306e\u696d\u754c\u304c\u969b\u7acb\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u696d\u754c\u3068\u305d\u306e\u4e3b\u8981\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u4e2d\u56fd\u3067\u306e\u30d7\u30ec\u30bc\u30f3\u30b9\u306e\u78ba\u7acb\u3084\u62e1\u5927\u3092\u76ee\u6307\u3059\u4f01\u696d\u306b\u3068\u3063\u3066\u8cb4\u91cd\u306a\u6d1e\u5bdf\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u6975\u3081\u3066\u91cd\u8981\u306a\u696d\u754c\u3068\u5404\u30bb\u30af\u30bf\u30fc\u306e\u6ce8\u76ee\u4f01\u696d\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u901a\u4fe1<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30d5\u30a1\u30fc\u30a6\u30a7\u30a4<\/strong>: \u9ad8\u5ea6\u306a 5G \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067\u77e5\u3089\u308c\u308b\u3001\u901a\u4fe1\u304a\u3088\u3073\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u4e16\u754c\u7684\u30ea\u30fc\u30c0\u30fc\u3002<\/li>\n\n\n\n<li><strong>\u30c6\u30f3\u30bb\u30f3\u30c8<\/strong>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u696d\u754c\u306e\u5927\u624b\u4f01\u696d\u3067\u3042\u308b\u30c6\u30f3\u30bb\u30f3\u30c8\u306f\u3001WeChat \u3092\u542b\u3080\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2\u3084\u30b2\u30fc\u30e0 \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u96fb\u5b50\u5546\u53d6\u5f15\u3068\u5c0f\u58f2<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30a2\u30ea\u30d0\u30d0\u30b0\u30eb\u30fc\u30d7<\/strong>: \u96fb\u5b50\u5546\u53d6\u5f15\u306e\u5de8\u4eba\u3067\u3042\u308b\u30a2\u30ea\u30d0\u30d0\u306f\u3001\u30bf\u30aa\u30d0\u30aa\u3084T\u30e2\u30fc\u30eb\u306a\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u901a\u3058\u3066\u4e2d\u56fd\u306e\u5c0f\u58f2\u696d\u306b\u9769\u547d\u3092\u3082\u305f\u3089\u3057\u307e\u3057\u305f\u3002<\/li>\n\n\n\n<li><strong>JD.com<\/strong>: \u3082\u3046\u4e00\u3064\u306e\u5927\u624b\u96fb\u5b50\u5546\u53d6\u5f15\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3042\u308b JD.com \u306f\u3001\u8fc5\u901f\u306a\u914d\u9001\u30b5\u30fc\u30d3\u30b9\u3068\u5e45\u5e83\u3044\u88fd\u54c1\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u91d1\u878d\u696d\u52d9<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e2d\u56fd\u5efa\u8a2d\u9280\u884c<\/strong>: \u4e2d\u56fd\u306e\u300c4\u5927\u300d\u9280\u884c\u306e\u4e00\u3064\u3067\u3001\u5e45\u5e83\u3044\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30a2\u30f3\u30c8\u30b0\u30eb\u30fc\u30d7<\/strong>: \u6c7a\u6e08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0 Alipay \u3067\u77e5\u3089\u308c\u308b\u30c7\u30b8\u30bf\u30eb\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u306e\u30ea\u30fc\u30c0\u30fc\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u30a8\u30cd\u30eb\u30ae\u30fc\u3068\u74b0\u5883<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e2d\u56fd\u77f3\u6cb9\u5929\u7136\u6c17\u96c6\u56e3\uff08CNPC\uff09<\/strong>: \u77f3\u6cb9\u30fb\u30ac\u30b9\u7523\u696d\u306e\u56fd\u55b6\u5927\u624b\u4f01\u696d\u3002<\/li>\n\n\n\n<li><strong>\u30c8\u30ea\u30ca\u30fb\u30bd\u30fc\u30e9\u30fc<\/strong>: \u518d\u751f\u53ef\u80fd\u30a8\u30cd\u30eb\u30ae\u30fc\u5206\u91ce\u3092\u63a8\u9032\u3059\u308b\u592a\u967d\u5149\u767a\u96fb\u88fd\u54c1\u304a\u3088\u3073\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u5927\u624b\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u30d8\u30eb\u30b9\u30b1\u30a2\u3068\u533b\u85ac\u54c1<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30b7\u30ce\u30d5\u30a1\u30fc\u30e0\u30b0\u30eb\u30fc\u30d7<\/strong>: \u533b\u85ac\u54c1\u306e\u6d41\u901a\u3068\u5c0f\u58f2\u3092\u624b\u639b\u3051\u308b\u4e2d\u56fd\u6700\u5927\u7d1a\u306e\u30d8\u30eb\u30b9\u30b1\u30a2\u30b0\u30eb\u30fc\u30d7\u3002<\/li>\n\n\n\n<li><strong>BGI \u30b2\u30ce\u30df\u30af\u30b9<\/strong>: \u30d8\u30eb\u30b9\u30b1\u30a2\u3001\u7814\u7a76\u3001\u8fb2\u696d\u5411\u3051\u306e\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u30b2\u30ce\u30df\u30af\u30b9\u4f01\u696d\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u6d88\u8cbb\u8ca1<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7f8e\u7684\u30b0\u30eb\u30fc\u30d7<\/strong>\u5927\u624b\u96fb\u6c17\u88fd\u54c1\u30e1\u30fc\u30ab\u30fc\u306eMidea\u306f\u3001\u9769\u65b0\u7684\u306a\u5bb6\u5ead\u7528\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u9752\u5cf6\u30d3\u30fc\u30eb\u5de5\u5834<\/strong>\u4e2d\u56fd\u3067\u6700\u3082\u53e4\u304f\u3001\u6700\u3082\u6709\u540d\u306a\u30d3\u30fc\u30eb\u91b8\u9020\u6240\u306e\u4e00\u3064\u3067\u3001\u305d\u306e\u30d3\u30fc\u30eb\u306f\u4e16\u754c\u7684\u306b\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u3067B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3059\u308b\u6642\u671f<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u306b\u306f\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u91cd\u8981\u306a\u8981\u7d20\u3067\u3042\u308a\u3001\u4f01\u696d\u306f\u72ec\u81ea\u306e\u696d\u754c\u3084\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u3066\u3044\u304f\u3064\u304b\u306e\u8981\u7d20\u3092\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u2022 \u696d\u754c\u7279\u6709\u306e\u5b63\u7bc0<\/strong>: \u4e2d\u56fd\u3067\u306f\u3001\u696d\u754c\u306b\u3088\u3063\u3066\u7279\u5b9a\u306e\u7e41\u5fd9\u671f\u3084\u6d3b\u52d5\u304c\u6d3b\u767a\u306b\u306a\u308b\u6642\u671f\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30cf\u30a4\u30c6\u30af\u696d\u754c\u3067\u306f\u4e3b\u8981\u306a\u6280\u8853\u5c55\u793a\u4f1a\u306e\u524d\u5f8c\u306b\u9700\u8981\u304c\u6025\u5897\u3057\u3001\u5c0f\u58f2\u696d\u754c\u3067\u306f\u65e7\u6b63\u6708\u306e\u524d\u5f8c\u306b\u9700\u8981\u304c\u30d4\u30fc\u30af\u3092\u8fce\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u2022 \u6587\u5316\u3068\u795d\u796d\u306e\u671f\u9593<\/strong>: \u4e2d\u56fd\u306e\u6587\u5316\u66a6\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u6625\u7bc0\uff08\u65e7\u6b63\u6708\uff09\u3084\u30b4\u30fc\u30eb\u30c7\u30f3\u30a6\u30a3\u30fc\u30af\u306a\u3069\u306e\u795d\u796d\u65e5\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u6d3b\u52d5\u304c\u5927\u5e45\u306b\u920d\u5316\u3059\u308b\u6642\u671f\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u671f\u9593\u306b\u5408\u308f\u305b\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u8a08\u753b\u3059\u308b\u306b\u306f\u3001\u6587\u5316\u7684\u306a\u898f\u7bc4\u3084\u6163\u7fd2\u306b\u5bfe\u3059\u308b\u914d\u616e\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u2022 \u6280\u8853\u306e\u9032\u6b69<\/strong>\u4e2d\u56fd\u306f\u3055\u307e\u3056\u307e\u306a\u6280\u8853\u9769\u65b0\u306e\u6700\u524d\u7dda\u306b\u7acb\u3063\u3066\u304a\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u3053\u308c\u3089\u306e\u9032\u6b69\u3068\u4e00\u81f4\u3055\u305b\u308b\u3053\u3068\u306f\u6709\u76ca\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u65b0\u3057\u3044\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2 \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u4eba\u6c17\u304c\u9ad8\u307e\u308b\u3068\u304d\u306b\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3059\u308b\u3068\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff1a\u6587\u5316\u7684\u8981\u56e0\u3068\u30d3\u30b8\u30cd\u30b9\u6163\u884c&nbsp;<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u3044\u304f\u3064\u304b\u306e\u6587\u5316\u7684\u8981\u56e0\u3068\u30d3\u30b8\u30cd\u30b9\u6163\u884c\u304c\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u4ee5\u4e0b\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">\u5f37\u56fa\u306a\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u7dad\u6301\u3059\u308b\u3053\u3068\u306f\u3001\u4e2d\u56fd\u3067\u30d3\u30b8\u30cd\u30b9\u3092\u884c\u3046\u4e0a\u3067\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002\u3053\u3046\u3057\u305f\u3064\u306a\u304c\u308a\u3092\u80b2\u3080\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3001\u4fe1\u983c\u3001\u8cb4\u91cd\u306a\u30ea\u30bd\u30fc\u30b9\u3084\u6a5f\u4f1a\u3078\u306e\u30a2\u30af\u30bb\u30b9\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u696d\u754c\u306e\u5c02\u9580\u77e5\u8b58\u3092\u793a\u3057\u3001\u9ad8\u54c1\u8cea\u306e\u88fd\u54c1\u3068\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3001\u73fe\u5730\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3084\u9867\u5ba2\u304b\u3089\u306e\u652f\u6301\u3092\u5f97\u308b\u3053\u3068\u3067\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\"><br><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u901a\u4fe1\u30c1\u30e3\u30cd\u30eb\u306e\u4eba\u6c17\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u4e2d\u56fd\u306e B2B \u5e02\u5834\u3067\u306f\u3001\u5bfe\u9762\u3067\u306e\u3084\u308a\u53d6\u308a\u304c\u4fe1\u983c\u3068\u4fe1\u983c\u95a2\u4fc2\u3092\u7bc9\u304f\u4e0a\u3067\u4f9d\u7136\u3068\u3057\u3066\u91cd\u8981\u306a\u8981\u7d20\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u3001\u5c55\u793a\u4f1a\u3001\u30cd\u30c3\u30c8\u30ef\u30fc\u30ad\u30f3\u30b0\u6a5f\u80fd\u306b\u53c2\u52a0\u3059\u308b\u3053\u3068\u3067\u3001\u5e02\u5834\u3067\u306e\u4f01\u696d\u306e\u5b58\u5728\u611f\u3092\u5927\u5e45\u306b\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">B2B \u5206\u91ce\u3067\u4e8b\u696d\u3092\u5c55\u958b\u3059\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u4e2d\u56fd\u306e\u898f\u5236\u3084\u5b98\u50da\u7684\u306a\u624b\u7d9a\u304d\u3092\u7406\u89e3\u3057\u3001\u9075\u5b88\u3059\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u5fc5\u8981\u306a\u30e9\u30a4\u30bb\u30f3\u30b9\u3001\u8a31\u53ef\u3001\u8a8d\u8a3c\u306e\u53d6\u5f97\u3084\u3001\u653f\u5e9c\u95a2\u4fc2\u8005\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u304c\u542b\u307e\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u73fe\u5730\u4f01\u696d\u3068\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7d50\u3076\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u8cb4\u91cd\u306a\u5e02\u5834\u6d1e\u5bdf\u3001\u78ba\u7acb\u3055\u308c\u305f\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3001\u6f5c\u5728\u7684\u9867\u5ba2\u304b\u3089\u306e\u4fe1\u983c\u6027\u306e\u5411\u4e0a\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u3053\u3046\u3057\u305f\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u4e2d\u56fd\u5e02\u5834\u7279\u6709\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u9769\u65b0\u7684\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u751f\u307e\u308c\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u4e2d\u56fd\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u73fe\u5730\u306e\u597d\u307f\u3084\u6587\u5316\u7684\u898f\u7bc4\u306b\u5408\u308f\u305b\u3066\u8abf\u6574\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u5730\u57df\u306e\u9055\u3044\u3092\u7406\u89e3\u3057\u3001\u6bcd\u56fd\u8a9e\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63a1\u7528\u3057\u3001\u4e2d\u56fd\u4f01\u696d\u306e\u72ec\u81ea\u306e\u30cb\u30fc\u30ba\u3068\u671f\u5f85\u306b\u5fdc\u3048\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u3067B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3059\u308b\u65b9\u6cd5<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u3067 B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u52b9\u679c\u7684\u306b\u5b9f\u884c\u3059\u308b\u306b\u306f\u3001\u5b9a\u6027\u7684\u624b\u6cd5\u3068\u5b9a\u91cf\u7684\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u5e02\u5834\u3092\u6df1\u304f\u7406\u89e3\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u4f01\u696d\u304c\u3053\u306e\u8907\u96d1\u306a\u72b6\u6cc1\u3092\u5207\u308a\u629c\u3051\u308b\u65b9\u6cd5\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u5b9a\u6027\u7684\u306a\u65b9\u6cd5<\/strong>:\n<ul class=\"wp-block-list\">\n<li><strong>\u5e02\u5834\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3068\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/strong>\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3092\u901a\u3058\u3066\u696d\u754c\u306e\u5c02\u9580\u5bb6\u3001\u30d3\u30b8\u30cd\u30b9 \u30ea\u30fc\u30c0\u30fc\u3001\u6f5c\u5728\u9867\u5ba2\u3068\u76f4\u63a5\u95a2\u308f\u308b\u3053\u3068\u3067\u3001\u5e02\u5834\u52d5\u5411\u3001\u6d88\u8cbb\u8005\u306e\u55dc\u597d\u3001\u6587\u5316\u7684\u306a\u30cb\u30e5\u30a2\u30f3\u30b9\u306b\u95a2\u3059\u308b\u8cb4\u91cd\u306a\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u3068\u6210\u529f\u4e8b\u4f8b<\/strong>\u4e2d\u56fd\u3067\u6210\u529f\u3057\u305f B2B \u30d9\u30f3\u30c1\u30e3\u30fc\u306e\u30b1\u30fc\u30b9 \u30b9\u30bf\u30c7\u30a3\u3092\u5206\u6790\u3059\u308b\u3068\u3001\u5b9f\u7528\u7684\u306a\u6559\u8a13\u3068\u6226\u7565\u304c\u5f97\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u5b9a\u6027\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u4e2d\u56fd\u306e B2B \u74b0\u5883\u3067\u4f55\u304c\u3046\u307e\u304f\u3044\u3063\u305f\u304b\u3001\u4f55\u304c\u3046\u307e\u304f\u3044\u304b\u306a\u304b\u3063\u305f\u304b\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u5b9a\u91cf\u7684\u306a\u65b9\u6cd5<\/strong>:\n<ul class=\"wp-block-list\">\n<li><strong>\u5e02\u5834\u8abf\u67fb\u3068\u30a2\u30f3\u30b1\u30fc\u30c8<\/strong>: \u5e83\u7bc4\u306a\u5e02\u5834\u8abf\u67fb\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3001\u55dc\u597d\u3001\u614b\u5ea6\u306b\u95a2\u3059\u308b\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u5b9a\u91cf\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u7d71\u8a08\u5206\u6790\u3068\u30c8\u30ec\u30f3\u30c9\u306e\u7279\u5b9a\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u7af6\u5408\u4ed6\u793e\u306e\u5206\u6790<\/strong>\u7af6\u5408\u4ed6\u793e\u306e\u5e02\u5834\u30b7\u30a7\u30a2\u3001\u6210\u9577\u50be\u5411\u3001\u30d3\u30b8\u30cd\u30b9\u6226\u7565\u3092\u5b9a\u91cf\u7684\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u63d0\u4f9b\u3057\u3001\u72ec\u81ea\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u3067\u6700\u3082\u9855\u8457\u306a B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c8\u30ec\u30f3\u30c9\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>\u30c7\u30b8\u30bf\u30eb\u5909\u9769<\/b><span style=\"font-weight: 400;\">: \u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306e\u6025\u901f\u306a\u30c7\u30b8\u30bf\u30eb\u5316\u306e\u5f71\u97ff\u3092\u5927\u304d\u304f\u53d7\u3051\u3066\u3044\u307e\u3059\u3002\u4f01\u696d\u306f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u308f\u308a\u3001\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u3001\u8ca9\u58f2\u30d7\u30ed\u30bb\u30b9\u306e\u6539\u5584\u306e\u305f\u3081\u306b\u3001\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2\u3001\u96fb\u5b50\u5546\u53d6\u5f15\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30e2\u30d0\u30a4\u30eb \u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u306e\u30c7\u30b8\u30bf\u30eb \u30c1\u30e3\u30cd\u30eb\u3084\u30c4\u30fc\u30eb\u3092\u307e\u3059\u307e\u3059\u5c0e\u5165\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><b>\u9867\u5ba2\u4f53\u9a13\u306b\u91cd\u70b9\u3092\u7f6e\u304f<\/b><span style=\"font-weight: 400;\">: \u4e2d\u56fd\u306e B2B \u9867\u5ba2\u306f\u73fe\u5728\u3001B2C \u53d6\u5f15\u3067\u7d4c\u9a13\u3059\u308b\u3082\u306e\u3068\u540c\u69d8\u306b\u3001\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u4fbf\u5229\u306a\u4f53\u9a13\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3088\u308a\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u6539\u5584\u3055\u308c\u305f\u9867\u5ba2\u30b5\u30fc\u30d3\u30b9\u3001\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u3001\u512a\u308c\u305f\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u91cd\u70b9\u304c\u7f6e\u304b\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u3068\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u6226\u7565<\/strong><span style=\"font-weight: 400;\">: <\/span><\/span>\u6025\u901f\u306b\u5909\u5316\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u3001\u4e2d\u56fd\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u52b9\u7387\u6027\u306e\u5411\u4e0a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u9069\u5316\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u7d50\u679c\u306e\u8ffd\u8de1\u3092\u76ee\u7684\u3068\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3084\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u6226\u7565\u3092\u5c0e\u5165\u3059\u308b\u30b1\u30fc\u30b9\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<span style=\"font-weight: 400;\"><br><\/span><\/li>\n\n\n\n<li><strong>\u4e2d\u56fd\u3067\u306f\u30cb\u30e5\u30fc\u30b9\u30d5\u30a3\u30fc\u30c9\u5e83\u544a\u304c\u5897\u52a0\u4e2d<\/strong>: Twitter, Facebook, YouTube, Wikipedia, and similar platforms are inaccessible to numerous Chinese netizens. This insularity has led to the rise, and eventual explosion of Chinese social networks such as the previously mentioned WeChat, and QQ IM, which experts hail as the Chinese instant messaging service. Their YouTube equivalents are YouKu, Tudou, and PPTV. They have several blog hosting services, including Sinablog, Blogbus, and 36kr. Baidu and Tencent provide services similar to Google.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u305d\u306e\u6a5f\u4f1a<\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>\u5e02\u5834\u306e\u6210\u9577\u3068\u9700\u8981<\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u7d4c\u6e08\u304c\u62e1\u5927\u3092\u7d9a\u3051\u3001\u7523\u696d\u304c\u6025\u901f\u306b\u767a\u5c55\u3059\u308b\u4e2d\u3001\u3055\u307e\u3056\u307e\u306a\u5206\u91ce\u3067\u9ad8\u54c1\u8cea\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u9700\u8981\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u4e2d\u56fd\u4f01\u696d\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3001\u6210\u529f\u306b\u8ca2\u732e\u3067\u304d\u308b\u9ad8\u5ea6\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3068\u5c02\u9580\u77e5\u8b58\u3092\u63d0\u4f9b\u3059\u308b\u30c1\u30e3\u30f3\u30b9\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><b>\u30c7\u30b8\u30bf\u30eb\u5909\u9769<\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u304c\u30c7\u30b8\u30bf\u30eb\u6280\u8853\u3092\u63a1\u7528\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30a4\u30f3\u30d5\u30e9\u306b\u591a\u984d\u306e\u6295\u8cc7\u3092\u884c\u3063\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u4f01\u696d\u304c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u3084\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u304c\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u3002\u9769\u65b0\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u3088\u308a\u5e45\u5e83\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u3001\u3088\u308a\u52b9\u679c\u7684\u306b\u30ea\u30fc\u30c9\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><b>\u30ab\u30b9\u30bf\u30de\u30a4\u30ba<\/b><span style=\"font-weight: 400;\">: \u4e2d\u56fd\u4f01\u696d\u304c\u3088\u308a\u6d17\u7df4\u3055\u308c\u3001\u3088\u308a\u6d1e\u5bdf\u529b\u3092\u6301\u3064\u3088\u3046\u306b\u306a\u308b\u306b\u3064\u308c\u3066\u3001\u72ec\u81ea\u306e\u30cb\u30fc\u30ba\u3084\u597d\u307f\u3092\u6e80\u305f\u3059\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3059\u308b\u9700\u8981\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u5e02\u5834\u306e\u7279\u5b9a\u306e\u8981\u4ef6\u306b\u5408\u308f\u305b\u3066\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3067\u304d\u308b\u4f01\u696d\u306f\u3001\u3053\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u3046\u307e\u304f\u6d3b\u7528\u3067\u304d\u308b\u7acb\u5834\u306b\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><b>\u653f\u5e9c\u306e\u53d6\u308a\u7d44\u307f<\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u653f\u5e9c\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u653f\u7b56\u3084\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u901a\u3058\u3066\u3001\u7279\u5b9a\u306e\u7523\u696d\u3084\u5730\u57df\u306e\u767a\u5c55\u3092\u7a4d\u6975\u7684\u306b\u63a8\u9032\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u53d6\u308a\u7d44\u307f\u306b\u8cdb\u540c\u3057\u3001\u653f\u5e9c\u306e\u652f\u63f4\u306b\u3088\u3063\u3066\u5275\u51fa\u3055\u308c\u305f\u6a5f\u4f1a\u3092\u6d3b\u7528\u3059\u308b\u4f01\u696d\u306f\u3001\u512a\u9047\u63aa\u7f6e\u3001\u30ea\u30bd\u30fc\u30b9\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3001\u7af6\u4e89\u529b\u306e\u5f37\u5316\u306a\u3069\u306e\u6069\u6075\u3092\u53d7\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n\n\n\n<li><b>\u96fb\u5b50\u5546\u53d6\u5f15\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9<\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308b\u96fb\u5b50\u5546\u53d6\u5f15\u3068\u30aa\u30f3\u30e9\u30a4\u30f3 B2B \u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306e\u53f0\u982d\u306f\u3001\u4f01\u696d\u304c\u6f5c\u5728\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3057\u3001\u8ca9\u58f2\u30d7\u30ed\u30bb\u30b9\u3092\u5408\u7406\u5316\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30d7\u30ec\u30bc\u30f3\u30b9\u3092\u9ad8\u3081\u308b\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u4f01\u696d\u306f\u3053\u308c\u3089\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u57fa\u76e4\u3092\u62e1\u5927\u3057\u3001\u30aa\u30f3\u30e9\u30a4\u30f3 B2B \u53d6\u5f15\u306e\u6210\u9577\u30c8\u30ec\u30f3\u30c9\u306b\u4e57\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">B2B Marketing in China and Its Challenges<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u3067\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6f5c\u5728\u7684\u306a\u30e1\u30ea\u30c3\u30c8\u306f\u5927\u304d\u3044\u3067\u3059\u304c\u3001\u4f01\u696d\u306f\u3053\u306e\u8907\u96d1\u306a\u5e02\u5834\u3067\u76f4\u9762\u3059\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u7279\u6709\u306e\u8ab2\u984c\u306b\u3082\u6ce8\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u8ab2\u984c\u3092\u7406\u89e3\u3057\u3066\u5bfe\u51e6\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306b\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u4e57\u308a\u8d8a\u3048\u308b\u3079\u304d\u4e3b\u306a\u30cf\u30fc\u30c9\u30eb\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6587\u5316\u306e\u9055\u3044\uff1a<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306b\u306f\u8c4a\u304b\u3067\u72ec\u7279\u306a\u6587\u5316\u304c\u3042\u308a\u3001\u305d\u308c\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u8aa4\u89e3\u3084\u6587\u5316\u306b\u5bfe\u3059\u308b\u7121\u795e\u7d4c\u3055\u306f\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u5931\u6557\u3084\u30d3\u30b8\u30cd\u30b9\u95a2\u4fc2\u306e\u5931\u6557\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002&nbsp;<\/span><\/p>\n\n\n\n<p><b>\u2022 \u8a00\u8449\u306e\u58c1\uff1a<\/b><span style=\"font-weight: 400;\"> \u82f1\u8a9e\u306f\u30d3\u30b8\u30cd\u30b9\u3067\u5e83\u304f\u8a71\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4e3b\u8981\u8a00\u8a9e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u8a00\u8a9e\u306e\u58c1\u306f\u3001\u4ea4\u6e09\u3001\u5951\u7d04\u306e\u8a71\u3057\u5408\u3044\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3044\u3066\u8ab2\u984c\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u7ffb\u8a33\u30b5\u30fc\u30d3\u30b9\u307e\u305f\u306f\u73fe\u5730\u306e\u8a00\u8a9e\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u898f\u5236\u306e\u8907\u96d1\u3055:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e\u898f\u5236\u74b0\u5883\u306f\u8907\u96d1\u3067\u3001\u5909\u66f4\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u30e9\u30a4\u30bb\u30f3\u30b9\u3001\u8a31\u53ef\u3001\u73fe\u5730\u306e\u6cd5\u5f8b\u306e\u9075\u5b88\u3092\u7ba1\u7406\u3059\u308b\u306e\u306f\u56f0\u96e3\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u6cd5\u5f8b\u306e\u5c02\u9580\u77e5\u8b58\u3084\u73fe\u5730\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u306f\u3001\u898f\u5236\u306e\u9075\u5b88\u3092\u78ba\u5b9f\u306b\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6fc0\u3057\u3044\u7af6\u4e89: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u5e02\u5834\u306f\u7af6\u4e89\u304c\u6fc0\u3057\u304f\u3001\u56fd\u5185\u5916\u306e\u4f01\u696d\u304c\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u7af6\u3044\u5408\u3063\u3066\u3044\u307e\u3059\u3002 <\/span><span style=\"font-weight: 400;\">\u63f4\u52a9 <\/span><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30c7\u30fc\u30bf\u306e\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3068\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u3067\u306f\u3001\u30c7\u30fc\u30bf\u306e\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3068\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306b\u95a2\u3059\u308b\u898f\u5236\u304c\u53b3\u3057\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u4f01\u696d\u306f\u3053\u308c\u3089\u306e\u6cd5\u5f8b\u3092\u9075\u5b88\u3057\u3001\u30c7\u30fc\u30bf\u4fdd\u8b77\u306b\u5bfe\u3059\u308b\u61f8\u5ff5\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u4e2d\u56fd\u306e\u9867\u5ba2\u306e\u4fe1\u983c\u3092\u7dad\u6301\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u5e02\u5834\u306e\u98fd\u548c: <\/b><span style=\"font-weight: 400;\">\u696d\u754c\u306b\u3088\u3063\u3066\u306f\u3001\u5e02\u5834\u304c\u985e\u4f3c\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3067\u98fd\u548c\u72b6\u614b\u306b\u306a\u3063\u3066\u3044\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u4f01\u696d\u306f\u3001\u5dee\u5225\u5316\u3092\u56f3\u308b\u305f\u3081\u306b\u72ec\u81ea\u306e\u4fa1\u5024\u63d0\u6848\u3092\u898b\u3064\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u6d88\u8cbb\u8005\u306e\u55dc\u597d\u306e\u5909\u5316:<\/b><span style=\"font-weight: 400;\"> \u4e2d\u56fd\u306e\u6d88\u8cbb\u8005\u306e\u597d\u307f\u306f\u591a\u69d8\u3067\u3001\u6025\u901f\u306b\u5909\u5316\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u5909\u5316\u3059\u308b\u30c8\u30ec\u30f3\u30c9\u3084\u6d88\u8cbb\u8005\u306e\u9700\u8981\u306b\u5e38\u306b\u654f\u611f\u3067\u3044\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u653f\u6cbb\u7684\u304a\u3088\u3073\u5730\u653f\u5b66\u7684\u8981\u56e0: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u653f\u6cbb\u60c5\u52e2\u306f\u30d3\u30b8\u30cd\u30b9\u904b\u55b6\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3059\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u5730\u653f\u5b66\u7684\u7dca\u5f35\u306f\u8cbf\u6613\u3084\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3059\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><b>\u2022 \u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5236\u9650: <\/b><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306f\u691c\u95b2\u3068\u5236\u9650\u306e\u5bfe\u8c61\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3059\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306e\u96fb\u5b50\u5546\u53d6\u5f15<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u306f\u4e16\u754c\u6700\u5927\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u5e02\u5834\u3067\u3042\u308a\u3001\u3053\u306e\u50be\u5411\u306f\u3055\u3089\u306b\u62e1\u5927\u3059\u308b\u3068\u4e88\u60f3\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30a2\u30ea\u30d0\u30d0\u306e\u30bf\u30aa\u30d0\u30aa\u3001TMall\u3001JD.com\u306a\u3069\u306e\u56fd\u5185\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u3001\u4e2d\u56fd\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u5206\u91ce\u3092\u652f\u914d\u3057\u3066\u3044\u307e\u3059\u3002\u4e2d\u56fd\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u3053\u3068\u3092\u76ee\u6307\u3059\u7c73\u56fd\u4f01\u696d\u306f\u3001\u4e2d\u56fd\u3067\u5f37\u529b\u306a\u30d7\u30ec\u30bc\u30f3\u30b9\u3092\u7bc9\u304f\u304b\u3001\u8d8a\u5883\u96fb\u5b50\u5546\u53d6\u5f15\u3092\u5229\u7528\u3057\u3066\u6d77\u5916\u304b\u3089\u76f4\u63a5\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u304b\u3092\u9078\u629e\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>B2C \u5e02\u5834\u306e 4 \u5206\u306e 3 \u306f\u3001JD.com \u3068 TMall \u306e 2 \u3064\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u96c6\u4e2d\u3057\u3066\u3044\u308b\u4e00\u65b9\u3001TaoBao \u306f 95 \u30d1\u30fc\u30bb\u30f3\u30c8\u306e\u5e02\u5834\u30b7\u30a7\u30a2\u3067 C2C \u5e02\u5834\u3092\u307b\u307c\u5b8c\u5168\u306b\u638c\u63e1\u3057\u3066\u3044\u307e\u3059\u3002\u6d77\u5916\u306e e \u30b3\u30de\u30fc\u30b9 \u30d7\u30ec\u30fc\u30e4\u30fc\u306f\u3044\u305a\u308c\u3082\u5927\u304d\u306a\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u7372\u5f97\u3067\u304d\u306a\u304b\u3063\u305f\u305f\u3081\u3001\u73fe\u5730\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u4e2d\u56fd\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u306b\u76f4\u63a5\u8ca9\u58f2\u3059\u308b\u6700\u3082\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u306e\u5b98\u50da\u7684\u610f\u601d\u6c7a\u5b9a\u3092\u7406\u89e3\u3059\u308b<\/h2>\n\n\n\n<p>\u4e2d\u56fd\u653f\u5e9c\u306f\u3001\u512a\u5148\u5206\u91ce\u306e\u6210\u9577\u3068\u56fd\u5185\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u63a8\u9032\u3059\u308b\u305f\u3081\u306b\u3001\u898f\u5236\u7de9\u548c\u3084\u88dc\u52a9\u91d1\u306e\u5f62\u3067\u5916\u56fd\u4f01\u696d\u3068\u56fd\u5185\u4f01\u696d\u306b\u7a4d\u6975\u7684\u306b\u652f\u63f4\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3002\u653f\u5e9c\u306e\u652f\u63f4\u3092\u53d7\u3051\u3066\u3044\u308b\u7523\u696d\u306f\u3001\u7701\u30a8\u30cd\u3068\u74b0\u5883\u4fdd\u8b77\u3001\u65b0\u30a8\u30cd\u30eb\u30ae\u30fc\u3001\u65b0\u7d20\u6750\u3001\u30d0\u30a4\u30aa\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u533b\u7642\u6a5f\u5668\u3001\u30cf\u30a4\u30a8\u30f3\u30c9\u6a5f\u5668\u88fd\u9020\u3001\u65b0\u3057\u3044IT\u6280\u8853\u3001\u30af\u30ea\u30fc\u30f3\u30a8\u30cd\u30eb\u30ae\u30fc\u81ea\u52d5\u8eca\u306a\u3069\u3067\u3042\u308b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e2d\u56fd\u3067B2B\u30d3\u30b8\u30cd\u30b9\u3092\u884c\u3046\u969b\u306e\u843d\u3068\u3057\u7a74<\/h2>\n\n\n\n<p>One of the biggest pitfalls to doing <a href=\"https:\/\/www.sisinternational.com\/ja\/b2b%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e8%a4%87%e9%9b%91%e3%81%95\/\" title=\"B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u304b\uff1f\"  data-wpil-monitor-id=\"7334\">B2B business in China<\/a> is targeting the country as one big unified market. It\u2019s often better to start small, select target markets prudently, and then adjust as needed. Another pitfall is using a global \u201cone-size-fits-all\u201d strategy.&nbsp; Companies would do better to understand their customers and develop a China-specific plan.<\/p>\n\n\n\n<p>\u4e2d\u56fd\u4f01\u696d\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u897f\u6d0b\u5e02\u5834\u306e\u4f01\u696d\u307b\u3069\u5e83\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u5bfe\u7167\u7684\u306b\u3001\u4e2d\u56fd\u3067\u306f\u30bb\u30fc\u30eb\u30b9\u30de\u30f3\u30b7\u30c3\u30d7\u3068\u30bb\u30fc\u30eb\u30b9\u30de\u30f3\u306f\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30d3\u30b8\u30cd\u30b9\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3001\u521d\u7d1a\u30ec\u30d9\u30eb\u306e\u4e2d\u56fd\u8a9e\u3092\u8a71\u3059\u3053\u3068\u3092\u5b66\u3076\u3053\u3068\u3067\u3001\u4fe1\u983c\u95a2\u4fc2\u3092\u7bc9\u304d\u3001\u656c\u610f\u3092\u793a\u3057\u3001\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u306b\u597d\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e2d\u56fd\u306e\u30d3\u30b8\u30cd\u30b9\u5206\u6790\u306f\u3001\u4ee5\u4e0b\u306e\u3053\u3068\u3092\u8a00\u53ca\u3057\u306a\u3051\u308c\u3070\u5b8c\u7d50\u3057\u306a\u3044\u3002 <em>\u30b0\u30a2\u30f3\u30b7\u30fc<\/em>, the Chinese custom of drawing on personal networks, where business interactions can transform into friendships and vice versa.&nbsp; Businesspeople also tend to take a long-term and relationship-oriented perspective when making large business transactions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5c55\u671b<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u3067\u306f\u6025\u901f\u306a\u7d4c\u6e08\u6210\u9577\u3001\u6280\u8853\u306e\u9032\u6b69\u3001\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306e\u9ad8\u5ea6\u5316\u304c\u7d9a\u3044\u3066\u304a\u308a\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u898b\u901a\u3057\u306f\u660e\u308b\u3044\u3068\u8a00\u3048\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u4f01\u696d\u304c\u65b0\u305f\u306a\u5e02\u5834\u306e\u73fe\u5b9f\u306b\u9069\u5fdc\u3057\u3001\u65b0\u305f\u306a\u6a5f\u4f1a\u3092\u6d3b\u7528\u3059\u308b\u306b\u3064\u308c\u3066\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3055\u3089\u306b\u9032\u5316\u3057\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u9577\u306e\u91cd\u8981\u306a\u539f\u52d5\u529b\u306e 1 \u3064\u306f\u3001\u9032\u884c\u4e2d\u306e\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u3067\u3059\u3002\u4f01\u696d\u304c\u30c7\u30b8\u30bf\u30eb \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u63a1\u7528\u3059\u308b\u306b\u3064\u308c\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u8ca9\u58f2\u306e\u65b0\u305f\u306a\u6a5f\u4f1a\u304c\u751f\u307e\u308c\u307e\u3059\u3002e \u30b3\u30de\u30fc\u30b9 \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2\u3001\u30e2\u30d0\u30a4\u30eb \u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u9577\u306f\u4eca\u5f8c\u3082\u7d9a\u304f\u3068\u4e88\u60f3\u3055\u308c\u3066\u304a\u308a\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u6f5c\u5728\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3057\u3066\u30ea\u30fc\u30c9\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u3055\u3089\u306b\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u9867\u5ba2\u4f53\u9a13\u3078\u306e\u91cd\u70b9\u306f\u4eca\u5f8c\u3055\u3089\u306b\u9855\u8457\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u4e2d\u56fd\u306e B2B \u9867\u5ba2\u304c\u3088\u308a\u8b58\u5225\u529b\u3092\u6301\u3064\u3088\u3046\u306b\u306a\u308b\u306b\u3064\u308c\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u9867\u5ba2\u306e\u671f\u5f85\u3092\u6e80\u305f\u3059\u304b\u305d\u308c\u3092\u4e0a\u56de\u308b\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u4fbf\u5229\u3067\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306e\u9769\u65b0\u7684\u306a\u65b9\u6cd5\u3092\u898b\u3064\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u4e2d\u56fd\u306e B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u52b9\u7387\u6027\u306e\u5411\u4e0a\u3068\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u9069\u5316\u306e\u65b9\u6cd5\u3092\u6a21\u7d22\u3059\u308b\u4e2d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u81ea\u52d5\u5316\u3068\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u6226\u7565\u306e\u63a1\u7528\u304c\u5897\u52a0\u3059\u308b\u3068\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002\u30c7\u30fc\u30bf\u3068\u5206\u6790\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u9867\u5ba2\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u3088\u308a\u52b9\u679c\u7684\u306b\u8abf\u6574\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7d50\u679c\u3092\u3088\u308a\u6b63\u78ba\u306b\u8ffd\u8de1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>B2B marketing in China is different from that in the West.&nbsp; Entering the Chinese B2B market is not easy, but the challenges are not insurmountable. Companies can successfully market their products and services in China once they better understand the local culture, emphasize business relationships, understand customer needs, and have a long-term perspective in mind.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">SIS International \u306f\u3001\u5b9a\u91cf\u7684\u3001\u5b9a\u6027\u7684\u3001\u304a\u3088\u3073\u6226\u7565\u7684\u306a\u8abf\u67fb\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u5f53\u793e\u306f\u3001\u610f\u601d\u6c7a\u5b9a\u306e\u305f\u3081\u306e\u30c7\u30fc\u30bf\u3001\u30c4\u30fc\u30eb\u3001\u6226\u7565\u3001\u30ec\u30dd\u30fc\u30c8\u3001\u304a\u3088\u3073\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u5f53\u793e\u306f\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3001\u304a\u3088\u3073\u305d\u306e\u4ed6\u306e\u591a\u304f\u306e\u5e02\u5834\u8abf\u67fb\u65b9\u6cd5\u3068\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002\u6b21\u306e\u5e02\u5834\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u5f53\u793e\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u4e2d\u56fd\u306e\u6025\u901f\u306a\u7d4c\u6e08\u6210\u9577\u3068\u4e16\u754c\u7684\u306a\u5f71\u97ff\u529b\u306e\u5897\u5927\u306b\u3088\u308a\u3001B2B \u5e02\u5834\u306f\u6d3b\u6cc1\u3092\u5448\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u56fd\u306f\u3001B2B \u53d6\u5f15\u306b\u53c2\u5165\u3057\u3001\u3053\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u5e02\u5834\u3067\u306e\u5b58\u5728\u611f\u3092\u62e1\u5927\u3057\u305f\u3044\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u4eca\u65e5\u3001\u4e2d\u56fd\u5e02\u5834\u306b\u53c2\u5165\u3059\u308b\u4f01\u696d\u304c\u5897\u3048\u308b\u306b\u3064\u308c\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8907\u96d1\u3055\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u6975\u3081\u3066\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u2026 <a title=\"\u4e2d\u56fd\u306b\u304a\u3051\u308bB2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/ja\/b2b-%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0-%e4%b8%ad%e5%9b%bd\/\" aria-label=\"B2B Marketing in China \u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8aad\u3080\">\u3082\u3063\u3068\u8aad\u3080<\/a><\/p>","protected":false},"author":1,"featured_media":65708,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[298],"tags":[],"class_list":["post-24598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asia","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/24598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/comments?post=24598"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/24598\/revisions"}],"predecessor-version":[{"id":80979,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/24598\/revisions\/80979"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media\/65708"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media?parent=24598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/categories?post=24598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/tags?post=24598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}