{"id":13031,"date":"2015-01-22T00:09:03","date_gmt":"2015-01-22T00:09:03","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=13031"},"modified":"2025-09-13T19:14:06","modified_gmt":"2025-09-13T23:14:06","slug":"%e8%a3%bd%e5%93%81-%e6%84%8f%e8%a6%8b-%e6%96%87%e5%8c%96%e7%9a%84%e6%b4%9e%e5%af%9f-%e3%82%a2%e3%82%b8%e3%82%a2%e3%81%8b%e3%82%89%e3%83%a8%e3%83%bc%e3%83%ad%e3%83%83%e3%83%91%e3%81%b8%e3%81%ae","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ja\/%e8%a3%bd%e5%93%81-%e6%84%8f%e8%a6%8b-%e6%96%87%e5%8c%96%e7%9a%84%e6%b4%9e%e5%af%9f-%e3%82%a2%e3%82%b8%e3%82%a2%e3%81%8b%e3%82%89%e3%83%a8%e3%83%bc%e3%83%ad%e3%83%83%e3%83%91%e3%81%b8%e3%81%ae\/","title":{"rendered":"\u81ea\u52d5\u8eca\u5e02\u5834\u53c2\u5165\u8abf\u67fb | \u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3"},"content":{"rendered":"
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u30a2\u30b8\u30a2\u306e\u81ea\u52d5\u8eca\u30e1\u30fc\u30ab\u30fc\u304c\u4e16\u754c\u821e\u53f0\u306b\u9032\u51fa\u3059\u308b\u306b\u3064\u308c\u3001\u5357\u5317\u30a2\u30e1\u30ea\u30ab\u3001\u30e8\u30fc\u30ed\u30c3\u30d1\u3001\u4e2d\u6771\u3001\u30a2\u30d5\u30ea\u30ab\u3067\u306e\u65b0\u305f\u306a\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9\u3092\u6c42\u3081\u308b\u58f0\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002   <\/span>\u88fd\u54c1\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u8cea\u554f\u3092\u7406\u89e3\u3059\u308b\u5fc5\u8981\u6027\u306b\u52a0\u3048\u3066\u3001\u30e1\u30fc\u30ab\u30fc\u3084 OEM \u306f\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6307\u6a19\u306b\u5bfe\u3059\u308b\u597d\u307f\u3084\u53cd\u5fdc\u306b\u3064\u3044\u3066\u77e5\u308b\u3053\u3068\u306b\u3082\u95a2\u5fc3\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u6700\u8fd1\u3001SIS International Research \u306f\u3001\u30c9\u30a4\u30c4\u3068\u30c1\u30a7\u30b3\u5171\u548c\u56fd\u3067\u3001\u30a2\u30b8\u30a2\u306e\u6709\u540d\u306a\u56fd\u5185\u81ea\u52d5\u8eca\u306e\u73fe\u5730\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u5411\u3051\u306b\u5927\u898f\u6a21\u306a\u81ea\u52d5\u8eca\u30af\u30ea\u30cb\u30c3\u30af\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002  As attitudes and opinions can differ dramatically from Asia to Europe, the client reached out to SIS for insight and strategy<\/a> development.<\/p>\n\n\n\n

\u5e02\u5834\u53c2\u5165\u8abf\u67fb<\/h2>\n\n\n\n

\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u4eca\u5f8c\u6570\u5e74\u4ee5\u5185\u306b\u30e8\u30fc\u30ed\u30c3\u30d1\u5e02\u5834\u306b\u53c2\u5165\u3057\u3001 \u5e02\u5834\u306b\u884c\u304d\u307e\u3059 study that would better understand consumers\u2019<\/a> behavior for new car models from the perspective of intenders and current car owners.  <\/span><\/p>\n\n\n\n

\u6226\u7565\u76ee\u6a19<\/h2>\n\n\n\n

\u3053\u306e\u8abf\u67fb\u306e\u76ee\u7684\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u8eca\u4e21\u306e\u5185\u90e8\u304a\u3088\u3073\u5916\u90e8\u6a5f\u80fd\u306b\u95a2\u3059\u308b\u610f\u898b\u3001\u30a2\u30a4\u30c7\u30a2\u3001\u597d\u307f\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u63a8\u5968\u4e8b\u9805\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n

\u6d1e\u5bdf\u529b\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u958b\u767a\u3055\u308c\u305f\u30e2\u30c7\u30eb\u306e\u8a2d\u8a08\u8005\u3068\u88fd\u9020\u8005\u306b\u660e\u78ba\u306a\u5168\u4f53\u50cf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u4eca\u5f8c\u6570\u5e74\u9593\u3067\u30c9\u30a4\u30c4\u5e02\u5834\u306b\u53c2\u5165\u3057\u3001\u4e2d\u56fd\u30d6\u30e9\u30f3\u30c9\u306e\u597d\u4f8b\u304a\u3088\u3073\u4ee3\u8868\u3068\u3057\u3066\u6025\u901f\u306b\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u5b9f\u73fe\u53ef\u80fd\u306a\u6226\u7565\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3057\u305f\u3002<\/p>\n\n\n\n

SIS\u306f\u5bfe\u9762\u8abf\u67fb\u3068\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u3092\u4f7f\u7528\u3057\u307e\u3057\u305f<\/h2>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u4e8b\u524d\u306b\u52df\u96c6\u3057\u305f\u56de\u7b54\u8005\u3068\u306e\u5bfe\u9762\u8abf\u67fb\u3068\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7 \u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u4f7f\u7528\u3057\u3066\u3001\u5b9a\u91cf\u7684\u306a\u8abf\u67fb\u7d50\u679c\u3092\u6587\u8108\u306b\u6cbf\u3063\u3066\u8aac\u660e\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u5404\u5272\u308a\u5f53\u3066\u306e\u6240\u6709\u8005\u3068\u4e88\u5b9a\u8005\u306e\u4e21\u65b9\u3067\u3057\u305f\u3002  <\/span>\u30d5\u30e9\u30f3\u30af\u30d5\u30eb\u30c8\u3084\u30d7\u30e9\u30cf\u306a\u3069\u3001\u30c9\u30a4\u30c4\u3068\u30c1\u30a7\u30b3\u5171\u548c\u56fd\u306e\u4e3b\u8981\u90fd\u5e02\u304c\u9078\u3070\u308c\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

SIS International \u306f 30 \u5e74\u4ee5\u4e0a\u306b\u308f\u305f\u308a\u56fd\u969b\u5e02\u5834\u8abf\u67fb\u306e\u30ea\u30fc\u30c0\u30fc\u3068\u3057\u3066\u6d3b\u8e8d\u3057\u3066\u304d\u307e\u3057\u305f\u3002  <\/span>\u3053\u306e\u8abf\u67fb\u3067\u306f\u3001\u719f\u7df4\u3057\u305f\u30d7\u30ed\u30b8\u30a7\u30af\u30c8 \u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u304a\u3088\u3073\u30d5\u30a3\u30fc\u30eb\u30c9\u30ef\u30fc\u30af \u30c1\u30fc\u30e0\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u308a\u3001\u30d5\u30a3\u30fc\u30eb\u30c9\u30ef\u30fc\u30af\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u9032\u3080\u3088\u3046\u306b\u3057\u307e\u3057\u305f\u3002    <\/span><\/p>\n\n\n\n

\u6587\u5316\u306e\u9055\u3044\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u305f<\/h2>\n\n\n\n

\u3053\u308c\u306f\u3001\u4e2d\u56fd\u306e\u9867\u5ba2\u304c\u73fe\u5834\u4f5c\u696d\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u67d4\u8edf\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u3044\u305f\u306e\u306b\u5bfe\u3057\u3001\u30c9\u30a4\u30c4\u3067\u306f\u81ea\u52d5\u8eca\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u7ba1\u7406\u3068\u8a73\u7d30\u306f\u53b3\u5bc6\u306b\u7ba1\u7406\u3055\u308c\u3001\u304b\u306a\u308a\u524d\u304b\u3089\u8a08\u753b\u3055\u308c\u308b\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u306b\u8d77\u3053\u308a\u307e\u3057\u305f\u3002   <\/span><\/p>\n\n\n\n

SIS \u306f\u3053\u308c\u3089\u306e\u6587\u5316\u306e\u9055\u3044\u3092\u3046\u307e\u304f\u7ba1\u7406\u3057\u3001\u305d\u306e\u9055\u3044\u3092\u9867\u5ba2\u306b\u4f1d\u3048\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u3053\u308c\u306f\u3001\u56fd\u969b\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u304a\u3051\u308b\u6587\u5316\u7684\u7406\u89e3\u3068\u5f37\u529b\u306a\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7ba1\u7406\u30b9\u30ad\u30eb\u306e\u91cd\u8981\u6027\u3092\u793a\u3059\u4f8b\u3067\u3059\u3002   <\/span>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u671f\u9593\u4e2d\u3001\u7570\u6587\u5316\u9593\u304a\u3088\u3073\u73fe\u5730\u3067\u306e\u7269\u6d41\u4e0a\u306e\u6a5f\u4f1a\u3068\u8ab2\u984c\u3092\u4e57\u308a\u5207\u308b\u5f53\u793e\u306e\u80fd\u529b\u306f\u3001\u304a\u5ba2\u69d8\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u6b21\u56de\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u5e02\u5834\u53c2\u5165\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u5f53\u793e\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/a><\/h2>","protected":false},"excerpt":{"rendered":"

SIS \u306f\u3001\u30a2\u30b8\u30a2\u3068\u30e8\u30fc\u30ed\u30c3\u30d1\u3067\u81ea\u52d5\u8eca\u5e02\u5834\u53c2\u5165\u306b\u95a2\u3059\u308b\u8abf\u67fb\u7814\u7a76\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002\u5e02\u5834\u53c2\u5165\u306b\u95a2\u3059\u308b\u8abf\u67fb\u7d50\u679c\u306e\u8a73\u7d30\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>","protected":false},"author":1,"featured_media":62615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[],"class_list":["post-13031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/13031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/comments?post=13031"}],"version-history":[{"count":8,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/13031\/revisions"}],"predecessor-version":[{"id":81749,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/posts\/13031\/revisions\/81749"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media\/62615"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media?parent=13031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/categories?post=13031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/tags?post=13031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}