{"id":40761,"date":"2022-06-27T08:20:54","date_gmt":"2022-06-27T08:20:54","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=40761"},"modified":"2025-10-01T20:46:57","modified_gmt":"2025-10-02T00:46:57","slug":"%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb-%e3%82%b9%e3%83%9e%e3%83%bc%e3%83%88%e3%83%95%e3%82%a9%e3%83%b3-%e6%96%b0%e3%81%97%e3%81%84%e3%83%a2%e3%83%90%e3%82%a4%e3%83%ab%e3%83%87%e3%83%90%e3%82%a4%e3%82%b9","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/expertise\/industries\/market-research-smartphones-new-mobile-devices\/","title":{"rendered":"\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u5e02\u5834\u8abf\u67fb"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Smartphone&nbsp;Market Research<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-fd551c05\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-fd551c05\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Smarrtphone 5g (7)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-7-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306f\u3001\u901a\u5e38\u306e\u643a\u5e2f\u96fb\u8a71\u3088\u308a\u3082\u512a\u308c\u305f\u63a5\u7d9a\u6027\u3068\u3088\u308a\u9ad8\u5ea6\u306a\u30b3\u30f3\u30d4\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u3092\u5099\u3048\u305f\u643a\u5e2f\u96fb\u8a71\u3067\u30011990\u5e74\u4ee3\u5f8c\u534a\u306b\u6d88\u8cbb\u8005\u5e02\u5834\u306b\u767b\u5834\u3057\u307e\u3057\u305f\u304c\u30012006\u5e74\u306bRIM\u304cBlackberry\u3092\u767a\u8868\u3057\u3066\u521d\u3081\u3066\u4e3b\u6d41\u3068\u306a\u308a\u307e\u3057\u305f\u3002Apple\u793e\u306f2007\u5e74\u306biPhone\u306e\u6700\u521d\u306e\u30e2\u30c7\u30eb\u3067\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u5e02\u5834\u306b\u53c2\u5165\u3057\u3001Samsung\u793e\u30822008\u5e746\u6708\u306bInstinct\u3067\u3053\u308c\u306b\u7d9a\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u73fe\u4ee3\u306e\u6d88\u8cbb\u8005\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u4ee5\u5916\u306b\u3082\u3055\u307e\u3056\u307e\u306a\u30c7\u30d0\u30a4\u30b9\u3092\u5229\u7528\u3067\u304d\u307e\u3059\u304c\u3001\u305d\u306e\u4e2d\u3067\u6700\u3082\u4eba\u6c17\u304c\u3042\u308b\u306e\u306f 2010 \u5e74\u306b\u5c0e\u5165\u3055\u308c\u305f\u30bf\u30d6\u30ec\u30c3\u30c8 \u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc\u3067\u3059\u3002\u4e16\u754c\u4e2d\u306e\u6d88\u8cbb\u8005\u3084\u30d3\u30b8\u30cd\u30b9 \u30aa\u30fc\u30ca\u30fc\u306f\u3001\u65e5\u3005\u65b0\u3057\u3044\u65b9\u6cd5\u3067\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u65b0\u3057\u3044\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308a\u3001\u8ab0\u3082\u304c\u3044\u3064\u3067\u3082\u63a5\u7d9a\u3057\u3066\u3001\u305d\u306e\u77ac\u9593\u306b\u8d77\u3053\u3063\u3066\u3044\u308b\u3053\u3068\u3068\u95a2\u308f\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3068\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u306e\u53f0\u982d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u7c73\u56fd\u3067\u306f\u3001\u4eba\u3005\u306f\u30c7\u30b9\u30af\u30c8\u30c3\u30d7 \u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc\u3088\u308a\u3082\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u306b\u304b\u306a\u308a\u591a\u304f\u306e\u6642\u9593\u3092\u8cbb\u3084\u3057\u3066\u3044\u307e\u3059\u3002\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u3067\u904e\u3054\u3059\u6642\u9593\u306e\u5897\u52a0\u3092\u4fc3\u3059\u8981\u56e0\u306e 1 \u3064\u306f\u3001\u6025\u901f\u306b\u4eba\u6c17\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b Snapchat \u306a\u3069\u306e\u30e2\u30d0\u30a4\u30eb\u5c02\u7528\u306e\u30bd\u30fc\u30b7\u30e3\u30eb \u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u3059\u3002\u63a8\u8ad6\u306f\u660e\u3089\u304b\u3067\u3059\u3002\u4f01\u696d\u304c\u9069\u5207\u306a\u30e2\u30d0\u30a4\u30eb \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u306a\u3044\u5834\u5408\u3001\u307e\u305f\u306f\u30e2\u30d0\u30a4\u30eb \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3084\u691c\u7d22\u3092\u901a\u3058\u3066\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3067\u304d\u306a\u3044\u5834\u5408\u3001\u305d\u306e\u4f01\u696d\u306f\u3001\u305d\u3046\u3057\u3066\u3044\u308b\u4f01\u696d\u306b\u6bd4\u3079\u3066\u52a3\u52e2\u306b\u7acb\u305f\u3055\u308c\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306f\u5897\u52a0\u3057\u7d9a\u3051\u3066\u304a\u308a\u3001\u4ed6\u306e\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u306e\u4f7f\u7528\u6cd5\u3068\u3068\u3082\u306b\u9032\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u3084\u60c5\u5831\u306e\u6d88\u8cbb\u306b\u95a2\u3057\u3066\u3001\u6d88\u8cbb\u8005\u306e\u671f\u5f85\u3068\u884c\u52d5\u304c\u65b0\u3057\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u5c0f\u58f2\u696d\u8005\u306f\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0 \u30ea\u30b5\u30fc\u30c1\u3084\u5e97\u5185\u3067\u306e\u30e2\u30d0\u30a4\u30eb\u4f7f\u7528\u306b\u9069\u5fdc\u3057\u306a\u304c\u3089\u3001\u30e2\u30d0\u30a4\u30eb \u30b3\u30f3\u30b7\u30e5\u30fc\u30de\u30fc\u3068\u30b3\u30de\u30fc\u30b9 \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3067\u304d\u308b\u3088\u3046\u306b Web \u30b5\u30a4\u30c8\u3092\u69cb\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u7523\u696d\u306b\u304a\u3051\u308b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u30fb\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u306e\u5b9f\u7528\u5316<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3084\u30c7\u30d0\u30a4\u30b9\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u95b2\u89a7\u3067\u304d\u3001WiFi \u304b\u3089\u96e2\u308c\u305f\u5834\u6240\u3067\u3082\u63a5\u7d9a\u3092\u7dad\u6301\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u30bd\u30fc\u30b7\u30e3\u30eb 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class=\"wp-block-paragraph\">\u307e\u305f\u3001\u65c5\u884c\u3092\u4e88\u7d04\u3057\u305f\u308a\u3001\u30d3\u30c7\u30aa\u3092\u8996\u8074\u3057\u305f\u308a\u3001\u5730\u57df\u60c5\u5831\uff08\u65b0\u3057\u3044\u30ec\u30b9\u30c8\u30e9\u30f3\u306e\u8a55\u4fa1\u3084\u6b63\u78ba\u306a\u5834\u6240\u306a\u3069\uff09\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u308a\u3059\u308b\u3068\u304d\u306b\u3082\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3084\u30bf\u30d6\u30ec\u30c3\u30c8\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u307e\u305f\u3001Google 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(\u524d\u8ff0\u306e\u30ec\u30b9\u30c8\u30e9\u30f3\u306e\u4f8b\u306e\u3088\u3046\u306b) \u306f\u3001\u30e2\u30d0\u30a4\u30eb \u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304c\u4f7f\u3044\u3084\u3059\u3044\u304b\u3069\u3046\u304b\u306b\u57fa\u3065\u3044\u3066\u3001\u308f\u305a\u304b\u6570\u79d2\u3067\u7d44\u7e54\u3092\u5229\u7528\u3059\u308b\u304b\u3069\u3046\u304b\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u306e\u4f7f\u7528\u3068\u91cd\u8981\u6027\u306e\u6025\u901f\u306a\u5897\u52a0\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u3060\u3051\u306e\u73fe\u8c61\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u306e\u4f7f\u7528\u306f\u4e16\u754c\u4e2d\u3067\u5287\u7684\u306b\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u4eba\u3005\u306f\u307b\u3068\u3093\u3069\u306e\u6642\u9593\u3092\u30e2\u30d0\u30a4\u30eb \u30c7\u30d0\u30a4\u30b9\u4e0a\u306e\u3055\u307e\u3056\u307e\u306a\u30a2\u30d7\u30ea\u306e\u4f7f\u7528\u306b\u8cbb\u3084\u3057\u3066\u3044\u307e\u3059\u3002\u30a2\u30d7\u30ea\u306e\u4f7f\u7528\u306e\u5897\u52a0\u306f\u3001\u305f\u3068\u3048\u3070\u3001\u65b0\u3057\u3044\u5730\u57df\u88fd\u54c1\u3078\u306e\u53c2\u5165\u969c\u58c1\u3084\u3001\u30c6\u30ad\u30b9\u30c8 \u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u306e\u5fc5\u8981\u6027\u306e\u4f4e\u4e0b\u306b\u3088\u308b SMS \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u529b\u4f4e\u4e0b\u306a\u3069\u3001\u3044\u304f\u3064\u304b\u306e\u61f8\u5ff5\u3092\u5f15\u304d\u8d77\u3053\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Market Research Can Be Useful<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e2\u30d0\u30a4\u30eb 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